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The Diamond Empire

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The Diamond Empire

Most of the world's diamonds come through an organization that is ran by the South African company named De Beers. Those in the diamond business know that there is a great deal of money at stake if they share about what they do. De Beers cannot operate legally in the US because it is a virtual monopoly. London is where 80% of the world’s diamonds are sorted, graded and sold.
De Beers has control over the chain of supply of diamonds and that is how they have control of the diamond market. De Beers has been very successful at bringing all producers that try to go around the cartel into the cartel. The Cartel cannot operate openly in United States, which is the worlds largest market. The Cartels monopolistic control of the diamond trade worldwide would be in violation of the U.S. anti-trust laws. De Beers is a company that is very smart at what they do because they have been around for over 70 years and whoever wants diamonds must go through them to get it. There is now competition for DeBeers and the DeBeers company had to try and keep the business up and running and stay number one in the market industry.
This video about the diamond empire related to class because of how high in demand the DeBeers company was in the beginning of which diamonds were being sold. I personally think that the Diamond industry will never go to an end, but I do not think its right that whomever wants to purchase diamonds should have to go through just one company to get them. I know that it would be in Violation of the Anti-trust laws for people to purchase or let alone sell within the US. I am not really the one to wear diamonds or jewelry in particular so the price of diamonds doesn’t really bother

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