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Words 1149
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Berger Paints India Limited

1

CONTENTS
• INDIAN PAINT SCENARIO • CORPORATE PROFILE • INDIA WIDE PRESENCE – DEPOTS & FACTORIES • BOARD OF DIRECTORS & MANAGEMENT TEAM • COMPANY PHILOSOPHY & CORE VALUES • FINANCIAL PERFORMANCE • BUSINESS DIVISIONS • REWARDS & RECOGNITION • WHAT WE WISH FROM YOU • CAREER PROGRESSION AT BERGER PAINTS • SELECTION & INDUCTION • INDUCTION & ON THE JOB TRAINING • WHAT WE WISH TO OFFER

Berger Paints India Limited

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INDIAN PAINT SCENARIO (2012 Market Share)
Key Players
Asian Paints

53.5 %
Berger Paints 19 % 16 % 8% 2.5 % 1% 0 10 20 30 40 50 60
3

Kansai Nerolac Paints Ltd Akzo Nobel India Ltd
Shalimar Paint Ltd Others

Berger Paints India Limited

BERGER PAINTS - CORPORATE PROFILE
 2nd largest paint company in India.
 Amongst the Top 25 paint companies in the world Top 10 paint companies in Asia.  Present in Nepal, Bangladesh, Cyprus, Russia & Poland.  15,000 plus paint dealers across India.  Total Consolidated Gross Turnover of Rs. 3182 crs in 2011 –12  Turnover of Rs. 2065 crs only in the Decorative Paints Business  Recorded the fastest growth in the decorative paint segment in India growing @ 28% “WE ARE THE NUMBER TWO.THATS WHY WE TRY HARDER” – WAS THE SLOGAN OF THE David AVIS WHICH RACED PAST THE Goliath HURTZ...

Berger Paints India Limited

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INDIA-WIDE PRESENCE
90 + depots across India

Dedicated Sales Teams in all locations with empowered support staff to cater to customer needs

Berger Paints India Limited

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INDIA-WIDE PRESENCE
7 manufacturing units located across India, spread over 4 regions

2 more coming up in Pune & Hindupur
Berger Paints India Limited 6

BOARD OF DIRECTORS

Mr. Kuldip Singh Dhingra Chairman

Mr. Gurbachan Singh Dhingra, Vice-Chairman

Mr. Abhijit Roy, Managing Director

Mr. Subir Bose

Mr. Srijit Dasgupta

Mr. Anil Bhalla

Dr. Kamal Ranjan Das

Mr. Gurcharan Das

Mrs Rishma Kaur

Mr. Kanwardeep Singh Dhingra

Mr. Gerald Kenneth Adams

Mr. Pulak Chandan Prasad

Berger Paints India Limited

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MANAGEMENT TEAM

Mr. Abhijit Roy Managing Director

Mr. Srijit Dasgupta Director & CFO

Mr. Sandip Mitra Sr. VP , Protecton

Mr. Ashoke Sharma Sr VP, Auto & Gi

Mr. Aniruddha Sen Sr. VP & Company Secretary

Mr. Subhashish Das VP, Corp HR & Personnel

Mr. Bhabesh Bera Sr VP, R&D

Mr. Subir Saha VP, IT

Mr. Dinesh Kumar Virmani GM, Materials

Dr. Prosanta Kumar Ghosh VP, Manufacturing

Berger Paints India Limited

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COMPANY PHILOSOPHY & CORE VALUES

Berger Paints India Limited

9

CONSOLIDATED GROSS TURNOVER
3500

3182 2526
1339

3000 2500
2000 2033

1802

1500
1000

VALUE (RS CR)

500
0

2007-08 2008-09 2009-10 2010-11 2011-12

Berger Paints India Limited

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PERFORMANCE- PAT
200 180 160 140 120 100 80 60 40 20 0 2007-08 2008-09 2009-10 2010-11 2011-12
11

177
148 120 92 88
VALUE (RS CR) Linear (VALUE (RS CR))

Berger Paints India Limited

PRESS RELEASES

Berger Paints India Limited

12

BUSINESS DIVISIONS

BERGER PAINTS

RETAIL DECORATIVE

PROTECTON

GI & AUTO

POWDER COATING

Berger Paints India Limited

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RETAIL - DECORATIVE
BERGER DIVISION DECORATIVE SALES VALUE (RS CR)

THE SHOW STOPPER
2000

1967 1540



DECORATIVE IS THE FASTEST GROWING DIVISION OF BERGER A DAZZLING SHOW OF 28% YOY GROWTH IN 11-12 CONSTITUTES 75% OF BERGER PAINT’S TOTAL TURNOVER

1500 1124 1000 965

1208



VALUE (RS CR) 500
0



Berger Paints India Limited

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RETAIL - DECORATIVE
Steps Taken For Improvement In Dealer Service Efficiency Significant follows: features are as

– ERP Implementation – BD(Business Development) Activities – Regional Distribution Centers – Centralized Helpline

Berger Paints India Limited

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PROLINKS (Institutional Sales)

• •

CONVERSION OF VERY LARGE PROJECTS TEAM GETS PRODUCT APPROVAL FROM LARGE PROJECTS THROUGH PRESCRIPTIVE SELLING SOME SPECIALISED SERVICES OFFRED ARE-AUDIT, ANALYSIS OF PROBLEM AND PROVISION OF SOLUTION, INTERACTION WITH THE CLIENT, TECHNICAL SUPPORT, MONITORING AND THOROUGH INSPECTION



Berger Paints India Limited

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PROLINKS (Institutional Sales)
Recent Projects undertaken

Common Wealth Games Village, Delhi

Chennai Central

Ramky Towers, Hyderabad

Eco Space SEZ - Kolkata

Cognizant, Chennai

Medicity Gurgaon

City Centre 2,Kolkata

Calcutta Club

Teen Kanya, Kolkata

Akshardham Temple, Delhi

Gold Souk Grande,kochin

Tapmi,Manipal

Hotel shangri La, Delhi

17 Hotel Le Meridien, Delhi

NEW INITIATIVES
Berger’s Green Range of Products
• GREEN HORIZON – OUR COMPANY POLCY AND JOURNEY TO A CLEANER GREENER FUTURE ALL BERGER PRODUCTS MAINTAINING THE STRINGENT VOC LIMITS METICULOUSLY AND HAVE NO ADDED LEAD, MERCURY OR CHROMIUM BERGER PRODUCTS COMPLYING WITH ALL THE GLOBAL & INDUSTRIAL GREEN CERTIFICATIONS







BREATHE EASY RANGE- IS THE GENUINE & PROACTIVE GREEN RANGE FROM BERGER PAINTS

Berger Paints India Limited

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NEW INITIATIVES
Berger’s Construction Chemical Products
• SPECIALTY PRODUCTS USED IN STRUCTURES TO INCREASE LIFE

• IMPARTS ADDITIONAL PROTECTION FROM ENVIRONMENTAL HAZARDS • MINIMIZES THE AMOUNT OF WATER AND CEMENT REQUIRED COST MINIMIZER

19

BERGER PAINTS IS NUMBER

ONE
IN THIS CATEGORY

20

PROTECTON
A LONG LIST OF ASSETS IN CORE INDUSTRIAL & INFRASTRUCTURE AREAS ARE PROTECTED BY BERGER’S PROTECTON RANGE OF COATINGS. WIDE RANGE OF COATINGS OFFERED TO MEET CUSTOMER’S REQUIREMENTS.

350
Crores ( RS.) 300

289.27
229.3

250 200 159.75
150

FASTEST GROWING SEGMENTS –
• • • • • • • • Oil & Gas, Refineries Power Infrastructure Chemicals & Fertilizers Mining & Metallurgy Ports, Railways, Airports Food Processing, Pharma General Industries

180.27

189.93

100
50

0
2007-09 1008-09 2009-10 2012-11 2011-12

Berger Paints India Limited

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AUTO AND GENERAL INDUSTRIES
250 200 150

VALUE (RS CR) Linear (VALUE …

235

194 175
146 160

100

AUTOMOTIVE SALES PERFORMANCE – GROWTH IS THE MANTRA (Berger Paints market share – 13%)

50
0 2007-082008-092009-102010-112011-12

Berger Paints India Limited

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POWDER COATING
7000 6000
5000

VALUE ( RS LAKHS) 4743 5019 4350 5420

6372

4000
POWDER COATING DIVISION HAS BEEN CHARTING A STEADY GROWTH PATH

3000

2000
1000

0
2007-08 2008-09 2009-10 2010-11 2011-2012
Berger Paints India Limited 23

REWARDS & RECOGNITION
CONFERRED THE READER’S DIGEST GOLD AWARD FOR ‘THE MOST TRUSTED BRAND’ IN 2008

Berger Paints India Limited

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REWARDS & RECOGNITION

ENVIRONMENT EXCELLENCE AWARD FOR HOWRAH WORKS – BY WEST BENGAL POLLUTION CENTRAL BOARD & INDIAN CHAMBER OF COMMERCE2011, KOLKATA

Berger Paints India Limited

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REWARDS & RECOGNITION
1ST RANK AS THE FASTEST GROWING PAINT COMPANY AT CONSTRUCTION WORLD NICMAR AWARD – 2012, DELHI

BEST SUPPLIER AWARD FOR OUTSTANDING CONTRIBUTION IN PRODUCT DEVELOPMENT FROM OEM CUSTOMER M/S WHIRLPOOL -2005,FARIDABAD
Berger Paints India Limited 26

What we wish from you

27

Career Progression at Berger Paints

28

SELECTION PROCESS
Short-listing through online written test for eligible candidates

Selection through two rounds of personal interview (Face to face or through Video Conferencing)

12-15 days Orientation-cum-Induction at our Head office, Kolkata

Berger Paints India Limited

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INDUCTION & ON THE JOB TRAINING

Berger Paints India Limited

30

WHAT WE WISH TO OFFER
Emoluments Per month (Rs.) Per annum (Rs.)

FIXED SALARY & ALLOWANCES

24,095

289,140

BENEFITS
RETIRALS PERQUISITES VARIABLE PAY (MAX) GROSS CTC

3,433
_ 500 _ 28,028

41,190
30,526 6,000 60,000 426,852

Berger Paints India Limited

31

Wishing you all the Very Best Thank You !!!
Berger Paints India Limited 32

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