...Corporation Case Study Questions 1. What are the problems at Moore Medical? What is the fundamental transition the company is attempting to make? From strategic point of view, Moore Medical faces a situation to grow or go. It is presently caught in the middle between big distributors, such as Schein and PS&S who offer a significantly larger product line and more sales representative, and smaller, more specialty-dedicated suppliers. The success and future of the company depends heavily on a clear and definable vision of the company, along with specific goals, objectives, and needs. Its current objective “to differentiate itself by its dedication to service, ease of ordering and knowledgeable, friendly operators, as well as its ability to provide one-stop shopping” (pg 5) is not being achieved. The most obvious need at hand is to integrate the technology in effort to improve the company’s ability to sense and respond to customer desires to increase distribution of the “perfect order” to every customer in every instance. The fundamental question is not whether or not to invest in ERP/CMS software, but instead how to allocate their resources to best realize a positive return on their investment. Current options include whether to purchase the “Bolt-on” software products to correct shortcomings of existing system, or a new CRM system (and from who-- Clarify or another company) and how extensive of an implementation (a completely new system or just a supplement component). Moore Medical’s...
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...Agenda: A. Introduction B. ERP 1. What is ERP ? 2. ERP Modules & Components 3. Available ERP Tools 4. How to Choose an ERP Software ? 5. Future of ERP 6. Comparisons and Surveys 7. Demos & case studies ERP Mind Mapping Managers & Stakeholders Reporting Applications Sales Force & Customer Service Reps Back-Office Admins & Workers Financial Applications Sales & Delivery Applications Centralized Database Manufacturing Applications Service Applications Inventory & Supply Applications Human Resources Management Apps Customers Employees Suppliers Architecture of ERP ERP Modules Finance Human Resources Inventory Management Project Management & Planning Quality Management Sales Management Purchase Management E-Commerce CustomerRelationship Management Document Management SupplierRelationship Management Risk Management Production Planning & Controlling Knowledge Management Business Intelligence ERP Challenges High Cost Implementation Time ERP Package Selection Consulting Fees Customizations ERP Challenges Business Process Reengineering Custom Reports Security Change In Organization Requirements Integration with Other Data Sources Integration with Other Applications Integration with Legacy Systems Total Cost Implementation Time Project Facotrs Benefits Risks Goal & Vision Fit Strategic Fitness Local Environmental Requirements System Factors Reliability & Quality User Friendliness...
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...Executive Summary…………………..…………….……………. Pg 3 2. Description of the Company....……………………..…………….. Pg 5 3. Business Software Industry Analysis…………………………….. Pg 7 4. SAP Internal Analysis……..………………………….………….. Pg 11 5. SAP Competitive Strategy..……………………………………… Pg 15 6. SAP Vertical Integration…………………………………………. Pg 18 7. SAP International Strategy………….……………………………. Pg 20 8. SAP Non-Diversification and Sybase Acquisition……………...... Pg 23 9. SAP Strategic Alliances.………….………………………………. Pg 26 10. Conclusions and Recommendation…………………………........ Pg 28 11. References Section..………………..……………….………..….. Pg 30 1. Executive Summary We are two students of Carlos III University of Madrid and our report purposes were the ones of detecting the main lines of SAP strategy and finding out which were the key success factors for the company. SAP AG is a German multinational software corporation that makes enterprise programs to manage business operations and customer relations. It is one of the largest software companies in the world and is the market leader in enterprise resource planning applications (ERP programs). First of all, to start our research, we identified how the business software industry was looking like to understand the company’s surrounding environment. The industry of e-business is using Information Technology (IT) and the Internet to conduct business in order to operate, quickly, efficiently and profitably. The companies that are operating in this market supply integrated business...
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...complex have become highlycomplicated, multi-faceted workflows and procedures that are difficult to coordinate, track and manage. Marketing teams must plan and develop an increasing number of sophisticated campaigns, and deliver them through multiple mediums. Sales reps must follow-up on hundreds of new leads, while juggling existing sales cycles. Support staff must rapidly resolve a growing volume of customer problems and issues. And, management must oversee customer-facing operations across all departments, and ensure that all client interactions are handled in a responsive and professional manner. Customer relationship management (CRM) systems has emerged as a way for businesses to streamline customer-related processes across functional areas, increase the efficiency and effectiveness of customer transactions at all levels, and optimize service quality at each touch-point. Within the CRM world, there are many types of solutions, each having their own flavor, and each meeting different business needs. What is Enterprise CRM? Enterprise customer relationship management is a family of tightly-integrated applications that span both front- and back-office operations throughout a company. These solutions – which include sales force, marketing, contact center, and help desk automation systems – seamlessly coordinate and consolidate the disparate, repetitive processes and silo-ed data that often exist across multiple customer-facing business units. With enterprise CRM, all sales, marketing...
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...be a key resource for companies, the models for formulating business strategies that explicitly include it as a core component are still lacking. The paper investigates such issues by considering the particular case of computer service companies, which can be seen as Knowledge Intensive Business Services (KIBS) firms connecting the sources of innovation (i.e. large multinationals, research laboratories, universities, etc.) to the individual needs of the local customers. In doing so they operate as mediators between the local cognitive requirements and the more generic knowledge available in the global environment. Since those companies base their competitiveness on the capability to manage knowledge flows among various actors, the formulation of their business strategies requires new approaches that directly focus on knowledge assets and relevant processes. The paper describes the results of a survey involving twenty-one computer service companies located in the Northeast of Italy. The study allows the user to draw useful schemes for the identification of knowledge-based strategies, which can be of use beyond the specific context of investigation. In particular, rather than proposing completely new models for knowledge-based strategic formulations, the paper analyses the way knowledge can be integrated into more traditional strategic frameworks. The assumption is that these approaches can be more comfortable and understandable by the management of companies whose business is strongly...
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...Intel Corporation Strategic Analysis Group-11 Maithilee Deshmukh-123 Siddhesh Hegde-51 Swapnil Wagh-53 Swati Agrawal-54 (PGDM-B) Group-11 CONTENTS 1. History & Introduction 2. Industry Analysis 2.1 Porter’s Five Forces Framework 2.2 Complementors & Strategic Groups 2.3 Life Cycle Analysis 2.4 SWOT Analysis 2.5 PESTEL Analysis 3. Internal Analysis 3.1 Resource Based View Analysis 3.2 VRIO Framework 4. Business Strategy 5. Tetra-Threat Framework 6. Conclusion Porter’s Five Forces Analysis Threat of New Entrants (Low) 1) High Industry Profitability (+) 2) Large fixed costs (-) 3) Economies of scale in research, chip fabrication, consumer marketing etc. (-) The microprocessor market is characterized by short product life cycles, rapid advances in product design, competitive pricing and process technology. This means if firms want to be competitive in the industry they have to invest large amounts of fixed cost to create specialized facilities for production as well as continuously devote large amounts of funds to research and development in order to keep producing top-of-the-line products. Supply side economies of scale give large microprocessor firms advantages in R&D. Since the cost of creating one extra microprocessor is relatively insignificant the larger production size allows R&D costs to be distributed over a larger number of chips. 4) Learning economies & requirement...
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...work for Final Semester towards the partial fulfilment of the Requirement for the award of the MBA during Jul-2013. During his project work he has sincere and hardworking. In my opinion this work fulfils the requirement for which it has been submitted. I wish him best wishes for the better future in management. Surendra Kumar Sahoo Place: Bhubaneswar CENTER-HEAD Date: 22.05.2013 Gyana Bharati [pic] COMPANY CERTIFICATE It is to certify that KULAMANI ROUT a final year student of Sikkim Manipal University has completed the project work entitled A PROJECT REPORT...
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...Communications of the Association for Information Systems (Volume13, 2004) 177-195 177 BUSINESS INTELLIGENCE Solomon Negash Computer Science and Information Systems Department Kennesaw State University snegash@kennesaw.edu ABSTRACT Business intelligence systems combine operational data with analytical tools to present complex and competitive information to planners and decision makers. The objective is to improve the timeliness and quality of inputs to the decision process. Business Intelligence is used to understand the capabilities available in the firm; the state of the art, trends, and future directions in the markets, the technologies, and the regulatory environment in which the firm competes; and the actions of competitors and the implications of these actions. The emergence of the data warehouse as a repository, advances in data cleansing, increased capabilities of hardware and software, and the emergence of the web architecture all combine to create a richer business intelligence environment than was available previously. Although business intelligence systems are widely used in industry, research about them is limited. This paper, in addition to being a tutorial, proposes a BI framework and potential research topics. The framework highlights the importance of unstructured data and discusses the need to develop BI tools for its acquisition, integration, cleanup, search, analysis, and delivery. In addition, this paper explores a matrix for BI data types (structured...
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...Communications of the Association for Information Systems (Volume13, 2004) 177-195 177 Business Intelligence by S. Negash BUSINESS INTELLIGENCE Solomon Negash Computer Science and Information Systems Department Kennesaw State University snegash@kennesaw.edu ABSTRACT Business intelligence systems combine operational data with analytical tools to present complex and competitive information to planners and decision makers. The objective is to improve the timeliness and quality of inputs to the decision process. Business Intelligence is used to understand the capabilities available in the firm; the state of the art, trends, and future directions in the markets, the technologies, and the regulatory environment in which the firm competes; and the actions of competitors and the implications of these actions. The emergence of the data warehouse as a repository, advances in data cleansing, increased capabilities of hardware and software, and the emergence of the web architecture all combine to create a richer business intelligence environment than was available previously. Although business intelligence systems are widely used in industry, research about them is limited. This paper, in addition to being a tutorial, proposes a BI framework and potential research topics. The framework highlights the importance of unstructured data and discusses the need to develop BI tools for its acquisition, integration, cleanup, search, analysis, and delivery. In addition, this paper...
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...Communications of the Association for Information Systems (Volume13, 2004) 177-195 177 BUSINESS INTELLIGENCE Solomon Negash Computer Science and Information Systems Department Kennesaw State University snegash@kennesaw.edu ABSTRACT Business intelligence systems combine operational data with analytical tools to present complex and competitive information to planners and decision makers. The objective is to improve the timeliness and quality of inputs to the decision process. Business Intelligence is used to understand the capabilities available in the firm; the state of the art, trends, and future directions in the markets, the technologies, and the regulatory environment in which the firm competes; and the actions of competitors and the implications of these actions. The emergence of the data warehouse as a repository, advances in data cleansing, increased capabilities of hardware and software, and the emergence of the web architecture all combine to create a richer business intelligence environment than was available previously. Although business intelligence systems are widely used in industry, research about them is limited. This paper, in addition to being a tutorial, proposes a BI framework and potential research topics. The framework highlights the importance of unstructured data and discusses the need to develop BI tools for its acquisition, integration, cleanup, search, analysis, and delivery. In addition, this paper explores a matrix for BI data types (structured...
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...journalist reports on impending trouble for Apple Computer. Part of the reason for this negative press is that its main competitor has a 95% market share and billions more in cash. By any other standards, Apple would be judged to be an astonishing success, but a bigger question remains: Why is the Apple market share so small when it has a superior product? Blaming Microsoft for the 'ills' of Apple really misses the point. Both companies were formed early in the computer age, both had product, innovation and opportunity at a critical time, but their history is vastly different. Apple's small market share must be the result of its business model. While the business model has failed the aspirations of the Macintosh Revolution, there is a New Revolution. The Macintosh has given birth to OS X and the Digital Age. Structure of Current Business Model The current Apple business model follows three broad industry categories: Software Engineering, Hardware Manufacturing, and Retail. In essence, Apple is a conglomeration of three successful but completely different company types: Microsoft, Dell and The Gap. It is...
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...Introduction to Supply Chain Management Technologies Second Edition Introduction to Supply Chain Management Technologies Second Edition David Frederick Ross CRC Press Taylor & Francis Group 6000 Broken Sound Parkway NW, Suite 300 Boca Raton, FL 33487-2742 © 2011 by Taylor and Francis Group, LLC CRC Press is an imprint of Taylor & Francis Group, an Informa business No claim to original U.S. Government works Printed in the United States of America on acid-free paper 10 9 8 7 6 5 4 3 2 1 International Standard Book Number-13: 978-1-4398-3753-5 (Ebook-PDF) This book contains information obtained from authentic and highly regarded sources. Reasonable efforts have been made to publish reliable data and information, but the author and publisher cannot assume responsibility for the validity of all materials or the consequences of their use. The authors and publishers have attempted to trace the copyright holders of all material reproduced in this publication and apologize to copyright holders if permission to publish in this form has not been obtained. If any copyright material has not been acknowledged please write and let us know so we may rectify in any future reprint. Except as permitted under U.S. Copyright Law, no part of this book may be reprinted, reproduced, transmitted, or utilized in any form by any electronic, mechanical, or other means, now known or hereafter invented, including photocopying, microfilming, and recording, or in any information storage or retrieval...
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...IIM Indore Mumbai Salesforce.com | Business Model Analysis | | | | About the Company: Salesforce.com Inc. is a global enterprise software company headquartered in San Francisco, California. Though best known for its customer relationship management (CRM) product, Salesforce has also expanded into the "social enterprise arena" through acquisition and by steadily improving and augmenting its core development platform. It was ranked number 27 in Fortune's 100 Best Companies to Work For in 2012. It is listed on the New York Stock Exchange and is a constituent of the S&P 500 index. The company was founded in March 1999 by former Oracle executive Marc Benioff, Parker Harris, Dave Moellenhoff, and Frank Dominguez as a company specializing in software as a service (SaaS). In June 2004, the company went public on the New York Stock Exchange under the stock symbol CRM, raising US$110 million. Company Specializes in cloud based CRM and offers SaaS and PaaS solutions. Growth of Cloud Based Services A series of macro-trends is fundamentally changing the way businesses must operate. Globalization is changing the competitive landscape, and mobility is changing the way workers do their jobs. An explosion of consumer-oriented, on-demand services, led by Amazon.com and Apple’s iTunes, has taught people how easy it can be to access and share information or the goods and services they want. These experiences, combined with the escalating competitive climate...
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...some brief description about the company background and the system. 1.1 Company Background Dell Inc. is a world class e-commerce company that manufactures, sells, repairs and supports computers hardware and other related software and services. Dell does not own any direct stores instead the company is selling its products via online and other dealers or retailers like Wal-Mart and Best Buy. [1] Although the main business operation of Dell is in Round Rock, Texas, United State they have expanded to all the other places around the world with sizable manufacturing facilities in Austin, Texas; Limerick, Ireland; and Penang, Malaysia The founder of the company is Michael S. Dell. In 1 February 1984, Michael Dell founded a company called PC Limited with $1000 in his dorm. At that moment, he was a 19 years-old university student. [2] The company was selling IBM PC-compatible computers that equipped with stock components from various suppliers such as the processor from Intel. After he obtained $300,000 expansion capital from his family, he left the university to work full-time for his newly started business. He is the one who come out with the idea that sell directly to the consumer and enable people to custom the specification of their ordered unit based on the selected options. Because of this direct sales model, Dell is able to offer consumers a lower price device than other established brand. For the first year of operation, the company is already earned more than $73...
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...Supply Chain Management and Advanced Planning Hartmut Stadtler ´ Christoph Kilger (Eds.) Supply Chain Management and Advanced Planning Concepts, Models, Software and Case Studies Third Edition With 173 Figures and 56 Tables 12 Professor Dr. Hartmut Stadtler FG Produktion und Supply Chain Management FB Rechts- und Wirtschaftswissenschaften TU Darmstadt Hochschulstraûe 1 64289 Darmstadt Germany stadtler@bwl.tu-darmstadt.de Dr. Christoph Kilger j&m Management Consulting AG Kaiserringforum Willy-Brandt-Platz 5 68161 Mannheim Germany christoph.kilger@jnm.de Cataloging-in-Publication Data Library of Congress Control Number: 2004110194 ISBN 3-540-22065-8 Springer Berlin Heidelberg New York ISBN 3-540-43450-X 2nd edition Springer Berlin Heidelberg New York This work is subject to copyright. All rights are reserved, whether the whole or part of the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfilm or in any other way, and storage in data banks. Duplication of this publication or parts thereof is permitted only under the provisions of the German Copyright Law of September 9, 1965, in its current version, and permission for use must always be obtained from Springer-Verlag. Violations are liable for prosecution under the German Copyright Law. Springer is a part of Springer Science+Business Media springeronline.com ° Springer Berlin ´ Heidelberg 2000, 2002, 2005 Printed...
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