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Star River Electronics

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Star River Electronics Ltd.

Executive Summary

Group 6

Josh Patience
Eli Hohbach
Mary Chicoine

Star River Electronics was founded as a joint venture between Starlight Electronics Ltd., United Kingdom, and an Asian venture-capital firm, New Era Partners. Star River Electronics produced CD-ROMS as a supplier to major software companies. In the last two years, CD-ROM sales have grown at a healthy rate, however, their unit prices have dropped due to the introduction of digital video discs (DVD’s). Tasked with a declining trend in CD-ROM usage, and a growing usage of DVD’s in the market, Star River hoped that their newly installed capacity would help them stay in the market and increase their proportion of revenue from DVD’s.
Star River Electronics steady growth rate of sales of 15% is one positive sign from the analysis, however, there’re many red flags concerning Star River Electronics. The operating margin, return on sales, return on equity and return on assets all seem to decline from 1999 to 2000. There was also a giant jump in inventories from 1999 to 2000. This would explain their newly installed capacity that they were talking about earlier. This new capacity was more than likely financed with debt as their debt/equity and debt/capital ratios all had a significant jump in 2000. Linked with declining sales in CD-ROM’s and an increasing amount of debt; one could believe that the riskiness of Star river Electronics have gone up.
The financial forecasts for 2002 and 2003 were done using the percentage of sales method. We felt that 1998 and 1999 were not a fair representation of Star River Electronics actual finances since that was before the increased capacity so we used 2000 and 2001 to forecast ahead. The addition to debt in 2002 and 2003 were $40,088 and $58,407, respectively. An increasing addition to debt suggests that they will not be able to pay

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