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Polymold Division

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EVALUATING INFORMATION TRANSFER
IN PRODUCT DEVELOPMENT by MARK DAMIAN MORELLI
Bachelor of Mechanical Engineering
Georgia Institute of Technology
(1987)
Submitted to the Sloan School of Management in Partial Fulfillment of the Requirements of the Degree of
Master of Science in Management at the
Massachusetts Institute of Technology
June 1993
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Massachusetts Institute of Technology (1993)
ALL RIGHTS RESERVED

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Signature of Author

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MIT Sloan School of Management
May 21, 1993

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Jeffrey A. Barks
Associate Dean, Master's and Bachelor's Progranls

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Evaluating Information Transfer in Product Development by MARK DAMIAN MORELLI
Submitted to the Alfred P. Sloan School of Management on May 21, 1993, in partial fulfillment of the requirements of the Degree of
Master of Science in Management
ABSTRACf
In an attempt to build better products faster, companies have employed simultaneous engineering, which requires the aggressive overlapping of product development tasks. In doing so, the complexity of product development projects has been dramatically increased, along with the risks of failure. Since product development projects represent a stream of information that results in new or revised products. nlore efficient methods to enhance this complex flow of information will improve the development process.
This thesis explores the transfer of information within product development teams with the ultimate goal of improving the process of product introduction. Many barriers to communication exist within the development process, whether organizational, structural, or cultural. This work serves as a paradigm for predicting and

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