...Abstract: My submission discusses the ways in which Richard Branson is seen as a leader. It shows which leadership theories that are used by him, in order to lead those that follow him, either through work or general enthusiasm for his leadership style, and how effectively those theories are applied. This submission covers details of Richard Branson’s early life and the beginning of his leadership. It then goes on to explain how his leadership style emerged as he began to run the Virgin Group. I then explained how Richard Branson is seen by the public, and how he has followers in the public that don’t work for him. After this, I consider which technical leadership theories are used by Richard Branson. I review how successful Richard Branson has been as a leader, by looking at how his followers respect him and follow in his footsteps. To conclude, I review Richard Branson from my own perspective. Introduction Before a leader can be analysed, one must define what leadership is. This is hard to do. It’s an intrinsic trait which is hard to define. Jackson and Parry (2008: 5) say that ‘leadership is like beauty – it is difficult to describe, but we certainly know it when we see it.' However, the general consensus is that leadership is influencing people in order to attain goals (Daft, 2008: 590). The leader that will be analysed in this essay is Richard Branson, who runs and owns the Virgin Group. He has demonstrated his leadership skills from the early age of just seventeen...
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...Sir Richard Branson, Chairman, Virgin Group, Ltd. Case Study Assignment 4 Professor Leadership and Organizational Behavior February 26, 2012 Since the beginning of history humans have lived in groups guided by the group leader; in which leader is either chosen for his characteristics or born into through cast. No matter the culture this is similar through the human race. Humans need someone to guide them, teach them, someone to look up to. Without followers there is no leader. “That is, leader is a term applied by observers to someone whose behaviors and characteristics match the observers’ implicit leadership preferences” (Hellriegel, D., & Slocum, J. W., Jr. (2011). They are different type of leaders and leadership style depending on the situation and solution needed at that moment by the followers. In my opinion good leaders have shown to be flexible enough to switch between leadership styles depending on the demands of the situation. One of the worlds most intriguing, succesful and enduring entrepreneurial business leaders today is Richard Branson, someone who takes control of the situation by conveying a clear vision and goals for the team, a marked passion for the work and an ability to make the group feel recharged and energized. I consider Richard Branson to be a transformational leader, a leader with vision, confident, motivation, passion and determination. He is the founder of Virgin Group Ltd. “Born July 18, 1950, in Surrey, England, Sir...
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...PAPER Corporate Leader (Sir Richard Branson) CEO (Virgin group) Name : Vipul Srivastava Roll no. : A43 Registration no. : 11101666 Section : SE101 Submitted to : Mr Maninder Singh Annexure-V- Cover Page for Academic Tasks Course Code: Course Title: | Course Instructor: | Academic Task No.: Academic Task Title: | Date of Allotment: Date of submission: | Student’s Roll no: Student’s Reg. no: | Evaluation Parameters: (Parameters on which student is to be evaluated- To be mentioned by students as specified at the time of assigning the task by the instructor) | Learning Outcomes: (Student to write briefly about learnings obtained from the academic tasks) Declaration: I declare that this Assignment is my individual work. I have not copied it from any other student‟s work or from any other source except where due acknowledgement is made explicitly in the text, nor has any part been written for me by any other person. Evaluator’s comments (For Instructor’s use only) General Observations Suggestions for Improvement Best part of assignment Evaluator‟s Signature and Date: Marks Obtained: Max. Marks: ………………………… ABSTRACT: Sir Richard Branson is the Founder...
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...Sir Richard Branson, Chairman, Virgin Group, LTD . Case Study BUS520 Dr. Sue Lowe December 4, 2012 Abstract Sir Richard Branson was born in Stowe in the United Kingdom in 1950; Branson first business venture was a student paper, which that started him at the age of 16. Sir Branson started this after he had decided to drop out of school. The decision to drop out of school might have been initiated by his seemingly troublesome period in his elementary school. He has a diagnosis of being dyslectic and he also performed poorly in school. Well in the 1970s Sir Branson started a mail order business and later on he started a record label then two years later the business was expanded with record stores named Virgin Records. The Virgin brand grew during the 1980s and 90s and Branson ventured into a airlines and called it the Virgin Atlantic Airways and also started a Virgin record label in America. In 2005 Branson started Virgin Galactic, a space tourism company, where the intention was to eventually reach orbital trips around the globe as well as going to the moon. Well as of Today the Virgin brand has over 200 different businesses, which is great. Sir Branson has differnet leadership models. He is differnet from others in so many ways. Sir Richard Branson is determined a very determined man with many leadership traits...
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...Richard Branson Strayer University Bus 520 Professor Frankenhauser Leadership is defined as the process of influencing an organized group towards accomplishing its goals. We have learned that the leader is not exclusive in the leadership process. Researchers Fred Fiedler and Hollander recognized this and introduced the importance of the follower and the situation in the leadership process. Richard Branson is considered one of the most unorthodox business men of the 21st century. At the helm at the mega firm Virgin Group LTD, Branson has defied conventional management and leadership wisdom. Through all his accomplishments, Branson’s amazing leadership skills cannot be mentioned in a vacuum. There is an interactional relationship between a leader, his or her followers and the situations in which they interact. This paper will analyze Branson as a leader. However, because his leadership success is not mutually exclusive, his followers and the important situations that define his career will be addressed. Richard Charles Nicholas Branson is the son of a lawyer named Edward Branson and an airline flight attendant named Eve Huntley-Flindt; born on July 18, 1950, in Surrey, England. At an early age he strived for more and this was due to “his parent’s upbringing, which taught him to stand on his own two feet.” His parents took extreme measures to encourage their children’s independence. At four years old Richard’s mother pushed him out of the car and told Richard to find his...
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...Table of Contents 1.0 INTRODUCTION 7 2.0 WHAT IS LEADERSHIP AND CHARACTERISTICS OF AN EFFECTIVE LEADER? 7 2.1 WHAT IS LEADERSHIP? 7 3.0 LEADERS IN REVIEW: WHO IS MORE EFFECTIVE LEADER? 9 3.1 BIOGRAPHY - RICHARD BRANSON & VIJAY MALLYA 9 3.2 WHO IS THE MORE EFFECTIVE LEADER? 10 4.0 CONCLUSION 14 5.0 REFERENCE 15 1.0 INTRODUCTION The objective of this research paper is to analyse the differences between the leadership qualities of Richard Branson and Vijay Mallya and come to the conclusion as to who is more effective leader. The paper first defines the leadership and then briefly discusses the concepts associated with the leadership. It then presents two leaders with some brief biographies, characteristics and their contribution to their individual company. It would then conclude who is the more effective leader by providing with some aspects of leadership and leadership framework. 2.0 WHAT IS LEADERSHIP AND CHARACTERISTICS OF AN EFFECTIVE LEADER? 2.1 WHAT IS LEADERSHIP? Leadership is an interesting and widely discussed subject and has been described by James MacGregor Burns (1978) as “one of the most observed and least understood phenomena on Earth”. Northouse (2010) defines leadership being a process whereby an individual influences a group of individuals to achieve a common goal. The leadership definition that I favour and think is more suited to the 21st century is “The process by which an agent induces a subordinate to behave in a desired manner”...
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...2 1. Personality: 4 1.1 The Big Five Personality Factors of Richard Branson: 4 1.1.1. Expression style 4 1.1.2. Interpersonal style 4 1.1.3. Work style 5 1.1.4. Emotional style 6 1.1.5. Intellectual style 6 1.2 Myers Briggs Type Indicator of Richard Branson: 7 1.2.1. Extrovert: 7 1.2.2. Intuitive: 7 1.2.3. Feeling: 8 1.2.4. Perceiving: 8 1.3 Personality Traits of Richard Branson: 9 1.3.1. Locus of control: 9 1.3.2. Authoritarianism: 9 1.3.3. Dogmatism: 9 1.3.4. Machiavellianism: 9 1.3.5. Risk Propensity: 9 1.3.6. Self-Esteem: 9 1.3.7 Self-Monitoring: 10 2. Secrets of Success 11 2.1. He enjoys what he does 11 2.2. He creates Something That Stands Out 11 2.3. He Creates Something That Everybody Who Works For Him Is Really Proud Of 11 2.4. Be a Good Leader 12 2.5. Be Visible 12 2.6. Be Calculative 12 3. Success in Other Businesses 13 4. Conclusion: 14 Executive Summary: Sir Richard Branson, one of the Britain’s richest men, born on July 18, 1950 in England, left school at the age of 17 because of his unrecognized dyslexia made teacher assume that he will “either go to prison or become a millionaire”. Richard Branson, one of the outstanding business personalities of our time, is a risk taker who has never allowed setbacks to block his road to success. He points himself as independent, stubborn, cunning, a team player, affectionate, irreverent towards authority and competitive. Branson consider his business and personal life as seamless event. His...
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...assignment number. This should be left justified, with the page number right justified. For example: Tarplain, B PSYCH 6401-8 Industrial/Organizational Psychology | Save a copy of your assignments: You may need to re-submit an assignment at your instructor’s request. Make sure you save your files in accessible location. | | PSYCH 6401-8 | Audrey Rabas, PhD | | | Assignment #7 | Analyze A Charismatic Leader | | | | | Academic integrity: All work submitted in each course must be your own original work. This includes all assignments, exams, term papers, and other projects required by your instructor. Knowingly submitting another person’s work as your own, without properly citing the source of the work, is considered plagiarism. This will result in an unsatisfactory grade for the work submitted or for the entire course. It may also result in academic dismissal from the University Faculty Use Only Sir Richard Charles Nicholas Branson, born July 18, 1950, is an English entrepreneur and financier (Finkle, 2011). Sir Richard Branson is the founder of Virgin Group, which is composed of more than four hundred companies (Finkle, 2011). He started his first business at the age of sixteen—which was a magazine called Student (Finkle, 2011). He set up a mail-order record company in 1970 and...
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...Branson has been tagged as a 'transformational leader' by management lexicon, with his maverick strategies and his stress on the Virgin Group as an organization driven on informality and information, one that's bottom heavy rather than strangled by top-level management. Although Branson says his success was not planned, and it just happened, he has said that he has 10 secrets to success: 1. You've got to challenge the big ones. 2. Keep it casual. 3. Haggle: everything is negotiable. 4. Have fun working. 5. Do the right things for the brand. 6. Smile for the cameras! 7. Don't lead "sheep", herd "cats". 8. Move like a bullet. 9. Size does matter. 10. Be a common, regular person. He was 9th in the Sunday Times Rich List 2006, worth just over £3billion. He is the No 1 Admired Businessman in Britain, and 2nd choice amongst youth for Prime Minister (after Tony Blair)[3]. He has a cameo appearance in the new Superman film, credited as "Shuttle Engineer", alongside his son Sam, with Virgin Galactic-esque commercial suborbital shuttle at the center of his storyline. He will have a cameo in the upcoming James Bond film Casino Royale as well. Although Branson says his success was not planned, and it 1. Introduction on team work 2. Richerd philosophy of team work 3. Example of team work 4. Some picture demonstrate team work Words of Wisdom Branson on building a business Don't bother doing something unless you're radically...
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...Sir Richard Branson, Chairman Virgin Group, Ltd. Case Study International success for an organization requires the expansion of the company into the global market for exposure and the goal of increasing profit margins. Strong leadership skills are an essential key in the success for a global company. Judgment, positive attitude and entrepreneurial thinking, and motivational incentives are additional keys that contribute to the success of an organization. The strategic leadership ways and personality of Sir Richard Branson proved to be success in the company he led into the global market. His Virgin Galactic company had the vision to be the first company to offer passengers the opportunity to fly into space at the cost of an expensive price as the world’s first space line. In addition to offering the hopes of the first space line for customers, Branson wanted to expand the global presence even further by participating in joint-venture agreements in telecommunications with China. By incorporating their reputation into the foreign market, the exposure to an untapped market or competitive market, an organization is able to branch out with ideas that will produce additional profits. The leadership traits that Branson portrayed played a huge part in the motivation skills he used on his employees that increased production, Corporate leadership requires two important areas: content leadership (leader’s attributes and decision making skills) and context leadership (variables...
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...Sir Richard Branson, Chairman, Virgin Group, Ltd. Tomesha C. Flow BUS 520-Leadership and Orgnization Behavior Instructor Jim Bankston 8/20/2012 Introduction Sir Richard Branson, founder and chairman of a company known as Virgin Group Ltd, which is one of the world’s most recognized brands. Sir Richard Branson is one of the world’s most successful entrepreneurial business leaders. He’s known for having passion, courage, and is very driven (Omafra.gov). Branson likes to start out small and share the risk with other investors. Being a leader you have to understand the importance of the type of business you are in and the competition your company may face (Omafra.gov). Branson as I see is very aware and has insight into situations. Branson has the four traits of being a very successful leader. • Intelligence, successful leaders tend to have somewhat higher intelligence than their subordinates. • Maturity and breadth, successful leaders tend to be emotionally mature and have a broad range of interests. • Achievement drive, successful leaders are results oriented, when they achieve one goal, they seek another. • Integrity, successful leaders, over the long term, usually has integrity. When individuals in leadership positions state one set of values but practice another set (Organizational Behavior 2011). Being an effective leader in the United States today, you must be well organized and have time for your organization. A successful leader makes...
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...Sir Branson Sir Richard Branson, Chairman, Virgin Group, Ltd Case Study 5/23/2012 BUS, 520 Abstract Sir Richard Charles Nicholas Branson (born 18 July 1950) is an English business magnate, best known for his Virgin Group of more than 400 companies. In 1970, he founded Virgin as a mail order record retailer, and shortly afterwards he opened a record shop in London. With around 200 companies in over 30 countries, the Virgin Group has now expanded into leisure, travel, tourism, mobile, broadband, TV, radio, music festivals, finance and health and through Virgin Green Fund. (Finkle, 2011) For the purposes of this discussion I have been tasked with answering the following questions related to leadership in a question and answer format. With the first question I am to describe Branson’s leadership style in terms of the leadership models addressed in Chapters 10 and 11 of the text and evaluate the likely effectiveness of that style in the U.S. today. Afterwards I am to, recommend a different leadership style (or combination of styles) that would make Branson an even more effective leader. Along with, determining how Branson would develop and lead a global team working on a major project (e.g., space tourism). Followed by the last question where I am to discuss how you can incorporate...
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...RICHARD BRANSON BUSINESS LEADERSHIP ANALYSIS University of Colorado Denver Business School 1475 Lawrence Street Denver, Colorado, 80202 A. EARLY HISTORY Sir Richard Charles Nicholas Branson was born on July 18th 1950 in Surry, England (Branson, 2009). Branson’s father was a barrister, a particular type of lawyer in the English law system. Branson’s mother was a flight attendant. Dyslexic since he was a child Branson never excelled academically; however, Branson did show promise as a leader early in life. After being moved from the Scaitcliffe School to the Stowe School, a boarding school, for being a “menace” he quickly became the captain of his cricket and soccer teams. Branson would later state that his ability in sports contributed to his confidence as a young entrepreneur (Branson, 2007). B. PROFESSIONAL HISTORY At the age of 16 Branson dropped out of the Stowe School to start a youth culture magazine called Student. Student was launched in 1966 as a, for students by students magazine. Branson made a list of the 50 top advertisers in the UK and one by one made phone calls selling the magazine’s advertising space. Richard ran the first edition of 50,000 copies for free, after he covered the cost of production with adverting revenues (Knappenberger, 2011). In 1969 Branson began his virgin empire with the launch of a mail order record service. By 1972 the mail order record service provided Branson with the capital to start his own recording studio in Oxfordshire...
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...Leadership style approaches: Richard Branson’s Virgin Group LTD Case Study Sandra Cole Strayer University BUS 520 – Leadership and Organizational Behavior Professor: Dr. Jones - Ph.D. 05 January 2011 Leadership style approaches: Richard Branson’s Virgin Group LTD Case Study Branson’s leadership style in terms of the leadership models addressed in Chapters 10 and 11 and evaluates the likely effectiveness of that style in the U.S. today In determining the leadership style of Sir. Richard Branson one of the most influential, creative and charismatic leaders of business today has admired the business sense and innovative leadership style of Steve Jobs. Oddly enough, both Steve Jobs and Richard Branson both have a flair for business but both have two totally different personalities and leadership styles. It is odd to see the admiration of Steve Jobs peak the curiosity of Richard Branson as they had different ways of doing business and working with people (Branson, 2011). Leadership in the eyes of Richard Branson An article written by Richard Branson in the United Kingdom press media release in the “Telegraph”, he makes a comparison and contrast between he and Steve Jobs. Branson first identifies Steve Jobs as an Autocratic and directive leader from a situational leadership perspective. Richard Branson on the other hand sees himself being more delegative, participative, and selling as he relates to his employees and giving them their room to breathe and...
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...an organized group towards accomplishing its goals.[1] We have learned that the leader is not exclusive in the leadership process. Researchers Fred Fiedler and Hollander recognized this and introduced the importance of the follower and the situation in the leadership process. Richard Branson is considered one of the most unorthodox business men of the 21st century. At the helm at the mega firm Virgin Group Ltd, Branson has defied conventional management and leadership wisdom. Through all his accomplishments, Branson’s amazing leadership skills cannot be mentioned in a vacuum. There is an interactional relationship between a leader, his or her followers and the situations in which they interact. This paper will analyze Branson as a leader. However, because his leadership success is not mutually exclusive, his followers and the important situations that define his career will be addressed. AN OVERVIEW OF BRANSON AND THE VIRGIN GROUP Biography Richard Charles Nicholas Branson is the son of a lawyer named Edward Branson and an airline stewardess named Eve Huntley-Flindt; born on July 18, 1950 in Surrey, England. At an early age he strived for more and this was due to “his parent’s upbringing, which taught him to stand on his own two feet”. His parents took extreme measures to encourage their children’s independence. At four years old Richard’s mother pushed him out of the car and told Richard to find his own way home from three miles away, obvious enough he got lost. But...
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