...Social media and the job interview proess How social media effects the job market interview process and finding open positions is one that has many sides to it. There are several pros and cons of social media and its effects. In 2015 it was reported that there are 1.4 billion Facebook users, 284 million Twitter users, 363 million Google+ users, 300 million Instagram users, and 347 million Linkedln users. As of Janurary 2015 out of the 7.210 billion people 3.010 billion are active internet users. That is 45% of the planet's population. This number continues to grow with more and more social media outlets being created daily (Bullas). To help job seekers better understand the role of social media in their job search, CareerBuilder.com conducted a survey last year that asked 2,303 hiring managers and human resource professionals if, how, and why they incorporate social media into their hiring process. First they found that 37% of employers use social networks to screen potential job candidates. That means about two in five companies browse your social media profiles to evaluate your character and personality–and some even base their hiring decision on what they find. CareerBuilder also asked employers why they use social networks to research candidates, and 65% said they do it to see if the job seeker presents himself or herself professionally. About half (51%) want to know if the candidate is a good fit for the company culture, and another 45% want to learn more about...
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...Use of Social Media in Recruiting Think about the things you do when applying for a new job – anything from perfecting your cover letter and resume prior to applying to dressing nicely for the interview. You do everything you can to present the best version of yourself to the potential employer that you’ll be meeting with. But have you thought to prepare your social media accounts, too? With the rising usage of social media, “…it’s no surprise some recruiters and hiring managers are tuning in” (Smith) – but should it be used in the recruiting process? In Favor There are many pro’s to using social media when recruiting new talent – here I will discuss four points that you may not have considered before. First, social media allows the employer to see a more genuine version of the candidate, and that doesn’t always mean bringing light to negative attributes. A CareerBuilder survey found that 29% of surveyed hiring managers found something positive on a profile that drove them to offer the candidate a job (Smith). Websites like LinkedIn allow professionals to present their resume, showcase their interests and volunteer work, present more casual recommendations and endorsements that may not have a place in a resume, and show what professional organizations someone belongs to – all things that are important to understanding who a person is, but not things that will always come up in an interview. Second, social media gives employers the opportunity to target specific job...
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...ONLINE DISINHIBITION EFFECT OF SOCIAL MEDIA ON TAYLOR’S UNIVERSITY STUDENTS AGED 18 to 24 1.0 INTRODUCTION 1.1 BACKGROUND OF THE STUDY Today’s world involves the extensive use of technology where the general public depends on electronic devices and computers increasingly on a daily basis. Online communication frameworks are the increase with fleeting usage rates and growth. Social media is the predominant medium in online communication. According to Reaney, sixtytwo percent of people who are connected online, communicate through social media websites (Reuters, 2012). These social media platforms have become suitable for Internet users who can connect virtually anywhere through their smart phones, laptops, or home computers. Communicating through this medium has it own fair share of ramifications. A certain phenomenon that has the characteristics of social media users is the online disinhibition effect. Online disinhibition effect a loosening (or complete abandonment) of social restrictions and is inhibitions that would otherwise be present in normal facetoface interaction during interactions with others on the Internet. The six main factors of this effect include dissociative anonymity, invisibility, asynchronicity, solipsistic introjection, dissociative imagination, and minimization of authority. Dissociative ...
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...Social Media for Business Communication Social Media for Business Communication a) Evaluate the usefulness of social media in communication and decision making for an organization with which you are familiar. I have limited information on the effectiveness of social media at the City of Cleveland. During the interview with Ms. Johnson, she stated: “While working for the City of Cleveland, social media plays a major role in how our organization effectively communicate to our stakeholders. Information that needs to be communicated effectively and efficiently has done by way of web, with the City of Cleveland website, which provides our stakeholders with an abundance of information. The City of Cleveland also use social media networks such as Facebook, Twitter and LinkedIn as their communication channel to reach our stakeholders to provide information as well” ( Johnson, 2013). “Prior to social media being as popular as it is today, communication was provided by regular U.S. mail, email blast and through community newsletters, which was very costly to the City’s budget. Now with communicating through electronic means, information is provided more effectively and by a faster means. Electronic communication is also forwarded to other stakeholders by sending a link in an email that is directly transmitted to other stakeholders to inform them of curtain information as well” (Johnson, 2013). I find this to be credible, because I receive newsletters regarding things like; trash...
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...Leticia Ybarra Instructor Garza-Horne July 20, 2015 Person and Persona in Social Media and Reality TV Reality television seems to dominate our airwaves just as social media dominates our smart phones and computer screens. With the rise of such non-fictitious outlets of entertainment and self-expression comes a change in social perception of self and others. We do not expect reality television and social media to be completely fictitious, and they are not; but we only see a version of reality that the authors want you to see. While there are some differences in audience and scale of reach between writing for reality television and social media, the similarities in their use of person and persona, and how those lines are blurred, are interesting and merit some analysis. A reality television writer’s job is to take the everyday moments of the chosen cast and develop a story that creates drama in order to keep the attention of its audience. This calls for countless hours of analysis of developing relationships between the cast members and crafty editing to angle storylines for dramatic affect. In his article, “Of Losers and Moles: You Think Reality TV Just Writes Itself?” Derrick Speight, a reality TV writer, says his job is to “sniff out what I think the story will be, then craft the interviews or situations that will draw it out”. (Speight p.351) He essentially dissects the mundane and reassembles it to highlight an interesting line for the audience. The writers do not...
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...initial information concerning the goals of Rhet 105 we interviewed a Rhet 105 professor. We then decided to take a look at research that has already been done regarding the technologies that the Rhet 105 instructor is using. After establishing what the goals of Rhet 105 are we proceeded to try to learn what techniques the instructor implemented to try to accomplish these goals. In addition to asking the professor what techniques he used to accomplish these goals, our group observed the classroom first hand. After observing the class, we looked at how Rhet 105 students reacted to the professor’s goals and techniques by doing a student survey as well as two student interviews. First, our group interviewed a Rhet 105 to gather information about the goals for Rhet 105 and how he is trying to accomplish them. We chose to interview an instructor who has been teaching Rhet 105 for two plus years, Cody Caudill. We first asked Caudill, “What are the goals of RHET 105 and how do you plan on accomplishing these goals?” He responded by saying, “The primary goal that I have is to, first and foremost, invite students to follow a passion.” He also said, “Another goal is to show students that there is no such thing as ‘writing in general.’” Caudill tries to provide...
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...User Persona Tania is a MS student at Columbia University. He loves spending time with her friends and love learning new programming languages. She worked with a software firm and has working experience on various technologies and tools. She is new to the university and needs social media to catch up with her friends and keep track of ongoing activities at the campus. She joined facebook 6 years back and has 1000+ friends but is in touch with just 5-10% of those friends. She enjoys quick updates from friends about their location and similar stuff, but those posts do not solicit gobs of clicks, likes, or shares. Consequently, she’s not seeing them as much as she wants to. Its irksome for her to have no control over what she sees in her news feed, she is still being trailed by many pages that she no more wants to see or were tagged in some posts that she never wanted to be seen attached to. She accesses facebook mostly via her cell phone and spends around 1-2 hrs daily just to check on updates unlike in the past where she used it to chat and strike conversations with her friends. She has no problem in navigation while going through the news feed, she feels it’s very intuitive and simple, but it’s not what she wants to see. Moreover, she has hard time interpreting the various functionalities provided by the facebook for example, she wanted to crop her profile picture after she mistakenly uploaded it but she couldn’t and has to delete and upload that picture again. She likes to read...
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...Social Media and its Impacts on Consumer Relationship Management: An Investigation of Product Recommendation: A Case Study of Nike and Facebook Simon Karuku Freelancers Union Abstract The purpose of the research was to define critically the efficiency of social media and the role it plays in impacting consumer relationship management. The study first looks at the works of many scholars in analyzing the effectiveness of social media over traditional media. Thereafter a critical analysis of the strategic differences between the two types of media with a greater emphasis on social media as a marketing tool. Consumer relationship management entails the strategies, practices and technologies that have been used by different companies so as to analyze and manage data and consumer interactions throughout the lifecycle of the consumer. Its goal is to improve on business relationships that greatly exist with customers thus assisting the retention of the customers and also the driving sales of growth. Traditional media is also essential as it helps capture the advertisements and is able to reach millions of people within a span of time with no bias on the social economic status on the different people. Social media is however more flexible than traditional media and is greatly used on a large scale purposes especially in marketing of products and the effective recommendation of different products to different consumers. The rise and shine of social media has...
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...Using Social Media as a Job Search Platform Patricia Crouch 11/12/15 Abstract This paper explains the many uses of social media and how it relates to pursuing a career. It explores a few important social media platforms commonly used today, and how they can be utilized in one’s job search. Not only does this paper describe how to use certain online sites, but also goes into the do’s and don’ts of how to present themselves to an employer using their “profile”. Real-world examples from articles and business experts are used to give this paper a sense of relevance to young professionals in their current career search. The examples used vary in which social media sites that were utilized, and describe the affect each site had on one’s success. Using Social Media as a Job Search Platform In recent years, social media has become more prevalent in the lives of everyone. It has even entered the workplace as a tool used to research candidates for hire. Explained by Joyce in an online article, “Social media is becoming increasingly important as a critical method by which to market their skills and network online.” This fairly new way of online communication plays a large part in the hiring process, and it is important to be aware of how you portray yourself to a possible future employer. Anyone can be “Googled” and searched for, but the content that the search yields can be tailored to whatever job one may be searching for. Although social media is popular and accessible by...
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...Is There a Consequence to Posting on Social Media? Job seekers and prospective students have always been under a significant amount of scrutiny. The competition for finding the right job or getting into the school has never been more fierce, and the criteria by which these employers and institutions of higher education are basing their decisions on are getting more stringent as time goes on. Part of the reason for the increase in these standards is that schools and employers have greater means in which to access much more information about people. What used to take weeks of expensive research can now be done with a few keystrokes on a computer. Employers can find out an applicant's credit score, criminal history, or anything else they would like to know. Today I simply typed my name into Google and I was given results that said what year I graduated high school, my address, phone number, court records, prior jobs, and of course, links to my Facebook, Twitter, and LinkedIn accounts. So after obtaining access to all of this information with very little effort , should potential employers or schools be allowed to obtain your login information for social media sites such as Facebook and Twitter? The argument for requiring access to an applicant's social media accounts is one of character and security concerns. In Virginia, State Trooper candidates are required to log in to their Facebook accounts in the presence of an interviewer, and then all of the information on the...
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...In her book “It's Complicated: The Social Lives of Networked Teens”, Dana addresses the idea of internet addiction head on. In boyd's chapter "addiction: what makes teens obsessed with social media?", boyd takes on the idea of addiction, or lack thereof, to the internet. Beginning with the anecdote of a frustrated teen, boyd starts off by putting forth the common idea that overuse of social media is seen by most, teens included, as an “addiction” and “…something that teens lack the capacity to maintain a healthy relationship with…” (79). However, boyd later states that this is better represented by psychologist Mihaly Csikszentmihalyi’s term “flow” (80), or deep engagement. An interesting point that boyd brings up is the idea that teenagers...
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...Case Analysis: Susan G. Komen for the Cure vs. Planned Parenthood By Katharina Volkmer Situation Susan G. Komen for the Cure (SGK) decided to stop making grants for breast exams to Planned Parenthood (PP), a decision that the Foundation later reversed. The first announcement caused an immense social media backlash, political posturing and a huge amount of donations for Planned Parenthood. SGK’s Strategy In mid-December, SGK informed PP about stopping grants. On January 31, the Associated Press broke the news and an immense social media reaction started (Miller, 2012). People’s dissatisfaction about the decision was expressed on Twitter, Facebook and on various individual blogs. News stations reported about the reactions on social media platforms, causing numerous reports in TV and radio broadcast and print coverage. Even though SGK initiated the announcement, for about 24 hours, it did not provide a statement, no expression nor an apology about its decision. SGK did not respond to negative comments and its activity on Twitter was not frequent (Miller, 2012). The organization even declined interviews with network news and major newspapers. Its defensive position seemed like the Foundation was hoping that the crisis would end soon. SGK’s position was criticized publicly, as it did not listen and engage with affected groups of interest that supported it for many years. In the late evening of February 1st, the Foundation finally started publishing responses...
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...Abstract: This project was based on body image and social media. There are several articles which state that social media plays a huge role in the influence of young adults and the way they see themselves. The reason i did this is to show the impact either being negative or positive on the understandings of body image on young adults and that social media plays a role. The research methods used were primary and secondary as i need existing data as well as gathering new data, both were qualitative research. In this project there was an interview on a school teacher that was taken in consideration. In this report i displayed a survey and interview that was used to gather results on this subject. The survey was given online which was easier for people...
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...LECTURER-STUDENT INTERACTION THROUGH SOCIAL MEDIA Nikola Draskovic, PhD Zagreb School of Economics and Management Jordanovac 110, HR-1000 Zagreb, Croatia ndraskov@zsem.hr Martina Caic, MBA Zagreb School of Economics and Management Ana Kustrak, MA, MBA Zagreb School of Economics and Management Abstract During the last decade, the application of social media in the context of higher education emerged from an informal means of communication to a strategic educational tool. Social media offers the possibility to create and share various content through web related applications. Furthermore, it is a communicational platform and a tool, which could be used for interpersonal communication, information exchange, and discussion over a range of topics. This qualitative study provides limited insight into the usage of social media in formal/informal learning/teaching and for the interaction between a student and a lecturer in the context of Croatian higher education. Through a series of in-depth interviews with both undergraduate students and lecturers, the current practice and behaviour related to the use of social media is investigated. As was expected, various types of social media are generally more popular among students, while among of the lecturers social media is usually considered an informal medium whose role in Croatian higher education has yet to be defined. This study revealed the usage and attitudes towards social media among students to be disproportionate...
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... September 5th, 2011 Christine Piatkowski New Business Microsoft introduced the Zune mp3 player in 2006. Microsoft hoped that their portable music players would compete against the popular Apple iPod. Though Microsoft introduced innovative technologies in the Zune such as the first to include a Wi-Fi access and built-in FM radio, consumers preferred quantity to quality (Chapin, 2011). Advertising Media Microsoft has launched many marketing campaigns to promote the Zune. One of its major campaigns occurred in many college campuses across the country. Microsoft would select a group of college individuals to promote the device in exchange of free merchandise from the company. Microsoft also depended on the viral movement to promote the Zune. Videos surfaced online from technological device reviewers that generated anticipation and excitement about this new device. Magazines would also feature articles on the Zune’s capabilities and high-quality characteristics versus the Apple iPod. Microsoft partnered with MySpace to influence the current social media users. Unsuccessful Advertising Strategies Microsoft’s attempt to stabilize the Zune in the competitive mp3 market did not satisfy consumers. Young college students were an important strategy that Microsoft chose to promote their new product. The iPod was the dominant and popular mp3 player at the moment. The youth makes a product popular because if they promote it other young individuals see that it is what...
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