...client when conducting a health assessment COURSE OUTCOMES This assignment enables the student to meet the following course outcomes: CO 2. Utilize prior knowledge of theories and principles of nursing and related disciplines to integrate clinical judgment in professional decision-making and implementation of nursing process while obtaining a physical assessment. (PO 4, 8) CO 3. Recognize the influence that developmental stages have on physical, psychosocial, cultural, and spiritual functioning (PO 1) CO 4. Utilize effective communication when performing a health assessment. (PO 3) CO 6. Identify teaching/learning needs from the health history of an individual. (PO 2, 3) DUE DATE: Please See Course Calendar. TOTAL POINTS POSSIBLE: 50 points. PREPARING THE ASSIGNMENT: A Health History Worksheet that can be used to help you organize the Family Medical History information you will obtain from the Adult Participant is located in the Resources section of the Expand page for Unit 2. The use of this tool is...
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...Question 1 of 25 | 4.0/ 4.0 Points | Which of the following data are collected from consumers to develop a perceptual map for a particular product? | | | | A. A listing of all prospective brands and products | | | | | B. Managerial judgments about how consumers perceive products | | | | | C. Rank order of the ratings of a existing brand's preference relative to its competitors | | | | | D. Judgments of existing products or brands with respect to important attributes | | | | | E. Detailed explanations of why consumers make the choices they do | | Answer Key: D Feedback: What you chose is correct. | Question 2 of 25 | 4.0/ 4.0 Points | One marketing action that can be taken to sell a single product or service to multiple market segments is | | | | A. develop and produce another version of the product. | | | | | B. manufacture products that appeal to different markets. | | | | | C. develop separate promotional campaigns. | | | | | D. purchase another firm that has additional products that would appeal to multiple markets. | | | | | E. issue stock used for additional research and development for improved products. | | Answer Key: C Feedback: What you chose is correct. | Question 3 of 25 | 4.0/ 4.0 Points | The second step in segmenting and targeting markets is to | | | | A. group potential buyers into segments | | | | | B. group products to be sold into categories...
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...place between the nurse and an individual while conducting a health assessment and a physical examination COURSE OUTCOMES CO 2: Utilize prior knowledge of theories and principles of nursing and related disciplines to integrate clinical judgment in professional decision-making and implementation of nursing process while obtaining a physical assessment. (POs 4 and 8) CO 3: Recognize the influence that developmental stages have on physical, psychosocial, cultural, and spiritual functioning. (PO 1) CO 4: Utilize effective communication when performing a health assessment. (PO 3) CO 6: Identify teaching/learning needs from the health history of an individual. (POs 2 and 5) DUE DATE Please see the Course Calendar. TOTAL POINTS POSSIBLE 50 points PREPARING THE ASSIGNMENT There are four graded parts to this assignment: (1) Obtain a health history and conduct a physical examination on an individual of your choosing (not a patient), (2) compile a health education needs...
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...Marketing Analysis Paper Amanda Bauer June 10, 2013 MKT/498 Integrated Marketing Strategies Gary Queensberry Marketing Analysis Paper Marketers have to come up with creative ways to present a product to the public. To do this product presentation the marketer needs to use the analysis data collected to determine product positioning, competitive positioning, customer perceptions, and distribution-channel analysis. There are different types of analysis that be taken to achieve the highest results, and there are some pitfalls to certain types of analysis as well. The first area under analysis is product positioning. “Product positioning is a marketing strategy that aims to make a brand occupy a distinct position, relative to competing brands, in the mind of the customer. Companies apply this strategy either by emphasizing the distinguishing features of their brand or they may try to create a suitable image through advertising. Once a brand is positioned, it is very difficult to reposition it without destroying its credibility” (BusinessDictionary.com, 2013). Key points to consider during this type of analysis is the opinion of the customer on product and brand name, product features, brand image, competitors, possible customers, buyers, business-to-business customers, quality, cost, distribution, communication tactics, target market, and opportunities. While creating a market strategy there are some advantages and disadvantages of this analysis type. The positive outlook...
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...MOI UNIVERSITY KHADIJAH KWEYU CONFLICT MANAGEMENT & NEGOTIATION BHR 107 Discuss the basic theoretical models of bargaining process and explain how they can improve individuals negotiation skills in an organisation. Introduction: Bargaining can be defined as an agreement between parties settling what each gives or receives in a transaction between them or what course of action or policy each pursues in respect to the other. The study of bargaining process involves an analysis of the actors, the stakes and the factors involved. All theories feed into each other, and combining these theories allows for a more complete understanding of the issues involved in bargaining process and therefore helps to improve individuals negotiation skills. There are several different theories analyzing the process and outcome of bargaining process as follows:- 1. Integrative Approach Model 2. Game Theory 3. Behavioral Theory 4. Power Theory 5. Optimal Agent Independence 1. Integrative Approach Model The integrative approach divides the negotiating process into three phases: • Diagnostic • Formulation • Details In the practice of negotiation, these phases are not necessarily linear. Rather, they can be repeated and addressed many times throughout the negotiation process. The toughness dilemma in the integrative approach calls for tough diagnosis in order to clearly elucidate the true interests of each party. In the formulation...
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...Part 1 of 2: What is Literature For? Watch this short video: https://www.youtube.com/watch?v=4RCFLobfqcw and accomplish to the following tasks: (1) Outline the main points raised in the video. (2) Explain at least three (3) Ways of Knowing (Language, Emotion, Imagination, Sense Perception, or Memory) that are most developed in the points raised in the video. I think that for the first video, the main point of it was that it was trying to emphasize the importance of literature, which has come to be underappreciated and taken for granted nowadays. It actually identified points such as literature helps us feel what others can’t really put into words for us, literature can help us see things in the perspective of others, how it appeals to our emotions and much more. Particularly, the idea on how literature can make us feel emotions like empathy and sympathy was very eye-catching. It gave me a thought that perhaps, through literature we actually develop a certain kind of outlook when doing things. It could even shape the actions we would do in certain situations. Overall, I think that the video wanted to ultimately point out the usefulness of literature we don’t really see. In this video, I also noticed around 3 points on the “ways of knowing”. In particular, I clearly saw the presence of emotion, imagination and language. To begin with, emotion was very evident. To quote, “It looks like literature wastes time, but is actually the ultimate time- saver.” How come? This is simply...
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...size and presentation of a price reduction, it is important to gain insight into the consumers’ price perception processes (Teunter, 2002). She notes that three theories have particular relevance to sales promotion; that is threshold theory (Weber’s law), adaptation-level theory, and assimilation-contract theory. She states that threshold theory (Weber’s law) is concerned with the question of how much of a stimulus change is necessary for it to be noticed by a consumer. She cites studies which demonstrate that there is a region of price insensitivity around a brand’s expected price within which price changes do not significantly affect purchase probabilities. Price differences outside that region, in contrast,...
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...is based on substantial research amongst a number of service providers. In common with the Grönroos model it shows the perception gap (Gap 5) and outlines contributory factors. In this case expected service is a function of word of mouth communication, personal need and past experience, and perceived service is a product of service delivery and external communications to consumers. Parasuraman et al. GAP model (Zeithaml 1996)However the GAP model goes further in its analysis of these key contributory factors. It not only provides a more rigorous description of the contributory Gaps, it lists key drivers for each gap and generic breakdown of each of these drivers. These are illustrated below in summary form below. Gap 1 | * Inadequate market research orientation | Lack of upward communication | Insufficient relationship focus | Gap 2 | * Absence of customer driven standards | Inadequate service leadership | Poor service design | Gap 3 | * Deficiencies of human resource policies | Failure to match supply and demand | Customers not fulfilling roles | Gap 4 | * Ineffective management of customer expectations | Overpromising | Inadequate horizontal communications | Key factors in the GAP model (Zeithaml 1990)This level of detail allows powerful analysis of the contributory factors to a perception gap at a practical level. The model shows the importance of marketing, business leadership quality and HR systems in the...
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...place? o Divide resources o Create pieces of the pie o Resolve a problem or dispute • Negotiation Defined o A form of decision making process in which 2 or more parties talk with one another in an effort to resolve their opposing interest • Bargaining o Competitive, win-lose situation • Negotiation o Win-win situations o Mutually acceptable (beneficial) solution • Alternatives Shape Relationship o Evaluating interdependence depends heavily on the alternatives to working together o The desirability to work together is better for outcomes o Best available alternative: BATNA Best alt to a negotiated agreement • Mutual Adjustment o Continues throughout the negotiation as both parties act to influence the other o One of the key causes of the changes that occur during a negotiation o Understand how people will adjust and readjust and how the negotiations might twist and turn, based on ones motives and others responses (predict and anticipate) • Mutual Adjustment and Concession Making o Change in his/her position o Restrict the range of options o When a concession is made, the bargaining range is further contrained o Patterns of concessions communicate significane • Conflict Defined o Sharp disagreement or opposition and includes the perceived divergence of interest, or a belief that the parties current aspirations cannot be achieved simultaneously • Look over “when you shouldn’t negotiate – box 1.1 pg. 7. Ch. 2 – powerpoint • Levels of conflict o Intrapersonal...
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... and Jun, M. (2012). Measuring consumer perceptions of online shopping convenience. Journal of Science Management, Vol.24 No.2, 2013, pp.191-214. Retrieved from www.emeraldinsight.com/1757-5818.htm In this article, the authors reveal one of the key factors to influence the perceptions of consumer when they do online shopping. The data the article uses is gained through organizational surveys of a major retail company in Hong Kong. The authors use this data to try to identify the key convenience dimensions of online shopping. Their research focuses on revealing the pivotal dimensions of convenience and the related sub-dimensions of online shopping. As the authors mentioned in the article, “Shopping convenience has been one of the principal motivations underlying customer inclinations to adopt online purchasing.” (p.191). The article is useful to my research topic, as the authors point out one of key factors in convenience of online shopping to customers, which is time-saving. The more time consumers spend on connecting with a service, the lower convenience degree consumers will perceive. (p.193). The main limitation of the article is the number of participants in this study is relatively small, thus the authors indicate that the scale items of this research in the future should be further modified or changed to improve validation. Although this article does not cover all aspects of my topic, it is providing one of the main points of my research about online...
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...a person examines specific brands, he or she will react not only to their stated capabilities, but also to other, less conscious cues Within the context of the Freudian theory, explain how the laddering technique can be used. Answer: Shape, size, weight, material, color, and brand name can all trigger certain associations and emotions. A technique called laddering can be used to trace a person's motivations from the stated instrumental ones to the more terminal ones. Then the marketer can decide at what level to develop the message and appeal Perception is the process by which an individual selects, organizes, and interprets information inputs to create a meaningful picture of the world. For a marketer, what is the key point of perception? Answer: The key point is that perceptions can vary widely among individuals exposed to the same reality. In marketing, perceptions are more important than the reality, as it is perceptions that will affect consumers' actual behavior. Describe how the problem recognition process works in the five-stage model of the consumer buying process. Answer: The buying process starts when the buyer recognizes a problem or need. With an internal stimulus, one of the person's normal needs—hunger, thirst, sex—rises to a threshold level and becomes a drive; or a need can be aroused by an external stimuli such as an advertisement. Explain the differences between a belief and an attitude. Answer: A belief is a descriptive thought that a...
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...a person examines specific brands, he or she will react not only to their stated capabilities, but also to other, less conscious cues Within the context of the Freudian theory, explain how the laddering technique can be used. Answer: Shape, size, weight, material, color, and brand name can all trigger certain associations and emotions. A technique called laddering can be used to trace a person's motivations from the stated instrumental ones to the more terminal ones. Then the marketer can decide at what level to develop the message and appeal Perception is the process by which an individual selects, organizes, and interprets information inputs to create a meaningful picture of the world. For a marketer, what is the key point of perception? Answer: The key point is that perceptions can vary widely among individuals exposed to the same reality. In marketing, perceptions are more important than the reality, as it is perceptions that will affect consumers' actual behavior. Describe how the problem recognition process works in the five-stage model of the consumer buying process. Answer: The buying process starts when the buyer recognizes a problem or need. With an internal stimulus, one of the person's normal needs—hunger, thirst, sex—rises to a threshold level and becomes a drive; or a need can be aroused by an external stimuli such as an advertisement. Explain the differences between a belief and an attitude. Answer: A belief is a descriptive thought that a...
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...sources you used on your points and assertions. One job the writer needs to make sure he has done is to include a position he is on and that he has compressed or summarized all the research on various sources by focusing on the main key points. The writer also has the responsibility to provide a motivating, stimulating, or activating thesis statement. The writer’s purpose of writing a research paper is to provide specific details on all the sources that have been collected for the writing topic. He also needs to compress all the collected resources into highlighted key ideas from the passages. Also, he needs present a research paper that is consisting of three formats: a summary, a paraphrase, or a quotation. In a summary, you provide important key main points from the source’s idea and write to support the source’s idea. Paraphrase is when a person takes someone’s idea and put it into the writer’s own words. Lastly, quoting is to directly quote from an original source. Even though the writer provides information from various sources that is included to the written paper, the writer must put the researched information into their own words to avoid plagiarism. Individuals or the audience have to be entertained or being focused on the topic. The writer must research on what the audience wants to hear and what kind of appropriate tone and delivery is effective for the audience. When having those tools, the audience will understand the writer’s point of view and what is being...
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...several factors that played key roles in the Union's victory over the equally manned Confederate forces at Fort Donelson. These factors include toxic leadership, unclear guidance, sense of duty, technology/perception, and premature sense of victory. Although, both sides had several issues these are the ones that I feel stood out in the video, battle analysis and classroom discussion. Furthermore, I can relate these to personal experiences over my career. As illustrated by our instructor there was toxic leadership and unclear guidance on both sides during this encounter. However, the south suffered more from the confusion of command. Although, General Floyd was “technically in command” it was mentioned that he was absent when key decisions had to be made. You must have a clearly established chain of command providing clear guidance and direct leadership in direct contact like this. Leadership must have complete support from the subordinate leaders in order to use the will of the men to progress in battle. We can clearly see that there was lack of communication between the general officers when Buckner delays the attack after Pillow attacked early. Furthermore, General Pillow...
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...part of their evaluation and purchasing decision process (Bhuian, 1997;Ettenson & Klien, 1998; Katsanis & Thakor,1997). Given that giant Myer wants to expand their business in Australian market in the next three years, the management team must identify right strategies such as possible new sources of revenue and new market segments, to increase the revenue coming from current sources. In order to differentiate itself in a highly competitive market as well as generate revenue in many ways, understanding the key target markets will be very important as well as establishing a clear vision as to which direction the company should head to in the future. 2. Problem Statement & Research Objectives 2.1 Background information A recent survey by the accounting firm BDO (2014) revealed that Australian retailers are growing revenue slower than their international peers. Myer, as one of the many other traditional Australian retailers, is lagging behind its competitors in key financial measures, such as revenue growth and target market. Furthermore, there is an increasing growing trend and demand for imported products to Australia in the past five years (appendix 1), which can be attributed to the country-of-origin effects. Therefore, the management problem comes out what strategy can we develop to increase sales revenue from exporting foreign products to Australia market? 2.2 Research Purpose & Objectives The purpose of this study is to examine the level of the COO effects...
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