...A. Executive Summary 3 A1. Company Identification 3 A2. Mission of the Company 3 A3. Business Goals 3 A4. Keys to Success 3 B. Company Summary 3 B1. Industry History 3 B2. Legal Form of Ownership 3 B3. Location and Facilities 3 B4: Management Structure 3 B5. Products and Services 3 C. Market Analysis 3 C1: Target Market 3 C2: Industry Analysis 3 C3: SWOT Analysis 3 C4: Competitive Analysis 3 D. Market Strategy 3 D1: 4Ps. 3 D2: Price List 3 D3: Promotional Strategy 3 D4: Sales Forecast 3 E. Implementation Strategy 3 E1. Overall Strategy 3 E2. Monitoring Plan 3 F. Financial Statements and Projections 3 F1. Forecasted Profit and Loss Statement 3 F2. Forecasted Balance Sheet 3 G. Financial Report 3 G1. Financial Projections 3 G2. Financial Position 3 G3. Estimated Capital/Investment Needs 3 References 3 A. Executive Summary COMPANY IDENTIFICATION Suggested length of 1–2 pages A1. Company Identification: Identify the company’s name and location. A2. Mission of the Company: Describe the mission of the company. A3. Business Goals: Discuss two business goals in support of the company’s mission. A4. Keys to Success: Discuss three keys to success for the company. B. Company Summary Suggested length of 4–6 pages B1. Industry History: Describe the history of the industry in which the company will operate. B2. Legal Form of Ownership: Identify the legal form that the company will take. B3. Location and Facilities: Describe the...
Words: 726 - Pages: 3
...Technology Leading to Social Isolation Technology Leading to Social Isolation Imagine walking down the street, listening to your iPod, texting on your cellphone or reading books on your tablet. Do you actually look up long enough to notice other people around you? In most situations no, you are oblivious to what other people are doing around you because you are so involved in your social media connections. When you are at home, work or school how often do you get involved with your social media? Take a minute to really think about how much time you spend on your phone, laptop, tablet, iPod, or any other piece of technology. How much time do you spend alone because of it? Although technological innovations have helped us grow as a society and get more information, culture, and perspective at a worldwide span, it may seem to have doomed us into creating such isolated lives. Constant contact with social media has led to an unlimited number of cases that are tied to social isolation. Because of this issue, people are more invested in everything other than what they are physically doing; the increase of innovations through technology has to lead to a decrease of face-to-face interaction amongst society, which has created less meaningful relationships and a lack of social interaction that we need to function as a society, creating unnecessary health risks for people who fall under this category. Problem Analysis Technology has made too many things so easily available from groceries...
Words: 2316 - Pages: 10
...connections, and are less likely to form relationships with co-workers. In my opinion people have become “lazy” when using cyberspace to communicate with others. I understand that it is important to have communication via the internet but I think sometimes it is abused and used as the only form of communication. Resources: Northbend LibraryCyberspace Isolates People More Than It Connects Them: Studies show that prolonged use of the internet used as a way to interact can cause social isolation. People are less likely to leave their house and have social interaction with others. Stanford Institution for the Quantitative Study of Society did a research study on people who are frequent users of the internet and those who are not, the results are as follows: Results show that those who are frequent internet users are much more socially isolated then those who are not. Approximately thirty percent of the population in the United States are either socially isolated or fast moving towards isolation as it is spending less time with family, resting or watching TV. The average person spends around 3 hours per day on the internet, half of the time is spent communicating with friends and family, the other half is broken up between shopping, games and browsing websites. While people spend more time communicating over the internet they are less likely to have tangible benefits such as interpersonal relationships. Unfortunately this will continue to become a problem as we continue to...
Words: 979 - Pages: 4
...Technology and Social Isolationism Technology and Social Isolation Imagine being left in a new environment with strangers. You do not know anyone and to make new friends with strangers isn’t the easiest option since they seem to be a little incoherent or set in their ways. Perhaps your ability to make new friends is not very refined due to lack of practice or maybe the strangers just don’t want new friends. Believe it or not this happens more often than you would think. Isolation from friends and family is not something that is good for your health. One of the most common places for this sort of occurrence tends to be but not limited to convalescent homes. When a person is isolated in that way it has a horrible effect on the health and the life expectancy. That is an issue that should definitely be resolved because no one should ever have his or her life cut short due to being socially isolated. According to statistics people who were unmarried and whom did not participate much in social activities had a higher mortality rate at an earlier age than those who participated in social activities or were married. (Social Isolationism, 2013) This shows that keeping in touch with friends and family can play a vital role in being and staying happy and healthy, as people get older. Another eye opening case of just how much social isolationism can hurt people in the same article as mentioned before it shows a the predicator relationship between being socially isolated and...
Words: 1992 - Pages: 8
...Technology has been a boon to mankind and it is a blessing in disguise. It has made the life of humans simple and easy to live. The effects of technology have largely been positive on human life. We have reached this modern era because of technology. The various technologies around us have made this world modern. In this modern life technological innovations have become integral to our lives Technological innovations are the most important aspect of human life and it is impossible to even think of our life without them. Technology is the greatest creation of humans and it has also enabled humans to create whatever they desire. I think that technology is indispensable in our modern life and it is a great positive force in our lives. The creativity in the field of technology has always resulted in remarkable innovations. We would not have reached such heights of development without the help of technology. Technology has influenced people in a positive sense. It has instigated people to create better and better innovations. We can never think of our lives without the basic amenities which technology has provided us with. Without such technology we would still be in the pre-historic age. We should be thankful to technology for our metamorphosis from a cave man to the modern man of present age. This modernism is the result of technology and it has made our life better and better with time. It is best tool that the humans have ever invented for self help. The technological inventions...
Words: 1794 - Pages: 8
...Social isolation in community-dwelling seniors Abstract In early August 2007, the Medical Advisory Secretariat began work on the Aging in the Community project, an evidence-based review of the literature surrounding healthy aging in the community. The Health System Strategy Division at the Ministry of Health and Long-Term Care subsequently asked the secretariat to provide an evidentiary platform for the ministry's newly released Aging at Home Strategy.After a broad literature review and consultation with experts, the secretariat identified 4 key areas that strongly predict an elderly person's transition from independent community living to a long-term care home. Evidence-based analyses have been prepared for each of these 4 areas: falls and fall-related injuries, urinary incontinence, dementia, and social isolation. For the first area, falls and fall-related injuries, an economic model is described in a separate report.Please visit the Medical Advisory Secretariat Web site, http://www.health.gov.on.ca/english/providers/program/mas/mas_about.html, to review these titles within the Aging in the Community series.AGING IN THE COMMUNITY: Summary of Evidence-Based AnalysesPrevention of Falls and Fall-Related Injuries in Community-Dwelling Seniors: An Evidence-Based AnalysisBehavioural Interventions for Urinary Incontinence in Community-Dwelling Seniors: An Evidence-Based AnalysisCaregiver- and Patient-Directed Interventions for Dementia: An Evidence-Based AnalysisSocial Isolation...
Words: 1585 - Pages: 7
...basic social value and attitudes seem to be crumbling under the changes that technology brings about. The text challenges out social perception of a trans-humanistic utopia, as it explores ideas such as isolation, over-dependance of technology and deterioration of humane common sense, maturity and intelligence. ‘Feed’ illustrates a satirical representation of modern youth, delves into the reality of evolving technology and darkens the lines that separate Isolation is a theme that the text subtly presents through the use of first person point of view. The author conveys the protagonist’s views on his friends and the world around him as disconnected and disinteresting, *QUOTE*, he is often left questioning many aspects of his social relationships. “I get lonely at party’s, but its worse when I leave. The feed tells me this is the music you heard, this is the music you missed”. This highlights the ‘mental invasion’ of technology as it examines and probes his insecurities. The use of 1st POV helps to add a degree of psychological depth to the story’s robotic atmosphere, which helps to reinforce the ideas of isolation and disconnection as well as Titus’s mental anguish. ‘Feed’ also explores ‘trans-humanism’ and the over-reliance that society has on modern technology. These ideas illustrate the negative affects of evolving technologically on a societal level.The author conveys over-dependence on technology leads to the deterioration of common sense, maturity and intelligence. This...
Words: 442 - Pages: 2
...are carried out. Today, technology has reshaped interactions on a personal and professional level, ultimately causing a shift in traditional values and norms. It is not uncommon for a household to possess several smartphones, computers, television sets, and be connected socially via one of many social network platforms such as Facebook or Twitter. Although this might be the case for an individual living in the 21st century, many consumers are not only used to such technology being part of their life, but are rather dependent on them. There is legitimacy in arguing that modern technology including the internet and smartphones are essential components for effective integration and advancement; however, the internet itself came to be in an age where internet and smartphones ceased to exist. Hence, such modern revolutions simply enhance efficiency but do not necessarily determine/limit progress or potential achievement. Technology can be an effective tool when used properly; however, the 21st –century human being’s over-dependency on technology has negative consequences as it is analogous to drug addiction: both are addictive, are hazardous to one’s health, and cause isolation. Within today’s technology-driven society, consumers are finding the notion of constant technology use appealing. The Mariam-Webster dictionary defines the word ‘Addict’ as “to devote or surrender (oneself) to something habitually or obsessively” (Mariam-Webster). Both technology and drugs provide endless...
Words: 870 - Pages: 4
...Masafuera, Chile, foretelling speeches to college students, and emotional letters to best friend David Foster Wallace, Jonathan Franzen’s essays in Farther Away delve into personal experiences that take a deeply haunting stance on a vast number of modern societal issues. He claims that hopeless isolation clouds individuals in their search for meaning, further perpetuated by the increasing dependency and materialistic pursuit of technology and consumeristic goods. However, in all this, Franzen remains optimistic as he reveals hopeful possibilities for authentic connections through the bonds he forms with birds. The interaction between hopeless isolation and the yearning for authentic connections produces a profound internal conflict within the individual. What is to resolve this battle? Ultimately, Franzen believes that this interminable isolation is cured through the intertwined processes of reading and writing. Isolation is a focal concept in Franzen’s work that he elucidates through his personal history. On a drive back to St. Louis from Minneapolis, Franzen recounts his past: he had just “spent an outstandingly fun week” with his cousins, but loathed his return to his home, back to isolation (“Our Little Planet” 273). His home was the “quiet, dark, air-conditioned house”, and his cousin’s home was “the convivial planet” (“Our Little Planet” 274). Coincidentally, the historical landing of the Apollo 11 occurs on the same day, leading Franzen to draw similarities between Neil Armstrong’s...
Words: 2417 - Pages: 10
...Teen loneliness Loneliness is a feeling of isolation, and abandonment, in the story, “Of Mice and Men” loneliness is one of the many themes. Steinbeck’s novel is about two men, George and Lennie, during the great depression. They want to start a ranch, but are delayed by many trials, and hardships along the way. Loneliness is very present throughout this novel; on the most obvious level we see this isolation when the ranch hands go into town on Saturday night to ease their loneliness with alcohol. Others examples of emptiness, are when Lennie goes into Crook's room to find someone to talk to, Loneliness is very real and present today, especially in the lives of teens. Although the loneliness of teens may not be the same isolation as seen in Steinbeck s novel; it is still serious. Society today is much more complex than it was during the great depression. For example, there is technology so advanced that you do almost anything on your I-phone or whatever the case may be. Loneliness is a growing problem, because many teens think that they can use technology to get friends. You may think teens aren’t lonely? Your teenage years are the best years of your life? But let me explain just how a teen can feel unwanted, and lonely. I think the biggest thing is not feeling accepted, which brings us back to Steinbeck s novel, where Lennie feels unaccepted because he is different. Technology is another big problem, connecting teens with each other over the phone instead of face to...
Words: 436 - Pages: 2
...Essay Assignment: Option 3 Nathan Young 11 March 2010 SOC 3116 E (Winter 2010) Andrew Wigmore 4470968 Introduction Imagine having the ability to take part in romance, friendship, and sex; be fed, clothed, and entertained; receive medical, legal and any other type of advice; collect any type of information, from historical facts to secrets about others– all without leaving the comfort of your own home. A technology now exists which enables a person to lead many secret lives, broadcast their opinions, beliefs, and most intimate thoughts, not to mention their physical features, to an unbelievably wide audience. For the first time in human history, a technology exists that gives us the ability to do so; society knows this technology as the Internet (Siegel, 2009). Many individuals may argue that the Internet providing such convenience and mediums for connectivity to society is a blessing. A different perspective is seen in the book, “Against the Machine: How the Web Is Reshaping Culture and Commerce and Why It Matters.” Author Lee Siegel argues that the Internet is “obscurely a curse” (Siegel, 2009) in that “more and more people are able to live in a more comfortable and complete self-enclosure than ever before (Siegel, 2009).” This paper argues that the Internet is both a blessing and a curse with regards to Siegel’s aforementioned statement. The argument will be supported through the notions that: the Internet creating a global network society versus the digital...
Words: 3674 - Pages: 15
...Technology and the effect on the Psychosocial Well-being of College Students Sandra A. Ortiz University of La Verne A senior project thesis submitted to the faculty of University of La Verne in the Psychology Department for partial fulfillment of the requirements of the degree of Bachelor of Science in Psychology May 24, 2011 Advisor: Jodie Lara-Margolis, M.A. Abstract This study assessed the effects of technology on the psychosocial well-being of college students. A cross-sectional, survey method design examined the relationship between the effects of psychosocial well-being (depression, anxiety, and stress) in college students due to their measured technology use. To determine psychosocial well-being, respondents were asked to respond to questions from the Depression Anxiety and Stress Scales. To measure Internet over-use and cell phone over-use respondents were asked to respond to questions from the combined Internet Over-Use/Cell Phone Over-Use Scales. Heavy Internet and cell phone use is associated with high anxiety, depression, and stress. There were not differences in Internet or cell phone use for gender. Keywords: Internet over-use, cell-phone over-use, behavioral addictions, assessment, psychosocial Technology and the Effect on the Psychosocial Well-being of College Students Technology has had an impact on the lives of almost everyone who has ever picked up a cell phone or searched the Internet. For many individuals that impact has translated...
Words: 5241 - Pages: 21
...Alienation is a concept that describes an isolated and separated circumstance in the workplace. Browne (2011:380) notes “Alienation is the condition where workers have no job satisfaction or fulfillment from their work”. Alienation could cause some severe consequences. In 2010, thirteen employees, who worked for a Chinese company—Foxconn, committed suicided. (BBC) In this case, it is possible that the suicide event is due to that Foxconn is the assembly line of Apple, which means it is technology employed. Mitra (2010:11) points out that as the technology becomes more sophisticated, the level of alienation, which results from technology, becomes higher. The main purpose of this essay is to examine how far the complexity of the technology employed is the prime cause of alienation in the work place. It will first consider the Marx’s main points about alienation, and it will then compare that to the main ideas of Blauner’s theory. After that, it will analyse Gallie’s thesis of alienation. Marx’s theory indicates that alienation is objective. Which means alienation is there even if the workers do not feel be alienated, and it is physical. Craib (1997:88) disputes that Marxist’s thesis of alienation is the way that human lose their power and are alienated from our world. Edgell (2012) deems that“ For Marx, alienation is rooted in the structure of industrial capitalism”. This shows that capitalism is the significant cause of alienation in Marx’s theory. Moreover, Marxist perspectives...
Words: 1640 - Pages: 7
...positive development. However, there are some negative aspects as well. On the one hand modern communication technology has made our lives easier and faster. The inability to instantly communicate with our friends, relatives and business partners living in the same or different parts of the world has changed our lives for good. Cellphones allow parents to know the whereabouts of their children no matter where they are in the world. Online chats allow consumers to connect with businesses and get solutions to their problems. And with video chats businesses can communicate with their partners and clients in other countries without having to travel to those places. This arrangement saves money as well as time. Technologies like VoIP have made online communication cheaper. And if one mode of communication fails, we can always resort to the other. Better communication technology also helps people and governments to better prepare themselves for emergencies. On the other hand, improved communication technologies have also made our lives more complicated. Worse, they have led to greater isolation. Nowadays technology allows people to access every service they need without having to step outside. As a result, in many countries, especially in the west a growing number of people show a tendency to avoid face to face interactions with others. Unfortunately, this leads to isolation and can even cause psychological problems like depression. Man is a social being and finds pleasure in the company...
Words: 352 - Pages: 2
...Demers (2013) stated that “penitentiaries developed out of the reform efforts Pennsylvania Quakers, were houses of penitence, and it was believed that solitary confinement- which left prisoners alone in their cell with nothing to do but repent- was the most expeditious route to spiritual reformation.” There are still confrontations about individual isolation today, and it is shown in the case of Aref v. Holder which consisted of the opposition of the usage of Communication Management Units (CMU’s). Downs (2011) found that “at the forum, Meeropool announced some good news: that very afternoon, a judge had decided that CCR’s lawsuit Aref v. Holder, challenging the existence of the CMUs, could proceed to trial to challenge the violation of prisoners’ fundamental constitutional rights that the CMU’s represent.” Not long after the introduction of solitary confinement, the deprivation of certain needs for us as humans to continue to perform at a sufficient level of competence was discovered; furthermore, these effects are the reasons why the U.S. Supreme Court decided to prohibit prisons from...
Words: 3328 - Pages: 14
