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The Three Causes Of Change In A Business Environment

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Change in almost any aspect of a business enterprise’s operation can be met resistance. Nowadays, changing in business circumstances requires managers to take preventive action aimed at stabilizing the enterprise and resolve conflicts that may threaten the enterprise’s future. Managers will be acting as change agent and responsible for managing the organizational change process. Change agents can be a manager within the organization, but could be a non-manager such as outside consultant who has objective perspective when analyze enterprise’s lack. According to (Robbins and Coulter 2011, p.155) Managers will face three main types of change: structure, technology, and people. Changing structure driven by changes in the external environment or …show more content…
So, when confronted with change, their tendency to respond change as the source of resistance. The third cause of resistance is the fear of losing high self-esteem which they already got such as status, money, authority, friendships, personal convenience, or other economic benefits. So that, the more that people have invested in the current system, the more they resist …show more content…
They believe that a proposed new job procedure will reduce product quality. But, these all resistance to change may be a positive in some instances if by listening to their reasons, company can make a more effective changes. There are six techniques for reducing resistance to change, such as education and communication, participation, facilitation and support, negotiation, manipulation and co-optation, and coercion (Robbins and Coulter 2011, p.159). Education and communication can help reduce resistance due to misinformation with the intention of clear up misunderstandings. Participation can reduce resistance by involved every individuals who directly affected by the proposed change into the decision-making process. Participation can increase involvement, commitment and acceptance of employees by allows them to express their feelings. Facilitation and support such as employee counseling, theraphy, new skills training, or a short paid leave of absence help employees face the fear and anxiety associated with the change effort. Negotiation may useful when resistance comes from a powerful group and company needs to exchanging value for an agreement to lessen the resistance to change

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