...The 2014 Grammys The 2014 Grammys apparently had something for everyone this year. The Grammys included a variety of singers, song writers and musicians. That was not the only thing it included or showed. It also had a variety of types of shows and performances and music. Now the behavior of some of the musicians and artist with the performances they had at The Grammys is the example of norms in our time. The society looks at some of these artists like Katy Perry, Beyonce, Jay-Z, Lorde, Taylor Swift, Macklemore, and Daft Punk and their behaviors throughout the night. There were many people with opinions to their behaviors, language in their lyrics or even the objects and artifacts in their performances. Beyonce’s behavior was not child-friendly according to some parents but past years of The Grammys have not always been child or family friendly so there is no surprise there. Beyonce’s sexual behavior in her performance and the lyrics in her song and language, “Drunk in Love”, that also her husband Jay –Z was a part of, was a norm to the music society that always watch or listen to these type of behaviors or are a part of the production but for some more on a religious side would not look at her behavior as a norm for their society. During the 2014 Grammys the artifacts and language were also controversial. Katy Perry was talked about supposedly doing Voo Doo or some type of witch craft because of the symbol on her clothes that she was wearing and the dance her and her...
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...According to this week’s assignment, we are to choose a scene from movieclips.com and in a three to five page paper, analyze the mise-en-scène through the elements of design. This leads me to my chosen film, Set it Off. This movie is formed around an extreme bank robbery in which reveals the dwells upon the lives of four women. This film takes place the streets of Southern California and helps give inside as to how these women do any and everything just to get by and make it on their own. Because tragedy and poverty strikes the women’s’ lives, they matters into their own hands and turn to robbing banks to make an escape from the city and lifestyle they have been surrounded by for years. The key actors in Set it Off are the following: Queen Latifah played as Cleopatra Sims (Cleo), Vivica Fox played as Francesca Sutton (Frankie), Jada Pinkett played as Lida Newsom (Stony), and Kimberly Elise played as Tisean Williams (T.T). These four childhood friends felt that the series of unfortunate events that have constantly occurred in their lives were just enough to push them over the edge and into the world of bank robbery (Polluck & Gray, 1996). This story is set to touch those who have been in these situations and give them the since that they are not alone. In the end we chose our fate and it is to us to choose the right path. “The moving picture, or film, is a powerful and complex form of visual communication that not only sets the agenda for what viewers think and talk about but...
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...John Covington Covington 1 7/9/12 English 112 General Public Response to Lucy Grealy’s “Masks” “What on earth is that? That is the ugliest girl I have ever seen.” Proclaimed the boisterous bully from across the junior high lunch table in what would be just another attack on the appearance of Lucy Grealy. Lucy Grealy was diagnosed at a young age with Ewing’s sarcoma, a rare form of cancer. The disease took most of her jaw and after many chemotherapy treatments and reconstructive operations she was left with a disfigured appearance. Lucy’s identity was molded by the way she was treated in society. From the time she began grade school she was teased and tormented for being different. Her story is a prime example of how “normal” people alienate anything that doesn’t fit into their materialistic expectations causing a sense of shameful separation and negative emotions to be ascribed toward ones identity. What does it mean to be “normal” in today’s society? Does it mean giving up your ideals or birth rights to stake a claim or hold a position that you deem fitting? Does it mean having to live up to all of the physical and mental qualities that we as Americans value? Society can be a cruel and tempestuous force sometimes, causing us to do things we wouldn’t normally consider just to fit in. This was certainly the case for Firoozeh Dumas when she wrote “After three months of rejections, I added “Julie” to my resume. Call it coincidence, but the job offers...
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...Vina Le Mr. Silver English 104 09 June 2013 Queen Latifah: CoverGirl Intense ShadowBlast The CoverGirl ad from March 2012 includes a picture of Queen Latifah in a grayish background with her green eye shadow. Queen Latifah has small brown eyes with long curly black eyelashes. She has a beautiful big smile with shiny white teeth. Queen Latifah also has a lovely pair of small gold round dangling earrings in her ears. The word “CoverGirl” is written in big bold green latter across her forehead, all to improve her appearance. Queen Latifah is written in small green letters underneath in the right hand corner. The photo shot is from her head to her shoulders, just enough for her viewers to focus on CoverGirls’s product. Queen Latifah appears to be wearing an olive green shirt, the same color as CoverGirl’s product, with her hair pulled back into a long pony tail. The advertisement effectively uses logos, ethos, and pathos to convince the viewers to buy CoverGirl products. His first appeal is hown by using logos to give the viewers resonoing to buy CoverGirl products. CoverGirl claims that their products are for women of any and all skin types or ethnic backgrounds. The ad states, “fadeproof, waterproof and ignore proof”, which is used to describe the product that they are advertising CoverGirl mascara. This product hs been around for a long tike and is rapisdly growing and maturity it is very iverse. coverGir states fadeproof becase thet claim that their product will stay...
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...goes into creating a commercial is overlooked and must be viewed in a different manner. A commercial is an amazing component of advertisement. By definition a commercial is "an advertisement on television or radio" (Dictionary 175). One commercial only lasts an average of thirty seconds and, if run in a good time slot, costs anywhere from fifty-five to one hundred thousand dollars (Baldwin 2). Commercials usually have stars such as celebrities to provoke the consumer to buy their product such as CoverGirl. The CoverGirl ad includes a picture of Queen Latifah surrounded by a brown background with her green eye shadow. Queen Latifah has small brown eyes with long curly black eyelashes. She has a beautiful big smile with shiny white teeth. Queen Latifah also has a pair of silver hoop earrings dangling from her ears. The word “CoverGirl” is written in big bold white letters above her forehead, all to improve her appearance. “Queen Latifah” is written underneath to let the...
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...controversial topics. Hip-hop is more than just stereotypes, this type of music style goes beyond a new form of art communication and bares the souls of those who express the struggles and experience of their everyday life. On the same note, hip-hop artists realize that those who did not grow up around the vast culture of hip-hop they tend to portray the music as chaos and never truly understanding the message behind the music. For others to understand and connect with hip-hop we have defended the use of typical stereotypes and believe that hip-hop is a culture inspiration and a global influence. Without the innovation of hip-hop and the artists’ hard work that drives the creativity of poetic justice, there would be not hip-hop....
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...The film casts rap artists, Queen Latifah as Cleo. There is an association with Queen Latifah as a musician and Cleo’s relationship with “gangsta-ism” (Keeling, 36). Unlike her co-stars Queen Latifah does not have a petite body frame that we often see in Hollywood movies. The combination of her “gansta-ism” and a body type that Hollywood does not feminize leads to a de-feminization of Cleo’s character. Cleo’s character falls under a “butch lesbian” stereotype. She embodies a black masculinity found in “ghettocentric” culture. Cleo is seen glamourizing the lifestyles of a “thug.” When she steals cars to use as an escape vehicle, Cleo goes through the owner’s CD collection and throws out the discs that she considers to be “bullshit.” Cleo believes...
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...Introduction American culture, being traditionally perceived as quite liberal and democratic, is in fact paralyzed by the overwhelming power of stereotypes which shape the current image of culture at large and its industries, including music, in particular. Even the most innovative and advanced movements’ turn to be submitted to the canons of the ideology that dominates in American culture. Unfortunately, such a situation does not contribute to the development of really free, liberal and focused on spiritual, moral and intellectual progress of the consumers of the culture. Probably one of the most interesting, new and, unfortunately, typical example of the domination of stereotypes in American culture is the development of female black rap music, which has become particularly intensive in 1980s and is still quite dynamically developing. At first glance black female rap music should be free from traditional stereotypes, it should be innovative and contributing to black female emancipation and increasing the role of black females in the society at large but, in actuality, the situation is absolutely different. Despite the fact that many female rappers pretend to be unique at developing the new image of a free and independent black female, it turns to be that practically all of them, or at least the most popular of them, are ideologically dependent on the male dominance in proper and figurative sense of this word. It means that as a rule black female rappers tend to create an...
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...gender has also influenced MCs and their work. In fact gender identifications have been so impactful they help determine an artist’s success in the music industry. MCing is known to be a male dominated art form and it is very difficult for females to become successful without having to conform to the preconceived notions about women in the music industry. In the Hip-hop world many male artists have created stereotypes for both men and women and their place in the Hip-hop music (NHP 06-11-2012). For some male artists these stereotypes have made success more achievable while, on the other hand, these stereotypes have made it harder for female MCs to rise to success. There’s no denying that Hip-hop stereotypes are an important component of Hip-hop performance (NHP 06-13-2012) in fact many artists today feel the need to utilize these stereotypes in order to get ahead in the game. For example, Big Sean is one talented MC in mainstream Hip-hop that doesn’t refrain from having half naked women dancing around in his music videos. His videos emphasize the most popular stereotypes which refer to women as “hoes”, “bitches” and “gold-diggers” (NHP 06-13-2012). Although these names are degrading and disrespectful to women, it is quite unfortunate that they have become acceptable in the music industry. It is also unfortunate that an artist’s work is based on the number of video vixens they have dancing in their videos; but that’s what sells. These notions have definitely shaped the perspective...
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...Running head: THE EFFECTS OF MEDIA IN SOCIALIZATION The Effects of Media in the Socialization of Children and Young Adults The Effects of Media in the Socialization of Children and Young Adults The media today are a powerful tool in modifying the behavior of children and young adults. This behavior can be seen as negative or positive depending on the situation. Children’s development is influenced by many factors but as Lund (2003) noted the significance of the mass media cannot be overstated: “The accumulated experience of media exposure contributes to the cultivation of a child’s values, beliefs, dreams, and expectations, which shape the adult identity a child will carry and modify through his or her life.” Studies investigating Social Learning Theory, done by Baker (2007, p.26) have consistently reported that children can model roles and behaviors seen on television. Media play a significant role in the socialization process, body image, and moral judgments in children and adolescents. Cartoons on television are some of the first factors of socialization in a child’s life. Although many adults feel that cartoons are obviously fantastical, unrealistic, and therefore harmless to children, the research evidence proves otherwise. “According to developmental literature, children before the age of ten years often have difficulty differentiating between reality and fantasy”(Baker...
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...parents would just give their children the opportunity to be who they wanted, this world could be a much better-off place through the act of music and dance. “Light-hearted, humorous stories involving people in love with a twist of craziness in a screwball, teen gross-out comedy” (Goodykoontz & Jacobs, 2010). This film is based with “character Actors who specialize in playing a wide variety of characters, most often supporting or minor roles rather than their leading roles” (Goodykoontz & Jacobs, 2010). The Hairspray’s cast of actors is a very diverse group of people, also varying in the category of wild-card acting. Actors that range from the mother of Tracy Turnblad and the Governor of Maryland in the film were played by a drag-queen (Divine). The parents of Amber Von Tussle played by (Sonny Bono) and (Debbie Harry), down to some of...
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...the emphasis on non-violence (Watkins, 2001). Today, media associate hip-hop culture with drugs, sex, and violence (Yousman, 2003). This research paper will analyze advertisements in hip-hop magazines, with the aim of discovering how women are depicted. Specifically, this paper will examine how the majority of advertisements within three major hip-hop magazines in the United States depict women in a manner that both reinforces male dominance in American society and depicts women as sexual objects. This paper will also explain and demonstrate how the media images are functioning according to Professor George Gerbner’s cultivation theory. Several scholarly sources deal with hip-hop culture and gender biases, as well as the media that stereotype females (Baileyl 2006; Bennett 1999; Boyd 2004; Dixon & Linz 1997; Grossberger, 2003; Jones 1997; Keyes 2000; Rubin, West, & Mitchell 2001; Watkins 2001; Yousman 2003). Keyes (2000), for example, discusses black female identity in the context of rap music. Females are portrayed in the media as having been absent from the...
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...Daniels Fund Ethics Initiative University of New Mexico http://danielsethics.mgt.unm.edu PepsiCo’s Journey Toward an Ethical and Socially Responsible Culture COMPANY OVERVIEW PepsiCo is one of the largest food and beverage companies in the world. It manufactures and sells eighteen brands of beverages and snack foods and generates over $98 billion in retail sales. PepsiCo encompasses the Pepsi Cola, Frito-Lay, Tropicana, Quaker, and Gatorade brands and offers products in over 200 countries. It currently holds 36 percent of the total snack food market share in the U.S. and 25 percent of the market share of the refreshment beverage industry. The company’s headquarters are in New York and employs over 200,000 people. In 2006, Michael D. White became the CEO of PepsiCo International, and in 2007 Indra K. Nooyi became the CEO of PepsiCo. PepsiCo has received many awards and recognitions over the years, including being ranked in the top 25 of the best global brands, ranking number four overall by Diversity Inc, and earning the Green Award by the Environmental Protection Agency. COMPANY AND MARKETING HISTORY The Pepsi recipe was developed by pharmacist Caleb Bradham in the 1890s. Originally marketed under the unassuming name “Brad’s Drink,” Bradham’s creation was renamed Pepsi-Cola in 1898 due to the pepsin and kola nut ingredients used. Awareness of Bradham’s new creation spread quickly, and in 1902 he decided to create the Pepsi-Cola Company so people everywhere...
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...form and culture nearly thirty years old originating from The Bronx, New York, has provided a forum for Black and Latino youth to express their respective cultures and speak on a number of issues. Today, Hip-hop is a global phenomenon that appeals to almost all ethnicities and is synthesizing a new culture that goes beyond race, education, and income. Hip-hop has been under continual metamorphosis since its 1970’s inner-city inception. Some of the original artists like Kurtis Blow chose to lament everyday life in the ghettos. Others, Sugar Hill Gang among them, took a more dance inspired approach to the music. But for both these and other artists from the early years of rap through the late 1980’s including KRS-One, Public Enemy, Queen Latifah and LL Cool J, fast beats and socially relevant lyrics were among the primary components of the music. By the 1990’s a new face of rap music emerged. It began with Ice T and later gained popularity with artists such as NWA (Niggaz Wit Attitude) whose first album shocked and titillated the rap world with their obscene lyrical content and unabashed “gangsta” style, since then dubbed by the media as “gangsta rap.” Despite the growing acceptance of Hip-hop within white America and the middle class, Hip-hop is, at times understandable, also under siege. Comments made on rap or Hip-hop by Bill O'Reilly, popular talk show host on the Fox News Channel solidify that: Did you know that in 1999...
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...Cultural Moves AMERICAN CROSSROADS Edited by Earl Lewis, George Lipsitz, Peggy Pascoe, George Sánchez, and Dana Takagi 1. Border Matters: Remapping American Cultural Studies, by José David Saldívar 2. The White Scourge: Mexicans, Blacks, and Poor Whites in Texas Cotton Culture, by Neil Foley 3. Indians in the Making: Ethnic Relations and Indian Identities around Puget Sound, by Alexandra Harmon 4. Aztlán and Viet Nam: Chicano and Chicana Experiences of the War, edited by George Mariscal 5. Immigration and the Political Economy of Home: West Indian Brooklyn and American Indian Minneapolis, by Rachel Buff 6. Epic Encounters: Culture, Media, and U.S. Interests in the Middle East,1945–2000, by Melani McAlister 7. Contagious Divides: Epidemics and Race in San Francisco’s Chinatown, by Nayan Shah 8. Japanese American Celebration and Conflict: A History of Ethnic Identity and Festival, 1934–1990, by Lon Kurashige 9. American Sensations: Class, Empire, and the Production of Popular Culture, by Shelley Streeby 10. Colored White: Transcending the Racial Past, by David R. Roediger 11. Reproducing Empire: Race, Sex, Science, and U.S. Imperialism in Puerto Rico, by Laura Briggs 12. meXicana Encounters: The Making of Social Identities on the Borderlands, by Rosa Linda Fregoso 13. Popular Culture in the Age of White Flight, by Eric Avila 14. Ties That Bind: The Story of an Afro-Cherokee Family in Slavery and Freedom, by Tiya Miles 15. Cultural Moves: African Americans and the Politics of...
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