...One product is design for a set of customers. Market are customers. The marketing process : 1 – Analysis => SWOT analysis - company strenghs & weaknesses (internal analysis) - market opportunities & threats (external analysis) 2 – Planification => setting goals => designing strategies 3 – Implementation => implementing Marketing mix strategies 4 Ps : Product, price, place, promotion 4 – Control => making sure strategies have delivered expected results Global marketing Global marketing is the coordination of marketing activities across various countries that satisfy customers needs. To go global : selling products on a worldwide basis. A) Why do firms go global ? Brand image : a set of mental representations that customers have about the brand. Survival and growth - limited growth in domestic markets eg (équivalent de exemple : exempli gracia en latin) : Nestlé - High growth potential in emerging markets emerging markets : have a fast growth eg China's growth rate around 8 %, BRICS Gaining increased competitiveness - Achieving economies of scale - Preempting or countering competitive attacks To preempt (anticiper, prévenir) a (foreign) market : to be the first to enter this market eg : Kodak films preempted the European market Taking advantage of global resources - Raw materials and other supply resources - Labour skills and costs eg : Michelin American I.T (information...
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...teachers, documentary analysis of the school records and observation. Both qualitative and quantitative methods of study were used. The researcher used Tables, charts and Pearson’s correlation to describe and analyze quantitative data while qualitative data was analyzed on the basis of themes. The results showed that there was a positive correlation between the parents’ level of education, income and occupation with pupil’s educational performance. Fathers’ education was significant at 0.804 while mothers’ educational level was significant at 0.641. Parent’s level of income was significant at 0.875 and Parents’ occupation was significant at 0.757. These findings are consistent with the concept of social reproduction by Pierre Bourdieu (1986), Annet Lareau (2003) and Randall Collins. The researcher concluded that parent’ low socioeconomic status impacted negatively on pupils’ performance, through denying the children access to resources which are readily available to children from higher socio economic status. He recommended that parents should continue to improve on their education levels through adult education programs. Secondly, children from low socioeconomic backgrounds should try to persevere through financial hardships and remain in school because schooling eventually has a redeeming effect on their poor plight. Lastly...
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...Running Head: MANAGEMENT Elements of Organizational Culture Dolores Licerio Webster University Mr. William Sweetnam Executive Summary This report gives a brief overview of the importance of Human Resource Management in an organization and further elaborates on what an organizational culture is, its roles and functions as well as the intensity of impact it has over the working of the organization. It discusses the impact change has over employees in terms of stress and how managers can assist in countering it. It further discusses the leadership skills and styles that managers should possess and adopt in order ensure that the organization moves effectively and efficiently fulfills its organizational benchmarks and achieves its goals. Table of Content Executive Summary i Introduction 1 Organizational Culture & Change 2 Role of Organizational Culture 3 Functions of Organizational Culture 5 Organizational Change & its Characteristics 7 Consequences of stress for the organization 8 Techniques for control of Work Stress 3 Managerial Effectiveness 10 Approach from the standpoint of personal qualities 11 Situational Theory 12 Situational approaches to effective leadership 12 The Situational leadership model of Fiedler 12 Contingency Theory 15 Origins and essence of Contingency Theory 15 Variables and Assumptions of the Contingency Theory 16 The role of Human Resources...
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..............10 Policy context ......................................................................................12 Methodology........................................................................................14 Defining independent learning.............................................................15 Key elements of independent learning ................................................21 Models of independent learning ..........................................................25 Skills required for independent learning ..............................................28 How teachers can promote independent learning ...............................32 How schools can promote independent learning.................................39 The impact of independent learning ....................................................42 The role of assessment .......................................................................48 Challenges in implementing independent learning and suggested solutions ..............................................................................................51...
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...World Bank. Steering Bangladesh in the Right Direction: A report based on Youth Leadership Summit 2011 is the result of collaboration with pi Strategy Consulting. Bangladesh Youth Leadership Center Plot 3 Road 20 Block J Baridhara Dhaka 1212 phone: (02) 883 3519 email: info@bylc.org www.bylc.org CORE TEAM AND AUTHORS © 2012 Bangladesh Youth Leadership Center All rights reserved. Samina Hossain Leadership Fellow, Bangladesh Youth Leadership Center Neamah Nazrul Islam Management Trainee, Bangladesh Youth Leadership Center No part of this publication may be reproduced or transmitted in any form or by any means, including photocopying and recording, or by any information storage and retrieval system. Samira Saba Intern, Bangladesh Youth Leadership Center PRODUCTION TEAM - CREATIVE DESIGN Ivdad Ahmed Khan Mojlish Director, Youth Leadership Programs, Bangladesh Youth Leadership Center Neamah Nazrul Islam Management Trainee, Bangladesh Youth Leadership Center We are grateful to Pial Islam and his team at pi Strategy Consulting for their generous support in survey design and data analysis. In addition, we offer a special thank you to Charles Undeland at the World Bank for his guidance and advice on the production of this report. Funded by Strategy Partner THE WORLD BANK 02 pi STRATEGY CONSULTING Contents 05 Preface Youth Survey Project 06 Summit at a Glance 08 Global Citizenship 11 Leading in Times...
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...Policy brief series: No. 3; 2008 July CLRA Policy Brief for Parliamentarians Women’s Reservation A Long Delayed and a Much Needed Step “Achieving the goal of equal participation of women and men in decision making will provide a balance that more accurately reflects the composition of society and is needed in order to strengthen democracy and promote its proper functioning… Without the active participation of women and the incorporation of women's perspectives at all levels of decision-making, the goals of equality, development and peace cannot be achieved.” - Fourth World Conference on Women, Beijing, 1995: Article 181 Introduction Women represent more than half of the world's population and just less than half of the global electorate. Nevertheless, women constitute a marginal proportion of representatives in the world's legislative bodies. In 2008, the average rate of female representation in national parliaments stands at a meagre 18 per cent. India has of yet managed notably limited success in rectifying these imbalances, with women currently holding only 8 per cent of parliamentary seats. Although India was one of the first democratic nations to grant women the vote, women are neither represented in the legislative spaces nor contributing towards the formation of national laws. After twelve years of the Women's Reservation Bill lying in limbo amid intermittent and embarrassingly hot-headed scenes in the House, it was finally introduced in the Rajya Sabha during...
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...Marketing Summary of the management part Book: Exploring corporate strategy Authors: Johnson, Scholes and Whittington Table of contents Chapter 1 Introducing strategy 2 Chapter 2 The environment 3 Chapter 3 Strategic capability 4 Chapter 4 Strategic purpose 7 Chapter 5 Culture and strategy 9 Chapter 6 Business-level strategy 12 Chapter 7 Strategic directions and corporate-level strategy 14 Chapter 8 International strategy 18 Chapter 10 Strategy methods and evaluation 21 Chapter 11 Strategy development processes 23 Chapter 1 Introducing strategy Strategy is the direction and scope of an organization over the long term, which achieves advantage in a changing environment through its configuration of resources and competences with the aim of fulfilling stakeholder expectations. Strategic decisions are about… * The long-term direction of an organization * The scope of an organization’s activities * Gaining advantage over competitors * Addressing changes in the business environment * Building on resources and competences capabilities * Values and expectations of stakeholders which affect operational decisions Therefore strategic decisions are likely to be complex in nature, are made in uncertain situations, affect operational decisions, require an integrated approach and do involve considerable change. Levels of strategy 1. Corporate level strategy is concerned with the overall purpose and scope of an organization...
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...HUMAN DEVELOPMENT REPORT 2004 Cultural Liberty in Today’s Diverse World Accommodating people’s growing demands for their inclusion in society, for respect of their ethnicity, religion, and language, takes more than democracy and equitable growth. Also needed are multicultural policies that recognize differences, champion diversity and promote cultural freedoms, so that all people can choose to speak their language, practice their religion, and participate in shaping their culture— so that all people can choose to be who they are. 65 108 166 55 34 82 3 14 91 51 40 138 29 62 6 99 161 134 114 66 128 72 33 56 175 173 130 141 4 105 169 167 43 94 73 136 144 168 45 163 48 52 30 32 Albania Algeria Angola Antigua and Barbuda Argentina Armenia Australia Austria Azerbaijan Bahamas Bahrain Bangladesh Barbados Belarus Belgium Belize Benin Bhutan Bolivia Bosnia and Herzegovina Botswana Brazil Brunei Darussalam Bulgaria Burkina Faso Burundi Cambodia Cameroon Canada Cape Verde Central African Republic Chad Chile China Colombia Comoros Congo Congo, Dem. Rep. of the Costa Rica Côte d'Ivoire Croatia Cuba Cyprus Czech Republic 17 154 95 98 100 120 103 109 156 36 170 81 13 16 122 155 97 19 131 24 93 121 160 172 104 153 115 23 38 7 127 111 101 10 22 21 79 9 90 78 148 28 44 110 135 50 80 Denmark Djibouti Dominica Dominican Republic Ecuador Egypt El Salvador Equatorial Guinea Eritrea Estonia Ethiopia Fiji Finland France Gabon Gambia Georgia Germany Ghana Greece Grenada Guatemala Guinea...
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...Lien Centre for Social Innovation Social Insight Research Series Inequality, Poverty and Unmet Social Needs in Singapore A Handbook on A Handbook on Inequality, Poverty and Unmet Social Needs in Singapore Lien Centre for Social Innovation CATHERINE J. SMITH (Additional research and writing by John Donaldson, Sanushka Mudaliar, Mumtaz Md Kadir and Yeoh Lam Keong) As this handbook is intended to provide an overview of the arguments of others, the role of the authors largely consisted of compiling, arranging, and contextualizing. Further, the ideas expressed herein, which are various and often contradictory, do not necessarily represent the views of the handbook’s authors, or of the staff and Board of the Lien Centre for Social Innovation. Copyright © March, 2015 by Lien Centre for Social Innovation. All rights reserved. Published by the Lien Centre for Social Innovation Singapore Management University, Administration Building, 81 Victoria Street, Singapore 188065 www.lcsi.smu.edu.sg No part nor entirety of this publication may be reproduced or transmitted in any form or by any means, or stored in any retrieval system of any nature without the prior written permission of the Lien Centre. Readers should be aware that internet websites offered as citations and/ or sources for further information may have changed or disappeared between the time this was written and when it was read. Limit of Liability/Disclaimer of Warranty: While the publisher and authors...
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...The Ecology of Family Life Report of research conducted by The Social Issues Research Centre 2008 The Social Issues Research Centre 28 St Clements Street Oxford OX4 1AB UK +44 1865 262255 group@sirc.org The ecology of family life Contents 1 Introduction..................................................................................................................................................................................4 1.1 Family and childhood: a paradigmatic review ....................................................................................................................................4 1.2 Space and time in family life...................................................................................................................................................................4 1.3 Pennies and pounds: the socioeconomic relations of families and children in the present.......................................................4 1.4 Theoretical framework.............................................................................................................................................................................5 1.5 Defining consumption ..............................................................................................................................................................................5 1.6 Methodology and sources of data ...........................................................................................
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...UNITED NATIONS ENVIRONMENT PROGRAMME UNITED NATIONS ENVIRONMENT PROGRAMME DECOUPLING NATURAL RESOURCE USE AND ENVIRONMENTAL IMPACTS FROM ECONOMIC GROWTH Acknowledgements Editor: International Resource Panel Working Group on Decoupling Lead authors: Marina Fischer-Kowalski, Institute of Social Ecology Vienna, Alpen-Adria University, Austria, with the support of the Lebensministerium, Austria and Mark Swilling, Sustainability Institute, School of Public Leadership, University of Stellenbosch, South Africa Contributing authors: Ernst Ulrich von Weizsäcker (Chairperson of the Decoupling Working Group), Yong Ren, Yuichi Moriguchi, Wendy Crane, Fridolin Krausmann, Nina Eisenmenger, Stefan Giljum, Peter Hennicke, Rene Kemp, Paty Romero Lankao, Anna Bella Siriban Manalang, Sebastian Sewerin Jeff McNeely provided editorial support for the full report and summary brochure. The report went through several rounds of peer-review coordinated in an efficient and constructive way by Jeff McNeely together with the International Resource Panel Secretariat. Valuable comments were received from several anonymous reviewers in this process. The preparation of this report also benefited from discussions with many colleagues at various meetings. Special thanks go to Ernst Ulrich von Weizsäcker and Ashok Khosla as Co-Chairs of the International Resource Panel, the members of the International Resource Panel and its Steering Committee for their dedication and commitment. Janet...
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...Thumim Department of Media and Communications London School of Economics and Political Science Houghton Street London WC2A 2AE Tel: +44 (0) 20 7955 7710 Fax:+44 (0) 20 7955 7248 E-mail: s.livingstone@lse.ac.uk Ofcom Adult media literacy Preface Ofcom is the independent regulator for the UK communications industry. As part of Ofcom’s work to promote media literacy we plan to undertake or support a range of research activities to monitor people’s skills, knowledge and understanding of communications technologies and the content they watch and listen to either through broadcasting or online. Ofcom defines media literacy as the ability to access, understand and create communications in a variety of contexts. We have published our strategy and priorities for the promotion of media literacy and these can be found on our website. In October 2004 we commissioned Professor David Buckingham and Professor Sonia Livingstone to report on recent relevant academic and other publicly-available research into children’s and adults’ media literacy respectively. The purpose of this work was to outline the range of studies conducted, the gaps in research, provide examples of innovative methodologies, and outline possible barriers and enablers to media literacy identified by these studies. These reviews have admirably fulfilled their task, and provide a stimulating point of departure for informing and refining research strategies and methodologies. Some of the recommendations can be taken...
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...UNIT 3 TRENDS IN FEMINISM Structure 3.1 Introduction 3.2 Objectives 3.3 Liberal Feminism 3.3.1 Liberal Thought 3.3.2 Classical Liberal Feminism 3.3.3 Second Wave Liberal Feminism 3.3.4 Weakness/Limitations of the Liberal Feminism 3.3.5 Contribution to the Women’s Movement 3.4 Marxist Feminism 3.4.1 Foundations of Marxist Feminism 3.4.2 Other Key Elements in Marxist Feminism 3.4.3 Limitations of Marxist Feminism 3.4.4 Contribution to the Women’s Movement 3.5 Psychoanalytic Feminism 3.5.1 The Beginnings of Psychoanalytic Feminism – Countering Freudian Theories 3.5.2 Explanation by other Theorists 3.5.3 Limitations of Psychoanalytic Feminism 3.5.4 Contribution to the Women’s Movement 3.6 Radical feminism 3.6.1 Definition 3.6.2 The influences that shaped Radical Feminism 3.6.3 What are the variations of Radical Feminism? 3.6.3.1 Radical- Libertarian Feminism 3.6.3.2 Radical-Cultural Feminism 3.6.4 Radical Feminism – Its Structure 3.6.5 The Outcomes of the Movement 3.6.6 Critiques of Radical Feminism 3.6.7 Contribution to the Women’s Movement 3.7 Postmodern Feminism 3.7.1 Postmodern Thought 3.7.2 Postmodern rethinking of psychological explanation of gender 3.7.3 Postmodern Feminist 3.7.4 Limitations of Postmodern feminism 3.7.5 Contribution to the women’s Movement 3.8 Black Feminism and Womanism 3.8.1 The Beginnings of Black Feminism 3.9 Cyber Feminism 3.9.1 Origin of Cyber Feminism 3.9.2 Definition of the 100 Anti Thesis 3.9.3 Cyber art and its relation to Cyber feminism 3.9.4...
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...spectacular and sustained economic growth? As Hu Jintau remarked at the 17th Congress of the Chinese Communist Party, the period since the previous Congress five years ago has been extraordinary. China's economic achievements have been arousing not only astonishment and admiration but also some anxiety. In the past twelve months alone, The People's Republic of China (PRC) has overtaken Canada as the biggest source of imports to the USA, and overtaken the USA as the biggest source of imports to the European Union. Concern about the low level of investment in Africa has been displaced by concern about the effects of the high level of Chinese investment in Africa; there is now even anxiety about the effects of investment by Chinese state-owned firms into the Western economies. The Chinese Communist Party is also expressing concerns. The themes of its 2007 Congress included protection of the environment and the achievement of social harmony. According to some estimates, China has displaced the USA as the world's biggest source of greenhouse gases. Inequality is rising as fast as pollution: China now has over 800 individuals with a personal wealth of more than a hundred million US dollars each, up from 500 in 2006; while the average income in rural areas of China is 480 dollars per year. Made in China. Hu Jintau's remark on the extraordinary nature of the most recent years can be faulted in only one sense: China has been making phenomenal economic strides, and along the way...
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...W O M E N ’ S C O M M I S S I O N for refugee women & children Copyright © January 2000 by Women’s Commission for Refugee Women and Children All rights reserved. Printed in the United States of America ISBN: 1-58030-000-6 Women’s Commission for Refugee Women and Children 122 East 42nd Street New York, NY 10168-1289 tel. 212.551.3111 or 3088 fax. 212.551.3180 e-mail: wcrwc@intrescom.org www.intrescom.org/wcrwc.html w cover photographs © Rachel K. Jones, Marc Sommers, Sarah Samson, Holly Myers, Anne-Sophie Rosette, International Rescue Committee M I S S I O N S TAT E M E N T The Women’s Commission for Refugee Women and Children seeks to improve the lives of refugee women and children through a vigorous program of public education and advocacy, and by acting as a technical resource. The Commission, founded in 1989 under the auspices of the International Rescue Committee, is the only organization in the United States dedicated solely to speaking out on behalf of women and children uprooted by armed conflict or persecution. Acknowledgments The Women’s Commission expresses its sincere thanks to the scores of practitioners who participated in the study and to the Andrew W. Mellon Foundation, UNHCR (Senior Coordinator for Refugee Children Office) and Dr. Gail Furman for their generous support and commitment to children and adolescents affected by war and persecution. This report was researched and written by Jane Lowicki, Senior Coordinator, Children and Adolescents...
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