...Case 2-1: The Not-So-Wonderful World of EuroDisney – Things Are Better Now at Paris Disneyland 1. What factors contributed to EuroDisney’s poor performance during its first year of operations? What factors contributed to Hong Kong Disney’s poor performance during its first year? Europeans failed to “go goofy” over Mickey in part because of the high prices of the theme park and nearby hotels. Families were reluctant to spend the $280 a day needed to enjoy the attractions of the park, including the food. Staying overnight was out of the question for many because prices ranged from $110 to $380 a night, and $340 to $380 a night at better hotels. Other factors that contributed to poor performance were unforeseen transatlantic airfare wars and currency movements, causing visitors to go to Disney World Orlando for vacation. EuroDisney successfully alienated many European visitors with its iconic American feel at EuroDisney. Many Europeans were put off by the Disney characters which they felt reflected only traditional American Disney characters, not European characters. Disney management’s conviction that it knew best what Europeans liked proved insensitive to the local culture. 2. To what degree do you consider that these factors were (a) foreseeable and (b) controllable by EuroDisney, Hong Kong Disney, or the parent company, Disney? The reluctance of visitors to stopover at EuroDisney due to high prices of the theme park and nearby hotels...
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...CASE 21 The Not-So-Wonderful World of EuroDisney*—Things Are Better Now at Disneyland Resort Paris BONJOUR, MICKEY! In April 1992, EuroDisney SCA opened its doors to European visitors. Located by the river Marne some 20 miles east of Paris, it was designed to be the biggest and most lavish theme park that Walt Disney Company (Disney) had built to date—bigger than Disneyland in Anaheim, California; Disneyworld in Orlando, Florida; and Tokyo Disneyland in Japan. Much to Disney management’s surprise, Europeans failed to “go goofy” over Mickey, unlike their Japanese counterparts. Between 1990 and early 1992, some 14 million people had visited Tokyo Disneyland, with three-quarters being repeat visitors. A family of four staying overnight at a nearby hotel would easily spend $600 on a visit to the park. In contrast, at EuroDisney, families were reluctant to spend the $280 a day needed to enjoy the attractions of the park, including les hamburgers and les milkshakes. Staying overnight was out of the question for many because hotel rooms were so high priced. For example, prices ranged from $110 to $380 a night at the Newport Bay Club, the largest of EuroDisney’s six new hotels and one of the biggest in Europe. In comparison, a room in a top hotel in Paris cost between $340 and $380 a night. Financial losses became so massive at EuroDisney that the president had to structure a rescue package to put EuroDisney back on firm financial ground. Many French bankers questioned ...
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...“Fewer people could make more environmental damage than many people. The key lay not in numbers but in ..how much each person chooses to consume” this is a quote from the population reference bureau, who, amongst others, hold the view that overconsumption is a larger threat to the world than over population. Overpopulation has long been seen as a hindrance to world development, in 2014 the world population is currently 7 billion, there is no doubt that the world has experienced a mass rise in population. Most of this increase has occurred in the developing world, the world population rises by approximately 83 people annual and 99% of this increase happens in the less developed regions of Africa, Asia, Latin America and the Caribbean. For example, Africa’s population, despite the AIDS epidemic has tripled to 926 million from 1960 to 2005, whilst Asia’s population doubled to 3.9BN in this period. Six countries account for half of this total increase in world population; these are; India, China, Pakistan, Nigeria, Bangladesh and Indonesia. Contrasting to this the population of the developed world has actually fallen. The United Nations predict that by 2050, the world’s population will reach 9.2 billion, the population of less economically developed countries is expected to rise from 4.9BN (2001) to 8.2BN (2050). Thomas Malthus (1766-1843) argued that populations increase in size at a much faster rate than the ability of those same populations to feed themselves. He concludes that...
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...Using material from item A and elsewhere, assess the view that overconsumption is now more of a threat than overpopulation to world development The sociological study of population is called ‘demography’, sociologists believe that it is important to study demographic trends such as those associated with birth and fertility etc. such trends can produce insights into why societies experience social change, for example, overconsumption and what demographic changes have brought about this change. Sociologist Paul Ehrlich studied the figures for birth rates and death rates of developing countries and compared them with food production and malnutrition rates, he concludes that the birth rate ‘must be brought into balance with the death rate or mankind will breed itself into oblivion’. As item A states ‘the developed world consumes 5/6 of the world’s resources and each person in the developed world consumes around 20 times as much as a person in the developing world’, to understand the causes of such figures claimed in item A and the predictions made by Ehrlich, we must look at the demographic causes linked to both population and overconsumption. This essay will assess whether or not overconsumption has in fact become more of a problem than overpopulation to the world’s development and what such sociological views and perspectives support this view, focusing particularly in dependency, modernization and Malthusian views. Firstly we look at the Malthusian view of population growth...
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...Given the sorts of personal relations we now enter into, and the demands of the world of work and the influences of the digital age, it is no longer possible to become an educated person in such a troubled world. True or false? We live in an increasingly complex world of rapid change and can only begin to imagine what the future will look like. It is also a very troubled world in which we are confronted daily with a myriad of challenges. The sheer scale of information and social constraints threaten to overwhelm us and we may be justified in thinking that it is no longer possible to become an educated person. Contrary to this view, however, I believe that it is not only possible, but also imperative that we do so if we are to both survive and thrive in the modern world. Any rewards will outweigh the challenges. The real question is not really whether it is possible to become and educated person, but exactly what that education should look like in such a climate? Education is highly valued universally and the sphere of education today is extensive. In most countries, in addition to a developed system of state schooling, there is an expanding system of private schooling. This has arisen in response to the growing demand for qualifications and accreditation in an increasingly diverse range of professions. However, being an educated person today is not simply about possessing knowledge. The educated person is one who is able to utilise knowledge and apply it productively...
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...4. In what ways did World War II contribute to the growth of the federal government? How did it foster what historians now call the military-industrial complex? World War II majorly contributed to the growth of the federal government through the universal taxation of incomes to help fund the war, a huge military establishment, and multibillion-dollar budgets. All of these things more than likely would not have come about in the size that they did if World War II never started, although World War I did have a part in it also (Henretta 725). US Troop numbers during the war reached 12 million men and women required a huge number of resources in order to keep up with military demands. Some of these additional resources include but are not limited to housing, subsistence, clothing, medical care, training, and transportation, not to mention the special equipment, arms, ammunition, and expensive weapons platforms that now included tanks, fighter and bomber aircraft, and naval aircraft carriers (Higgs). World War II had cost the US government ten times that of what World War I did which is why the government levied so many new taxes. The government continued to raise income taxes to the point that income taxes went from 23 percent up to 94 percent as the "class tax" grew into a "mass tax". Even after the federal government was bringing $43 billion dollars more in revenue, they still had to finance a large portion of the war through borrowing. This large amount of borrowing from other...
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...Smoking can be dangerous not only for the smoker, but also for those around the smoker. Secondhand smoke is the third leading cause of preventable death (after active smoking and alcohol), according to the Manitoba Medical Association. They also say that the smoke contains over 4,000 chemicals, 50 of which are known to be cancer-related. Secondhand smoke has been linked to heart and respiratory disease; lung, breast, cervical, and nasal sinus cancers; strokes and miscarriages. In children, dangers include sudden infant death syndrome, fetal growth impairment, bronchitis, pneumonia, asthma and middle-ear disease. People who smoke subject themselves to deadly diseases, as well as long- and short-term health problems. Non-smokers should not have to live with the consequences of smokers' actions. http://www.publishyourarticles.net/knowledge-hub/essay/an-essay-on-should-smoking-be-banned-in-public-places.html Many surveys, studies and scientific research has proved that smoking is injurious to health. Smoke is unhealthy and suffocating. It pollutes the environment. There are two types of smokers - active and passive. The person who smokes is active and other who are near to him and inhale the smoke are passive smokers. Both are equally affected by the ill effects of smoking. Smokers and non-smokers meet at many places like offices, buses, hotels, etc. So, considering the bad effects of smoking on individual's health, environment as well as individual rights, it should be banned...
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...2. Primary Research Design........................................................................ 3.2.1 Development of a Questionnaire.............................. 3.2.2 Development of a Focus Group......................... 4. Conclusion...................................................................................................... 5. Reference List................................................................................................... 6. Affidavit......................................................................................... 7. Appendix................................................................................................. 1. Introduction Social Media has made a huge impact to the entire world and not just to internet marketers. It changed the way in which we communicate – both personally and professionally. In the time before the development of the various social media platforms, the classical mass medias like Television, Radio and Newspapers were great tools to reach a huge audience. But these were tipically one way channels. You could reach out to people via these channels, but the audience was not able to respond to the sender and additionally the people could not communicate with each other via these channels. Today social media is the most important communication tool to reach young target groups and it calls for new marketing strategies. One technology which changed this even further is the mobile phone. The speed of communications...
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...Main Groups My Zunia Member Log in | Join Now Help FR Enterprising Women : Expanding Economic Opportunities in Afr... The World Bank Annual Report 2013 The Global Slavery Index 2013 by DG Foundation ALL Culture » Economy » Education » Environment » Governance » Health » Science & Tech » Sectors » Society » Home » Flights of fancy: A case study on aviation and EU funds in Poland Flights of fancy: A case study on aviation and EU funds in Poland air transport infrastructure, airport infrastructure, airport network, Airports and Air Services, aviation portal, european regional development fund, european union, onboard magazines, promotion services, rail infrastructure, Transport, transport network, Trade & Transport, Europe and Central Asia Flights of fancy: A case study on aviation and EU funds in Poland bankwatch.org – The aim of this paper is to review the rationale of EU Cohesion Policy investments in airport infrastructure using the example of Poland, with a particular focus on newly developed regional airports. The paper gives a brief overview of the existing airport network in Poland. The functioning of smaller airports is examined with regard to the burden that they create for regional and local budgets. Furthermore, the paper describes planned EU investments in airport infrastructure under Cohesion Policy 2007 - 2013. Additional topics covered include the cases...
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...Main Groups My Zunia Member Log in | Join Now Help FR Enterprising Women : Expanding Economic Opportunities in Afr... The World Bank Annual Report 2013 The Global Slavery Index 2013 by DG Foundation ALL Culture » Economy » Education » Environment » Governance » Health » Science & Tech » Sectors » Society » Home » Flights of fancy: A case study on aviation and EU funds in Poland Flights of fancy: A case study on aviation and EU funds in Poland air transport infrastructure, airport infrastructure, airport network, Airports and Air Services, aviation portal, european regional development fund, european union, onboard magazines, promotion services, rail infrastructure, Transport, transport network, Trade & Transport, Europe and Central Asia Flights of fancy: A case study on aviation and EU funds in Poland bankwatch.org – The aim of this paper is to review the rationale of EU Cohesion Policy investments in airport infrastructure using the example of Poland, with a particular focus on newly developed regional airports. The paper gives a brief overview of the existing airport network in Poland. The functioning of smaller airports is examined with regard to the burden that they create for regional and local budgets. Furthermore, the paper describes planned EU investments in airport infrastructure under Cohesion Policy 2007 - 2013. Additional topics covered include the cases...
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...“Critically assess the claim that we live in a ‘globalised world’. Use evidence to support your discussion.” When looking at globalisation we have to realise that it isn’t just one thing, the word globalisation isn’t just one meaning, it isn’t just an economic or cultural concept and it doesn’t just affect these, it also effects a lot of other relations. It can be anything from personal to structural things and this can affect us on many different levels, as well as economic and cultural there are also environmental concerns and effects on the globe which now need global solutions. This is essay is going to explore the aspects of globalisation and assess analytically and critically how we are now supposed to live in a “globalised word” and to what extent that it is actually true, using evidence and examples from sociological scholars and every day samples to support different idea’s which are for and against this notion. Globalisation means cultures and economics are now becoming more the same, more homogenous and throughout this essay this will be challenged on how this effects the world we live in not just in Britain but in all other countries too. Globalisation is involved with dissolving boarders and making them less strict and more flexible, this allowing us to have growing global connections, something which is called interconnectedness. We can now receive information from across the world almost instantly this giving exercise and organisation of power on a global scale...
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...military by law. The article, “Rosie the Riveter,” states, “When the United States entered World War Ⅱ after the bombing of Pearl Harbor, most American men were conscripted to fight in the military. This left no one to work in the factories and shipyards but they were still needed to produce weapons and supplies for the war effort. Companies and the American government started recruiting women to fill the jobs that in the past had been seen as only for men” (Smith 1). This detail from the article examines the contributions women took part in during World War Ⅱ, such as working in factories to produce weapons and supplies for the war. It also proves how the jobs that men left behind to fight in the military were only seen as for men and society was not familiar with women working the jobs that were only considered acceptable if men had took part in. Also during World War Ⅱ, a group of female pilots which then became known as the Women Airforce Service Pilots, was formed to solve the problem of the shortage of pilots when the United States faced in 1942. The solution was to train women to fly military aircraft and release male...
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...in the new era of international relations. Basically it is a process of expanding trade and commerce all over the world by creating a frontier-less market. But now it has had a far-reaching effect on many aspects of life. With the development of hi-tech communication media and rapid transportation facilities, the hole world has squeezed and people have come closer to one another. Now we can learn in an instant what is happening in the farthest corner of the globe. In fact, globalization is currently understood mainly in terms of mutual relationship of nations and region of economic domain, in particular, trade, financial flows and traditional corporations. In other words globalization is seen as an economic parallel to internationalization in the form of the universal market, notwithstanding the fact that there has been an interlined process of political and cultural globalization exemplified by increasing democratization, spread of English, television schedule and movies and wide awareness of global environment problems. Impact Of Globalization On Bangladesh : Impact of globalization is obvious in the following spheres : • Impact On Communication : With the impact of high-tech communication media and ultramodern transportation facilities, the world has come closer. Now we can learn instantly what is happening in the farthest region. Countries of the world have become like families in a village. They can share their joys and sorrows like next-door neighbors. • Impact...
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...Marketing Management Cartridge World James C. Nelson Kaplan University MT450 Marketing Management Professor Bietsch Aug 17, 2014 In today’s business aspect, everyone is trying to get the leg up on another company. These companies come up with innovative and creative ways to either make their products better, increase profitability or both. In order to figure out what the consumer needs, we have to develop a method of figuring what the market needs. We do this in a variety of ways such as surveys, offering free products or even putting an item on the market in a specific area to see if this will be a marketable product or service. Lets look at how to illustrate the research process, utilize secondary data process, developing a primary data plan and predict the market potential and forecasting. Lets begin with illustrating the research process. In order to illustrate the research process, we need to identify the basic 5-step process; description, evaluation, explanation, prediction and decision making. With Cartridge World, they will want to give the full description of the consumers. This will include their age, sex, education, income, etc (Akrani 2013). Cartridge World will also want to give full descriptions of their competitors and the current market situations. Next, Cartridge World will want to evaluate the market. By researching, this will help the company evaluate itself and the companies performance. Next,...
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...1976. The World Health Organization (WHO) managed to terminate the Ebola virus. In the various outbreaks around Africa that later occurred, it was not of massive concern. Early 2014, Ebola broke out once again, only on a much larger scale. The World Health Organization was slow to react, thinking this outbreak was of a same scale as the previous outbreaks. Now Ebola is not only a concern in West Africa, but also around the world. There are several factors that could have lead to the extensive outbreak of the virus. The world now has a population of over seven billion people, meaning the disease is now not only easily transmitted from person to person but also from country to country and possibly even from continent to continent. This is due to the major travel developments all around the world. Being an area of third world countries, some areas are over populated, which caused such a large start of the epidemic of Ebola and the hygienic situation in West Africa is not to the standards that it should be. The border controls are very poor, allowing individuals that may be infected with the Ebola virus to easily be transmitted to another country. Ebola is now a worldwide concern. Military forces are sending troops from all over the world to help assist the poorly equipped medical services and teams available in the affected countries. All these factors combined contribute to the enormous and awful outbreak of the Ebola virus, being the largest one to date. The world as we see...
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