...Services Marketing Web Site Evaluation I choose Saudi Airlines and Emirates Airlines. Airlines businesses are an example of services business. I'll compare the two organizations according to their web sites. 1. The first criteria is User-friendliness: * Saudi Airlines: it's has been improved the last years. The site was so unprofessional and the use of it was only to read about the Airlines without any services to offer. However the site now a days is more effective and able the users to interact with the services they provide such booking and issuing the boarding. As I visit the tow sites I think Saudi airlines web site is friendlier than Emirates. It easy to use and to contact them there are many options like sending emails or calling a direct number. They divide the contact options into categories for example a window for the technical support and the self-services support and so. If you click on the self-service the fist window to open is the steps for the services such: Printing boarding pass steps with pictures. The home page has a panel for online booking with a tutorial video that explain the whole process and how to pay for the ticket. * Emirates Airline: elegant and very nice but I think it's a little pet complicated. It is friendly site allow customers to interact with the help center they provide that gives contacts to contact them in required or as needed. The site is convenience. It offers a verity of services that passengers need such booking or...
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...IN FIVE years’ time, says Andy Grove, the chairman of Intel, all companies will be Internet companies, or they won’t be companies at all. Just another example of the arrogance and exaggeration the information-technology industry is notorious for? Yes, in the sense that Mr Grove is as keen as the next chip maker to scare customers into buying his products. No, in the sense that, allowing for a little artistic licence, he is probably right. The Internet is said to be both over-hyped and undervalued. Ask any signed-up member of the “digirati”, and you will be told that the Internet is the most transforming invention in human history. It has the capacity to change everything—the way we work, the way we learn and play, even, maybe, the way we sleep or have sex. What is more, it is doing so at far greater speed than the other great disruptive technologies of the 20th century, such as electricity, the telephone and the car. Yet, nearly five years since the Internet developed mass-market potential with the invention of a simple-to-use browser for surfing the World Wide Web, it is easy to overstate its effect on the daily lives of ordinary people. Even in the United States, the most wired country in the world, most people still lack, or choose not...
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...Business Analysis Part 1 Amie Raymond MGT/521 Management January 23, 2012 Thomas Kenfield Business Analysis Part 1 According to Rob Enderle, one of Apple’s most influential traits is their ability to retain a competitive advantage. Specifically, Apple is able to provide a creative edge in the development of their products that dramatically attracts consumers. In addition to being artistic and modern in their creations, they are also able to market and execute their technological visions, more successfully than their competitors. Apple’s ability to design hardware has contributed to their overall success as a PC company. They have designed products that are aesthetically pleasing to the eye, and that are innovative. In the PC industry, there a rule that implies branded vendors get three tries to develop a successful product. Apple has isolated itself from the version-three rule, by designing a profitable product on the first try. If slight adjustments had to be made, the discrepancies were insignificant from a costly perspective (Enderle, 2004). The production design of the iPod (MP3) was clearly a success for apple, but Enderle points out that another advantage to Apple’s products is the hinges that connect the laptop to the screens. Some advantages to the hinges include that they are protected, and hard to break, and also that they allow the screen to open out and downwards, making it easier to use on an airplane (2004). Other ways that Apple has been successful in...
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...Eventually,the shopkeeper gave up trying to get this troublemaker and decided to let him go. Filled with pride, William hooted with laughter as he made fun of the slow shopkeeper. Ignoring all the traffic he had caused as he ran across the road, he started boasting and ranting about his feat to his friends. Out of all the friends he had, one of his friends, a young girl named Rose was astute and had tons of moral values. Instead of appreciating him, this girl decided to teach her friend a lesson and to help make her friend wiser. “ Stealing is awful. If you get caught,it will greatly impact your future. Please don’t steal..” The wise child pleaded softly. Aggravated by his friend raining on his parade, he hit his friend in her face with a plate. Misunderstood,the poor girl ran home weeping.William was proud of his achievement and decided that he was going to become a criminal and thought he was covered in the future! Determined, Rose appeared once again to try and persuade him to stop stealing .“ William, don’t!”...
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...Communication Change Challenge My Evaluation Speech Class SPCH277 Olumide Abiodun December 15, 2011 Introduction I learned in this class to actively listen, clear my mind and pay attention, to understand what is being said even when I do not agree with the subject or topic. Active listening is a very important part of communication because it is what helps us as communicators to respond clearly and completely because we have listened and understood completely. What was the course material that suggests that this particular communication behavior was an appropriate target for change? 8A: In week one, the course identified errors in our communication patterns. I think this was important at the beginning of the course so that we had an idea of what we would be working on throughout the course. There were also implementations of recognizing the goals that needed to be attained in the self review in the same week. The week aimed at demonstrating a primary goal and as a result revealed what we would be focusing on while going through the course. In TCO 1 we were advised to look inward and pick from personal experiences. In Lecture 1 we set and planned to achieve our goals. I set to achieve active listening by paying attention. Consider the implementation of your new behaviors in Part 7. Which of your behaviors particularly please you? What was the course material that suggests that this new communication behavior is a positive change? 8B: I would definitely...
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...on, lighted trees, lighted chairs and this probably has to do with the fact that Paris is the city of lights. It is an intriguing place to go to, it's good for photoshoots and a new environment and to be very honest, it's a nice place to drink a bottle of fruity wine. But the food, the service, the staff, it is such a big let down. A couple of months ago, i was ranting on my Facebook page about what this restaurant did to me, i thought it was so unprofessional of a restaurant to do this and not to mention that this restaurant is owned by a very wealthy family in Cebu. To make the long story short, i went there with my father to have lunch and we and another couple were the only people in that place. When my order came, they wrote down on the receipt that was taped to my sandwhich: "guy in black shirt". I mean, that was really uncalled for. So i wasn't looking forward to going here again, but perhaps they had a bad day, i'll give them another chance. So we went there. Click and drag to move Click and drag to move It was me, Suzette, my brother and his girlfriend. We walked into the open restaurant outside and we sat down, expecting that someone would come over and help us. We waited for about 20 minutes and no one came. Honestly, it didn't matter, we were still waiting for our parents to come over but still, it's a restaurant. I'm here to be served. So it seemed that we had to go inside and order ourselves. Since this place is a winebar/deli/bakery. I felt like having a bottle...
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...his or her will. Moreover, the relationship may be terminated at any time and for any reason. United States employment law has traditionally been governed by this doctrine. One of the most widely quoted expressions of this doctrine comes from a case heard before the Tennessee Supreme Court: Payne v. Western & Atlantic R.R. Co. (1884). The majority opinion in the case reads in part: John posted a rant on his Facebook page in which he criticized the company’s most important customer. As an employer, I do not have legal grounds to fire John. Since this is John’s first offense, I will reprimand him by giving him a warning. I am supporting this action with the utilization of the exception “implied contracts of employment”- this simply states: “We do not dismiss employees without giving them a chance to correct their behavior.” However, I will make adjustments to our company’s policy in our handbook to cover this type of behavior. He depicted a very negative image of our company with his ranting on social media, and that will be listed as a violation of our code of conduct. Any further disciplinary action can lead up to termination. Jim sent an email to other sales people protesting a change in commission schedules and bonuses and suggesting everyone boycott the next sales meeting. In this scenario, as an employer, I do not have the legal grounds to fire Jim. However, I will meet with Jim, and allow him to discuss his concerns. Nevertheless, I will inform...
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...opportunity for this hunt. The letter stated he would have to leave in 2 days. Bill immediately told his wife and son about this trip of a life time he was going to take part in. The trip would be for a week, he would take a flight into Nome and meet his guide and then they would take care of the rest. His wife had a bad feeling about the whole thing, but still she decided...
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...BMA247 ORDINARY EXAMINATION CASE STUDY 1: WHAT DRIVES EMPLOYEES AT MICROSOFT? The reality of software development in a huge company like Microsoft (it employs more than 48,000 people) is that a substantial portion of your work involves days of boredom punctuated by hours of tedium. You basically spend your time in an isolated office writing code and sitting in meetings during which you participate in looking for and evaluating hundreds of bugs and potential bugs. Yet Microsoft has no problem in finding and retaining software programmers. Their programmers work horrendously long hours and obsess on the goal of shipping product. From the day new employees begin work at Microsoft, they know they are special and that their employer is special. New hires all have one thing in common—they are smart. The company prides itself on putting all recruits through a gruelling “interview loop,” during which they confront a barrage of brain-teasers by future colleagues to see how well they think. Only the best and the brightest survive to become employees. The company does this because Microsofties truly believe that their company is special. For instance, it has a high tolerance for nonconformity. Would you believe that one software tester comes to work every day dressed in extravagant Victorian outfits? But the underlying theme that unites Microsofties is the belief that the firm has a manifest destiny to change the world. The least consequential decision by a programmer can have an...
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...Strategic marketing of Mahindra Reva 1. Introduction After the phase out of G-Wiz from the UK market in 2011, no Reva versions have been launched in this market for four years. During this period, the sales of electric cars market in the Britain have surged, especially in the past two years. Now, Mahindra Reva decides to launch its new product Reva e20, the successor of G-Wiz in the UK, and plans to export another new version halo to the country. The problem is whether the company can re-occupy the market just as it had done 10 years ago. This report aims to provide some recommendations on its strategic marketing objectives in the UK market on the basis of market analysis, its competitiveness, competitor analysis and customer analysis. 2. Market analysis 2.1 Political factors The British government holds considerable support of the electric and hybrid vehicles. Plans for Britain to become the pioneer of a green car revolution were proposed in 2008 by the current prime minister Gordon Brown who advised that electric or hybrid cars would dominate the car industry and produce no more than 100 grams of CO2 per kilo (Environmental Transport Association, 2009). Thereafter, British cities had bidden to become the green cities. For instance, for London to be the "electric car capital of Europe", the local authority had issued the plans to build 25,000 electric car-charging places around the city. The support also had come from fiscal arrangement for the purpose of deploying plug-in...
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...Student:XXX Professor:XXX National Labor Relations Board and Social Media Policies National Labor Relations Board has been an important federal agency that administers and enforces the National Labor Relations Act of 1935, being and important middleman in relationship between employers and employees. The area of our interest is section 7 of the National Labor Relations Act (29 U.S.C. §157) that permits employees to engage in so called "protected concerted activity” and the recent changes that needed to be brought in order for the Act to catch up with modern day technology advances. Internet has penetrated our lives and social networks started to play an important role in our daily communication. As with everything else, employment and issues associated with it are often being discussed between employees. Reasonably, there is a number of concerns regarding this particular type of online activity and NLRB had to step in in order to clarify its standing regarding these concerns and provide social network communication policies. Social networks like Facebook, Twitter and LinkedIn have become the central communication arena for various companies’ employees and social media policies were established by various employers in order to limit what and how can be expressed when communicating online. The idea is to discourage potential discussions that portray the company in a negative way. Employers also don’t want their...
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...studied it. I started small and then reinvested my profits. 3. The first thing anyone should do is get clarity on what they really want. Making 10k per month is not a real goal. It's good to have, but if you don't become CRYSTAL clear on the WHY behind that goal, you're going to let obstacles kick your butt. Wanting money never got me anywhere. Now spending time with my loved ones and telling my boss to go pound sand.......PRICELESS!!!! 4. Trust no one, at first. Yes, there are some FANTASTIC people out there that are willing to help you, but there are also a lot of charlatans. I paid a lot of money to consultant a few years ago to help me increase my conversions, after the hour long phone call I realized he didn't know what he was talking about. But boy could he talk a good...
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...attributed to another source, is that of the author(s) and has not been submitted in any other subject or published elsewhere before. It is recognised that, should this declaration be found to be false, disciplinary action could be taken and penalties imposed in accordance with University policy and rules. Signature: __________________________________ THIET XIEU LUU - 11311848 2012 TABLE OF CONTENTS 1. 2. Introduction ................................................................................................................... 3 Customer satisfaction ..................................................................................................... 5 2.1 2.2 2.3 Stakeholder identification ................................................................................................... 5 Methods for capturing customer needs................................................................................ 6 Customer needs identification ............................................................................................ 9 3. Design requirements .................................................................................................... 13 3.1 3.2 Quality function deployment (QFD) ................................................................................. 13 Failure Mode and Effect Analysis (FMEA) ...................................................................... 15 4. Suppliers selection and evaluation...
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...conjunction with a value statement of sorts. Interestingly, Starbucks mission statement is fairly far removed from coffee, their main source of profit and business venture. It states: “To inspire and nurture the human spirit – one person, one cup and one neighborhood at a time” (Starbucks.com, 2013). While the statement is inspiring, as a mission statement it fails when held to the standards put forth by Fred David. Although the mission statement for Starbucks addresses some of these, it only lightly highlights some and completely misses others. According to Strategic Management Concepts and Cases, a mission statement must satisfy/address nine concepts (David, 2011): 1) Customers – Addressed by reference to nurturing and inspiring the human spirit one person and neighborhood at a time. 2) Products or services – The only reference to their product is through the “one cup”, this should be more clear and related to coffee (the actual product) 3) Markets – Even for an international company, “the human...
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... Please note that this Assessment document has 13 pages and is made up of 5 Sections. Name: DONATAS MENDELIS Section 1 – Understand methods of communication with customers 1a) Use the table below to outline at least two different customer service situations and the different methods of communication that would be needed in these situations. |Situation |Methods of communication | |1. I was calling on 4354 Vodafone freedom freebee £10 offer to top |You may call free 191 to communicate verbally, but I needed to go online | |up and paid using my bank card for offered 150 minutes, unlimited |for ‘Vodafone – Freebees’ and join informal written communication method to| |texts, and 250MB free UK Internet Data for 30 days use. I should |contact Vodafone customer service via live chat. This is a way to get | |receive sms - the note about activated Vodafone £10 freedom freebee,|advice or sort out existing problem about your phone or plan, upgrade it, | |but service was suspended and delayed by unknown technical problem. |or get help with your phone, bill or account. Live chat – required writing | | |skills about your issues rose, also...
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