...Latino-Hispanic Ethnic Group Amy Jackson SOC/262 April 25th, 2016 Francis Wardle Latino-Hispanic Ethnic Group If you ever met any Latinos/Hispanics, they are really quick to let you know when you call them the wrong nationality. They are all very proud of their own culture whether it’s Mexican, Latino, Puerto Rican or Dominicans. We have such a variety in the US that’s it’s sometime hard to tell the difference. The Latino/Hispanic group is the only ethnic category counted separately by the United States Census. According to the U.S. Census, a Latino/Hispanic person can be of any race. There is a great amount of variability in the ethnic group, which may confuse some people on what is considered to be a Hispanic individual and something else. The census category of Hispanic became official only near the late 20th century. The term “Hispanic” has brought on a lot of confusion. In 1940, President Roosevelt had made a “good neighbor policy” in which they had alliances with Mexico. However, when three Mexican immigrants were not granted citizenship because they were not white. Roosevelt circumvented the law and counted Hispanics and Mexicans as white, thereby allowing entry and citizenship to the country. In the year 2000, Hispanic was considered many races and creeds. For instance, someone who was Hispanic could have been of “a person of Cuban, Mexican, Puerto Rican, South or Central American or another Spanish culture origin.” (Publications - U.S. Census Bureau). ...
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...that all Hispanics are alike. They have the same cultural backgrounds and speak the same language. This could not be further from the truth. In actuality there is great diversity among different Latin ethnic groups. Hispanic Americans, Puerto Ricans, Cubans, and Columbians all have different cultural and historic back grounds that identify them as separate ethnic groups. Hispanic Americans are Americans of Spanish-speaking descent. Many Hispanic Americans are the descendants of Mexican people who lived in the Southwest when it became part of the United States. Almost all other Hispanic Americans or their ancestors migrated to the United States from Latin America. The three largest Hispanic groups in the United States are Mexican Americans, Puerto Ricans, and Cuban Americans. As a group, Hispanic Americans represent a mixture of several ethnic backgrounds, including European, American Indian, and African.( http://www.thehispanicamerican.com/latino-hispanic-american/p1) The Spanish language and the Roman Catholic religion are among the oldest and most important cultural bonds that unite Hispanics. During Spain's colonial period, which lasted from the 1500's to the 1800's, Spanish missionaries and landowners spread their language and religion throughout the areas they controlled. As a result, nearly all Hispanic Americans can speak Spanish, and a large majority are Roman Catholics. (http://www.thehispanicamerican.com/hispanic-american-culture/p2) The Puerto Rican culture is a...
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...Hispanic American Diversity ETH 125 Aug 03, 2011 Hispanic American Diversity Hispanic Americans in the United States include Mexican Americans, Puerto Ricans, Cubans, and Central and South Americans. Although they share a common language, their history is as diverse as their culture. Language has been a barrier in the United Sates for Hispanic Americans who have not learned the English language. Not all Hispanic Americans have immigrated to the mainland; Mexican Americans originated in the southern parts of the United States. Cuban Americans reside mainly in Florida, while Puerto Ricans have resided mainly in the eastern states. Mexican Americans resided in what are now Texas, California, Arizona, and New Mexico. With the war Treaty of Guadalupe Hidalgo the United States granted citizenship to all Mexican nationals who chose to remain in the States; the treaty also allowed religious freedom, property rights, and the rights to continue their cultural traditions and the use of the Spanish language. Mexicans and Mexican Americans make up the majority of the migrant agricultural workforce in the United States. With the average pay of the migrant worker being about $9.50 (US Agriculture Dependent on Migrant Workers, by Ed Stoddard, July 23, 2007), migrant workers cannot afford health care. Women and children have access to some health care through women’s maternal program and child health services. Although the living situations are not always above poverty, the familial structure...
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...keep in mind the culture of the group. Provide a description of the culture and values of the group to support that your campaign will be appropriate. Culture insights can help communicate our campaign more effectively in order to influence the behavior of the Hispanic community. Values of the Hispanic/Latino group that we would focus on would be the importance of language, family, and religion. Hispanic/Latino teens respond best to bilingual ad messages—especially from English-language celebrities “who happen to slip in some Spanish” because it mirrors their own usage patterns.” (Cheskin Research, 2006). Research shows that even though Hispanics use every type of media, they do seem to have a special attraction to television and radio. (Sonderup, 2010) Therefore, our campaign would be most effective in this form of media. Language is an important aspect in the Hispanic community. Our campaign should be sensitive to this aspect because a language barrier has less to do with incompetency and more to do with the cultural meanings people attach to their language. “For Hispanics/Latinos in the U. S., Spanish is a key marker of personal, social and political identity. As a result, Spanish-language TV remains important for even those who are fluent English speakers and who regularly watch English-language TV. In communicating with Hispanics, it is not an either/or question but a matter of carefully integrating both languages to best communicate...
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...to stop speaking Spanish at home and start speaking English the whole time. Although he became proficient in school, having no trouble with reading or writing in English, there was a price for this advantage Rodrigues gained. Slowly but surely, Rodriguez started to lose touch with his culture, letting it fade away like his memory of Spanish. Aria is just one example of many stories that chronicles a switch between American and Hispanic culture. One must always give, and usually this ‘give’ of the American culture is painted in a very negative light. Many Hispanic-Americans recognize what they...
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...Hispanic American Diversity Hispanic Americans are made up of a very diverse group of people who have similar background but very different and distinct cultures. A few of the groups that make up a part of Hispanic Americans are Cubans, Mexicans, Puerto Ricans, and Nicaraguans. Below are some facts concerning the linguistic, political, social, economic, religious, and familial conventions or statuses of these four groups; these facts shed some light on the commonalities and differences between these four groups. In Cuba, the national language is Spanish. In America, Cuban Americans speak both English and Spanish, although, there are differences in which is the predominant language spoken varies between those born in Cuba and those born in America. (Buffington, N.D.) Although the trend for Cuban Americans born in the US is shifting towards monolingualism, conditions in the Miami area are considered conducive to the maintenance of Spanish within the Cuban community. Favorable social conditions coupled with a positive attitude towards Spanish are cited as two reasons bilingualism is still strong. Although bilingualism is still strong among Miami Cubans, each generation is increasingly shifting towards English speaking. (Porcel, 2006) Early, or first generation, Cuban Americans could be characterized as being politically cohesive with an overwhelming majority preferring the Republican Party; this cohesiveness has dwindled as the subsequent generations are becoming more diverse...
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...to speak more than one language is a good thing. Franklin Ruff, senior producer for Radio America, says that bilingualism in America is not effective for anybody living in the country and that it is simply being used to accommodate those who speak other languages. There are many American who feel like Ruff, and this mentality leads to discrimination, racism, and using language to oppress those, specifically minorities, that are multilingual. The most common form of oppression that minorities face is discrimination which can include racist and derogatory remarks, such as in the case of...
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...Consumer Behavior BCB7094 Hispanic Teens: The New Bicultural Youth Prepared By: FATIMA AL-QADHIBI - 1121200083 Graduate School of Management Session: June 2013 LECTURER : DR. MUHAMMAD SABBIR RAHMAN Hispanic Teens: The New Bicultural Youth Summary Hispanic teens constitute about 20 per cent of all teenagers, and they are very important to marketers. The Hispanic teens represent $20 billion in spending power, and this is growing by 62 per cent through 2020, which make it the faster than other teen’s market. And more important, these teens are joined black teenagers as fashion and style leaders for the over all teens market. Hispanic teens are often different from their parents, who feel that they are under pressure to blend in and be an American, but their teens don’t. The trend for Hispanic is to be bicultural, this is by adding second culture, not replacing their first culture. To do so requires a balancing act, and how they divide between inside and outside the home. This is challenging given the importance of family. The balancing proses leading to biculturalism seems to be working as expert describes “ I’m always amazed by the Hispanic teens. They are speaking Spanish at home, both with friends, English for college and Internet, but they are very much into Hispanic culture even when they are born in US. It is not about being bilingual, it is about being bicultural. They are engrossed in the American culture, and also they are very proud of being...
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...Housing Market “A subculture is a segment of a larger culture whose members share distinguishing values and patterns of behavior,” (Hawkins & Mothersbaugh, 2010, page 156). Subcultures are frequently encountered in America due to the ‘melting pot’ nature, continual immigration into the United States, and various religious and ethnic viewpoints experienced in modern day society. A collision of all these subcultures in America has led to difficult marketing approaches to address both the core values and norms of the American culture and unique market behaviors, values, and norms that may be specific to other subcultures. In the case study, “Tapping the Ethnic Housing Market,” Fannie Mae evaluated ethnic groups to determine the different perceptions associated with the home-buying process (e.g. reason to purchase a home, knowledge about the overall purchasing process, and confidence in the process). The case study will discuss the opportunities and challenges facing housing lenders and real estate agents today based in the perceptions of each ethnic group. Analysis “Ethnic subcultures are those whose members’ unique shared behaviors are based on a common racial, language, or national background,” (Hawkins & Mothersbaugh, 2010, page 158). The Fannie Mae case study analyzes the different perceptions of the home-buying process among the general American population, African Americans, English Hispanics, and Spanish Hispanics. When considering the first factor, home-buying reasons...
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...the conventional definition of Hispanic identity. In order to fully understand how the concept of ethnicity has been constructed in Latin America it is important to start with some historic background. The formation of what will be known as “Hispanic Identity” started centuries ago when Portuguese and Spanish colonists arrived to the South America and started to oppress, enslave and exploit populations that had lived there for eons (Wade, 2003). In addition numerous African slaves have been brought in, especially in places like Caribbean and Brazil where today the significant part of the population is black (Ferreira da Silva, 1998). Because of the melting pot relationships a significant portion of populations got mixed and were called “mestizos”. This mixing occurred between ingenious populations, Europeans and of course African slaves (Wade, 2003). This mixing created a very interesting phenomenon when it comes to Latin America namely the fact that ethnic and racial composition of many countries is extremely diverse and not homogenous at all especially in places like Brazil, Chile, Mexico and others. However at some point even this has changed as the new approach was to define populations based on the culture rather than on ethnicity (De la Cadena, 2000). This was taking place first in Peru in regard to the ingenious populations. Another argument was that it was not very helpful to use racial/ethnic model of the US when talking about Hispanic identity mainly because it is...
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...Ashley Jones William Conway University of Phoenix Ethnic Diversity/125 June 23, 2012 “Hispanic Americans”, many may ask who am I speaking of? This ethnic group does not have one population or philosophy though Hispanics are as much of a diversity group as any other. This historical culture has an ancestral background of Spanish and Latin American. What so great about this cultural is because they can be descendants of Europeans, Indians, and Africans, or a mixture of the three. Hispanic Americans or Latinos have ethnic relations to Mexico, the Caribbean, Central and South America, and of course Spain. When culture comes to mind people take in what they see visually and interact within the environment and region or a group of people who are distinctly different from the rest of the people in the world. “Prophetically, over a hundred years ago, the great American poet, Walt Whitman, said, "I have an idea that there is much of importance about the Latin contributions to American nationality that will never be put with sympathetic understanding and tact on the record." Whitman was correct.” Hispanics have many distinctive characteristics that separate their culture from any other. Their culture can have a complexity, but its nature can be expressed beautifully. Hispanic Americans contribute to the commonwealth of the United States; they have mutual citizenship, legal tender and security within the United States of America. Their population is a total of 3.8 million with...
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...The topic that I have chosen is the influx of Hispanic people into the suburban areas surrounding Hanover, Pennsylvania. This phenomenon is occurring not just in Hanover but also all across South Central Pennsylvania in recent years. It is driven primarily by the employment opportunities that have become available in the local area, namely factory employment. The growing number of factories located in Hanover has created an increased demand for both skilled and unskilled laborers and the Hispanic population has moved in to fill these positions as they generally provide a relatively cheap source of labor for the factory owners, as well as a source of reliable employment for Hispanics. This influx in Hispanic population has also triggered several...
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...The meaning of being Hispanic to me is to communicate to other people from Spanish speaking countries. Spanish is what brings us together to understand, recognize, and communicate with others in good and bad circumstances. Bilingual is part of being Hispanic because where I grew up most of my neighborhood were bilingual meaning they knew more than two languages and definitively the languages were Spanish and English. Sharing our traditions and cultures with other Hispanic is great because, we can relate together in many areas from spiritual to our dishes. In this great country, the United States of America gives us the freedom to speak what we want and what language we want to speak. Leading to more than half of America’s population being Hispanic....
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...There are many different cultures in Southwest Florida that one becomes immediately aware of as they enter the area. They include Native-American, African-American, Protestant, European, "Cracker", Hispanic-Latino, and Cuban. Because there are so many variations of these cultures choosing just three was difficult, but for my project I will be focusing on our African-American, Hispanic-Latino, and "Cracker" populations. During this project I will address the many and varied differences between these cultures on many different levels including personal or family differences, social differences and educational differences. I expect to gain a greater understanding about these cultures during this process and by gaining this understanding I will be better equipped to combine students from these cultures into a classroom of learners that are able to succeed on all levels of History education. Because I do teach World History having a classroom full of diverse cultures lends itself to a variety of teaching activities and extra curricular learning. Miami-Dade Community College President Eduardo J. Padron. Said it best when he said "Our classrooms are laboratories for cultural diversity and the disciplines are enriched when students contribute various cultural perspectives," It has become increasingly clear that we must get creative in culturally diverse ways in order to pull all of our students into the learning culture in equal ways. I spent several days researching the material that...
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...Marketing to Hispanics Although average Hispanic household income is relatively low, the purchase power of the Hispanic market is estimated at $798 billion and is expected to grow by 50 percent through 2011.50 In addition, Hispanic consumers tend to be highly brand loyal, particularly to mar- keters who they feel are working to adapt their products and services to meet their distinc- tive needs. Price is important, but so too is the availability of high-quality national brands. Hispanics tend to be less receptive than the general market to store brands.51 Marketers are responding with adaptations to various aspects of their marketing mix. Communications As we saw earlier, Hispanics often speak Spanish and often prefer Spanish-language media. Therefore, although it is possible to reach part of this market using mass media, serious attempts to target Hispanics will often involve Spanish-language media as well. Univision, Telefutura, and Telemundo are the top three Spanish-language TV networks in the United States. Spanish-language radio is widespread, with both local and network stations. And there are numerous Spanish-language magazines, including Spanish versions of Cosmopolitan, Sports Illustrated, Maxim, Men’s Health, People, and Read- er’s Digest. Latina targets younger, affluent Hispanic women, and Latina Style targets more mature but contemporary Hispanic women. There are also many Spanish-language newspapers. With respect to communication and media, it is important...
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