...current supplier of Trip Seven Screen Printing. INTRODUCTION Being in constantly communication with suppliers, meet with the payments and be transparent in what both parties need at the time of generating an order, it will allow supplier to deliver a quality product or service, and achieve the expectations of the customer. It is important to build a good relationships with suppliers. It is a characteristic that e companies should take in consideration to succeed in the market. This will allow them to get good results for their business, improve the quality of the inputs and achieve future agreements which are beneficial for the company. Proper coordination with vendors allows companies to produce a better final product or service, which will generate greater customer satisfaction and, therefore, higher sales for the business. The good relationship becomes more crucial in the case of companies that rely on a provider in specific. This can be related to the case study in which Trip Seven Screen Printing has as a unique supplier, American Apparel, even though their relation has been satisfactory for the past years, recently, issues with orders have become a problem to Trip Seven Screen Printing. It has affected the quality of their service, in the matter of delivering on time. Some the possible problems that companies could have with their suppliers are basically the following: - Delay in response to requests (either a quote, product shipment or response to a service). ...
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...is a line worker at Precision Electro-Tech’s Dongguan, China manufacturing plant. During a plant walk through, Marty Cole (OEM – Global Team) witnessed Jieliang being publicly disciplined in front of her fellow line workers for not following Total Quality Control (TQC) procedures and using her own method. After later conferring with a plant engineer and reassessing Jieliang’s workstation function and task, Cole became concerned that the Supervisors might be hindering the DL (Direct Labor) workers valuable ingenuity for process and productivity improvements. The impact of this suspected shortcoming is twofold: Operationally, it calls into question the soundness of the TQC procedures; as well as underscoring the need for better methods of personnel communication within the company organizational structure. ANALYSIS Precision Electro-Tech is a large contract manufacturer (CM) that produces products (i.e., cell phones) for another company or OEM (Original Equipment Manufacturer). “In the case of complex assembly tasks, if those tasks can be broken down into simple unit manufacturing steps that can be completely specified, they can be sent to low-cost countries like China where unskilled labor can be trained to follow those steps in detail. This business concept is known as “labor...
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...of the document.] | The information technologies (IT) department is greatly developing by incorporating the latest resolution for Customer Relationship Management (CRM). The hardware replacement project (HRP), consist of five major variables. The variables consist of time, costs, scope, quality, and risk. There are plenty of considerations that should be taken in consideration, never the less, those considerations are important because they will reflect the projects final output. Some aspects that should be primarily discussed are the matters that will affect the project. Also, I will present different ways to avoid taking unnecessary risks that may affect the final production. Overall, the development of this plan will illustrate the best ways to prepare for the HRP in all aspects of management and development. The following are project management activities that should be taken inconsideration, anticipating the necessary resources to finish the work, risk assessment, planning work, and work organization. Furthermore, gaining access to material and human resources, task assignment, action directions, supervising project implementation, progress reports, and examining the outcomes are other important project management activities. The five variables mainly affect the hardware replacement project by lacking the implementation. Quality is conclusion of the projects final outcome and is the most important aspect of production. Once the final results illustrate improvement in performance...
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...Relationship marketing (5 approaches & basic principles) Relationship Marketing refers to a long-term and mutually beneficial arrangement where both the buyer and seller have an interest in providing a more satisfying exchange. This approach attempts to transcend the simple purchase-exchange process with a customer to make more meaningful and richer contact by providing a more holistic, personalized purchase, and uses the experience to create stronger ties. With the growth of the internet and mobile platforms, Relationship Marketing has continued to evolve and move forward as technology opens more collaborative and social communication channels. A simple example of this would be sending new customers a "Welcome Kit," which might have an incentive to make a second purchase. If 60 days pass and the customer have not made a second purchase, you would follow up with an e-mailed discount. You are using customer behaviour over time to trigger the marketing approach. Relationship Marketing Vs Transactional Marketing Transactional marketing is a business strategy that focuses on “single point of sale” transactions. The emphasis is on maximizing the efficiency and volume of individual sales rather than developing a relationship with buyer. On the other hand relationship marketing is a business strategy that seeks to establish long term relationship with its customers rather than focusing on single transaction, not only does it focus on individual customers but on all the stakeholders...
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...TOPIC 1: INTRODUCTION TO ORGANIZATIONAL BEHAVIOR * Definition of organizational behavior * The primary principles contributing to Organizational Behavior * The three main goals of Organizational Behavior * ------------------------------------------------- How does the application of Organizational Behavior help organizations 1.0 What is “Organizational Behavior”? In business and management, research and studies are often started due to one simple reason; there are questions which need to be answered, and only through careful analysis and testing we will be able to present the proper methods to answer the questions. For Organizational Behavior, it is the same. The study of Organizational Behavior started because of one simple fact; most managers in the world face the same problems and questions. Common problems managers face include communication, employee’s lack of motivation, conflicts and arguments, resistant to change and many others more. All of these lead to the same conclusion, which is every organization face people problems. Most business studies focus on technical knowledge, such as account, marketing, finance, economic and others, but organizational behavior is a study field which focuses purely on the “people” aspect. In today’s business world, managers cannot succeed with technical skills alone, and they would also need to have good “people” skills. In academic terms, Organizational Behavior is defined as: “The systematic study of the actions...
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...International Joint Venture System Complexity and Human Resource Management* Randall Schuler Rutgers University and GSBA Zurich Ibraiz Tarique Pace University Chapter to appear in I. Björkman and Günter Stahl (eds.), Handbook of Research in IHRM. (London: Edward Elgar Publishing, 2005) * The authors wish to thank S. Jackson, M. Moelleney, B. Kugler, G. Bachtold, W. Harry, J. Ettlie, D. Osborn, Y. Gong, and I Björkman for their suggestions and commentary in the development of this chapter. © Randall S. Schuler and Ibraiz R. Tarique. 1 International Joint Venture System Complexity and Human Resource Management An increasing number of organizations are entering new global markets as they seek to develop and sustain a competitive advantage in today’s highly competitive global environment (Taylor, 2004; Ernst & Halevy, 2004). To accomplish this international expansion, organizations can and do use many different market entry strategies (Narula & Duysters, 2004; Briscoe & Schuler, 2004; Beamish & Kachra, 2003; Newburry & Zeira, 1998; Child & Faulkner, 1998). Prior research has shown that cross-border alliances, particularly international joint ventures (IJVs) are perhaps the most popular means of international expansion (Ernst & Halevy, 2004; Briscoe & Schuler, 2004; Schuler, Jackson, & Luo, 2004). Despite their popularity, however, IJVs are difficult to develop, organize, and manage. Research has shown that a majority of IJVs fall short of their stated goals leading...
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...administrator or doctor. Only they can Add data into the database. The data can be retrieved easily. The interface is very User-friendly. The data are well protected for personal use and makes the data Processing very fast. TABLE OF CONTENT Description Page No BONAFIE CERTIFICATE 03 ABSTRACT 04 Chapter 1 INTRODUCTION 07 1.1 Problem Definition 08 1.2 Requirement of Proposed System 10 1.3 System Analysis 12 1.4 Proposed System 14 INTRODUCTION In most developing countries, provision of basic preventive, promotive and curative services is a major concern of the Government. With growing population and advancement in the medical technology and increasing expectation of the people especially for quality curative care, it has now become imperative to provide quality health care services through the established institutions. In public Sector 15,393 allopathic hospitals (Health Information of India 2003) are functioning. In the rural areas, the secondary level care is being provided through 3222 CHCs (Bulletin on Rural Health Statistics in India 2005) with 30 beds each with specialist services of physicians, pediatricians, O & G specialists, and surgeons being made available. However, these...
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...few years. Apple is a firm that grew fast in a short period, requiring the management to develop organizational cultures to keep operations and finances under control. Apple Inc. Growth has forces the management to reassess and reform its organizational culture and organizational structure to maintain excellent services, high-quality products and avoid bankruptcy. Apple’s organizational structure is one of change aim at driving to outperform and succeed as major objectives. The organizational structure of Apple has been altered to be more competitive in an acute stage in the company history. Apple has undergone through major restructuring in the effort of regaining control of its operations and finances to remain as a competitive firm on a global level. This paper seek to discuss Apple Inc. Organizational culture and structure. Organizational culture at Apple is based on the ideal for self-motivation, where workers are required to work hard when they are not under supervision. The unique structure of Apple has enabled the company to grow and react more to changes more than its rival companies. The reason for the quick responsiveness is simple making it easier for the company to start a project because bureaucracy level has been minimized to reduce the number of people to obtain approval. The rapid growth at Apple is as a result of decisions were made at lowest level possibly. Corporate headquarters developed policies and oversaw activities, while local worker made...
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...Brand Name or Brand Umbrella (marjonel and fatima) Customers used to a brand would take the other product under the same of it and the same level of quality and provide similar type of satisfaction to them. Brand It is defined as “a set of images and associations linked to a commercial product”. Brand Special Features * Brand distinguishes the product from similar other products. * Brand creates specific customer needs and expectations of their fulfillment. * Brand can predict buyers’ behaviour of buying the product or just avoiding it. Brand Equity It can be defined as the “stored value built up in a brand for achieving competitive advantage.” Several Ways of Gaining Brand Equity * Resilience of the brand, its intrinsic strength as compared to the competitive brands. * Trials and test marketing of new products as brand extensions. * Premium prices secured by the company for the existing branded product and product extended products. Several Ways of Gaining Brand Equity * Leverage of brands in gaining access to the bets channels of distribution. * Access to the best media required by the target market segment at reasonable rates. Brand Value The company acquiring or buying a brand finds it more relevant than the companies that possess the brand. Brands provide leverage for brand extensions, as several products can be sold under the brand umbrella. Example: Coca Cola offers under the...
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...referred to as the application development life-cycle, which is a term used in systems engineering, information systems and software engineering to describe a process for planning, creating, testing, and deploying an information system. The task of optimizing the software development process has faced many obstacles. The main obstacle is a lack of accurate and complete data on the development process. The use of the Personal Software Process provides a usable data set to analyze. The analysis utilized the Six Sigma techniques of define, measure, analyze, improve, and control (DMAIC); design of experiments; and regression modeling. Optimizing the effort in these phases can increase the productivity of the developer while improving the quality. The analysis revealed that the developer is performing at an optimal...
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...MOI UNIVERSITY SCHOOL OF BUSINESS AND ECONOMICS COURSE TITLE : RELATIONSHIP MARKETING NAME : NGOYA TASK : ASSIGNMENT 1 PRESENTED TO : MR. BONUKE 1. DEFINE RELATIONSHIP MARKETING AND BRIEFLY EXPLAIN THE DIFFERENCE BETWEEN RELATIONSHIP MARKETING AND TRADITIONAL/TRANSACTIONAL MARKETING. Relationship Marketing: Refers to the development, growth, and maintenance of long-term, cost-effective exchange relationships with individual customers, suppliers, employees, and other partners for mutual benefits. It broaches the scope of external marketing relationships to include suppliers, customers, and referral sources. Relationship marketing recognizes the critical importance of internal marketing to the success of external marketing plans. Employees serve customers within an organization as well as outside it; individual employees and their departments are customers of and suppliers to one another. They must apply the same high standards of customer satisfaction to inter-departmental relationships as they do to external customer relationships. In very first days of relationship marketing it was described as an approach to attract, maintain and enhance customer relationships. But in later days Gronroos (1994) proposed the comprehensive definition of relationship marketing as, “The process to identify and establish, maintain and enhance, and, when necessary, terminate relationships with customers and other stakeholders, at a profit so that the objective of all parties...
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...current generation is becoming more and more reliant on technology. Almost all Americans have access to the internet. Families spend more time networking with each other, and connecting by posting on each other’s walls, viewing pictures, and listing each other as relatives. We are a web-based generation, who is to the point where we barely even have verbal conversation with one another. Is this the way to go, or is a more simple, nostalgic lifestyle change a necessity for future generations? What is left for our future children? Should we, as Americans learn to limit our use of technology, and take a lesson from our parents, and grandparents? Currently, the divorce rate in America is over 50%. Does this seem like a coincidence? Children are being raised in single-parent households, or are being toted back and forth between parents, on a weekly basis. Is the reliance on technology playing a role in the reason that relationships are falling apart? Maybe it’s time to take a step back, and re-learn the important factor in creating successful relationships; family time. There are many traditions which were practiced in previous generations’ households, which are either rarely practiced now, or even non-existent; among these, are family dinners. Having dinner with one’s family is so important, yet it is so often overlooked as a tool for successful development of children, and as a stronghold for a healthy, communicating family. Family dinner is a time to sit down with each...
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...qualitative issues might affect your final decision? Identify any costs or issues that are not part of your analysis that might affect your decision. What is your recommendation regarding what FlexCon should do with its family of pistons? Support your arguments with evidence gathered during your analysis. FlexCon is a company that prides itself on the quality of its pistons. Lately they have been relying on suppliers for major components while manufacturing simple items with relatively small differentiation. By doing this, too much of their talent is going to waste leaving them with a big decision of whether to keep outsourcing or to insource. They are already heavily dependent on suppliers for critical components. The cost it takes to insource is greater than the cost to outsource but deciding to outsource may jeopardize their quality. One critical issue that affects the decision to outsource is whether to jeopardize their quality. It was said that by cross-training employees and putting them in teams, there was a 30% increase in quality and 20% gain in productivity when making the pistons. Gaining quality and productivity are definitely reasons to continue insourcing. If they did decide to outsource it would leave room for developing new products or expanding an existing product. Stated in their 6 key trends that influence insourcing and outsourcing, “Firms are continuing to become more highly specialized in product and process technology.” They should not...
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...Customer relationship management entails all aspects of interaction that a company has with its customers, whether it is sales or service-related. While the phrase customer relationship management is most commonly used to describe a business-customer relationship, CRM systems are also used to manage business contacts, clients, contract wins and sales leads. How CRM is Used Today CRM solutions provide you with the customer business data to help you provide services or products that your customers want, provide better customer service, cross-sell and up-sell more effectively, close deals, retain current customers and better understand who your customer are. Organizations frequently look for ways to personalize online experiences (a process also referred to as mass customization) through tools such as help-desk software, email organizers and different types of enterprise applications. CRM Usability CRM software has typically been considered difficult to use. As an enterprise application, stability, scalability and security has been the primary focal points of CRM solutions. Usability, according to this Enterprise Apps Today article, was not a key part of CRM which often resulted in failed software projects, largely attributed to undue complexity. With increased adoption of CRM applications, however, today's CRM software vendors make usability a central part of their products. To improve usability many vendors today focus on usability issues to make CRM workflow as simple and intuitive...
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...to the strong branding strategies implemented by the companies that own them. In today’s fast paced and technological world, it is essential for companies to use a simple image, sound, or phrase as a to communicate their reputation. Physical and auditory cues allow brands to take on personality traits that derive from the product’s core customer value. Branding can be very effective in a marketing product by adding perceived value, differentiating the product in a large market, and increasing brand recognition. Most importantly, branding can create a strong customer loyalty that simplifies purchase decisions and builds an emotional bond between the product and the consumer, which in turn leads to higher profits for the company and overall satisfaction. The initial concept of branding began with early civilization, almost 4000 years ago, when farmers branded their livestock to claim ownership over them. Potters’ marks on porcelain dishware and pottery were also recognized as an early form of branding. In the late 1800’s and early 1900’s countries around the world began to industrialize. Manufacturers now faced competition from previously insignificant countries because products could be produced and transported easily and efficiently. By the 1940’s, trade lines were opened across the globe and overall product quality improved. Companies soon acknowledged the need for a competitive edge to continue to attract customers, and this realization led to the emergence of the modern concept...
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