...1. Vision and Mission Statement: Vision: To be recognized as the world’s best telecommunication and wireless devices company, by infinite the possibility of the innovation and creation to produce our product and software devices; to ensure and enhance product quality as well as to satisfy our customers’ unlimited demand in future. Mission: Research In Motion (RIM) is a leading designer, manufacturer and marketer of innovative wireless solutions for the worldwide mobile communications market. Through the development of integrated hardware, software and services that support multiple wireless network standards, RIM provides platforms and solutions for seamless access to time-sensitive information including email, phone, text messaging (SMS and MMS), Internet and intranet-based applications. RIM technology also enables a broad array of third party developers and manufacturers to enhance their products and services with wireless connectivity to data. 2. Environmental scanning and competitor analysis summarized in EFE and CPM matrices. EFE Matrix Opportunities | Weights ( 0-1) | Responses (1-4) | Weighted Score | 1.Global Market | 0.2 | 3 | 0.6 | 2.Joint venture with Universities (Co-op) | 0.05 | 3 | 0.15 | 3.New employees from Waterloo | 0.05 | 4 | 0.2 | 4.Direct wireless carriers around the world | 0.1 | 3 | 0.3 | 5.Acquisition | 0.1 | 2 | 0.2 | Threats | | | | 1.Competing with other companies | 0.1 | 2 | 0.2 | 2.Local Law and regulation | 0.1 | 3 |...
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...Rogers’ Chocolates As part of your internship with Rogers’ Chocolates, Mr. Steve Parkhill has asked that you evaluate strategic growth options available to the company and make recommendations that will allow the company to achieve 200% - 300% growth within the next 10 years. Your recommendations should be based upon the results of an industry and competitive analysis of the premium chocolate industry and an analysis of Rogers’ Chocolates internal situation. Please prepare a report not exceeding 10 pages that identifies a specific growth strategy that weighs the pros and cons of each avenue of growth and sets forth an action plan for the most viable option. Your recommendations should be supported with specific statements linked to your analysis. Exhibits such as a Five Forces model, key success factors, driving forces, SWOT analysis, and financial analysis should be attached to your report. Research in Motion: Managing Explosive Growth Research in Motion (RIM) has employed you as an analyst in its corporate offices in Waterloo, Ontario. Your first assignment is to assist senior management in developing a plan to sustain its innovation-based competitive advantage. The specific options for managing its growth and expanding its research and development staff include: (1) Do what we do now, only more of it; (2) Grown and expand existing geographies; (3) Increase acquisitions; and (4) Go global. In arriving at a recommendation you should first examine the economic characteristics...
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...Case Analysis #2 Research in Motion NETW583 Martin D. Francis March 20, 2015 Introduction Research In Motion (RIM) began in 1984 with two School of Engineering students from Canada, Mike Lazaridis President and Co-CEO (University of Waterloo) and Douglas Fregin Vice President of Operations (University of Windsor). These two young men had ambition and vision that translated into success. RIM became the first to market in the wireless data technology industry. From 1988 through 2006 they produced a number of Award winning products in the Wireless Data Communication Technology Industry that kept them on the cutting edge of Information Technology and Innovation. Challenges Faced by RIM RIM became an industry giant faced with producing continued innovative products in the rapidly changing environment of Wireless Data Communications in the field of Information Technology. They grasped a large share of the market with the creation and continued development of the Black Barry their most famous product and its’ technology. They had to forecast the future in order to meet market demands and reserve resources while keeping up with the competition during a time of rapidly changing technology. In 2005 the company learned a real lesson relative to filing and protecting the patients for their creations. They became victims of injustice when they were ordered to pay $612.5 million to New Technology Products (NTP) which doesn’t actually make or sell anything relative to the patients...
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...RESEARCH IN MOTION MANAGING EXPLOSIVE GROWTH In the January of 2008, Research in Motion (RIM) is standing at the strategic juncture where important decisions need to be taken regarding global expansions. The biggest strategic issue it faces is to carry over yesteryears’ growth to next level through sustainable innovation at global level. Although its R&D expenditure has grown 6 times in the last four years, the ratio of R&D expenditure to sales has been halved. This ratio shows RIM is not utilizing its explosive growth to proportionately improve its technological innovations (important for sustainable revenue growth), which are the main sways of the mobile communication industry in which it is doing its business. Mobile communications industry is highly competitive being oligopolistic in nature. Gauging RIM on the Porter’s five forces model, I understand there are many a threats to RIM. The biggest threat is the Threat of Rivalry. RIM’s direct competitors have much bigger market share globally and they are spending much larger amounts (as well as R&D ratios to sales) on the R&D activities in comparison to RIM. They are also trying to convert the industry into network industry by sharing of Mobile OS (e.g. Symbian) across companies. Some of them have already expanded globally for tapping talent in emerging countries, an idea which RIM is pondering over. RIM’s Blackberry products have a product differentiation (temporary competitive advantage) of being a smartphone originally...
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...Camekia Lee Dr. Chris Gourdine Management July 31, 2014 Blackberry Case Study BlackBerry was formally known as Research in Motion. Research in Motion was founded by Mike Lazaridis in 1984 in Waterloo, Ontario, Canada. The company started in a small shop above a strip mall. Lazaridis started making products that could send wireless messages to electronic signs. Major companies liked the idea. After eight long years Lazaridis decided to hire a guy by the name of Jim Balsillie. Balsillie is a Harvard Graduate with an MBA. In 1999, Research in Motion introduced the BlackBerry 850 pager. The new development was a two way paging system that could send wireless messages and emails through the network. The pager was the size of a bar of soap. The pager was considerably popular in the corporate world because it allowed businessmen/businesswomen to be able to take important messages while on the go. Between the years of 1999 through 2003 sales of the pagers hit an all-time high. During the year 2002 BlackBerry added voice calling to the BlackBerry 5810 model and the very next year releases its BlackBerry with a color screen. During the years 2004 through 2007 BlackBerry was at an all-time high. By the end of 2004 Research in Motion had more than 2 million subscribers. In 2005 BlackBerry was named 100 most influential people by Time magazine. “In 2007 RIM becomes the most valuable company on the TSX (Toronto Stock Exchange) with a market capitalization surpassing $67...
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...Camekia Lee Dr. Chris Gourdine Management July 31, 2014 Blackberry Case Study BlackBerry was formally known as Research in Motion. Research in Motion was founded by Mike Lazaridis in 1984 in Waterloo, Ontario, Canada. The company started in a small shop above a strip mall. Lazaridis started making products that could send wireless messages to electronic signs. Major companies liked the idea. After eight long years Lazaridis decided to hire a guy by the name of Jim Balsillie. Balsillie is a Harvard Graduate with an MBA. In 1999, Research in Motion introduced the BlackBerry 850 pager. The new development was a two way paging system that could send wireless messages and emails through the network. The pager was the size of a bar of soap. The pager was considerably popular in the corporate world because it allowed businessmen/businesswomen to be able to take important messages while on the go. Between the years of 1999 through 2003 sales of the pagers hit an all-time high. During the year 2002 BlackBerry added voice calling to the BlackBerry 5810 model and the very next year releases its BlackBerry with a color screen. During the years 2004 through 2007 BlackBerry was at an all-time high. By the end of 2004 Research in Motion had more than 2 million subscribers. In 2005 BlackBerry was named 100 most influential people by Time magazine. “In 2007 RIM becomes the most valuable company on the TSX (Toronto Stock Exchange) with a market capitalization surpassing $67...
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...NAME: _______________________________________ CASE 8: Research In Motion: Managing Explosive Growth 1. BACKGROUND INFORMATION |Timeframe |Country(s) Involved |Key Individuals & Titles |Company Type & Size | | | | | | 2. BRIEF SUMMARY OF CASE SITUATION |Business or Industry Description |Particular Company Situation | 3. INDUSTRY AND COMPETITIVE ANALYSIS |Dominant Economic Characteristics |Strategic Group MAP | | | | | | | | | | | | | | ...
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...Research in Motion’s Blackberry Storm | Case Study #1 | | Presented by Simona Antolak, Lianne Hung, Adrian Ver, Michelle Noble, Meghan Hardy and Dexter Holmes.SLAMM’D Inc. | | Set D | 10/22/2009 | | Problem: What product strategies should Research in Motion use to differentiate the Blackberry Storm from the competition to increase sales? Facts relating to the case: Who: Research in motion, the developers of Blackberry. Mike Lazaridis, Doug Fregin and Mike Barnstijn. When: Sales figures of 2009. Where: Canadian-based company in the global market. Why: The sales of Blackberry have not met the competition’s. What: * Apple has dominance over the consumer market for smart phones. * Other competitions are entering the same market such as Sony, Microsoft, HP, Google Android, and others. Research: See Appendix A, B and C for information on Storm and its competitors. Blackberry Marketing Budget: RIM spent $29.8 Million dollars in 2007. In 2008 RIM spent 6% of its revenue ($6,009,395,000) on Research and Development and 14.7% of its revenue on Marketing, Selling and Administration. Target Market: The target market for the Storm is young professionals from ages 20 to 40. They are business-savvy and technologically-savvy people who require access to their information at their fingertips for their daily activities. Blackberry has recently found that there is potential in the younger market for students that have interest in the capabilities...
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...managemet Case Study One Research in Motion. Managing Explosive Growth. Walter Demartis. Master programme in HR Development . Department of Human and Organizational Change. The George Washington University. 1. Overview /Introduction The case is about a successful company that has to deal with the complexities and challenges of a globalized environment. The organization faces a number of SHRD issues arising from: a) the specificity of a rapidly changing industry (smartphone), b) the need to cope with significant growth through strategic and diversified sourcing and talent management and, c) align mergers and acquisitions to the HR strategy. Moreover, the growth has resulted in work pressure, which is further affected by lack of physical space and staffing needs concerns also middle management posts. The following analysis further describes the internal and external challenges. The main issue is identified and solutions proposed in the ensuing paragraphs along with an annexed action plan. 2. Environment Analysis Internally, the recent growth and external competition have impacted upon the structures, the workload, and motivation and led the company to reconsider its strategy. Externally, the industry...
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...MARKETING MANAGEMENT - SUMMARIES PART 1 UNDERSTANDING MARKETING MANAGEMENT Chapter 1 – Defining marketing for the 21st Century Marketing is an organizational function and a set of processes for creating, communicating, and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders. Marketing management is the art and science of choosing target markets and getting, keeping, and growing customers through creating, delivering, and communicating superior customer value. Marketers are skilled at managing demand: they seek to influence its level, timing, and composition for goods, services, events, experiences, persons, places, proper- ties, organizations, information, and ideas. They also operate in four different marketplaces: consumer, business, global, and nonprofit. Marketing is not done only by the marketing department. It needs to affect every aspect of the customer experience. To create a strong marketing organization, marketers must think like executives in other departments, and executives in other departments must think more like marketers. Today’s marketplace is fundamentally different as a result of major societal forces that have resulted in many new consumer and company capabilities. These forces have created new opportunities and challenges and changed marketing management significantly as companies seek new ways to achieve marketing excellence. There are five competing...
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...process in 2002 as a national “Center of Excellence.” The Institute is funded by Congress through the United States Department of Transportation’s Research and Innovative Technology Administration, the California Legislature through the Department of Transportation (Caltrans), and by private grants and donations. The Institute receives oversight from an internationally respected Board of Trustees whose members represent all major surface transportation modes. MTI’s focus on policy and management resulted from a Board assessment of the industry’s unmet needs and led directly to the choice of the San José State University College of Business as the Institute’s home. The Board provides policy direction, assists with needs assessment, and connects the Institute and its programs with the international transportation community. MTI’s transportation policy work is centered on three primary responsibilities: Research MTI works to provide policy-oriented research for all levels of government and the private sector to foster the development of optimum surface transportation systems. Research areas include: transportation security; planning and policy development; interrelationships among transportation, land use, and the environment; transportation finance; and collaborative labormanagement relations. Certified Research Associates conduct the research. Certification requires an advanced degree, generally a Ph.D., a record of academic...
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...Digital Marketing and Content Development & Management Project Report submitted to Symbiosis Institute of Business Management, Bengaluru in partial fulfilment of the course “Summer Internship Programme” for the award of the degree of Master of Business Administration Submitted By Students Name: Tushar Rohatgi PRN: 13020841049 Under the guidance of (Name & Designation of Faculty guide) Mrs.Semila Fernandes Assistant Professor SYMBIOSIS INSTITUTE OF BUSINESS MANAGEMENT, BENGALURU 95/1 & 95/2, Electronic City Phase-1, Hosur Road, Bengaluru – 560100 Certificate This is to certify that Mr. Tushar Rohatgi of MBA (2013-15 Batch) of Symbiosis Institute of Business Management, Bengaluru has done the project entitled Digital Marketing & Content Development & Management under my guidance. Signature of the faculty guide Name: Mrs.Semila Fernandes Designation: Assistant Professor Date: 16 -5 – 2014 DECLARATION I hereby declare that the project work submitted by me entitled “Digital Marketing & Content Development & Management” done during my Summer Internship Program (SIP) is submitted as a partial fulfilment of the requirement of MBA program at Symbiosis Institute of Business Management, Bengaluru. Project Details: Project Title:_ Digital Marketing & Content Development & Management Company: Percept Knorigin Online Ventures Private Limited Company guide name : Mr. Enosh David Faculty guide : Mrs.Semila...
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...On Exploiting Agent Technology in the design of Peer-to-Peer Applications Steven Willmott, Josep M. Pujol and Ulises Cort´s e Universitat Polit`cnica de Catalunya e a Llenguatges i Sistemes Inform`tics Campus Nord, M´dul C5-C6, C/Jordi Girona 1-3, Barcelona (08034), Spain o {steve, jmpujol, ia}@lsi.upc.es Abstract. Peer-to-peer (P2P) architectures exhibit attractive properties for a wide range of real world systems. As a result they are increasingly being applied in the design of applications ranging from highcapacity file sharing and global scale distributed computing to business team-ware. The objective of this paper is to outline a number of areas in which Agent techniques for the management of social problems such as decision making or fair trading amongst autonomous agents could be used to help structure P2P actions. In particular we focus on approaches from mechanism design, argumentation theory and norms / rules and electronic institutions. 1 Introduction Peer-to-peer (P2P) architectures exhibit attractive properties for a wide range of real world systems. As a result they are increasingly being applied in the design of applications ranging from high-capacity file sharing and global scale distributed computing to business team-ware. In addition their benefits however, P2P systems also fundamentally change the networking paradigm used in an application often causing tensions with other application goals such as security, predictability, performance guarantees...
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...NATURE OF MAN HISTORY AND PHILOSOPHY OF SCIENCE IN 10 MODULES E. Kolawole Ogundowole, Ph.D., D.Sc. Professor & Head of Philosophy Department University of Lagos. Akoka, Lagos. Nigeria Correct Counsels Limited Research. Counselling. Publishing. Book Supply First published 2003 Correct Counsels Ltd. P. O. Box 53 Akoka, Lagos. C E. Kolawole Ogundowole, 2003 ISBN: 978 -37004 - 0 – 5 This book is copyright. All rights reserved under the Copyright La Enquiries should be addressed to the Publishers. Printed in Nigeria by: Mustard Press Enterprises 16, Ogundola Street Sungas-BAriga. PREFACE A few words about the overall objectives of the course is appropriate as a starting point. Historically, philosophy was the first form of theoretical knowledge. As a rational theoretical tool of comprehending the world, philosophy arose in ancient Greece in stiff battle with mythology and religious consciousness. It came out to lay the foundation for the evolvement of scientific consciousness and the emergence and development of the sciences - Mathematics, Astronomy, Physics, Chemistry, Biology, etc. In an environment rife with various and varying superstitions and myths, the study of the History of Science and Philosophy of Science becomes crucial, lest science itself falls within the ambit of mythology and superstition and becomes another form of myth even in the hands of the tutored. The study of the History of Science...
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...components are – 1. Free communications – open communication in the organization with the co- workers is the vital factor that ensures good quality of work life. It leads to more of informal communication between co-workers and subordinates during the rest hours of the organization. 2. Reward system – reward is related to monetary or non monetary rewards eg- incentives, movie tickets, family health insurance, sponsoring the education of children etc.any kind of reward given to the employee promotes good quality of work life. 3. Employee job security - job security is the one vital element to get maximum productivity from the employee, the employee should feel secured regarding the job. 4. Career growth – the organization should provide career growth to the employee i.e promotion, authority with responsibility ,hike in the salary to...
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