Ridgway’s “Yes, Boys Do Get Negatively Influenced by the Media and What You As a Parent Can Do to Help” published on October 2, 2012, in Everyday Feminism discusses the significance media has on self-confidence and helps parents to achieve an effective outcome with their child to prevent youth from lacking confidence. The media portrays how men should look which results in low self-esteem. According to the media, specific traits are expected of men and because of this television shows play a big role in what youth understand to be normal activity. Television shows and films generally have the main character play the athletic alpha male that is strong, unsympathetic, outgoing and everyone wants to be them and those who lack these traits are