Questionnaire for Green Marketing
In: Business and Management
Questionnaire for Green Marketing
SURVEY - “GREEN MARKETING”
1. Name of the Respondent | |
2. Gender | a. Male | b. Female |
3. Age a. 15-20 b 20-25 25-30 d. 30 and above
4. Education Level:
a. Secondary Level
b. Undergraduate
c. Postgraduate
5. Are you aware of “green products” or Eco-friendly products? a. Yes b. No c. A little
6. How you became aware of “green products” or Eco-friendly products?
a. Television
b. Magazines
c. Class lectures
d. Newspapers
e. Others________________________________
7. If green features increase the price of the product, are you willing to pay more? a. Yes b. No c. A little
8. Do you think there is enough information about “green” features when you buy the product? a. Yes b. No
9. What is the main reason that makes you willing to pay more for the “green” products?
a. Enhance a quality of life
b. Environmental protection responsibility
c. potential increase of product value
d. getting high level of satisfaction
10. What is the main reason that makes you not willing to pay more for the “green” products?
a. Cannot see the benefit of those features
b. Product cost is too high, cannot afford them
c. Producers only claim, actually it is not
d. Government should pay for them
e. Producer should pay for them
f. Environmental issues are gimmick for commercial only
g. I am ready to pay extra for eco-friendly product.
11. Why do you think green marketing is in headlines nowadays?
. Consumers are being aware of green products
b. Company increasing its competitive edge
c. Company’s attempt to address society’s new concern
12. Which marketing element strongly influences your