...Tupperware Brands Corporation (Tupperware Brands) is a global direct-to-consumer company engaged in the manufacture and sale of Tupperware products and cosmetics and personal care products. Ever since it was created by Earl Tupper in 1948, Tupperware's products have been a staple of the American home. In 2005, Tupperware started its expansion by increasing the diversity of its products. Tupperware Brands has expanded to almost 100 countries around the world under its eight brands -Tupperware, Armand Dupree, Avroy Shlain, Beauticontrol, Fuller, NaturCare, Nutrimetics and Nuvo. Tupperware Brands Corporation is the leading global marketer of innovative, premium products across multiple brands utilizing a relationship-based selling method through an independent sales force of 2.9 million. The sales process at Tupperware involves having existing sales people work to recruit new members to expand its direct sales network. (Tupperware Brands Corporation) Tupperware Brands has been named to Fortune magazine’s 2015 World’s Most Admired Companies list for the eighth consecutive year. The company is ranked on the annual list in the Home Equipment, Furnishings category. Tupperware Brands ranked first within the industry in the category for global competitiveness. “Tupperware Brands’ global mission is to empower women around the world, enable their financial independence and change their lives through opportunity, support and relationships,” said Rick Goings, Chairman and CEO of Tupperware...
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...The Tupperware Concept Tupperware conducts its business through a single business segment, manufacturing and marketing a broad line of high-quality consumer products for the home. The core of Tupperware's product line consists of food storage containers that preserve freshness. In recent years, Tupperware has expanded its offerings in the food preparation and servicing areas through the addition of a number of products lines; microwaveable cooking, pots and pans and other kitchen tools. The development of new products varies in different markets in order to address differences in cultures, lifestyles, tastes and needs of the markets. Tupperware Corporation, whose well-known Tupperware parties have spread to more than 100 countries, is one of the largest direct sellers in the world. Tupperware depends almost exclusively on the word-of-mouth from their independent sales force, with no other advertising taken into use. Relying on independent consultants for sales, the company generated more than $2.3 billion in sales revenues in 2010. The History To understand Tupperware reputation a look into the origins and early history is needed. Company founder Earl Tupper had by 1942 developed a plastic that was both durable and safe for food storage. The lightweight, flexible, and unbreakable material was also clear, odorless, and nontoxic. Tupper dubbed the new material Poly-T, and he further refined the product over the next few years. In 1946 he founded Tupperware, and began manufacturing...
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...Introduction Tupperware is the name of a home products line that includes preparation, storage, containment, and serving products for the kitchen and home, which were first introduced to the public in 1946. Tupperware develops, manufactures, and internationally distributes its products as a wholly owned subsidiary of its parent companyTupperware Brands Corporation and it is marketed by means of direct sales through an independent sales force of approximately 1.9 million consultants. Tupperware is a world-wide producer of Polyethylene-based kitchenware and food containers. The company is currently based out of Orlando Florida and has been in business for over sixty years. Tupperware is best known for its line of sealable, stackable, high stress, temperature-resistant food containers that have become common kitchen items all over the world. Tupperware began in 1946 by Earl Silas Tupper when he met Thomas Damigella and Brownie Wise who were trying to sell household products through Stanley Home Products. The three entrepreneurs joined together and began producing the line of Tupperware that has turned into the product base it is today. Tupperware, a member of the DSA, supports charities and fund raisers through direct donations. The company's management team claims to be strongly committed to giving back to communities and helping those in need. Many Tupperware products originally boasted the patented "burping seal", exclusive to Tupperware. Most Tupperware containers are made from...
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...JIUNN JINN | TP026057 | Hand in Date | 26 November 2012 | Lecturer | Ms.DARLINA BINTI AWANG MOHDAR | Word count | 2107 words | Table of Contents Page Abstract 2 Introduction 3 What is Quality? 4 Importance of Quality 5 Customer Satisfaction 6 Personal experience 7 Recommendation 9 Conclusion 10 References 11 Abstract My purpose of this research is to discuss how good or bad quality can affect customer satisfaction and their experiences. At the same time, I go in depths study the reaction of customer’s decision when the particular product met, exceeded and not met with their demands. As the potential leader in the housewares industry, Tupperware must able to fulfill all the basic criteria and even be advance on that. In the other hand, I also research and observe how Tupperware Brands Corporation resolves the dilemma and...
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...Just For Decoration By:Ruthy Shvalbe White walls. The window welcomed a quiet breeze. It was morning, but no sound of an alarm, it would not be necessary, he wouldn’t hear it anyway. He rolled onto his back, eyes open and slightly bloodshot, he blinked. He turned his head to the left. Another morning without her. Her pillow was still present, her watch was still lying there on the wooden night stand, unworn for months now. Her presence was still so strong, but she was absent. The heavy skin around his eyes made it seem only possible for a slow blink. Gravity stretching his wrinkled skin towards the ground, his mouth had a too be consciously held shut. He sat up. He turned to the right, into the warm rays of the sun. His feet stuck slightly to the wooden floor in-between each step, they were still warm from incubating under the sheets all night. He turned on the tap. The water began gushing out. He enjoyed the warm caress the water gave as it blanketed over his entire hand. He began to lather, his left hand taking care of his right hand first, in a circular motion, the soap got squeezed out from in between his fingers. Rinsing the soap off his hands he gave his face splash of water. His right hand turned the tap off. While he looked at his eyes in the mirror, he was a little older than yesterday. The dim light in the kitchen was just strong enough to assist his actions. He heated up some leftover dinner from last night in the microwave. He pulled out the leftovers...
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...Lorem ipsum dolor sit amet, cu vix affert offendit accommodare, mea ea alii timeam conclusionemque, est te decore comprehensam. Cum dolorum fastidii constituam at, quis altera pertinax mea id. Meliore epicuri mentitum vel ut. Ornatus principes no duo, ius in recusabo dissentiunt. Ea mei epicuri nominati, qui eu quod repudiandae. Ea primis accusamus mel, inimicus imperdiet honestatis ne ius, eos te utinam propriae tincidunt. Id summo iudico admodum his, maiestatis consetetur at quo, eum habemus ancillae id. Mea partem imperdiet et, eu sea inani harum, accusamus laboramus id nec. Usu graeco principes maiestatis cu, mel elaboraret consequuntur ut. Ne usu munere primis dolorem, graeci laoreet intellegam ut sea. Ex vim euismod omnesque scripserit, vel an choro dictas rationibus, qui eius latine sapientem ad. Oratio adipisci ullamcorper no mei, nam elitr splendide ex, magna admodum contentiones eu per. Alia invenire ullamcorper an eos, eu vero offendit quo, duo ex cibo ludus dissentiunt. Ex dicta fabellas mel. Prima maiorum eloquentiam mei eu, vim malorum efficiantur ut. Ea sonet ludus ponderum has. Ut nam laudem melius eloquentiam, sed aperiri aliquam ut. Vel no purto dissentiet. Nam natum regione reformidans at. Ius legimus vivendo platonem ne, an vel commune apeirian, quod nisl epicurei has cu. Ne ipsum laoreet vim, ne tota omnium usu, ei nibh labore reprehendunt mea. Eam eu mutat soleat incorrupte. Pro ad odio phaedrum, impetus perfecto evertitur in eam. In his enim...
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...STUDY ON CONSUMER BUYING BEHAVIOUR TOWARDS TUPPERWARE PRODUCTS by Archit Vashishth Roll no.-56 Under the guidance of Ms.Tina Chadha Mrs.Neha Srivastava Associate Business Director Assistant professor ,Marketing Allied Media Network KJ SIMSR KJ Somaiya Institute of Management Studies & Research May ,2013 Declaration I Mr./Ms. …………………………………………….hereby declare that this project report is the record of authentic work carried out by me during the period ………. to …………. and has not been submitted to any other University or Institute for the award of any degree or diploma etc. Signature Name of Student Roll No. Date ...
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...Consumer Behavior |Program |: |MBA |Class of |: |2009 | |Credit |: |3 |Sessions |: |33 | |Course Code |: |SL MM 602 | | | | Objective To understand the various factors influencing behavior of consumers – as individuals and as members of a group/society, and also the impact of consumerism in the contemporary environment. To understand the behavior of consumers – decision making, post-purchase behavior, behavior in a shopping environment, etc. To understand the behavior of organizations as consumers. |REFERENCE BOOKS |AUTHOR / PUBLICATION | |Consumer Behavior |ICMR | |Consumer Behavior, 5e |Leon G Schiffman and Leslie Lazar Kanuk, Prentice-Hall, India | |Consumer Behavior |Hawkins, Best & Coney, McGraw Hill | |Consumer Behavior |Blackwell, Miniard & Engel, Thomson ...
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...……………………………………………………. 12-13 Marketing Objectives ……………………………………………………. 14 Identifying Target Markets ……………………………………………. 15 Marketing Strategies …………………………………………………….. 16-18 Developing Financial Forecasts ……………………………………… 19-21 Implementing, Monitoring and Controlling …………………… 22-23 Revising the Marketing Plan ………………………………………….. 24 Reference List ……………………………………………………………….. 25 Appendices …………………………………………………………………… NIL Executive Summary For the best part of 11 years, Tupper-Won’t-Wear has been striving to create the highest possible quality range of plastic containers for the use of storing food which withstands the test of time and is affordable to all without the compromise of quality. The Tupperware products that are sold through us or any other business comes with a lifetime guarantee to emphasise on our confidence with all products sold in our store .Currently we have been successful with the integration of our product with a minority of the population and were satisfied with our position within the market. However in recent times we have felt the need to implement more products aimed towards families, mainly those with younger children in order to expand our customer base and overall our market share. Tupper-Won’t-Wear offers a variety of products with the purpose of preparation, storage, containment and serving products for the kitchen and home. As well as plastic containers Tupper-Won’t-Wear also is a resource for all non-kitchen...
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...theory states that all cells reproduce new cells,while passing their genetic information. In addition, cells make up all living things, metabolize energyand that the chemical make-up of cells is similar. The objectives for this lab are to gather the materials,which include gelatin packs, plastic bags, water, Tupperware, bowls, and some small various householditems. The other objectives are preparing the gelatin as directed, gathering the household items that willserve as cell organelles, pouring the gelatin in the bag and placing the items in the plastic bags. Thenplace the cell replicas in the refrigerator for 24 hours. Results After twenty-four hours, I removed the cell replicas from the refrigerator and observed them. They didnot look exactly like I planed but they were understandable. Discussion Replicating the cell structures provides better understand the structure and the function of the cells.This lab also helps to understand how cells provide life, create energy, produce food and reproduce.Putting the plant cell in a plastic bag and then a Tupperware container represent the cell membrane andthe cell wall. The animal cell was not put in a Tupperware container because it does not have a cell wall.The gelatin represents the cytoplasm of the cells and holds...
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...For inquiries, contact Marcella by email (m.randazzo@unido.org), information available on request. Items are located in Spring Valley (Westlands). FURNITURE | QUANTITY | UNIT PRICE | $$$ | | | Orthopedic office chair | | | KES 12,000.00 | | | Painted stool | | | KES 1,500 | | | curtains with shade - width: 133cm; length: 158cm | 4 | 2000 | KES 8,000.00 | | | curtains with shade - width: 275cm; length: 135cm | 2 | 3000 | KES 6,000.00 | | | small clay vase (on the left) | | | KES 1,000.00 | | | big padlocks | 2 | 3000 | KES 6,000.00 | | | big wicker yellow lampshade | | | KES 700.00 | | | wicker shoe rack | | | KES 2,500.00 | | | small glass vases | 3 | 500 | KES 1,500.00 | | | laundry basket | (on the right) | | KES 1,000.00 | | sold | iron | | | KES 700.00 | | | tools (various) | | | KES 7,000.00 | | | wicker shelves + drawer | | | KES 2,000.00 | | | wicker drawers | | | KES 3,000.00 | | | wicker shelves | | | | | | Flashlight (with plug to charge it) | | | KES 1,500 | | | Small kichen tools | | | | | | Meat grinder | | | KES 1,500 | | | Ramston kettle | | | KES 1,000 | | | Machine for tomato paste | | | KES 1,000 | | | Ceramic pizza stone | | | KES 4,500 | | | Pots and pans | | | | | | Large glass lid 30 cm diam. | | | KES 700 | | | Round oven ring pan for cakes 24 cm diam. | | | KES 800 | | | Small milk pan | | | KES 400 | | | ...
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...MKTG522 Integrated Marketing Communications (IMC) Campaign Plan Topic Proposal Form: Due Week 1 Complete this form and submit it to the Week 1 Course Project: Topic Proposal Dropbox. Your instructor must approve your idea, and will give you feedback and suggestions if you need help. Begin by brainstorming and generating a list—you have several options when choosing a product or service for your IMC plan. Consider choosing a brand that you have a passion for or creating a new brand for a new company or a new brand for an existing company. Perhaps you would want to select a product extension of an existing product. You might consider a different approach to marketing an existing service—you may select a product or a service. You can target consumers or businesses. You may choose a product or service offered by your employer or your own business, or one from another organization. Ultimately, to maximize your learning experience, choose a product or service brand that you have an interest in. Make sure there is information available about the industry and target market of the brand that you have selected. Think about why this brand needs an IMC Campaign—or why the existing campaign needs to be changed—what problem are you solving? Your name: BACHU LAXMI KIRTI Identify and describe the selected brand: Well,I have identified the most popular network marketing gaint,’AMWAY’. Which is an American company using multi-level marketing techniques to sell a variety of products, primarily...
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...Outline Global Company Profile: Tupperware What is Forecasting? Forecasting Time Horizons The Influence of Product Life Cycle Types of Forecasts The Strategic Importance of Forecasting Human Resources Capacity Supply-Chain Management Seven Steps in the Forecasting System 4-2 Outline - Continued Forecasting Approaches Overview of Qualitative Methods Overview of Quantitative Methods Time-Series Forecasting Decomposition of Time Series Naïve Approach Moving Averages Exponential Smoothing Exponential Smoothing with Trend Adjustment Trend Projections Seasonal Variations in Data Cyclic Variations in Data 4-3 Outline - Continued Associative Forecasting Methods: Regression and Correlation Analysis Using Regression Analysis to Forecast Standard Error of the Estimate Correlation Coefficients for Regression Lines Multiple-Regression Analysis Monitoring and Controlling Forecasts Adaptive Smoothing Focus Forecasting Forecasting in the Service Sector 4-4 Learning Objectives When you complete this chapter, you should be able to : Identify or Define: Forecasting Types of forecasts Time horizons Approaches to forecasts 4-5 Learning Objectives - continued When you complete this chapter, you should be able to : Describe or Explain: Moving averages Exponential smoothing Trend projections Regression and correlation analysis ...
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...did eventually go grab the water bottle that was left on the table and tossed it into the plastics bin once it was clear that the woman would not be returning. A man enters and sits down at the table next to me and he pulls out Tupperware with pasta in it, he proceeded to heat it up in the microwave then returned to his seat to eat it. This man reaches into his book bag and pulls out a metal fork from home to eat his lunch with. The differences between the artifacts being used and those destined for secondary refuse appears to depend on quality of the materials the objects are made out of. The water bottles that were disposed of were a much thinner cheaper plastic than the refillable bottles several students had. I found it interesting to see the students take their empty refillable water bottles out to the refill station and were able to refill their bottles for free, as well as reduce the amount of refuse accumulated. It made me wonder why the thinner plastic bottles are not also saved and refilled. Was it because the refillable bottles cost more money? Possibly the refillable plastic bottles are more durable than the thin plastic bottles. I also noticed that plastic forks were thrown away after use, but then a young man brought in a Tupperware container filled with pasta and went and...
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...Sales and Distribution Management Program Credit Course Code : PGPM : 3 : SL MM 606 Class of Sessions : 2012 : 30 Objective To make the student aware of issues related to sales force management focusing on ―selling‖ as a tool of Marketing Communication. The study of Channel Management offers an appreciation of logistics of information and goods, and exposes students to the types of systems required to optimize organizational efficiency through this function. Learning Objective: The aim is to prepare students to manage sales and channel teams for different types of selling, with the purpose of enhancing value based output and productivity Learning Outcomes: REFERENCE BOOKS Sales Management - Decisions, Strategies and Cases. 5ed Marketing Channels: A Relationship Approach Sales & Distribution Management Sales Management Sales and Distribution Management – Text & Cases Retailing Management – Text & Cases, 2 nd AUTHOR / PUBLICATION Richard R Still, Edward W Cundiff, Norman A, P Govoni- PCI Coughlan, 7th ed IUP Panda / Sahadev Havaldar / Cavale. Tata Mcgraw Hill - 2007 Pradhan, Swapna. Tata McGraw-Hill - 2006 e Faculty teaching the subject in all PGPM Campuses should refer Articles, Journals, Websites. Detailed Syllabus Introduction: Emerging Trends in S & D, Linking S & D Role & Responsibility of Sales person: - Cross Functional Linkages, Types of selling, Value Proposition, Lifetime Customer Value Creation- Key Accounts Management. Selling Skills: Communication...
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