...ANDSECONDARY DATA We explore the availability and use of data (primary and secondary) in the field of business research.Specifically, we examine an international sample of doctoral dissertations since 1998, categorizingresearch topics, data collection, and availability of data. Findings suggest that use of only primarydata pervades the discipline, despite strong methodological reasons to augment with secondary data.IBRAHIM NAVEENReg. No. IPHRM 5001Diploma in Human Resource Management Batch 01INTERNATIONAL INSTITUTE FOR PROFESSIONAL DEVELOPMENT * 2. PRIMARY AND SECONDARY DATA CONTENTSINTRODUCTION --------------------------------------------------------------------------------- 02IMPORTANCE OF DATA AND DATA COLLECTION --------------------------------- 02DATA COLLECTION TECHNIQUES ------------------------------------------------------- 02PRIMARY DATA ---------------------------------------------------------------------------------- 03IMPORTANCE OF PRIMARY DATA ------------------------------------------------------- 03SOURCES OF PRIMARY DATA -------------------------------------------------------------- 04ADVANTAGES OF PRIMARY RESEARCH ----------------------------------------------- 05DISADVANTAGES OF PRIMARY RESEARCH ------------------------------------------ 07SECONDARY DATA ----------------------------------------------------------------------------- 08IMPORTANCE OF SECONDARY DATA --------------------------------------------------- 08SOURCES OF SECONDARY DATA ---------------------------------------------------------...
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...WORLD VISION POSITION DESCRIPTION |KEY POSITION INFORMATION | |Job Title |DM&E Coordinator | |13 | |Reports To |Program Team Leader | |Department/Group |Quality Team |Location |Sarajevo | WORK CONTEXT / BACKGROUND: World Vision’s earliest involvement in Bosnia-Herzegovina (BiH) was in 1994. Over the years, WV BiH has re-shaped its ministry from a largely return-focused program to one in alignment with the country’s basic development needs. WV BiH strategic intent is to contribute towards CWB in BiH (child wellbeing). To date, WV BiH works in partnership with communities, local and national government, faith-based institutions and civil society for the well-being of children. WV BiH makes no distinction of faith, ethnicity or gender when delivering its assistance to children and their families. Currently WV BiH employs 80 staff across the country. The overall annual budget for World Vision Bosnia and Herzegovina is around $4.6 million. PURPOSE OF POSITION: To lead the DM&E processes of intentional design and gathering of evidence of programs. This will be done through the...
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...BISE – RESEARCH PAPER Analysis of Informal Communication Networks – A Case Study It is becoming more and more important for knowledge workers to increase their productivity. However, there is a general lack of (semi-)automated, IT-supported data collection and evaluation approaches that allow insights into the processes and structures of an enterprise’s internal networks and the activities of its knowledge workers. The article presents a prototype of an IT-supported instrument (“Social Badges”) that supports automatic collection of informal, personal interaction between (knowledge) workers within an enterprise. The authors’ aim is to introduce a novel approach which improves data quality over legacy methods. The approach uses Social Network Analysis (SNA) to make it easier for executives to analyze and manage informal communications networks. Its practical applicability is demonstrated by a case study. DOI 10.1007/s12599-008-0018-z The Authors Dr. Kai Fischbach Prof. Dr. Detlef Schoder Seminar for Business Informatics and Information Management University of Cologne Pohligstr. 1 50969 Cologne Germany {fischbach | schoder}@ wim.uni-koeln.de 1 Introduction If the formal organization is the skeleton of a company, the informal is the central nervous system driving the collective thought processes, actions, and reactions of its business units. (Krackhardt and Hanson 1993, p. 104) Both the volume and importance of knowledge workers are growing as industrialized countries...
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...Discussion of Instructional Problem 3 Differences between Current and Desired State 4 Current Conditions 4 Desired Conditions 4 Data Collection Processes 5 Data Collection Instruments 5 Discussion of Data Collection Instruments Used 5 Sources of Data 5 Discussion of Sources of Data 5 Table 1 – Training Survey 6 Table 2 – Exit Interview Survey 6 Data from Other Sources 7 Summary of Results 7 Data Analysis Techniques 7 Data Results 7 Table 3 8 Table 4 8 Findings of Needs Analysis 9 Goal Statement 10 Appendix A 10 References 10 Discussion of Instructional Problem In my corporate training environment, I have the privilege of training a racially diverse population. The hiring practices of Williams-Sonoma, Inc (hereinafter WSI) provides for a diverse group of people in every training class. Like many companies WSI does not discriminate on the basis of color, gender, ethnicity, religion or sexual orientation. Our company philosophy is to hire new employees every season for our peak sales period. Of the new employees hired, we retain approximately 10-25% as permanent employees. During the on-boarding we train over 500 new employees every season in a fast-paced hands-on instructor-led training environment. I am one of several trainers that deliver on-boarding training for the new hires. Our training gives each employee the tools to navigate the computer system to take sales calls and to service existing customers with issues on their purchases or...
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...have to strengthen the need according to the need of the customer in order to remain in the car manufacturing industry. Carmaker and marketers should not only focuses on manufacturing vehicle and performance of the vehicle instead they also should emphasises on the social factors which influence the buyers decision in purchasing car such as reference group, family factor and social status. Other than that, the basic principle in the current market which is governing is customer orientation and customer centeredness in belief. Currently, the Competitive market is forced to produce the goods according to the customer needs (Tafler, 2007). The study on the consumer purchase behaviour which also refer as consumer behaviour, provides information of the consumer patterns and purchase intention (Nesai, 2009). Other than that, the organization able to survive along the organization could able to supply the needs and the demand of the consumer with a comprehensive by understanding the costumer. Thus, this will allows to identify the importance in understanding the consumer purchase intention and customer behaviour (Hawkins et al, 2006). Understanding the consumer behaviour is not a simple which the organization should look into the situation more seriously. Customer reacts to the affecting...
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...Marketing Research test 2 Chapter 3 Secondary Data: -Data not gathered for the immediate study at hand. - Primary reason is to save time and money -Internal Secondary Data: -External Secondary Data -Sales Invoice -Periodicals -Accounts Receivable -Statistical Sources -Reports -Government Documents -Warranty Cards -Consumer Panels -Customer Letters -Past Research Results -Current Databases Literature Review: -Comprehensive examination of secondary info related to your research topic. -Provides background and contextual information -reveals whether info already exists -clarifies research problem and questions Syndicated Data -market research data that is collected, packaged and sold to different firms. -3 Common Methods: -Consumer Panels: large samples of households agree to provide data for an extended amount of time -Store Audits: formal examination and verification of how much a product or brand has been sold at the retail level -Optical Scanner Technology: point of purchase data is collected Hypotheses: suggests a relationship between variables 2 Types of Hypotheses: 1. Descriptive: Possible answer to specific business problems. 3 steps: 1. Review Research Problems 2. Write Down Questions 3. Brainstorm possible answers 2. Causal: theoretical statements about relationships between variables. Help businesses understand how to make changes. -What are the Relationships between variables? -Positive...
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...Five data collection techniques are discussed in this week’s readings. Using articles from the library’s full-text databases, find examples of studies that used two different methods of data collection. Paragraph 1: Describe the data collection method used in one study. (Be sure to cite the article which must be from one of AIU’s full-text databases) Paragraph 2: Using the knowledge you gained from the textbook, discuss the pros and cons of the data collection method. (Cite the textbook) Paragraph 3: Describe a different data collection method used in another study. (Be sure to cite the article which must be from one of AIU’s full-text databases) Paragraph 4: Again, using the knowledge you learned from the textbook, discuss the pros and cons of the data collection method. (Cite the textbook) In this discussion I will give a brief summary on two types of data collection methods and give examples of pros and cons for each method. OBSERVATIONAL STUDY Observational study is a method of data collection that involves a process of watching any given type of situation and recording the data that is observed. Depending on how and what data is being observed depends on the type of tool the researcher will want to use in order to collect their information. The researcher conducting this type of study is a passive observer and does not tamper in any way with the variable of interest or any factors that may affect it. When recording observation data, you have to remember that...
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...In this assignment I will be explaining the reasons for selecting the particular method of data collection for a selected product/service. The selected product that I will be collecting data for is an anti-depression medication made my HML (Hutchinsons Medical Limited). The data collecting method I’ve chosen is face to face interviews in order to get the respondents full attention and collect data without any distractions. I intend on finding out the respondent’s age, whether they suffer from depression/anxiety, whether they take medication for their depression/anxiety, and which form of our product they would prefer to purchase (roll on, cream, liquid, pills). The sampling method that I chose was probability sampling. I chose this method because it means everyone gets the chance to be picked meaning that the results will represent the whole group of interest. Another example of the fairness in this method is someone reaching into a box full of names and picking one out. The selection process ensures that everyone has a chance of winning. The advantages are that it’s not bias and as aforementioned it represents the whole group of interest. The results can also be used to calculate any further statistical analysis. I rejected non random sampling as it’s an unfair selection process as you get to pick people which makes in an unequal selection process. The people that are picked out might not represent the rest of the group and unlike probability sampling you can’t use the results...
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...Research Review Marketing Research-"the function that links the consumers, customers, and public to the marketer through information — information used to identify and define marketing opportunities and problems; generate, refine, and evaluate marketing actions; monitor marketing performance; and improve understanding of marketing as a process. Observation research-is a social research technique that involves the direct observation of phenomena in their natural setting Convenience sample- is a non-probability sampling technique where subjects are selected because of their convenient accessibility and proximity to the researcher. Probability/nonprobability-Probability sampling, or random sampling, is a sampling technique in which the probability of getting any particular sample may be calculated. Nonprobability sampling does not meet this criterion and should be used with caution. Nonprobability sampling techniques cannot be used to infer from the sample to the general population MIS- Interis a general term for the computer systems in an enterprise that provide information about its business. operations.net vs. Intranet- An intranet is a computer network that uses Internet Protocol technology to share information, operational systems, or computing services within an organization Primary Research- consists of a collection of original primary data Secondary Research- Secondary research (also known as desk research) involves the summary, collation and/or synthesis...
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...Collecting Quality Information for Marketing Decision Question 1. What are the major points of comparison between observation and questioning as data collection strategies? Qualitative strategy is based on understanding, opinions, motivation, and observation. The observation is the interaction between the researcher and the subjects. The sample size of this research is usually based on a small group of people. On the other hand he quantitative strategy is based more on data collection and information. It also based on numeric statistics. The quantitative data collection methods are much more structured than the qualitative data collection method. Quantitative methods include a various surveys Marriott: Hotels and Resorts p349. Answer the 3 questions at the end of the case, p350. Turn in work through CANVAS by the due date--limit 2 pages. Note: if you have an electronic textbook, the page number may be different than the hard copy (textbook) Marriott International 1. Analyze Marriott Mobiles mobile feedback system with respect to Exhibit 9.3 characteristics. Analyzing the Marriott Mobiles with respect of the survey characteristic; First the cost, they chose to launch mobile site, instead of a smart phone app was a great decision because the software for the mobile site was there already which help to save a lot of the expenses. The Second characteristic is time span. The Case study shows that the Marriott designed the survey with speed in mind. Time Span...
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...your team’s Field Application Project for this class. As described in detail below, you and your team will gather data within an organizational unit, diagnose the challenges the unit is facing, and prescribe action steps the unit can take to overcome these challenges and realize new opportunities. The process of carrying out the FAP is both challenging and rewarding. You will gain valuable knowledge and experience as you work with your team, gather and analyze data to gain an understanding of the roots of the unit’s management dynamics and tensions, and propose a course of action to enhance the unit’s effectiveness. Each year, the FAP reports and presentations are incisive, constructive, and fascinating. I look forward to talking with you about your FAP over the course of the semester and to reading about and hearing your team’s FAP findings and recommendations. CONTENTS 1. Introduction to the Field Application Project 2. Timetable / Project Requirements 3. Choosing a Site 4. Gaining Access 5. Working in Your Study Group 6. General Principles and Guidelines for Data Collection 7. Strengths and Weaknesses of Different Data-Gathering Approaches a. Archival Data b. Interviews c. “Shadowing” Job Incumbents d. Focus Group Interviews e. Surveys 8. Analyzing the Data You Collect For Your FAP 9. Writing Your FAP Report 10. Tips on FAP Presentation 11. A Look Beyond...
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...work culture, involvement, and satisfaction. It helps the organization in deciding employees promotion, transfer, incentives, pay increase. This study will help the researcher to develop an insight about the performance appraisal. This project is also a part of the curriculum of the researcher. This study report can serve as the preliminary information for advance research. DATA SOURCES AND METHODOLOGY: “A Research is a careful investigation or inquiry; especially through search for new facts in any branch of knowledge. It is a systemized effort to gain more knowledge.” RESEARCH DESIGN: Exploratory Research Design SAMPLING PLAN: * Sampling type: Simple random sampling * Sample Size: 30 employees * Sample area: BSNL Office, Ashokartna, Khamadih, Raipur (C.G.) * Statistical tool for analysis of data: Percentage method DATA COLLECTION: Data Sources: * Secondary Data, through the internet and the publishing of the firm. * Primary Data through Questionnaire * Through personal contact with employees. CHAPTER PLAN I. Introduction of identified problem II. Background of the study III. Data...
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...Course Title: Thesis Paper A Research Paper on “How brand elements influence the consumers’ purchase intention of a brand: A study on Horlicks and GlaxoSmithKline” Prof. Dr. Md. Masudur Rahman Professor Department of Marketing University of Dhaka Prof. Dr. Md. Masudur Rahman Professor Department of Marketing University of Dhaka Prepared For: Anisur Rahman ChowdhuryRoll-117, Section A18th batchDepartment of MarketingUniversity of Dhaka | Prepared By: Submission Date: 31 March, 2016 Letter of Transmittal March 30, 2016 Prof. Dr. Masudur Rahman Professor Department of Marketing University of Dhaka Subject: A Research Paper on “How brand elements influence the consumers’ purchase intention of a brand: A study on Horlicks and GlaxoSmithKline” Dear Sir, This is an immense pleasure to submit my thesis paper on A Research Paper on “How brand elements influence the consumers’ purchase intention of a brand: A study on Horlicks and GlaxoSmithKline” as a partial fulfillment of BBA program. I hope this paper is informative and comprehensive as per your instruction. Here, I have worked with the consumer of “Horlicks” and tried to analyze their feedback to find out the impact of brand elements of “Horlicks & GlaxoSmithKline” on their purchase intention of Horlicks. Now, I am very grateful to you for your valuable supervision, precious time, effort and support throughout...
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...when she worked at Peppercorn. During the course of their conversation, Erica asked Drew how things were currently operating; Drew replied by saying, “Staffing is a nightmare. We can’t find qualified people anywhere; recruiting and retention has become a constant challenge” (Cummings & Worley, 2008, p. 217). Of course, the other consultants were all ears and wanted to hear everything that Drew had to say. However, although Drew knew there were many symptoms of a much bigger problem, he had no idea what the “root” of the problem was. He would eventually enter into a contract with the consultants to get their unbiased, external point of view as to what the bigger problems really were at Peppercorn. The consultants would use various data collection methods involving the management, workers, and the customers to get a clearer picture as to what the actual problems were and why the students working at Peppercorn were unhappy and why recruitment for additional student help was unsuccessful. Actually, Peppercorn used to be predominantly run by student workers, but in recent years, due to the shortage of student workers, temporary workers had to be brought in to fill the gaps and keep the diner running. There was animosity between the fulltime workers, temporary workers, and the student workers. Each section resented the other for one reason or another and the tension was only getting...
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...Sampling and Data Collection Plan QNT/561 Sampling and Data Collection Plan Newshore Medical Center is a manufacturer of pharmaceutical products that sells products to medical facilities throughout the United States. Our products encompass all aspects of life, from newborns to aging adults. Newshore Medical Center manufactures products from nutrition, medical supplies, and pharmaceuticals. The company recently incorporated a new division to manufacture diagnostic products. The goals of and objectives of data collection is to understand if a larger sales team would benefit for growth in the New England market. To do this we reached out to our customers in the New England area with a phone call and conducted a brief survey. The goal of the survey was to understand what was their preferred provider, and why. Was it cost? Availability of product? The real question we need answered above all is it because we need to have a more accommodating sales team for just that area. All data collection and measurement has been accurate and stable. Newshore Medical Center has 3,000 customers they supply to in the New England area. We were able to reach 75% of those customers. That is 2,250 customers that we were able to survey. The survey was approximately 15 minutes long. Out of the 2,250 customers, regions are formed to understand if one region is different than another. The regions include northern Maine, southern Maine, Costal Maine, east Massachusetts, west Massachusetts...
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