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Oci-Diagram

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Submitted By eprincess05
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OCI- Diagram Summary The diagram pertains to the client acquisition and the process OCI took when it came to acquiring clients. The majority of their clients were obtain from advertising. The advertising produce many applicants for OCI but many were rejected. The ones that were rejected by OCI was due to couple factors. The first factor was that OCI didn’t think the scope fit OCI objective and it wasn’t feasible in the perceptive, and it was clear why it wasn’t feasible but it could be due to club timeline. Due to these two factor many of the applicants were rejected. Another reason applicant were rejected is because OCI believed that the applicant viewed their organization as cheap labor and they would work like “worker bee”. The organization also acquired clients by personal references. The personal reference usually led to numerous applicant but it also could have the adverse effect on them if a client wasn’t satisfied with the work The diagram also focus on member recruitment which is very important. The club is on a strict timeline because all projects have to be completed by the end of the year. In order for that to happen, all officers and elected officials decision had to be done and approved by October. Member’s recruitment was based on previous member experience. Where the member had a good or bad experience would affect the increase or decrease in the number of perspective member signing up. In most case, some of the members that had a negative experience with the group, not only make plans of not returning but they would encourage other not to sign up. They even would try to encourage other members to leave the organization also. Also the overall dynamics of the projects and the reason why they were failing is examined. My recommendation to OCI in regards to client acquisition is to continue with the advertising aspect of

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