...University of Phoenix Prospect Snowboards aims to be a small local snowboard company focused on designing and manufacturing one of a kind snowboards from sustainable resources. It will attempt when possible to us all local sustainably produced resources in the production of its snowboards and will also source local artists to design the graphics for the top-sheets. Prospect also plans to collaborate with local professional and semi-professional riders to design the boards so that Prospect is able to provide a variety of different snowboards to cater to the different needs of every type of rider. It will offer a range of snowboards that can be used for freestyle, park, big mountain, and backcountry riding. In order to begin this business a strategic plan is necessary in order to provide a strategic framework. This framework consists of the following elements: a vision for the future, a mission that defines what the organization plans on doing, values that shape the organization’s actions, strategies that define the key success approaches, and goal and action plans that will guide the daily, weekly, and monthly actions of the organization (Heathfield, 2011). It is important that Prospect conducts business according to its mission, vision, and core values in order to be successful and differentiate itself from its competition. A vision is a statement that defines what an organization wishes to become and it gives direction and shape to where the company sees itself in the future (Pearce...
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...Brian Williams English 101 Mrs. Goebel October 1st 2013 . A Silver Bullet Switzerland, is known for it’s myriad of mountains; each peak containing their own unique features and secrets. On one of these snowy sierras lies the world- renown workshop, Hansjurg Kesslerâ€. In this workshop one of the finest snowboards known to the world is created, The Kessler. Originating in 1988, Kessler was established to build boards that exceeded the current standard of snowboards. Boards that were built with the best material to give the rider the freedom to do whatever they wanted. Boards that could handle any condition with ease and swiftness. Boards that accelerate down racecourses, handle any corner and turn, and land racers on the podium. Hansjuerg Kessler, the creator of Kessler snowboards, sought out to give this board to the world. Blending his passion for innovation and many years of snowboard designing, the board of his and snowboarding community dreams, was born. Through trial and error, Kessler has contrived a board of such prestige that is has been identified as the reason for countless victories amongst snowboarder races worldwide. If anything shows the success of any item it would be the awards it receives and Kessler has plenty to boast. They have had team racers win multiple medals in the Olympics and are practically seen on every world cup podium. In the race world, Kessler has definitely made a name for itself. Just last year Andreas Promegger won his 9th world cup...
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...or not there would be snowboarding or even skiing. He is the godfather of snowboarding and aggressive downhill skiing. The way he thought of it is when he couldn’t skate in New Jersey in the winter and that frustrated him. So he invented a ski board, which is a snowboard just with a different name. So that winter he had something to use in the winter and then it just hit. He had owned his own skateboarding shop for a while after he got out of school, and Tony Hawk road for his skateboards, but then he wanted to add his invention in 7th grade to his production list. So he tried to get them on their in the late 1970’s but he didn’t have enough money for it so he had to put it off for awhile, but he didn’t tell anyone about it. Because he wanted it to be a surprise. So then in the early 1980’s he put them on his production line and they called “Sims Snowboards”. It was basically a huge hit when he produced them. People loved it, it was Americas next big thing. After the snowboards came along in the mid 1980’s Tom Sims decided he wanted to spice things up with them. So what he did was wanted to make jumps so u could get big air just like if you where on skateboard, so he thought why not be able to do that on a snowboard. So he made some big jumps for them and landing ramps for them. Then when he got ambitious he wanted to make a ramp where you could go back and forth on, he called it a half pipe. That is what made the sport take off because you had jumps, ramps, and which allowed...
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...BURTON SNOWBOARDS Quick Facts The Early Years Founded by Jake Burton in 1977, Burton Snowboards was the world’s first snowboard factory. In the early years, the business was based out of Jake’s Vermont farm and he delivered boards out of his station wagon. About Jake Jake Burton has dedicated the past 26 years of his life to snowboarding. Through the years, he has played a vital role in transitioning snowboarding from a backyard hobby to a world-class sport. Founder and owner of Burton Snowboards, Jake is Burton’s most avid product tester and strives to snowboard over 100 days per year. The Industry Leader Burton Snowboards has led the snowboard industry since its inception. With headquarters in Burlington Vermont and offices in Innsbruck, Austria and Tokyo, Japan, Burton is solely dedicated to making the best snowboarding equipment on the planet. Burton’s primary business continues to be wholesale, driven by independent Burton reps who distribute Burton product to authorized specialty retailers throughout the world. There are approximately 4,348 specialty retail shops globally that carry Burton products – 1,563 in the U.S., 451 in Canada, 1,629 in Europe and 705 in Japan. Owned by Jake Burton Snowboards is a privately held company owned by Jake Burton himself. Because it is privately owned, Burton does not release financial information. World’s Top Pro Riders Burton supports a team of many of the world’s best snowboarders. From halfpipes and rail jams...
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...Snurfing Snurfing or what is now called Snowboarding is a very popular sport with all ages and both genders. There are many different ways to snowboard and there are different types of snowboards. The most common way to ride the snowboard is freeride and the majority of people ride snowboards regular, but some ride goofy. Learning the basic concepts of snowboarding usually takes a person three days, but to actually get good at it takes years of practice. The best thing about snowboarding is the feeling of elation you get while gliding down the trails. You feel so free, the spray of snow behind you as you go, the sound the edge of you board makes when it hits ice and the rush of adrenaline when airborne. There is nothing better than being the first on a trail after a big snowstorm because snowboarding is the best in fresh powder. There is nothing like being the first to make your mark on a trail. The history of snowboarding officially begins with a quick appearance of a snowboard-like invention by M.J. Burchett in 1929, and was not seen again until 1965, with the invention of the snurfer. Sherman Poppens was its creator, who was a chemical gases engineer in Muskegon, Michigan. Poppen’s wife was the one who came up with the name “Snurfer”. She called it that because it was a contraction of “snow surfer” (Dennis). The snurfer was a wooden plank with a string attached to the front for control. He had originally created the snurfer as a toy for his daughter, and soon after...
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...snowboarding started a long time ago in 1965, by Sherman Poppen, when he was watching his daughter slide in the snow. Sherman invented the board by putting together two skis and a rope so his daughter would be able to give the board some direction. His wife named the board “snurfer” by putting together two words snow and surf. Later in 1977 Jake Burton decided to make some improvements to the board. He tried different materials. Until getting to the board that looks like the ones we have now. Later this sport was introduced in the Olympic Games. Then it started to become more popular. It was fall of 2008 when I came to Utah. The winter was coming. I was excited to go to try snowboarding. I was watching videos on the internet to learn how to snowboard. November is when the ski resorts usually open and they close around May or April, depending on the weather. I finally got to try it. The day was beautiful; the sun was up, the sky was blue, and no wind blowing. My friends and I, got on the gondolas and started going up. The view was beautiful. We (myself, Carlos and James) went all the way to the top of the mountains, and started going down. I had a...
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...I started snowboarding in 2008 and would love to give others the same experience I’ve had or something close to it. Until 2008 I had only been on a snowboard once before in my life and that was in 2006, indoors on manmade snow in Dubai, an experience that both terrified and elated me all at the same time. It wasn’t until 2008 and the epic snow storm that blanketed most of the nation that I decided to give it another go. Of course I had a few friends who were goading me into trying it, as I normally made fun of snowboarding or any other snow sports for that matter. I used to think it was too expensive, dangerous, and a waste of time. Why would I go out in the cold on purpose? Why would I pay to strap a sled to my feet and do crazy things? All of these questions and more went through my head while I was driving a group of Aussie friends up to Cypress Mountain in Vancouver, BC where I was planning to go snowshoeing and take photos. When we arrived at the mountain the sky started dumping snow, something it wasn’t’ doing when we started off from the city. It would make for a good snowshoeing experience, but would limit the photo opportunities. So, with that I decided to cave into the peer pressure I was feeling and give snowboarding another try. Keep in mind that only other time I had been strapped to a snowboard was in the United Arab Emirates on fake snow in August in the middle of the desert. The gear was smelly and sweaty from hundreds of other users, but it seemed...
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...Snowboarding has been a hobby of mine since seventh grade. On the mountain is a place where I feel free, especially on a powder day. Every day after the mountain closes, they groom the trails for the next day. Sometimes it snows overnight and this creates a powder day because the accumulating snow goes over the groomed trails. I've ridden powder two times since I have been snowboarding, and both times happened to be in Winter Park, Colorado. What I Already Know Not many people in my family snowboard, just my uncle Mike and my step mom’s sister Jamie....
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...of the lodge and spotted my friends’ sweaty faces concentrating, slowly, ‘skiing’ down the bunny hill. One of them face planted two meters away from me. The sad part was, I was on a flat slope. It was a warm day, so warm that if there hadn’t been a layer of frozen ice under the snow, there wouldn’t have been a snowflake left on the ground. Even as I was coming down the hill, with the spraying snow and powerful gust against my face, I couldn’t stop my face from sweating. Near the beginnings of the trip, I stopped halfway down the hill to admire the snow covered houses in the distance and the song of the chickadee in the spruce beside me. Suddenly, someone stopped behind me, spraying me with slushy, wet, snow. “Seems you could use some company,” Damien, one of the grade nines at the time, responded. We laced down the hills several times. Close to 5:00 in the afternoon, the lift became infested with people. We had to fit four people on the lift. It was very uncomfortable, compared to the usual two per lift. Damien and I saw a hole in the line next to Halie and Emma, fellow classmates of ours, so we took the advantage. Still being an amateur skier, I preferred the outer seat of the ski lift. As the first group of chairs took the group ahead of us up the hill, we hurried to take our places. Naturally, I went to the far left side. As the lift came around I was getting ready, as always, when I realized that the chair had gotten softer than usual. As it began to elevate, time stopped...
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...Taylor Dobbins Dr. Hallet Communications April 1st, 2014 How to Pick Out Snowboarding Equipment Purpose: To Inform Thesis: http://www.stopsportsinjuries.org/, it can actually unsafe and detrimental to a snowboarders progress to use the improper equipment when snowboarding. When shopping for gear to start snowboarding there is a lot of options and choices, based on preferences and needs, and it is extremely beneficial to the consumer to be educated on which equipment suits them best, also according to Introduction: A. Attention getter: Snowboarding is an awesome sport to get into but there is a right and a wrong way to choose equipment B. Credibility statement: All too often I see people snowboarding with gear they have bought based on no prior research or experience and it can be detrimental to a riders progress and/or enjoyment c. Thesis Statement: It can be beneficial to any individual interested in snowboarding to be educated on which equipment they need to fit their personal riding circumstances d. Preview of main points: 1. First I will discuss how to choose suitable soft goods for conditions and locations 2. Second I will discuss which board setups are best for your riding style 3. Third I am going to elaborate on essential accessories Transition: It is important to choose soft goods(Jackets, Pants, gloves, layers) that are comfortable A. Main point #1: Choosing clothing is all about staying comfortable, dry, and warm 1. In order to stay dry people...
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...they don’t need protection while snowboarding. Teenagers have no sense of safety for themselves and are ignoring the fact that they might get hurt. Teens should view wearing safety gear as an acceptable idea. Snowboarding doesn’t need daredevils who think that they are invincible. People take the risks of snowboarding too lightly. Snowboarding is a dangerous sport, and not enough people view it as such. Precautions should be taken at all times while snowboarding. New snowboarders should be prepped in what to do when they fall instead of trying to catch themselves, which only increases the chance of breaking an arm. New people trying to brave the world of snowboarding should at least take one lesson before starting, just to know how to snowboard and keep themselves safe. There should be some way to enforce the rule of wearing protective gear while snowboarding. It should be made clear that snowboarding is too risky and that not wearing protective gear is not the smartest idea....
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...Snowboarding has been developing in prominence since the 1920s when the "board" was simply riden on a board of wood. As Julian Voje says, "Jack" Burchett had decreased a board of wood out, and appended with clotheslines and steed reins. Not until after 30 years did the following model occur. An alternate man named Sherman Poppen had made something many refer to as "The Snurfer"; it was initially composed as a toy blessing for his girl. It was two skis held together by rope and a rope to settle the rider when on it. Around 1966, the "Snurfer" began to wind up made. After huge names in this game and skiing like Jake Burton got it together of this, it got to be immense. Before long, Dimitrije Milovich began on the snowboard making in 1969 (Voje). The snowboarding, the new winter sport, flare-up got to be enormous. Following the time when Jack Burchett, Sherman Poppen, Jake Burton, and Dimitrije presented this new game, its gotten to be extremely well known among youngsters and youngsters. In the course of recent years, snowboarding and the gear have made it far. It has come the distance from Sherman Poppen's back yard thought for his girl. As per "http://helium.com", Jake Burton and Tom Sims still think of approaches to better their blasting innovation. They additionally are enhancing their supplies like boots to fit better in the ties to ride better, and goggles to make an acceptable perspective while not misting up. About whether, the "new" don has moved to parts of the world,...
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...BURTON SNOWBOARDS - COMPANY PROFILE Burton Snowboards, the world’s first snowboard factory, is a rider-driven company solely dedicated to creating the best snowboarding equipment on the planet. Burton’s passion is snowboarding, evident by their commitment to involve riders in every step of the product development process. Headquartered in Burlington, Vermont with international offices in Innsbruck, Austria and Tokyo, Japan, Burton has lead the snowboard industry for 26 years. By supporting a Global Team of the world’s top riders, Burton Snowboards has fueled the growth of snowboarding worldwide. Their support and development of successful programs like Learn To Ride (LTR), The Chill Foundation, Free the Snow and the US Open Snowboarding Championships has also contributed to snowboarding’s tremendous growth and exposure over the years. Jake Burton, founder and owner of Burton Snowboards, has dedicated the past 26 years of his life to snowboarding. In 1977, Jake founded Burton Snowboards in South Londonderry, Vermont. Through the years, he’s played a vital role in transitioning snowboarding from a backyard hobby to a world-class sport. Deemed the ‘Pioneer of Snowboarding’, Jake just sees himself as someone who loves to ride. Just like everybody else who works at Burton, Jake comes to the office, snowboards as much as possible and brings his dog to work if he feels like it. Burton employees play hard and work even harder. Working for Burton is a 24/7 job – you work and live...
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...asked us who we were. We all exchanged names and from that night on we started meeting more and more people and becoming more of a part of what was going on at Boston Mills-Brandywine. We were a part of a community, a community that knows no bounds as to color or age or race. We were all just snowboarders here. The origins of snowboarding go back to 1964. A surf fanatic named Sherman Poppen was wanting to surf the magic landscape of the rockies. As a result he created the first surfboard for the snow. The first product was a 20 m long plastic plank. This as you can imagine was a rough place to start for snowboarding. They called it “snurfing” as in snow surfing. This only lasted a short while, in 1970 a man named Milovich started making snowboards in the design of short surfboards and added metal edges for better carving. Carving is where your turn on your edges and perform small or...
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...or services, bargaining power of suppliers, bargaining power of buyers, and rivalry among existing competitors. A particular competitive force has the largest impact on industry profitability. I agree that the threat of new firm entry will limit profit potential because it restraints prices. Incumbents in the snowboarding industry have to keep the prices of their snowboards low in order to make it less attractive for new entrants. Existing firms have advantages over new entrants by being well-established brands, their proprietary technology, and having access to distribution channels. By having a well-established brand companies develop customer loyalty by gaining the trust and confidence of consumers. Proprietary technologies protect companies legally through patents and copyrights so others cannot replicate their product. Existing firms have established distribution channels, which ensure the product gets to where it needs to be delivered. Burton Snowboards is a company that has held its position in the snowboard industry because the brand is well established so the consumer knows they are buying a quality snowboard every time. Rivalry among existing competitors and threat of substitute products or services would both keep the profit down for airlines because the cost remains fixed while the price is reduced due to competition. On the other hand, the soft drink industry is more profitable because the industry has room for demand so competition is not as of factor. The elimination...
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