...8 Vertical Collaboration in the Supply Chain Sanda Renko Faculty of Economics & Business University of Zagreb Croatia 1. Introduction Supply chain is a research area which has attracted the attention of many researchers for more than 20 years (Mehrjerdi, 2009) due to costs and time involved in managing materials, information and financial flows from the point of origin to the point of consumption. The simplest definition of the supply chain suggests (Waters, 2003) that it consists of series of activities and companies that move materials through on their journey from initial suppliers to final customers. On that journey each company somehow is adding value to the product. However, due to an increasing competition on the market and due to more demanding and more sophisticated customers, the picture of supply chain is getting more complicated. If we take into consideration that many companies have crossed their borders and have included some geographically separate operations into their supply chain, it is very difficult to successfully integrate and to manage all related activities. In the praxis, it is normally that every company is working for its own benefit resulting in duplicating effort and reducing productivity, lowering efficiency, higher costs and decreasing the level of customer services. However, environmental uncertainty expressed through shortening product life cycle, expanding product proliferation, and more demanding customers requires from...
Words: 7210 - Pages: 29
...Management Operations and Supply Chain Case Studies In: Business and Management Operations and Supply Chain Case Studies Operations and Supply Chain Case Studies In today’s environment of global shopping where the demand for products is as wide as the number of firms offering them, orders can be placed in advance or at a moment’s notice from across the globe. The question of the manufacturer or reseller is how to best manage production across the supply chain. This paper will have two parts to it; part one will review the case study of the Realco Breadmaster. It will provide analysis on the current supply chain management and will make recommendations for a more strategic approach. Part two will focus on a case study for Toyota. This case will focus on quality and the Lean philosophy. First, it is important to provide some foundation support of what operations and supply chain management entail. Every firm or organization must make a product or provide a service to someone that is needed or valued. Operations are the collection of people, technology, and systems that are in a firm whose primary responsibility is to provide the company’s products or services (Bozarth & Handfield, 2008). “Supply chain is the network of manufacturers and service providers that convert and move good from the raw materials state through to the end user” (Bozarth & Handfield, 2008, p.4). Planning and controlling operations and supply chains are critical to the strategic...
Words: 526 - Pages: 3
...Individual report on the Critical analysis of the case-study on Nissan-cogent Master of Science in Supply chain management (M25EKM) Phil Southey and Ike Dike Andrew Philip kakooza SID: 3532647 ABSTRACT In today’s business economy it has been said that the automotive industry among other industries have hugely occupied the United Kingdom economy and continue to do so, Nissan a very famous automobile company has been one of the most hugely successful companies both in UK, Europe and globally and has continuously met high quality excellence through its quality, cost, delivery and development as well maintaining good management. With the exit of Nissan’s N96 program, Nissan moved to implement the Nissan cogent (co-development programme initiative which had been developed between Cranfield university, Nissan European technology centre Europe and 80 of Nissans suppliers initially the cogent programme works alongside Nissan’s NEXT 21program. The cogent programme has been focused upon the suppliers in the loop design and looked to engage all supplier companies and personnel working in the design and development process. Basing on this after conducting a further study on Nissan cogent we want to fully understand how Nissan has managed to achieve world class standards and identify how Nissans cogent program has played a huge role in achieving this. INTRODUCTION Established in 1933 Nissan is a well renowned manufacturer in the automobile industry that...
Words: 2741 - Pages: 11
... ASSIGNMENT ON GLOBAL SUPPLIER RELATIONSHIP MANAGEMENT SUBMITTED TO: PROF.KAVITHA.TC SUBMITTED BY: VENKATESH REG: 141202052 INTRODUCTION GLOBAL SUPPLIER RELATIONSHIP (SRM) is a discipline or set of strategic planning and managing with relation to the third party organization which supply goods / services in order to maximize the profit and reach the organization goal. Global supplier relationship is under the broad category of supply chain management. As the business is global , market for the manufacturer has been extended to domestic to global, increase in the market demand and the availability of the resources / delivering the material in time with lower cost is been a primary objective of majority of the company in today competitive market . the organization have realized the importance of supplier relationship A organization which has good relation with its supplier can again a competitive advantage over their competitors, good relationship with the supplier needs a long term trust to get build up. “Competitive advantage is increasingly a function of supply chain efficiency and effectiveness.... the greater the collaboration, the greater the likelihood that an advantage can be gained.” (1) (Lamming) LITREATURE REVIEW A manufacturing company in Iraq trying to figure out the problem and decrease the lead time of suppliers, they have identified two main reason in lead time...
Words: 1189 - Pages: 5
...Supply Chain Supply chain is the network of vendors of raw materials plants that change important products and the centers of distribution for the products to get to the buyers. Myerson, P. (2015) further refers supply chain as the value of chain, it the network that includes producing and delivering services or products. The integration of customer requirements at the same time, the upstream supplier performance and internal process is mostly known as supply chain management. Supply chain strategies are as significant to a given company in various ways as explained below: According to kamE. et al (November, 2012) supply chain strategies is the movement of products from the initial point until it gets to the buyer and meet their requirements (demand). According to Kam. E. (November 2012) supply chain strategies are so significant to the organization or company because its efficiency lead to the good recognition of revenue. The issues experienced by the product not being available at the right moment decreases the buyers’ commitment to the product. According to the Managementguide.com (2012) many organizations take supply chain as the source of support. The best line between failure and success is measures by the organization’s supply chain Supply chain management is necessary to organization achievement and customer approval because it includes all of the actions that lead to the achievement of the association from start of planning, management of all activities and operations...
Words: 866 - Pages: 4
...Case Study 1: Eagle Manufacturing Company I. Major Facts a. In the two years Ted has been with the company, he has put together a group of professionals, experts, and support staff whose work is tops. b. The performance of Ted’s department is satisfactory. c. Employee morale in the supply department has declined. d. Communication within the department is scarce. e. There will be a loss of an employee to a competitor for a better salary. II. Major Problem a. How can Ted improve performance within the supply department that will result having a direct impact on the company’s profitability? b. How can interdepartmental communication be improved? c. How can the start of co-operations within different departments be created? III. Possible Solutions/Alternatives d. 1. Ideally, as a supply manager, your role and goal is to find the best deals of high quality products at the lowest cost. In order to do this, Ted would need to research and implement a number of strategies. i. Segmenting the company’s suppliers. – Know the supplier’s role and importance in the supply chain. ii. Establish supply chain metrics. – Use metrics that can be measured internally and externally, such as fulfillment and agility indicators and return on working capital. iii. More involvement of employee. – Inform them on how their role(s) impacts the supplier. iv. Include other departments, such as sales, operations...
Words: 932 - Pages: 4
...early skid-steer development process? Why that many or that few? The case for early integration of suppliers in the new product development process is compelling, but it is important to recognize that supplier integration is a process that must be managed properly in order to achieve maximum impact. Primary candidates for supplier integration should be based in terms of their impact on product performance, their technical complexity, their impact on product development time, and their impact on product cost. It not necessary that if 100 suppliers are required to be integrated, all the suppliers will be ready to become the part of the early development process. If company is thinking for long term integration then the supplier's future capabilities may be as important as their current capabilities. Supplier involvement in a product development effort can sometimes be uncomfortable and therefore without commitment in both organizations, the communication and sharing of information and resources necessary to make the relationship work will probably not occur. The number of potential supplier’s involvement in this situation will depend on all these factors and hence cannot be assigned a number. It can be 100 or it can be 0 2. Are there tradeoffs in terms of the number of suppliers to integrate? If so, what are the tradeoffs Yes, there are tradeoffs in terms of the number of suppliers to be integrated. Depending on the type of different skid-steers will be developed the suppliers...
Words: 1411 - Pages: 6
...Principle 1: Segment customers based on the service needs of distinct groups and adapt the supply chain to serve these segments profitably. Segmentation has traditionally grouped customers by industry, product, or trade channel and then taken a one-size-fits-all approach to serving them, averaging costs and profitability within and across segments. The typical result, as one manager admits: "We don't fully understand the relative value customers place on our service offerings." But segmenting customers by their particular needs equips a company to develop a portfolio of services tailored to various segments. Surveys, interviews, and industry research have been the traditional tools for defining key segmentation criteria. Today, progressive manufacturers are turning to such advanced analytical techniques as cluster and conjoint analysis to measure customer tradeoffs and predict the marginal profitability of each segment. One manufacturer of home improvement and building products bases segmentation on sales and merchandising needs and order fulfillment requirements. Others are finding that criteria such as technical support and account planning activities drive segmentation. Viewed from the classic perspective, this needs-based segmentation may produce some odd couples. For the manufacturer in Exhibit 1, "innovators" include an industrial distributor (Grainger), a do-it-yourself retailer (Home Depot), and a mass merchant (Wal-Mart). Research also can established the services...
Words: 3592 - Pages: 15
...The effect of strategy on the use of supply chain management tools – exploratory survey in the Hungarian automotive industry István Jenei1, Krisztina Demeter2, Andrea Gelei3 Budapest University of Economic Sciences and Public Administration, Hungary Abstract Supply chain management (SCM) usually goes beyond company boarders. Cooperating parties are required, who decide to work together. The way how this cooperation evolves depends on the strategies and practices of the parties. In this paper we examine the connection between strategies and SCM practices. Our objective is to analyze how strategy determine the SCM tools used among supply chain parties. The analysis is based on 17 interviews within two supply chains from the Hungarian automotive industry, where supply chains are defined through the car makers (Audi, Suzuki) as focal companies. Our results support the proposition that the connection between strategy and supply chain tools (configurations and practices) is very strong. It is underlined with not only the comparison of the two supply chains but can also be detected in the strategic change at one of the focal companies which resulted in supply chain changes, as well. Besides the main objective a detailed view is provided about the past, present and future of the Hungarian automotive industry. Keywords: Supply chain, supply chain management, strategy, automotive industry, Hungary Introduction content of strategy is required to operate successful ...
Words: 7204 - Pages: 29
...Case Discussion: Bose Corporation This material can be used to illustrate purchasing strategies discussed in a number of different chapters. However, it is probably best applied within the context of an integrated purchasing strategy, as the case emphasizes the importance of purchasing as a strategic function. Moreover, it covers many different areas discussed throughout the book, and can therefore be used near the end of the course to discuss some of the different concepts. It has also been used as a short case in an exam situation, in order to get students to apply some of the knowledge discussed in the classroom. While many of the issues appear fairly straightforward, it is the integration of the different issues into Bose’s supply chain strategy which makes it so interesting. Moreover, the case employs managerial practices from the areas of global sourcing, performance measurement, logistics management, supplier evaluation, and inventory management into a single unified strategy. The integration of these different practices should be emphasized in the classroom discussion. The following assignment questions relate to ideas and concepts presented throughout this book. Answer some, or all, of the questions depending on the student's progress in covering the following chapters. Assignment: 1. Discuss how the strategy development process might work at a company like Bose. The strategy development process typically begins with the identification of customer needs...
Words: 2301 - Pages: 10
...The impact of buyer-supplier relationship and purchasing process on the supply chain performance: a conceptual framework Melody J. Hsiao University of Sydney Sharon Purchase University of Western Australia Shams Rahman University of Sydney ABSTRACT Supply chain performance is a rapidly developing area of research. Many companies are trying to find tools for enhancing performance measures in response to turbulent business markets and for efficiently controlling their business activities. Little empirical research has been conducted on the performance of retail supply chain in Taiwan and other Asian countries. Two factors affecting current retail supply chains, buyer-supplier relationships and purchasing processes, and their antecedents that are relevant to this unique cultural environment will be investigated. The objectives of this research are: (1) to identify the determinants affecting the performance of the supply chain at the retail level; (2) to define the antecedents related to each determinant; and (3) to present the conceptual model for this particular context. This research will contribute by presenting a conceptual model for supply chain performance that is relevant to small and mediumsized businesses that predominate Taiwan. INTRODUCTION Supply chain management (SCM) is “a key strategic factor for increasing organizational effectiveness and for better realization of organizational goals such as enhanced competitiveness, better customer care and increased profitability”...
Words: 9092 - Pages: 37
...European Journal of Marketing Emerald Article: Value creation in supply chain relationships: a critique of governance value analysis Trond Hammervoll Article information: To cite this document: Trond Hammervoll, (2009),"Value creation in supply chain relationships: a critique of governance value analysis", European Journal of Marketing, Vol. 43 Iss: 5 pp. 630 - 639 Permanent link to this document: http://dx.doi.org/10.1108/03090560910946963 Downloaded on: 07-07-2012 References: This document contains references to 41 other documents To copy this document: permissions@emeraldinsight.com This document has been downloaded 2200 times since 2009. * Users who downloaded this Article also downloaded: * James DeLisle, Terry Grissom, (2011),"Valuation procedure and cycles: an emphasis on down markets", Journal of Property Investment & Finance, Vol. 29 Iss: 4 pp. 384 - 427 http://dx.doi.org/10.1108/14635781111150312 David Wyman, Maury Seldin, Elaine Worzala, (2011),"A new paradigm for real estate valuation?", Journal of Property Investment & Finance, Vol. 29 Iss: 4 pp. 341 - 358 http://dx.doi.org/10.1108/14635781111150286 François Des Rosiers, Jean Dubé, Marius Thériault, (2011),"Do peer effects shape property values?", Journal of Property Investment & Finance, Vol. 29 Iss: 4 pp. 510 - 528 http://dx.doi.org/10.1108/14635781111150376 Access to this document was granted through an Emerald subscription provided by University of Pretoria For Authors: If you would like to write for...
Words: 4768 - Pages: 20
...at long term success. Achieved through customer satisfaction. - Total Quality Management is a management technique used by managers in the production chain and who deal with the tactical and operational decisions. The TQM is organised from senior management and implemented by supervisors and employees in the production area. TQM is a process whereby the need to get everything right the first time and to continually improve the business production is required. Getting things right first time is important to ensure that the business focuses on the customer. - The advantages of total quality management is that the company benefits by having a dedicated workforce who strive and achieve in improving the production line. The raw materials would have to be inspected by workers and line managers to ensure that the goods are free from defects which eliminates and reduces wastage. This in turn reduces costs. The TQM method also has the advantage by having a more productive and successful workforce strategy also has better motivation. The TQM also works by having quality circles of team members and management where their ideas in improving the decision making process is also accomplished. The focus is on the customer in meeting their needs first. Where goods are ordered and distributed the TQM works by coordinating deliveries of supplies to times when the business needs it most. This process the goods being over ordered or having shortages of stock and therefore the costs of holding excess...
Words: 1618 - Pages: 7
...131–163 Understanding supply chain management: critical research and a theoretical framework I. J. CHENy* and A. PAULRAJy Increasing global cooperation, vertical disintegration and a focus on core activities have led to the notion that firms are links in a networked supply chain. This strategic viewpoint has created the challenge of coordinating effectively the entire supply chain, from upstream to downstream activities. While supply chains have existed ever since businesses have been organized to bring products and services to customers, the notion of their competitive advantage, and consequently supply chain management (SCM), is a relatively recent thinking in management literature. Although research interests in and the importance of SCM are growing, scholarly materials remain scattered and disjointed, and no research has been directed towards a systematic identification of the core initiatives and constructs involved in SCM. Thus, the purpose of this study is to develop a research framework that improves understanding of SCM and stimulates and facilitates researchers to undertake both theoretical and empirical investigation on the critical constructs of SCM, and the exploration of their impacts on supply chain performance. To this end, we analyse over 400 articles and synthesize the large, fragmented body of work dispersed across many disciplines such as purchasing and supply, logistics and transportation, marketing, organizational dynamics, information management, strategic...
Words: 17828 - Pages: 72
...HOW SUPPLY CHAIN MANAGEMENT HAS CHANGED THEY WAY WE DO BUSINESS Marlie A. Selke Embry Riddle Aeronautical University WW LGMT 536 – Purchasing for Logistics & Supply Chain Management Professor Dr. Mohammed Arif September 30, 2013 TABLE OF CONTENTS Abstract 3 History of Supply Chain Management 4 Why is Supply Chain Management Important to Business 5 Innovation 7 How to Maintain a Competitive Advantage 8 Skill Set Requirements 11 Future of Supply Chain Management 13 Conclusion 16 References 17 TABLE OF FIGURES Figure 1.1 Creating Additional Value by Thinking Differently About Categories 14 Abstract This research paper addresses the effects that supply chain management has on businesses. Supply chain management is the active management of supply chain activities to maximize customer value and achieve a sustainable competitive advantage. Supply chain activities include everything from product development, sourcing, production, information systems, as well as logistics. An effective supply chain management works with cross-functional teams (e.g. requirements form marketing or engineering) to achieve organizational goals through effective planning and management. This paper will take a look at the history of supply chain management, discuss why it is important to business, explore the latest innovations, discuss how to maintain a competitive advantage in a changing environment, address the required supply chain management skill set requirements...
Words: 3762 - Pages: 16