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Toyota Social Performance

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MGMT 1001 COMMUNICATION IN BUSINESS
SEMESTER 1 - 2016
ASSESSMENT ONE

Surname : Chee
Given Name: Qing Hui, Alex
Student ID: 700017017 / 17495787
Email: 7e2a9878.student@student.curtin.edu.my
Unit Name: COMMUNICATION IN BUSINESS
Unit Code: MGMT 100
Assignment Title: Environment & Human rights
Company: Toyota
Date Submitted: 04/04/2016
Tutorial Day: THURSDAY
Tutorial Time: 1630-1830
Word Count 1526 Words

Environment and Human Rights
A research of Toyota’s social responsibility and performances

Nowadays, how a business gaining profit is not only receiving and taking from the society but giving back to the community as well. By organizations participating in Go-Green activities or sponsoring charity event are example of an act of giving back to the community (Kayla Matthews 2015). Milton Friedman proclaimed that “The social responsibility of business is to increase its profits” (Milton Friedman 1970), and has wide-ranging of benefits well beyond the economic profits only. But why don’t more organizations to join and invest in CSR program because the financial benefits from it are hard to measure and they chose to become a benefit organization to satisfy the profits return to their shareholders. In the end of 2015, Toyota beaten Volkswagen and remain world’s largest automobile manufacturer (Bertel Schmitt 2015). Toyota motor corporation is a Japan-based company that mainly involved in automobile business and established in 1936 with its founder Kiichiro Toyoda (Toyota.com). Until today Toyota produce 10 million vehicles per year, 300 thousand of employees and reached a capital of 400 billion yen (Toyota.com). As a well-known organization in the world, they cannot deny their social obligation and

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