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Understanding Rhetorical Structures
Braxton Malik Parham
ITT Technical Institute – Oklahoma City

This is a rhetorical analysis of the effects of audience, purpose, and context can have on an argument, based on the article of “Net Neutrality Is Here – Thanks To an Unprecedented Guerilla Activism Campaign” by Lee Fang of “The Intercept” written on February of 2015. The article of “Net Neutrality Is Here – Thanks To an Unprecedented Guerilla Activism Campaign” by Lee Fang, was written with the purpose of informing the nation that net neutrality is important and worth fighting for. Not everyone in my community knows about the importance of net neutrality, and how if it didn’t exist ISP’s would become monopolies and would control the internet “the world at your fingertips”.
Also, The Context of the article was put in a manner of victory in the hearing of 2015 and all the different supporters and activist for net neutrality was unprecedented no one expected support in such numbers but the string of events they pulled got the activist group the publicity they needed to get the importance of net neutrality, at least understood because entrepreneurs in the app development community couldn’t really flourish because ISP’s might see them as competition and either cut them completely out or just charge them their house and home in order to operate. The simple fact that people can even do that is simply appalling big monopoly businesses shouldn’t exist because they only make money at the expense of others, and I believe that’s what the author of the article on “Net Neutrality Is Here – Thanks To an Unprecedented Guerilla Activism Campaign” “Lee Fang - of The Intercept, 2015” was trying to rely in his article that I rhetorically analyzed.
Finally, the audience is hands down the most important part of the argument because the point anyone is trying to get across in an argument is nullified or made true in the audience and depending upon the audiences interest in what it is that you may be trying to put into perspective the importance in audience is amazingly crucial because in this instance if the context wasn’t put as it is and the audience wasn’t who they were the emotions from the case victory couldn’t be relayed and also people need to be informed on how net neutrality is stopping big ISP’s from monopolizing the internet and charging us an arm and a leg for a download. The audience is pretty much the entire world but the context puts it in perfect perspective versus the way ISP’s could’ve put it and made you fall in love with them controlling the internet and that would be horrible possibly the worst thing since 911.
For sure, the most important part of this rhetorical analysis and the article of “Net Neutrality Is Here – Thanks To an Unprecedented Guerilla Activism Campaign” by Lee Fang of “The Intercept” written on February of 2015 is the purpose. The purpose of this article is to inform the public that ISP’s have been defeated in their latest attempts to conquer the internet and that there were so many different races that came out to support, and also that the diversity calls attention to the need for people to know what net neutrality is stopping and the fact that big companies such as Cox and etc.. Are internet service providers (ISPs) and they are so money hungry that they would charge astronomical amounts to Netflix and competitors all the way down to apps that could even create waves in the tech industry they are trying to remove the ability to be creative in the tech industry.