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Team Assignment Concept

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Submitted By basketball99
Words 330
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Team Assignment Concept
Group 4
November 12, 2011

Members: Sharon Conner, Timothy Glaze, Bac Legaffney, Kristi Rosiak

Concept: New Home Starter Kit

Top Line Details: Buying a home is an exciting time for any new or experienced homebuyer in the market. So much of the work goes into actually buying a home- from searching to find the perfect house, putting in offer, closing costs, a date to move in etc. that a lot of the thought as to what is going to be needed once a person is actually in their home is often times forgotten.

Currently, within the market there is no offering to first time homebuyers to help better prepare them for moving into their home on some of the things that come up unforeseen. Everything from a loose screw to air filters that might be dirty are things that will be discovered at some point but the homebuyers might not have the necessary tools to help perfect the home right then and there.

We would be looking to market a “new home” kit that real estate agents can either sell or give as a “thank you” for your purchase to their clients. Some of the things the kit would include are:
• The gift box would be in the shape of a house
• A small toolbox of the necessities like a wrench, pliers, screw drivers, screws, picture mounting hooks, wires, batteries, drywall repair kit, flash light, emergency candles
• A home maintenance guide for quick tips on how to winterize the house, when to change the filter, clean out the dryer lint, check fire alarm batteries, how to clean out air ducts, etc. By having the option of this for homebuyers, it should help minimize the time it takes a person who realizes they don’t have the appropriate tool that would have to go to Home Depot to buy it, be able to fix it on the spot and have more time to spend getting other things completed.

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