...Survival in Auschwitz, the author Primo Levi illustrates the hardships himself and others endured during the capture of Jews in 1943. Originally titled If This Is a Man, Levi expresses captivating images and vivid emotions of his experience of inhumane treatment. The memories indicate the intense and extreme situations all Jews suffered in the totalitarian state of Nazi control. Levi learns an immense amount of survival tactics in order to breathe every waking day of his new life. The weak were tested physically and emotionally as the path of death was effortless, while the road to survival seemed impossible and unachievable. Throughout the narrative, Primo transforms from an apathetic victim to a progressive survivor in the German concentration camp at Auschwitz. The concept of black marketing, knowledge in chemistry and his spirituality all contributed toward the survival of Primo Levi and others in Auschwitz. According to Primo Levi, illegality, deceit, infidelity and sin were all relevant in the concentration camp. These characteristics made up Auschwitz and were used as necessities in order to survive such horrid conditions. Those who were captured and sent to German camps quickly noticed that this was a place where happiness was extinct. Little pieces of bread, shoes or soup bowls were perceived as rather large when consumed and used by other prisoners. The smallest amount of food attracted any inmates, creating trust issues and this idea of every man for himself...
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...The Gray Zone by Primo Levi – Summary In the chapter, the gray zone, the author Primo Levi describes the human relationships inside the Lager. In describing the gray zone, Levi discusses the different roles of prisoners assigned by the Nazi. The prisoners that did the work were seen as being more privileged which at the end of the day helped them get more food and live better. Therefore, the concept of the gray zone is analyzing the difference between the privileged and the non-privileged in the Lager. The difference can be seen by the tasks that the prisoners carried out, for example, one of the groups were seen as, “Low ranking functionaries... sweepers, kettle washers, night watchmen, bed smoothers... checkers of lice and scabies, messengers, interpreters, assistants’ assistants. In general, these people poor devils like ourselves, who worked full time like everyone else but who for an extra half liter of soup were willing to carry out these and other ‘tertiary’ functions.” This group was seen as harmless and not much different than the underprivileged. The other group of prisoners in the Lager was seen as the enemies to their own people. They were referred to as the Kapos who were “free to commit the worst atrocities on their subject as punishment for any transgressions, or even without any motive whatsoever: until the end of 1943 it was not unusual for a prisoner to be beaten to death by a Kapo without the latter having to fear any sanctions.” The prisoners that became...
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...entirely inappropriate in another group of countries. However Levis has being able to success turns on its ability to create a global strategy that does not strangle in local initiative. It is a delicate balancing act, one that often means giving foreign managers the freedom needed to adjust their tactics to meet the changing tastes of their home markets. Levi always tries to minimize the degree to which culture prevents them from producing standardized promotional campaigns. This is because of the benefits of economies of scale and the higher quality that can be obtained for a single advert than for a multiplicity of local adverts. International Marketing Management Levis Strauss & Co. University College Dublin 3 Culture can also be a barrier in relation to the suitability of the product in particular local markets. Countries differ in their tastes and fashions may create the need for adaptation. For example, in Islamic countries females are discouraged from wearing tight fitting dress. Likewise, Japanese consumers prefer tighter fitting jeans than the American counterparts. It is therefore evident that fit, design and style of jeans need to be adapted to meet the requirements of the local buyers. The appropriate colors to use both in the product and the promotional materials also have cultural dimensions. For example, the white color is associated with death in China but black is the color of death in Europe. Levi Strauss when setting up its own direct sales force found that...
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...globally. This might be done to increase sales and/or profits or to lower labor costs. In either case, problems can occur due to ethical and cultural barriers in global expansion. In this paper, I will attempt to show some of what a global organization and a cultural issue that affects their interactions outside the United States by identifying and comparing some of these cultural differences. One company that faces these cultural issues daily is Levis Strauss and Company. Levi Strauss and Company is a large American company found in 1853 and it well known for its denim line. Currently Levis Strauss and Co. has operations in over 110 countries with over half of its corporate revenues coming from outside the United States. In American history, we have all heard complaints of companies in the garment industry hiring underage employees outside the United States and poor working conditions. Levis Strauss and Company has not been left out of these accusations. In the United States, child labor is considered unethical and illegal. Levis Strauss and Companies has established a “Worldwide Code of Business Conduct” along with its “Global Anti-bribery and Anti-Corruption Policy” (Levis Strauss and CO., n d). Within Levis Strauss and Companies “Worldwide Code of Business Conduct it states” These...
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...Levi Strauss & Co. V. Abercrombie & Fitch Trading Co. 633 F.3d 1158 (2011) FACTS: Levi Strauss has stitched a design on the back pockets of its jeans since 1873. Levi Strauss holds multiple federally registered trademarks on this bow-shaped design, an “Arcuate”. They are required to actively monitor competing designs and enforce its trademark rights. In 2005, Abercrombie & Fitch attempted to register a “mirror” image stitching design for use on certain products. Levi Strauss argued that this design should be barred because it could potentially cause confusion with and dilute the Levi Strauss Arcuate mark. While the ninth circuit appeal was pending, Abercrombie announced the shutdown of the Ruehl brand and the Ruehl retail stores. Abercrombie then proceeded to file a new trademark-registration application with the PTO. This time they were attempting to register the same mirror image with a different brand name, Gilley Hicks. These would be sold at different prices, and through different channels than their former Ruehl line. After this, Levi Strauss attempted to have Abercrombie agree to amend the pleadings to add Gilley Hicks, or say that any injunction occurred would extend to include the Gilley Hicks line as well; Abercrombie refused. PROCEDURAL HISTORY: On July 20, 2007, Levi Strauss sued Abercrombie in the Northern District of California after learning that Abercrombie was selling products with this mirror image on a line of jeans- the “Ruehl”. The district court held a...
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...philosopher Socrates lived and breathed for justice. He ironically died for unjust reasons of course but he still lived for what was right. Two thousand four hundred years after his death however, the Nazis managed to destroy the very essence of justice, and life, for millions of their victims. In Auschwitz, as with all concentration camps, justice was non-existent. There are very important things missing from Auschwitz that Socrates would have considered essential for justice to exist. Let us start by confirming above all things that the main point of punishment is a consequence of wrong doing: the degree of punishment agreeing with the degree of crime (hopefully but not always the case). That is the basic idea of justice in my mind. For Primo Levi and twelve million others of the Nazi’s victims in the concentration camps, this was most certainly not the case. Yes the Nazi’s did have political and criminal prisoners that somewhat earned their spot there but the large majority of the prisoners never did anything wrong whatsoever. This is the first and most clear way in which justice was destroyed. Their crime was existing, whether they Jewish, gypsy, handicap, or what have you. On top of that, the crimes against humanity that the Nazis committed were so horrible, so grotesque and unspeakable, that the only deserving victims of such treatment were the ones responsible for it. Socrates stated "Happiness surely does not consist in being delivered from evils, but in never having them." (Gorgias)...
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...PART I Night In 1941 Ellie lived in Transylvanian, there he studied Talmud and other Jewish studies, such as Kabbalah. After learning with Moshe the Beadle, the Hungarians evacuated all foreign Jews as-well with Moshe. Moshe was able to escape and returned several months later, and explained the brutal treatment that they encountered, but most people did not believe him. 1944 the Nazis gained power in Hungry, and all Jews were crowded into a small ghetto. After a while the Nazis started to deport all the Jews in the ghetto to Auschwitz. On the train the Jews were packed in, with almost no air to breathe, everyone was thirsty and hungry. After some days of traveling the Jews arrived in Czech, and a German officer takes over the train. The officer warned everyone that to give of their valuables or get shot. The train doors were then nailed to prevent people from escaping. Madame Schächter, was the first person to go crazy on the train, she starts to yell about a fire, which is not there. After some time a few boys beat her to silent as her son watches in fear, but the next night she started to yell once again. The Jews arrive in Auschwitz, but it was not as they have been told. They were told although it is a labor camp; the families will be kept as one. As the train traveled through the barb wire they see chimneys of smoke, and there is terrible smell, which they later find out that it is human flesh. The camp that they arrived in is the processing camp for Auschwitz. At Birkenau...
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...Human Resource Management Week 2 Assignment August 30, 2012 Chapter 2 Learning Exercise 2 1. Small businesses comprise a major portion of the U.S. economy. Larger companies typically have more resources to hire staff dedicated to supporting the management of employees than do smaller companies, which often lack formal HR departments to provide similar support. This does not eliminate the need to attend to people issues in smaller companies; rather line managers or company owners must perform HR practices in addition to their other activities. Also, smaller businesses often do not have the resources to provide the same level of pay, benefits, and training opportunities to employees as larger companies. 2. Although small companies often do not have the same type or level of resources enjoyed by larger companies, the importance of effectively managing employees may be magnified in smaller companies. With a smaller staff, managers may expect employees to display greater autonomy and discretion. As a result, the types of knowledge, skills, and abilities that employees may need in small versus large companies, even for the same job, differ. Furthermore, in contrast to large operations, in a small company, the performance of each employee is likely to have a larger, more direct impact on company success. 3. Yes, it would influence my decision about how to manage my employees. The pressures of managing employees in a young, startup company are different from...
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...Consumer Education Campaign Levi Strauss & Co. (LS&Co.) announced (17-03-2015) it has saved 1 billion liters of water since 2011 through its Water<Less™ process, which reduces the water used in garment finishing by up to 96 percent. This announcement coincides with the release of LS&Co.’s newProduct Lifecycle Assessment (LCA), an update on the company’s groundbreaking 2007 study that examined the environmental impact of LS&Co. products. The new study analyzed the complete product lifecycle, probing deeper into the environmental impacts of cotton in key growing regions, apparel production and distribution in a range of locations, and consumer washing and drying habits in key markets. The study shows that of the nearly 3,800 liters of water used throughout the lifetime of a pair of jeans, cotton cultivation (68%) and consumer use (23%) continue to have the most significant impact on water consumption. Consumer care is also responsible for the most significant energy use and climate impact, representing 37 percent of the 33.4 kilograms of carbon dioxide emitted during the lifecycle of a jean. The new LCA expands on previous research to better understand the impact of cotton cultivation and includes data from the world’s primary cotton producing countries, including the United States, China, Brazil, India, Pakistan and Australia. It also analyzes consumer care data from new markets, including China, France and the United Kingdom, to understand the costs and benefits...
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...time working inside, and this was most probably the reason he survived till the Red Army freed the camp in 1945 (Levi,...
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...and guidance, and reports on individual department success. Gap funds over forty non-for profit organizations and sends employees to volunteer at numerous charities. Gap has created a foundation called beyond the seams to make sure the company adheres to environmental, social, and ethical guidelines. Gap Inc. is committed to funding programs that aid women and children in achieving success and helping entrepreneurs to begin stable businesses. Through Gap’s ethical standards, it has developed legitimacy and positive stakeholder relations which attribute to the company’s global success. Gap has realized growth as a company and in many individual areas, with its current stock listed at over twenty six dollars per share (Gap Inc, 1). Levi Strauss has a published code of ethical values available for its share holders as follows “We believe that business can drive profits through principles, and that our values as a company and as individuals give us a competitive advantage. Empathy — walking in other people’s shoes Empathy begins with paying close attention to the world around us. We listen and respond to the needs of our customers, employees and other stakeholders. Originality — being authentic and innovative The pioneering spirit that started in 1873 with the very first pair of blue jeans still permeates all aspects of our business. Through innovative products and practices, we break the mold. Integrity — doing the right thing Integrity means doing right...
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... | |Aspiration Statement |18 | |Situation Analysis |19 | |Competitive Analysis |20 | |Current Market Need |22 | |SWOT Analysis |23 | |4 P’S of Levi Strauss |26...
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...LEVI STRAUSS JAPAN K.K. CASE REPORT TIME CONTEXT : May 1993 POINT OF VIEW : Mr. A. John Chappell President and Representative Director MAIN PROBLEM: Levi Strauss Japan K.K. is faced with the dilemma of shrinkage of jeans market. It appeared that after two years of shrinkage (1990, 1991) the market contracted further in 1992. SECONDARY PROBLEMS: 1. Part of the shrinkage of the market can be attributed to the very selective way of choosing retail outlet and sales agents of Levi Strauss Japan K.K. 2. Another cause of market shrinkage is due to the specialization of competitors mainly on women’s jean that brought the industry to a stiff competition. 3. In the side of Japan government, another factor detrimental to the company’s market size is its imposed policy like lowering birth rate and demographic shift to older population which Levi Strauss needs to cope. COMPANY OBJECTIVES: To increase market share of Levi Strauss Japan K.K. from 16% to 20% by the year 1995 and continuously produce quality products that never goes out of style. AREAS OF CONSIDERATION: SWOT ANALYSIS: STRENGTHS 1. Levi Strauss Japan K.K. has an established name in the jeans industry since it had been in operations last 1971. It has been known with its quality product that never goes out of style. 2. LSJ employed a similar strategy to Levi Strauss in the US emphasizing heavy advertising spending. Since 1976, LSJ spent...
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...double-spaced, with standard 1” margins, and good use of the text/s or film/s discussed, indicate and identify quotations in the accepted academic way (which I or the Writing Lab will be glad to make clear if necessary) without resort to unnecessary foot- or endnotes. Note that you also have the option of writing on an idea of your own as long as you deal with a work on the syllabus and run it by me first, and that you may expand your presentation, if you have given one. 1. “Primo Levi entitles his first book If This Is a Man (Si questo e un uomo), but it became well known and read widely in translation from the Italian as Survival in Auschwitz aspects of the book.” Discuss. 2. Discuss the possible significance in the narrative as a whole of the episode in Elie Wiesel’s Night (pp. 58-9 in the Hill and Wang edition) where Elie finds his Kapo Idek having sex with a young woman in the empty warehouse. 3. In the last three paragraphs of Chapter 13 of Survival in Auschwitz, Primo Levi describes a man called Kuhn praying aloud, “thanking God that he has not been chosen” in “the great selection of October 1944.” In the title story of This Way for the Gas, Ladies and Gentlemen Tadek writes of “naked, sweat drenched men” crowding the barrack aisles, and “directly beneath me [. . .] a rabbi” reading from a Hebrew prayer book and “wailing loudly, monotonously” (Penguin, p. 31). Compare the perspectives in these two scenes and the tone and attitudes of each narrator...
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...Case Name: Levi Strauss – Case 1 Short Cycle Process: • Who: Levi Strauss Management • When: 1995 • Where: United States/Globally Case Analysis: Issues #1 – Customer Satisfaction & the “Perfect Pair” Kiosks The “Perfect Pair” kiosks pilot project has been operating for a year now, and this has provided enough data to analyze whether Levi Strauss should continue with this project as is, expand or terminate this venture. The “Perfect Pair” kiosks will be reviewed in comparison to the current wholesale and retail operations to determine whether it provides the best return on invested capital. Applicable Concepts Product Pricing and ROIC Value Chain Analysis Product Mix Qualitative Analysis The alternative value chain for these kiosks is significantly changed in comparison to the wholesale and retail operations, and this is due to the processes involved in producing the kiosks end product. The new process reduces the time lag between start to finish of the value chain in comparison to traditional product lines. Expanding the kiosks to other retail locations will provide Levi’s with the opportunity to better respond to current industry shifts, while also providing greater satisfaction to its customers. Since Levi’s is not going to initiate the manufacturing process until after the sale has occurred, the need for intensive budgeting and forecasting is reduced for the “Perfect Pair” kiosks. The new alternative value chain also results in a decrease...
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