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The Hershey Company and Csr Challenge

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The Hershey Company and CSR Challenge

The Hershey Company is the leading North American manufacturer of chocolate confectionery (The Hershey, 2014). The company uses cocoa suppliers in West Africa, where the harvest type of child labour and human trafficking is exposed in the chocolate industry. Thousands of children are forced to engage in unsafe activities such as using machetes and carrying heavy loads. Therefore, the majorities have scars on their body (Nieburg O., 2014). Nearly two million children work illegally on cocoa farms. Children from the Western Africa start to work at a young age of 12 to help their families because of the intense poverty that surround them (Louv J., 2014).

Decision-making models

• Bounded Rationality

In order to address the issue of child labour and to build sustainability in the community, Hershey Company should follow the Bounded Rationality style of decision- making. The rational decision making model is very effective in the cocoa farms as it’s based on the rational thinking in order to come up with the best potential results. It gives the possibility to find possible solutions to the child labour issue, to calculate the consequences of them and finally to choose the best option. There is a cycling through different choices until an applicable one is found (Cioran N.A., 2013).

• Varoom and Yetton’s Leadership

On the other side, referring to the Varoom and Yetton’s Leadership and Decision-making (1973), it also can be an effective model in order to help the Hershey to respond successfully to the child labour issue. It helps the leaders of the organization to determine how much their subordinates should involve in the decision making process. Also, it’s looking for immediate control to tackle the child exploitation.

Conclusion and Recommendations

Due to the harshest abuses that take place in the world,

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