...E-Guard: Customer Acquisition Plan Target Segmentation and Fraud Risk Analysis Considering the past cases of insider trading viz. Rajaratnam case (Galleon Group), Rajat Gupta case (Goldman Sachs) and accounting fraud like that of Satyam Computer Services or Enron Group, the target sectors to be aimed are Financial (hedge fund, mutual fund, trading, investment banking firms, etc.) and big corporate houses like Energy and Steel. * Market study of amount of Data handled in respective sectors and their Fraud Risk Analysis * Information assimilation of similar competitive products and their customers * Segmentation on the basis of scale, new or old, if already using similar products, price vs quality sensitivity parameters. Cost of Acquisition vs Customer Retention It is one most important Business Metric which would help in deciding how much to be spent on the respective targets in the acquisition process. * The various heads to be included Marketing, Meetings, Infrastructural, Promotional and Miscellaneous costs * Customer Life Time Value (LTV) to be calculated using Subscription period and Pricing * Marketing Budget to be prepared and if needed share of Retention budgets of the Retail & Educational Suits to be used Customer Engagement The communication is to be done in the following sequential manner: * Key Opinion Leaders (KOL), Stakeholders in each target company to be recognized and approached * Frequency and Message...
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...March 14, 2012 Wednesday FICCI Frames, a three day global meet that covers the entire Media and Entertainment industry like Films, Broadcast (TV & Radio), Digital Entertainment, Animation, Gaming, Visual Effects, etc. Thousands of Delegates across the world were expected to attend this event from Media and Entertainment. This is the platform for the media & entertainment professionals to network and develop themselves in the industry. Frames originally, started in the year 2000 and had evolved as a great forum to discuss emerging media and India’s role in this. Apart from networking, it delivers thought provoking speeches and inspiring comments from various media experts. Frames 2012 has started from 14th March, 2012 with the inauguration ceremony hosted by the famous Bollywood Director & Producer Karan Johar. Also the ceremony was followed by the Lighting of the Lamp, Keynotes and Inaugural notes by the Bollywood actor Sonam Kapoor; Hon’ble Chief Minister of Maharashtra, Prithviraj Chavan; Chairman of MPAA, Senator Chris Dodd; CEO of Star India & Chairman of FICCI Broadcast Forum, Uday Shankar. The launch of the FICCI-KPMG Report and FICCI Amarchand Lawbook was also the part of the inaugural ceremony. The discussions on the Day 1 was all about the Digitization, India- Japan Partnerships in Animation, Marketing and Distribution of Films, Upcoming challenges for the Print Medium, Business Connection in Online World, Financing the Media and Entertainment and...
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...I will be talking about sculptures of the Gupta period and my focus will be in the northern and central sites. The main sites that I will be talking about are Udayagiri, Mathura, Sanchi and Sarnath. What i’ll be trying to show through my presentation is the kind of transition that took place from the Kushana style to what is referred to by some historians as the Gupta style. Whether there is something called “Gupta style” is a matter of debate among historians. Some are of the view that dynastic labels should not be used. However, art historians like Harle say that in some cases, Gupta period. HINDU ART When it comes to Hindu art, Vidisha and Udayagiri were important art centres. Art seemed to have flourished in Vidisha during the reign of Ramagupta and Chandragupta II. The caves of Udayagiri constitute the earliest body of Hindu art in India. We can be sure about the dates for these caves because there is an inscription on the facade that refers to Chandragupta II and the year 82, which is corresponding to CE 401. The doorway of Cave 6 is decorated with jambs (vertical portion of the frame onto which a door is secured), lintels (load-bearing buiding component, a decorative architectural element), half-length pilasters (gives the appearance of supporting column, only ornamental fashion) and representations of 2 goddesses standing on makaras. In this case, the vahanas of both the goddesses are the same. The distinctiveness of the goddesses is apparent by the use of trees above...
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...History Project The Gupta Dynasty Ajay jayachandran 733 II SEMESTEr Introduction The Gupta Empire was an ancient Indian empire which existed from approximately 320 to 550 CE and covered much of the Indian Subcontinent. Founded by Maharaja Sri Gupta, the dynasty is a model of a classical civilization. The peace and prosperity created under the leadership of the Guptas enabled the pursuit of scientific and artistic endeavors. This period is called the Golden Age of India and was marked by extensive inventions and discoveries science, technology, engineering, art, dialectic, literature, logic, mathematics, astronomy, religion and philosophy that crystallized the elements of what is generally known as Hindu culture. Chandra Gupta I, Samudra Gupta the Great, and Chandra Gupta II the Great were the most notable rulers of the Gupta dynasty. The 4th century CE Sanskrit poet Kalidasa, credits Guptas with having conquered about twenty one kingdoms, both in and outside India, including the kingdoms of Parasikas (Persians), the Hunas, the Kambojas tribes located in the west and east Oxus valleys, the Kinnaras, Kiratas etc. The high points of this cultural creativity are magnificent architecture, sculptures and paintings. The Gupta period produced scholars such asKalidasa, Aryabhata, Varahamihira, Vishnu Sharma and Vatsyayana who made great advancements in many academic fields. Science and political administration...
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...TOPIC: Attrition in organizations Group 7: Rahul Kumar Gupta: 12P157 Rajesh Choudhary: 12P158 Rajiv Gupta: 12P159 Rakshit Sharma: 12P160 Ravi Goel: 12P161 Ravi Kant Singla: 12P162 Attrition The reduction in staff and employees in a company through normal means, such as retirement and resignation is called attrition. Attrition leads to loss of key employees who have thorough knowledge of the company and its practices. Appointing new employees in place of old involves cost of recruiting and training them. Experience in a field is very important for better performance. New employees lack this and this might lead to some pitfalls during their work. If there is high attrition, it also results in a negative impact on new employees about the work...
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...Navarasas Human life is a rich fabric that is given colour and texture by the many happenings that shape it. The mundane actions that characterize every day as well as the extraordinary happenings that make and keep our lives interesting are all threads that get woven together to form this tapestry. The one thing that is common to all these threads is the fact that they evoke feelings in us, we respond to them with our emotions before they can become a part of our internal life. Indeed, life can be thought of as a continuous sequence of emotions that arise in various contexts and circumstances. These emotions, or rasas, are what give life different hues, shades and colors. Thus it is not surprising that most performing art, which tries to present to the viewer a slice of human life focuses precisely on these rasas, or emotions in order to appeal to the audience. That rasas are the mainstay of performing art, or natya, is a fact that has been well-recognised for centuries now. The NatyaShastra is an ancient Indian text dated between 2nd century BC and 2nd century AD which analyses all aspects of performing art. It is often called the fifth veda because of its importance. In it one finds a thorough exposition on the rasas, or emotions that characterise Life as well as Art. The NatyaShastra describes nine rasas or NavaRasas that are the basis of all human emotion. Each is commented upon in detail. It is useful to keep in mind that a rasa encompasses not just the emotion, but also...
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...March Great Personalities Chanakya - 1 An average looking guy was walking on the streets of the Pataliputra (today’s Patna city in India) for routine work. In his hurried walk, he stumbled on a stump of a noxious grass and injured his foot. Grass was deeply rooted in the earth and it was not easy to uproot it out. Little upset he sat down right there in the burning sun. He poured a sugar-syrup on the grass and stood by as if he was waiting for something!! A passing by kid, named Chandragupta, was watching him curiously, but carefully. All of a sudden, from nowhere, several ants and other insects came and attracted towards sugar-syrup. They destroyed the grass completely. Chandragupta curiously asked him, “It was just a grass. Why did you do it?” Brahmin replied back, “It was poisonous (evil) and fatal. And all evil things should be destroyed completely eventhough they are small. This is everybody’s duty. I would remove even a king if the king adopted adharma.” This average looking guy was not merely a common guy, but a very smart, clever and learned brahmin. His name was Vishnugupta. Vishnugupta lived in the capital city Pataliputra of an empire Magadha during the period 350-275 BC. His father, Chanak, was a learned brahmin. Being a teacher himself, Chanak knew the importance of education. He started teaching his son Vishnugupta in his early age. He himself was learned, noble and self-esteemed brahmin. He would not tolerate any injustice or adharmik deeds. Naturally, the...
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...Jalen Davis Jalen Davis 1 2 Page 1 of 2. Jalen Davis 10/4/13 AP World History 6th Period The Han china and the Gupta India are two different cultures they have similarities, but differ in other ways. You can say that even though they were in two different regions you can tell how they are alike and can easily tell how they differ. The comparisons between the Han and the Gupta Dynasties. During the Classical period the Han China and Mauryan and the Gupta India developed many methods of political control. Although these empires were located in different regions they both used, language, bureaucracy, and religion as a means of political control. Many of India’s religious beliefs and bureaucratic practices differed each other in relation to political control .Like Han China Classical India used their social structure system as a method of political control. Han China developed a social structure based on literacy, and India introduced a caste system. Literacy divided China educational wise so that lower classes were not capable of taking the Service Exam and the higher classes were qualified to take this exam and become bureaucrats. The Indian caste system based on skin color created the idea of racial division by placing the lighter skinned people in higher classes and the darker skinned people in lower classes. Both of these systems had a class that consisted of unskilled people. In China, these people were referred to as mean people...
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...------------------------------------------------- 2Samudragupta From Wikipedia, the free encyclopedia Samudraguptas | Gupta Emperor | Coin of Gupta period depicting Samudragupta playing the veena. | Reign | c. 335–c. 375 CE | Full name | Samudragupta Asokaditya Priyadashin | Titles | Vikramank, Kaviraaj, Ashwamedhkarta | Predecessor | Chandragupta I | Successor | Ramagupta | Consort | Dattadevi | Royal House | Gupta dynasty | Father | Chandragupta Vijayaditya | Religious beliefs | Hinduism | Samudragupta[citation needed], ruler of the Gupta Empire (c. 335 – c. 375 CE), and successor to Chandragupta I, is considered to be one of the greatest military geniuses in Indian history according to Historian V. A. Smith. He was called the Napoleon of India because he wanted to conquer more and more. The Allahabad inscriptions or the Prayag Prashashti composed by his court poet. He was the second ruler of the Gupta Dynasty, who ushered in the Golden Age of India. He was perhaps the greatest king of Gupta dynasty. He was a benevolent ruler, a great warrior and a patron of arts. His name appears in the Javanese text `Tantrikamandaka'.[1] His name is taken to be a title acquired by his conquests (samudra referring to the 'oceans'). Samudragupta the Great is believed to have been his father's chosen successor even though he had several elder brothers. Therefore, some believe that after the death of Chandragupta I, there was a struggle for succession in which Samudragupta...
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...Chandragupta ll and Samudragupta India is a country that is filled with culture in its government. The Gupta empire `reigned from 320-600 A.D. The Gupta Empire was one of the largest political and military empires in world history. It is also called the Golden Age. The Gupta empire was called the Golden Age because of how many new inventions happened during this time. There were inventions in science, technology, art and language. Since there was so much change the Gupta rulers called themselves Kings. Even when they called themselves kings they did not claim to be divine or magical. There were two very important rulers of the Gupta Empire. Their names are Samudragupta and Chandragupta ll. In this time known as the Golden Age, there was once...
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...UNITED STATES DISTRICT COURT SOUTHERN DISTRICT OF NEW YORK ------------------------------------- x UNITED STATES OF AMERICA, : : -v: : RAJAT K. GUPTA, : : Defendant. : ------------------------------------- x JED S. RAKOFF, U.S.D.J. 11 Cr. 907 (JSR) SENTENCING MEMORANDUM AND ORDER The Court is called upon to impose sentence on Rajat K. Gupta, who on June 15, 2012, was found guilty by a jury of one count of conspiracy and three counts of substantive securities fraud, in connection with providing material non-public information to Raj Rajaratnam. Federal law requires a court to state, not only orally but in writing, its reasons for imposing a sentence “different from” a Guidelines sentence. 18 U.S.C. § 3553(c)(2). See also United States v. Rattoballi, 452 F.3d 127, 128-29 (2d Cir. 2006). This will be a non-guidelines sentence, and, accordingly, the Court will both read this Sentencing Memorandum in open court and docket it promptly thereafter. Imposing a sentence on a fellow human being is a formidable responsibility. It requires a court to consider, with great care and The notion that sensitivity, a large complex of facts and factors. this complicated analysis, and moral responsibility, can be reduced to the mechanical adding-up of a small set of numbers artificially assigned to a few arbitrarily-selected variables wars with common sense. Whereas apples and oranges may have but a few salient qualities, human beings in their interactions with society are...
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...The case study recounts McKinsey’s journey from 1926 to 1996, viewed through the lens of McKinsey’s growing understanding of the value of investing in the knowledge of the firm. McKinsey is famous for its emphasis on internal training and knowledge sharing. In fact, Rajat Gupta (the managing director of the firm at the time the case study was written) has been quoted as saying that “knowledge is the lifeblood of McKinsey.” This case study gives us a glimpse of how much consistent effort has been required on the part of members of the firm at all levels to create and sustain this reputation for knowledge investment and excellence. The case study portrays a firm that seems to be seeking constantly to improve the ways in which it helps its people grow professionally. It’s also clearly committed to maintaining its position as a thought leader. In reading the study, I was struck by several things: When McKinsey created the position of full-time director of training, the person appointed to the position was one of the firm’s most senior and productive partners. This sent a clear signal that the role was strategically important for the firm. Fred Gluck (another former managing director of the firm) strove to create a more stimulating intellectual environment within the firm. Accordingly, he “set out to convert his partners to his strongly held beliefs—that knowledge development had to be a core, not a peripheral firm activity; that it needed to be ongoing and institutionalized,...
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...was an executive at Xilinx, a major semiconductor company at Silicon Valley, Rajat Gupta who was a former head of Mckinsey, he also served as chair member in Global Fund to Fight AIDS, Tuberculosis and Malaria, an important member of business schools, companies and also Goldman Sachs. Gupta was one of top elite class business man who has investment ties with Galleon management and did very personal favors to Rajaratnam by abusing his powers. Rajat Gupta was a close to state legislatures and he was very greedy as he was trying to go to another private equity firm which Rajaratnam did not like. Raj Rajaratnam had informants and tipsters and he also had a girl named Danielle Chiesi whom he counts as his most enthusiastic informants and she was...
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...Michelle Abbott Professor Jon Down March 26, 2004 Written Case Analysis McKinsey & Company: Managing Knowledge and Learning Evaluating Gupta’s Four-Pronged Plan Rajat Gupta has recently inherited a fast-growing consulting firm with a strong knowledge base and a competitive market position. In order to ensure the future success of McKinsey & Company, however, Gupta faces a number of challenges: he must provide outstanding services to an increasingly sophisticated clientele, offer his employees ongoing education and upwardly mobile career paths, continually enhance McKinsey’s reputation as a leader in the consulting field, and, perhaps most significantly, continue to leverage his company’s knowledge base across divisions while still maintaining the unity and cohesive corporate culture that have always been important to McKinsey. Gupta seems determined to pursue knowledge as the company’s key business driver. Accordingly, his four-pronged plan includes an emphasis on practice development and organizational learning, an annual program called the Practice Olympics, six special initiatives focused on emerging issues, and the expansion of McKinsey’s research institute. But can Gupta successfully tend to all of these initiatives at once without fragmenting the company? And are there critical business areas that he overlooks with this approach? Information Sharing and Corporate Unity vs. Cost-Effectiveness Despite its rapid growth, McKinsey & Company is attempting to maintain its “One...
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...ETHICS IN FINANCE Meaning of Ethics Ethics is the study of human behavior which is right or wrong. In general, ethics means doing right things to others, being honest to others, being fair and justice to others. Even ethics in finance is a compartment to general ethics. Ethics are very important to maintain constancy in social life, where people work together with one another. In the process of social development we should not be conscious of ourselves but also conscious to take care of others. WHAT IS FINANCE Finance means fund or other financial resources; it deals with matter related to money and the market. The field of finance refers to the concept of time, money and risk and how they are interrelated. Banks are the main facilitators of funding. Funding means asset in the form of money Finance is the set of activities that deals with the management of funds. It helps in making the decision like how to use the collected fund. It is also art and science of determining if the funds of an organization are being used in a right manner or not. Through financial analysis, any company or business can take decision in making financial investments, acquisition of company, selling of company, to know the financial standing of their business in present, past and future. It helps to stay competitive with others in making strategic financial decisions. Finance is the backbone of business; no business can run without finance. WHAT IS ETHICS IN FINANCE Ethics in finance...
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