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Takaful Insurance

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ARTICLE REVIEW: TAKAFUL INDUSTRIES FACES CHALLENGE IN FINDING RIGHT TALENT

By Lt Kol Mohd Samin bin Mohd Salleh and Mej Marcus ak Phillip

1. DO YOU AGREE THAT MOTIVATION CAN BE INCREASED BY ADDING MORE PERKS TO THE EMPLOYEE?

In this context, perks is defined as an informal word for perquisites which are privileges granted to employees in addition to their salaries and benefits (such as medical and pension plans). 'True' perks have little or no cash value or tax implications and may include company car, vacations, reserved parking space, spacious office, private dining and washroom facilities, etc.

Motivation can divided into two categories: intrinsic and extrinsic motivation. Intrinsic motivation refers to the pleasure or value of an activity itself, while extrinsic motivation emphasizes the value an individual places on the results of an action and the individual assessment of the probability of realizing the results (Staw,1977). Sujan (1986) concluded that extrinsic motivation is related to selling effort, while intrinsic motivation was linked to strategy-oriented behavior. Brown and Peterson (1994) used a different category of motivation: instrumentality and competitiveness. They found that instrumentality has indirect effect on sales performance and effort act as a mediator whereas competitiveness was positively and directly related to performance. Solcum, et.al (2008), defined Motivation as a psychological state exists whenever internal and/or external forces stimulate, direct, or maintain behaviors. In organizations, the employee behaviors of interest include both productive and unproductive behaviors. Productive behavior includes staying focused on the most important aspects of your job as well as being a good cooperate citizen. Yulk, (2010), determined individualized consideration includes providing support, encouragement, and coaching to followers. A

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