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Examine the reasons why some sociologists choose to use structured interviews when conducting their research (20 marks)

Many sociologists choose to use structured interviews when they are conducting their research, because by having a structured interview there are a set of prepared questions that are close-ended and already have pre-coded answers.
One reason why researchers choose to use structured interviews is because they are cheap, quick and easy to do. This is because by going out and actually trying to interview the public it is quicker to get a response from the participants and also its quicker to find out whether or not someone is willing to take the time and answer the participants questions. It is also cheaper as you don’t need to spend a lot of time to get resources together in order to conduct this researcher as you can just go out into a town and stop people to ask whether or not they have some spare time to answer some questions. This also makes it easier for the researcher as they just need to have questions ready in order to be able to ask participants what they want to know.
Also by using structured interviews researchers are able to get large numbers of people in order to get a higher response rate as they are able to interview more people. By having large numbers of people to interview researchers will be getting representative data, this means that the answers which the researchers get will be generalizable. However by having a higher response rate from the interviews will not be getting very reliable data as by using structured interviews to conduct research they have close-ended questions which then restricts the interviewee which means that they have to choose an answer from limited pre-coded answers. Also this can lead to misunderstandings in the answers that have been given as structured interviews leave the interviewer with little

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