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The Business of Making Money

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Submitted By treyskousen
Words 1380
Pages 6
The Business of Making Money So you want to make more money, but you don’t know how? This might be the response of most business owners in America today. In taking this course I learned what’s been referred to as King rule, that is, total revenues-total cost= profit. That’s how we make decisions in the business world. It’s so simple and efficient. Because we wake up every morning for money, it’s important to know how to get money. It’s essential to understand the equation and that is why I see it only fitting to discuss King rule in this assignment. Whether you’re a merchant or in a service based business basic principles of accounting and economics hold true. Those principles make up the King rule equation. Business owners are constantly looking for growth to increase their profit. Growth in business is measured from the sales/services provided by company. Simply, sell more and you will make more money. This truth leads owners into thinking that they must increase sells to make more money. But that’s only part of the equation; there is the cost variable that needs to be accounted for. If the business cuts it’s cost, profits will increase as well. This is very simple math and an easily understood concept. The question I raise is, which is more important? I think many business owners want to increase their sales because they see bigger numbers that way. The bigger the numbers, the more money you make! So if you’re working to make money (all of us are), then increasing sales (total revenue from King rule) will increase your profit. So, how do we increase sales? There are many ways to increase sales in a company. You can sell more through sales incentives, members benefits, bulk discounts etc. You can increase your training to salesmen; you can change hiring standards to hire only those well qualified. You can create new marketing and advertising strategies.

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