...Holiday decision-making: an adaptable and opportunistic ongoing process Name: Institution: Course: Tutor: Date: Identify and discuss how holiday decision-making as described in the case, is different from the traditional problem-solving models of consumer decision-making Holiday decision-making process is different from the traditional problem-solving models of consumer decision making. This is because holiday decision-making model does not require fixed sequential stages that are required by traditional problem-solving models. Administrative factors play an imperative role when deciding time and choice of holiday decision-making process (Schermerhorn & Osborn, 2011). The typical factors that mostly influence the holiday decision-making process are levels of involvement, situational factors, anticipation, nostalgia and daydreaming. On the other hand, this is very different from traditional decision-making process that is well sequentialized and structured. In this model, the need for a specific service or product is identified and information search and other alternatives are evaluated. The consumer is further led towards purchasing a product and there after placing a purchase evaluation (Moore & Simmons, 2010). In the traditional consumer decision-making, the method of searching for information is well structured and it is either external, internal or both of them. Information collection process in the holiday decision making is an ongoing and...
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...flera områden. Därför finns Centrum för tvärvetenskaplig miljöforskning, CTM. CTM är ett fristående centrum vid Stockholms universitet som verkar för samarbete över fakultetsgränserna. Vi samarbetar med alla institutioner vid Stockholms universitet som bedriver miljörelaterad forskning. CTM utvecklar tvärvetenskapliga utbildningar, samordnar större forskningsprojekt och informerar omvärlden om universitetets miljöforskning. Centrum för tvärvetenskaplig miljöforskning hette tidigare Centrum för naturresurs- och miljöforskning, CNM, och har funnits vid Stockholms universitet sedan 1990. Hemsida: www.ctm.su.se STOCKHOLM UNIVERSITY Centre for Transdisciplinary Environmental Research Sustainable Enterprising Master’s Thesis (20p) CORPORATE SOCIAL RESPONSIBILITY IN THE HOTEL INDUSTRY: A CROSS CULTURAL PERSPECTIVE TERESA NORD Academic Advisor: Hans Rämö Stockholm University School of Business Master’s Thesis (20p), Fall 2006, Stockholm University ABSTRACT Attention to business ethics in varying environmental, economic and cultural contexts has become increasingly important as enterprises expand globally. This thesis attempts to determine the impact of culture and local context on CSR performance by evaluating and comparing CSR performance across hotel groups in culturally and geographically diverse regions. Data on indicators for waste production, water consumption, energy use, equal employment opportunity, employee training and employee organization were collected...
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...HOLIDAY DECISION MAKING: PROCESS OF LEISURE DISCOVERY AND ADAPTABILITY. The following essay attempts to discuss and critically evaluate the traditional problem solving, cognitive model of consumer decision making process with that of holiday decision making. The writing begins with the introduction phase which discusses the traditional model of consumer decision making process. The following subsection discusses the sequential stages involved in the traditional consumer decision making, following is a comparative analysis between holiday decision making and traditional consumer decision making based on the stages involved in traditional consumer decision making. A conclusion that summarizes this study follows thereafter. I. INTRODUCTION “Consumer behavior reflects the totality of consumers’ decisions with respect to the acquisition, consumption and disposition of goods, services, activities, experiences, people and ideas overtime.” (Wayne D. Hoyer, Deborah J. Maclnnis 2008). This means that as much as the consumer will purchase a certain product e.g. soap, based on his preference of brands, he may also purchase a product such as a book just because it has been written by a popular author. Consumer decision making is about market choice behavior where consumers must make a decision between two or more competing alternatives, and thereafter decide on whether to purchase the alternative. The consumer decision making process is the stages that a consumer goes through in order...
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...Kostas E. Sillignakis – www.sillignakis.com SAMPLE OF RESEARCH PROPOSAL: “Rural Tourism Development for the Prefecture of Lassithi in Crete.” 1.0 INTRODUCTION TO PROBLEM STATEMENT AND PURPOSE OF STUDY Over the last two decades or so, the whole world has experienced rapid changes and socioeconomic transformations. The socioeconomic changes affected and caused severe stress mainly to isolated, peripheral and rural areas of the world. However, the changes in economic and social culture structure of the world caused decreased farm revenues, changing in the farmland values and high rates of unemployment, leading to mass exodus of the productive forces and lack of balance in the demographics of rural areas (Gannon, 1993). It is obvious from the above that the need of rural areas for socioeconomic development and regeneration along with the need for diversification of their economic base so as to meet the changes is today greater than ever. In that sense, tuned to be a promising industry and one of the main sectors that national and local governments support and promote as a vehicle for revitalization of the rural areas. The development of rural tourism was followed by the changes on tourist’s demands and behavior. Tourism in rural areas offers the potentials for alternative, individual and more authentic tourism experiences satisfying the needs of the experienced and highly demanded “new” tourists. In addition there is a demand for tourism and recreation activities in the...
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...2012 Table of Contents 1. Background 3 2. Problem statement 3 3. Research objectives 4 4. The scope and limitations of the proposed research 4 5. Literature review 6 5.1. Green fever –A load of Greenwash or not. 6 5.2. How green can you go? 7 5.3. Lets collaborate! 7 5.4. Consumer evolution 8 6. Research plan 9 6.1. Description of research subjects and design 9 6.2. Sampling plan 9 6.3. Instruments 9 6.4. Procedures 9 7. Proposed methods for processing, analysing and interpreting data 11 7.1. Quantitative 11 7.2. Qualitative 11 8. Timeline 12 9. Potential outcomes and conclusion 13 10. Reference list 14 11. Appendix A 15 Background * Green marketing is the product modifications and/or changes in production processes, * packaging and advertising, made by companies to ensure that the final consumer product * is environmentally safe. * This is a simple definition for green marketing, but how many consumers and organisations * in South Africa (SA) actually understand the essence of green marketing. And if they do, * what are their viewpoints on green marketing and how was it shaped? Do organisations see * it as a fad attribute that's merely added to a product to ensure premium pricing options * and eventually higher profits for the company or is it an expedient that we as * stakeholders can use to address the ecological and social realities of the marketing * environment? ...
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...I S S N 1725 - 5767 Travel and drug use in Europe: a short review 1 THEMATIC PAPERS Travel and drug use in Europe: a short review Travel and drug use in Europe: a short review emcdda.europa.eu Contents 1. Introduction 2. Travelling and using drugs Young people Problem drug users 3. Examples of drug-related destinations 4. Prevalence of drug use among young travellers Young holidaymakers in Europe Young backpackers Young clubbers and partygoers 5. Risks associated with drug use while travelling Health risks Risk related to personal safety Legal risks Risks related to injecting drug use Risks to local communities 6. Potential for prevention interventions 7 Conclusions . Acknowledgements References 3 4 4 4 6 9 9 10 11 13 13 14 14 14 15 17 19 21 22 Travel and drug use in Europe: a short review emcdda.europa.eu 3 1. Introduction Recent decades have seen a growth in travel and tourism abroad because of cheap air fares and holiday packages. This has been accompanied by a relaxation of border controls, especially within parts of Europe participating in the Schengen Agreement. As some people may be more inclined to use illicit substances during holiday periods and some may even choose to travel to destinations that are associated with drug use — a phenomenon sometimes referred to as ‘drug tourism’ — this means that from a European drug policy perspective the issue of drug use and travel has become more important. This Thematic paper examines travellers...
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...com/journalsPermissions.nav 1 The University of Edinburgh, UK Corresponding Author: Rachel A. Howell, Centre for the study of Environmental Change and Sustainability, School of Geosciences, The University of Edinburgh, Drummond Street, Edinburgh EH8 9XP, UK. Email: r.a.howell@sms.ed.ac.uk Investigating the LongTerm Impacts of Climate Change Communications on Individuals’ Attitudes and Behavior Rachel A. Howell1 Abstract To assess the effectiveness of climate change communications, it is important to examine their long-term impacts on individuals’ attitudes and behavior. This article offers an example study and a discussion of the challenges of conducting long-term investigations of behavioral change related to climate change communications (a vital and underresearched area). The research reported is a longitudinal panel study of the impacts on UK viewers of the climate change movie The Age of Stupid. The heightened levels of concern, motivation to act, and sense of agency about action that were initially generated by the movie did not measurably persist over the long term. The results also show that behavioral intentions do not necessarily translate into action. Data analysis raised issues concerning the reliability of participants’ causal attributions of their behavior. This and other methodological challenges are discussed, and some ways of avoiding or lessening problems are suggested. Keywords climate change communications, proenvironmental behavior, behavioral change, behavioral...
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...into some moral panics case studies. Cohen (1972) studied ‘Folk Devils and Moral Panics’ and this was known to be the first systematic study of moral panics within Britain. He studied the social disturbance of the mods and rockers in Britain, during Easter Bank Holiday, in Clacton, the Summer of 1964. Groups of working class youths began arriving in Clacton, and this was a traditional holiday meeting place for youths form the East End of London. Facilities for young people were limited at the time, and some café owners, despite the already poor conditions, refused groups of youth’s entry to their establishment. There were minor scuffles, which eventually lead to massive brawls. The media allowed the story to receive front page news throughout the national press. They blew the story way out of proportion. According to Cohen most youths didn’t actually own a motorbike or scooter and had actually got there via train. Rivalry was mainly about regional identity, and argues that the amount of actual serious vandalism and violence, was actually on a small scale. Shortly after events, local journalists admitted the events had actually been over reported. Media outrage had set in motion a chain of responses, which initiated a wider level of public concern. This lead to the police having to step in, and carry out stop and searches more often. Young people had to be part of one group or another. It also leads to more trouble on subsequent Bank Holidays, as young people associated...
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...CHAPTER 1 INTRODUCTION 1.1 BACK GROUND INFORMATION OF THE STUDY A tour package is an offer of a tour program composed of transportation, accommodation along with an escorted tour in an exchange for a predetermined single price (Business dictionary .com). It is sold to holiday makers by tour operators, travel agencies or directly by airlines through online or agency arrangements. Holiday package is a marketing strategy that helps related businesses come together to Work in partnership to sell their products through product bundling (Venkatesh and Kamakura,2003) . Nowadays different airlines of the World are involved in selling air transport service through the same Way by entering contractual agreements with various service providers such as hoteliers or tour companies .As a result most carriers such as Emirates, South African Air ways, Kenyan Airways etc are the beneficiary of this strategy mainly due to their own home base are tourist destinations .When it comes to Ethiopian airlines the actual fact is contradictory in that it has not been a beneficiary of its own country tourism attractions through product bundling .And the holiday package development is at its infantile stage. As a result the national carrier became highly dependent on the 6th freedom traffic right. That is 65 % of the total traffic are transiting Addis Ababa as stated on Ehiopian Airlines Annual commercial report (2010). As such no attention was given until recently to develop in-house package. In fact there...
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...Labor law in Spain. Amira Hassanaly BLAW 225 Labor law in Spain. Amira Hassanaly BLAW 225 Outline I. Introduction II. Employment contract a) Permanent contract or fixed contract b) Temporary contract c) Training contract d) Work experience contract e) Part time contract III. Working Conditions a) Salary b) Working time c) Rest time d) Overtime e) Working day and family f) Holidays and leaves g) Unpaid leaves h) Maternity and paternity leave i) Dismissal IV. Employee’s rights V. Social Securities VI. Unions VII. Conclusion I. Introduction As is the case almost in all European countries, Spanish labor law is very understandable and ensure protection for employees. According to the definition labor law is a body of law that govern the employer-employee relation, including employment contract. The relationship between employer and employee is more than the exchange of labor for money it is also covers workplace rights and a large group of regulation on issues such as protection from discrimination, wages hours and health and safety. Labor law also deals with individual and collective relationships between employees and employers. The economic crisis of 2008 showed that the Spanish labor model was not working out. The labor legislation change in 2012 in order to be more suitable in a time of crisis within the labor market, the legislation modifies the institutional...
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...Word-of-Mouth: Influences on the Choice of Recommendation Sources by K Schoefer 1998 A dissertation presented in part consideration for the degree of M.A. in Corporate Strategy and Governance. Contents Chapter 1 Introduction 1 Chapter 2 Literature Review 3 1. Consumer Decision-Making 3 1. The Decision-Making Process 4 1. Problem Recognition 5 2. Information Search 6 3. Evaluation of Alternatives 8 4. Purchase 9 5. Post-Purchase Evaluation 10 2. Individual Influences 12 3. Environmental Influences 15 1. Culture 15 2. Social Class 16 3. Reference Groups 16 2. Word-of-Mouth Communication 20 1. Definition 20 2. Scope and Significance 20 3. Characteristics of WOM 22 4. The Nature of WOM 24 1. Types 24 2. Process 24 3. Conditions 28 4. Motives 29 5. WOM and the Consumer Behaviour...
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...A Visit To An Exhibition Recently an exhibition was held in our town. It was not so big and grand as the recent any metro city fair, yet it was remarkable in its own way. It was a very modest shows nevertheless it was represented and well attended. It was organized by the district authorities to encourage the introduction of cottage industries in villages. The district collector, RDO and the local leaders took a keen interest and put up a very good show. Never before had we realized that our village possessed such as vast scope for the development of cottage industries. We all felt that a vast heap of wealth was lying unused in villages. The exhibition was held in the vast grounds of the banks of the river Cauvery. A temporary fence was erected on all sides and temporary stalls were built to accommodate exhibits of different articles. The exhibitions lasted for about a week and were attended by thousands of people. Buying and selling worth thousands of rupees was done. The district authorities were pleased with its success. First there were agricultural exhibits which the farmers had displayed. There were vegetables of all kinds and sizes. One farmer had a peculiar pumpkin which was praised by everybody. I was surprised to see a plum with resembled a red apple. There was also exhibited fine specimen of cereals which attracted much attention. There were also remarkable specimens of carrots and radish, sweet potatoes and tomatoes of different tastes and colors. Specimens...
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...Ilesh Patel Student ID: 21278596 Seminar Group: B Seminar Tutor: Mr. Yehia Nawar INTRODUCTION Tourism is repadily growing industries in the worlds and some of the country econamiclay dipands on turism, just like in Europe Switerzerland, Murituse, Maldive and many others in the world, being service inderstry turism also provide many jobs for local people Howeaver, just like other industry turisem industry also have own share of problem like social dislocation, as maetion ecomanilacl dipandency, also recently started threat terrorism, since learning about tourism people looking for more responsible holidays, amoung all type tourisim sustainable tourisim is most pouplelr. All tourism need to be a Sustainable whatehr is holiday, bussiness or conference perpose, Sustainable tourism is defined as “tourism that respects both local people and the traveller, cultural heritage and the environment” In this perticuler project explores the characteristic and objective of tourisem in Europe through a serise of a case studies, THE RISE OF TOURISM in Europe As mention tourism is fastest growing industris, for example by 1960 there were 25.3 millon international turist arrive by 1990 figure risen to 425 miloin, its 17 time morre then early figure, by 2008 It was 980 milon its been increease more then double and accourding to the world tourism organisation forecast numbkler will be rise to 1.5 billion by 2020. Europe is number one tourisem destionation in the world...
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...Introduction Food is an essential thing for human to stay alive. For the purpose of living, human will search for food and this occasion has led to travel. Traveling for food has taken an entirely new meaning from what it used to when voyages were undertaken for spice trade, but voyagers still carried dried food, as the local cuisines were looked upon with suspicion (Tannahill, 1988). Tourists have some basic needs, whether they find themselves at home or whether they are travelling; the most basic of which is to eat (Lopez and Sanchez, 2011). Despite the growing of food tourism in the world, Chang and Mak (2012), food consumption studies are predominantly concerned with understanding the determinants of various food-related behavior, most commonly liking, preference, choice and intake. Food consumption is recognized as a complex behavior with cultural, social, psychological, and sensory acceptance factors all playing a role in the decision making process (Koster, 2009). While it is widely discuss on the behavior of tourist towards the food that they consumed, it is also believe that local food also play a big role on showing their behavioral on food consumption. Cohen and Avieli (2004) stressed that local food at a destination could be an use under certain circumstance. This is possible because tourist have to confront with food in their destination they are visiting, Pliner & Salvy (2006) though maybe some tourists may suffer from “food neophobia,” a concept which refers to...
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...families Prefer traveling more abroad or within Denmark for holidays ? As a National Destination Management Organisation- VisitDenmark, what is the organization doing to stimulate Danish families to participate more in domestic tourism? * The theme of our research is Motivation. What motivates Danish families in choosing their holiday destinations? Do they mostly go abroad or not? And why? * Problem area is improving the tourism sector of Denmark to attract local Danish families. Here we will be analyzing the campaign VisitDenmark to see what the organization has been doing so far to encourage domestic tourism. TABLE OF CONTENT * chapter one……………………………………………………… …..Page 4 -Introduction (some background on tourism in Denmark)………………………4 -Problem formulation/ hypothesis -Research objective (what do we want to achieve in this research……………………………………………………………5 - Delimitation………………………………………………………………..........6 * chapter two……………………………………………………………………….7 - History of leisure tourism …………………………………………………......7-8 - Definition of theory…………………………………………………………..9-12 - Analysis of the Campaign, how does VisitDenmark promote domestic tourism……………………………………………………………………… 13-19 - Danish outbound tourism…………………………………………………...20-22 * chapter three………………………………………………………………….....23 - Research methodology……………………………………………………...23-25 - Research design……………………………………………………………..25-26 - Area under study………………………………………………………..............26 -Target population……………………………………………………………27-28 ...
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