...Arguing why columbus day should not be a recognized holiday. Everyone has grown up hearing the rhyme “In nineteen hundred and forty-two, Columbus sailed the ocean blue” And if you haven’t then you probably lucky enough to not have one of those teachers that sing-songs everything at you. Christopher Columbus is often portrayed as the first European to sail to the Americas. He is sometimes portrayed as the discoverer of the New World. However, this is controversial on many counts. There is evidence that the first Europeans to sail across the Atlantic were Viking explorers from Scandinavia. In addition, the land was already populated by indigenous peoples, who had 'discovered' the Americas thousands of years before hand. Let’s take a look back on columbus’...
Words: 984 - Pages: 4
...Impact of US Foreign Policy on the Vietnam War The Vietnam War is one of the most talked about wars in history. It began in 1959 and did not end until 1975. These years saw protests, conflicts, casualties, and confusion for the United States, as well as the terms of three presidents: John F. Kennedy, Lyndon B. Johnson, and Richard Nixon. When U.S. involvement in the war began under Kennedy, it was originally put out as a plan for the United States to only aid the South Vietnamese, but, after his assassination, Johnson was put in charge. The path that the war took under Johnson was filled with controversy and large numbers of casualties. When Johnson did not run for a second term, Nixon was left in charge to ultimately turn things around. Soon, all of the American troops were removed from Vietnam, and the war slowly began to come to a close. But what was it about Nixon’s foreign policy that was so much more successful than Johnson’s? Was Nixon’s policy more closely related to Kennedy’s successful strategy than Johnson’s was, and, if so, why didn’t Johnson do a better job modeling his policy after Kennedy? These are all questions that political scientists still look at today as a way to solve the many questions that are still being posed about the war. I have looked deeply into these questions, and found answers through researching the history of Vietnam as well as the three presidents. As I read about each event that unfolded, it became clear to me why there were such...
Words: 3614 - Pages: 15
...INTRODUCTION Public relations (PR) is the practice of managing the flow of information between an individual or an organization and the public. Public relations may include an organization or individual gaining exposure to their audiences using topics of public interest and news items that do not require direct payment. The aim of public relations by a company often is to persuade the public, investors, partners, employees, and other stakeholders to maintain a certain point of view about it, its leadership, products, or of political decisions. Common activities include speaking at conferences, winning industry awards, working with the press, and employee communication. Public relations is thought by many to be propaganda by a different name, ironically, the very term "Public relations" could easily be seen as a public relations ploy to make the idea of propaganda more acceptable. Public Relations is similar to Analyst Relations, Investor Relations and Public Affairs depending on the firm, organization or population it represents. DEFINITIONS OF PUBLIC RELATIONS “Public Relations is the deliberate, planned and sustained effort to establish and maintain mutual understanding between on organization and its publics.” - Institute of Public Relations, USA “Public relations is the attempt by information persuasion and adjustment to engineer public support for an activity, cause, movement...
Words: 8037 - Pages: 33
...proprietary or partnership basis and with less than ten total workers[1] Amongst the characteristic features of this sector are ease of entry, smaller scale of operation, local ownership, uncertain legal status, labour intensive and operating using lower technology based methods, flexible pricing, less sophisticated packing, absence of a brand name, unavailability of good storage facilities and an effective distribution network, inadequate access to government schemes, finance and government aid, lower entry barriers for employees, a higher proportion of migrants with a lower rate of compensation.[2] Employees of enterprises belonging to the unorganised sector have lower job security and poorer chances of growth, and no leaves and paid holidays , they have lower protection against employers indulging in unfair or illegal practices.[3] A NCEUS report estimates that in 2005 out of the 485 million persons employed in India, 86 percent or 395 million worked in the unorganised sector,[4] generating 50.6 percent of the country's Gross Domestic Product)...
Words: 2752 - Pages: 12
...articles; Fredrick Douglass “What to the slave is the fourth of July” and David Walker’s “Appeal to the Colored Citizens of the World”. The essay will attempt to discuss the very famous speech Fredrick Douglas made in 1952 as well as David’s Walker’s appeal while comparing and contrasting both the appeal and the speech. Afterward, a summary will be given and a conclusion will be drawn. As we look throughout history, one would argue that we couldn’t find a more appalling and unjust act as that of slavery. Slavery played a major role of not only history but of an innumerable amount of American people. In David Walker’s appeal and Fredrick Douglass what to the slave is the fourth of July, men and women of African American descent struggle with the reality of slavery and the cruel results and affect it had on people like themselves. Fredrick Douglas was one of the most influential African Americans of his day, in spite of his inauspicious beginning, he was born into slavery on a plantation in Maryland where he was called Fredrick Augustus Washington Bailey. Douglas always suspected that his father was his mother’s white owner, Captain Aaron Anthony. He spent his early childhood in privation on the plantation then he was sent to work as a house slave for the auld family in Baltimore. There, he came in contact with printed literature and quickly realized the relationship between literacy and personal freedom. With help from Mrs. Auld, Douglas learned how to read and write. In 1833...
Words: 3165 - Pages: 13
...Chapter Fourteen Marketing Promotion: Delivering High-Impact Messages Review Questions 1. How has marketing promotion evolved over the past decade? How has technology contributed to the changes? 2. Why is integrated marketing communication such a challenge for marketers? How can marketers encourage teamwork and coordination? 3. Do you think a rational or an emotional premise works better for marketing promotion? Why? Does your answer change across product categories? Use examples to support your perspective. 4. Why are the key risks and the potential rewards of product placement in both movies and television? Do think this promotional tool will continue to grow? Why or why not? 5. What ethical issues have emerged as marketers explore new ways of grabbing consumer attention? Use examples to support your points. 6. Do you think that cable television advertising spending will eventually eclipse network television advertising spending? Why or why not? 7. Given that each type of media offers strengths and drawbacks, what factors should you consider in developing a media plan for a specific product? 8. What are the advantages and disadvantages of publicity? Is it ethical for marketers to try to influence the media? Explain your answer...
Words: 2023 - Pages: 9
...key players and events for each of the following : | | | 1)The evolution of the causes of World War I. | 5 | | 2)The socio-cultural impact of World War I on the U.S. | 8 | | 3)Woodrow Wilson’s rationale for engaging in World War I (note the theme of an individual’s right of God-given freedoms). | 8 | | 4)The cultural milieu of Roaring Twenties and its impact on the Great Depression. | 8 | | 5)The causes and consequences of the Great Depression and its socio-economic impact on American society. | 12 | | 6)Evaluate the socio-economic effects of the New Deal and its legacy to American history | 10 | | 7)The lingering consequences of the Treaty of Versailles that gave rise to the dictatorships of the Axis powers. | 6 | | 8)The evolution of events that brought the U.S. into World War II (note the theme of “God-given freedoms for all people”). | 14 | | 9)The socio-economic and cultural impact of World War II on U.S. society. | 14 | | 10)World War II’s legacy to American history, including its social, economic, political, and cultural impacts. | 15 | | | | | Solid academic writing and in-text citations including a reference page using GCU documentation guidelines. | 30 | | After the turn of the 20th century people in the United States were not looking to get involved in any political problems or military issues with any other country or nation anywhere else in the world. There seemed to be no threats to what was a fairly satisfactory existence...
Words: 3321 - Pages: 14
...Situational Analysis and Marketing Plan: Coca-Cola Steve Lenart MKTG 730: Marketing Analysis Foundation (F14) I. History The Coca-Cola Company may be one of the world's most recognized companies and it all started back in 1886. Dr. John S. Pemberton was a pharmacist in Atlanta, Georgia. He created a “soft drink” that utilized flavored syrup combined with carbonated water (Coca Cola History, 2014). The first people that tried it considered it, “excellent.” Now that he knew he had a winning recipe, he needed a clever name. He was discussing names with his bookkeeper, Frank M. Robinson, when they came upon a breakthrough. The term Coca-Cola comes from two of the drink's ingredients. The recipe called for “coca” from the coca plant, and also used “kola” nuts. Just like that, the name of the product was born. Pemberton passed away in 1888, only two years after creating Coca-Cola. Before is death, he sold portions of his business to many parties and the majority of the business to Asa Candler. Mr. Candler was responsible for distributing the product beyond Atlanta, Georgia. Demand quickly grew, and a soda fountain owner is credited with first implementing a bottling system for Coca-Cola. The unique contoured bottle was trademarked in 1977. The company is still based out of Atlanta, Georgia, but by today's standards is an extremely large, multi-national conglomerate that has tremendous reach throughout the globe. It would be very foolish when discussing...
Words: 6860 - Pages: 28
...INDUSTRY ANALYSIS OF AMUSEMENT PARKS HAN CHOE BRIAN CHEN MARCY LEON RUBEN BUGARIN J.D. PERALTA INTRODUCTION The history of theme parks stems from European pleasure gardens in the 16th century. Pleasure gardens were a place of recreation where the guests could also enjoy beautiful landscapes. These types of venues led to expositions and fairs in the United States. These large venues then paved the way to amusement parks, which then led to the creation of a different type of amusement park called a theme park. Theme parks are in fact amusement parks that are built and designed to portray specific themes or stories. The first of its kind was Santa Claus Land in Indiana, which is now known as Holiday World. However, it was the Walt Disney Company that utilized the theme park idea and made it popular. Today, the words amusement parks and theme parks are used synonymously. Theme parks provide attractions to their guests. These attractions are roller coasters, water rides, live shows, carnival type games, arcades, and merchandise stores. Dining is also provided to guests and come in the form of push carts, providing fast food, to seated indoor restaurants. Some theme parks offer tours as well as a resort to accommodate overnight guests. Large theme parks can also provide shoppertainment centers outside of their park walls. These shoppertainment centers are available for non park attendees as well. Shoppertainment centers offer retail stores, restaurants, and movie...
Words: 6753 - Pages: 28
...functions throughout the entire country, the TNPD was a unitary agency whose power and influence in Thai national life had at times rivaled that of the army. The formal functions of the TNPD included more than the enforcement of laws and apprehension of offenders. The department also played an important role in the government's efforts to suppress the remnants of the insurgency. In the event of an invasion by external forces, much of the police force would come under the control of the Ministry of Defense to serve with, but not be incorporated into, the military forces. Originally modeled on the pre-World War II national police force of Japan, the TNPD was reorganized several times to meet changing public order and internal security needs. American advice, training, and equipment, which were provided from 1951 through the early 1970s, did much to introduce new law enforcement concepts and practices and to aid in the modernization of the TNPD. During this era the strength and effectiveness of the police grew steadily. All components of the police system were administered by the TNPD headquarters in Bangkok, which also provided technical support for law enforcement activities throughout the kingdom. The major operational units of the force were the Provincial Police, the Border Patrol Police (BPP), the Metropolitan Police, and smaller specialized units supervised by the Central Investigation Bureau. In mid-1987 the total strength of the TNPD, including administrative and support personnel...
Words: 2913 - Pages: 12
...Ethical Scrapbook Part 1 Johnathan Hendricks CJS/211 October 19th, 2015 Leesa A. McNeil Ethical Scrapbook Part 1 Good Samaritan Acts- Oprah Winfrey The bulk of Winfrey’s giving has gone to educational causes, including charter schools, programs that support African-American students, and the Oprah Winfrey Leadership Academy in South Africa. According to Forbes, Winfrey had given away approximately $400 million to educational causes by 2012, including nearly 400 scholarships to Morehouse College, and more than $40 million in operating support for the Oprah Winfrey Leadership Academy in South Africa. She’s also given at least $10 million to A Better Chance. Its mission is to improve access to quality education for students of color, and has given $1 million or more to at least nine different charter school organizations in a number of different areas throughout the country (insidephilanthropy.com, 2015). Princess Diana Diana’s interests were reflected in the organizations of which she was Patron or President. These included the Great Ormond Street Hospital for Sick Children in London and the Royal Marsden Hospital, which specializes in the treatment of cancer. Her patronages also included Centrepoint, an organization working with the homeless, The National Aids Trust and The Leprosy Mission. The Princess's love of the arts was underlined by her involvement as Patron of the English National Ballet. During her lifetime she was at some time patron...
Words: 3359 - Pages: 14
...Mr. Ernesto Saborio Business 600 Final Paper August 27, 2012 By Keith Alston In today's workplace, communication is the key of every aspect of your job. With the increased globalization of workplace settings across most industries, today’s managers need a more precise understanding of intercultural communication in an effective management strategy. It is important that managers proactively engage in communication skills assessment and make necessary adjustments in order to address the current needs of today’s increasingly diverse workforce. When assessing intercultural communication, it is important to have a plan in place and keep these points in mind like knowing your team and doing your homework. While getting to know as many cultures as possible is a noble endeavor, in reality managers are strapped for time like everyone else. If your functional outsourcing group is diverse, or you have recently hired a new group of employees, or your company is reaching out to more overseas investors, then you have a great opportunity to develop more effective intercultural communication skills that will be most applicable to your team. Just as in any group, there are differences among individuals, and understanding general distinctions within a cultural group is important. Do your homework without singling out individuals. One major area is religious beliefs. After honing their own intercultural skills, managers should be able to lead effective training sessions to explain nuances...
Words: 3320 - Pages: 14
...autobiography was “a simple, straightforward story, with no attempt at embellishment,” readers for nearly a century have found it richly rewarding. Today, Up From Slavery appeals to a wide audience from early adolescence through adulthood. More important, however, is the inspiration his story of hard work and positive goals gives to all readers. His life is an example providing hope to all. The complexity and contradictions of his life make his autobiography intellectually intriguing for advanced readers. To some he was known as the Sage of Tuskegee or the Black Moses. One of his prominent biographers, Louis R. Harlan, called him the “Wizard of the Tuskegee Machine.” Others acknowledged him to be a complicated person and public figure. Students of American social and political history have come to see that Washington lived a double life. Publicly he appeased the white establishment by remaining cautious in his charges and demands. Privately he worked tirelessly to undo the effects of institutional and cultural racism. Although he seemed to have made a grand compromise, first with the white south and then with white America, he worked in deepest secret to undermine the compromise and advance the social and economic position of blacks. No doubt exists as to his greatness....
Words: 13713 - Pages: 55
...1 Aldi Supermarkets Marketing Report 2 Contents Contents and Appendix 2 Executive Summary 3 Audit and explanation of the business and its current customer related marketing strategy. 5 The Four P’s 5 Identifying and recommending new marketing objectives 8 Corporate and Social Responsibility Initiatives 9 Recommending new marketing objectives 10 The Marketing of Halal in the United Kingdom 11 Recommending new marketing objectives 12 Company Rebranding Initiative 12 Recommending new marketing objectives 13 Conclusion 14 SWOT Analysis 16 References 21 Insert 1.0: Marketing and Selling Models 28 Insert 1.1: Needle. D Model 29 Insert 1.2: New Organisational Structure 30 Insert 1.3: Porters Five Forces Model (1980) 31 Insert 1.4: Porters Generic Forces Model 32 Insert 1.5: Ansoff’s Matrix 33 Insert 1.6: Twelve-Month Marketing Plan: Gantt Chart 34 Notes to the Examiner: All additional information is stored in the Appendix The word count excludes the following: I. All references and bibliographies II. All references to diagrams and tables. III. All content within tables IV. Labels and titles of tables and diagrams V. The Learning Outcomes as Titles VI. The Contents Page VII. All content on page 2, 3 & 4 All Harvard referencing in this assignment is from the formatting illustrated in the Anglia Ruskin University document. http://libweb.anglia.ac.uk/referencing/harvard/htm I would like all ‘Inserts’, which have been placed within the main assignment...
Words: 9411 - Pages: 38
...Incorporation of Muslim in Non-Muslim World: Focusing on France, Germany, UK and USA Abstract Though many European countries have large and growing Muslim minorities but since the terrorist attacks on the United States on September 11, 2001, Madrid in 2004 and London in 2005 the vast majority of Muslims in Europe became vulnerable to extremist ideologies. The matter of joy is that over the last several years, European governments have stepped up their efforts to improve Muslim integration. These have included introducing new citizenship laws and language requirements, promoting dialogue with Muslim organizations, developing “homegrown” imams more familiar with European culture and traditions, improving educational and economic opportunities for Muslims, and tackling racism and discrimination. By ensuring the Muslim integration, European governments have also sought to strengthen security measures and tighten immigration and asylum policies to prevent radicalization and combat terrorism. So this paper will illustrate the incorporation of Muslim in Secular Europe along with the policies of combating terrorism. Contents Abstract • Introduction • Presence of Muslim in Europe • France o Muslim attendance in France o French Efforts to Promote Muslim Integration • Germany o Muslim attendance in Germany o Germany Efforts to Promote Muslim Integration ...
Words: 5663 - Pages: 23
