...WestJet Ltd. Business History West Jet Airlines is the second largest airline in Canada, the first being Air Canada. The Airline has its headquarters in Calgary, Alberta, Canada. It is run by Gregg Sarektsky, who is the CEO and President of the airline and Clive Beddoe, who is both the Chairman of the board of directors and a co-founder of the Airline. West Jet Airlines employs roughly 10,000 employees as of August 2014. The Airline was founded by Clive Beddoe, David Neelman, Mark Hill, Tim Morgan and Donald Bell. WestJet Airlines is a non-unionized company and is not part of any other airline alliance. It however has a subsidiary- WestJet Encore. The Airline’s first flight was on February 29, 1996. (Arnusch, 2013) The Airline in its early starting years had all its routes in Western Canada, and this is where its name is derived from. Between 1996 and 2001, the airline experienced changes in leadership and shareholding. The Companies changed its CEOs From Clive Beddoe, to Steve Smith in 1999. As of 1999, the company made its first Initial Public offering. Steve Smith was replaced by Clive Beddoe again in 2000 until 2007. Later the company rose, expanding its destination flights to include more international flight. In terms of domestic shares, the airline rose from 7% in the year 2000 when, Air Canada was at 77% to 38% in the year 2009 when Air Canada was at 55%. The airline is clearly rising against its main competitor. (The Globe and Mail). The Airlines main goals as of...
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...analysis of The West jet, we are going to see how IT, Business Strategy and IT governance can be utilized in upgrading an organization so that it provides better customer service and satisfaction. Analysis :- West Jet Airlines known for its "High Value and Low Fare" was working fine with its in- house small but efficient Information technology services(It worked as the integral growth of the West Jet) until it started facing hindrances in code share. The systems in the west jet were stand- alone systems and were not able to collaborate with the international Airlines Systems. Initially, West Jet selected Sabre to move to International reservation system but it was not commendable. There were some issues with the IT Infrastructure. I perceive not having an IT expertise at an executive level is a major drawback for any growing organization since the business strategies have to be in sync with the IT requirements. Realizing that, the CEO along with other executives signed a contract with Cheryl Smith to be the CIO for The West jet. Since The West jet wanted to use IT to move to next level so Cheryl was responsible for raising the IT systems and infrastructure at par with other Airlines who were also growing at an alarming rate. When Cheryl joined West jet, she had no clear idea about the IT infrastructure of West Jet. She found that there was a major drawback in IT Governance Model of the Organization. I perceive following were the critical issues with The West jet:- * De-...
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...| | |WestJet: Environmental and Porter Analyses | |BUSM 4200 | Table of Contents Executive Summary 2 Mission Statement and Vision 4 1. 4 1.0 Political/Legal 4 2.0 Economic 4 3.0 Socio-cultural 5 4.0 Technological 5 5.0 Demographic 5 5.1 Geographical 6 5.2 Income Distribution 6 6.0 Global 7 7.0 Porter’s Five Forces 8 7.1 Bargaining Power of Suppliers 8 7.2 Bargaining Power of Buyers 8 7.3 Threat of Substitute Products 9 7.4 Threat of new entrants 9 7.5 Intensity of Rivalry among Competitors 9 8.0 Core Competencies 10 9.0 Porter’s Value Chain 11 9.1 Primary Activities 11 9.2 Supporting Activities 12 Executive Summary This report identifies and analyzes key information and issues about 'WestJet Airlines Ltd.' for business purposes. It examines the company's general and industry environments, its core competencies, and its value creation activities. Most importantly, the increase in demand for lower-priced air carriers coupled with its decentralized infrastructure and strong integrated strategy, has helped make WestJet the second largest Canadian...
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...| December 11, 2009 | | JRShaw School of Business JR340 Business and it’s EnvironmentDoug KennedyBy:Andrew Hamilton, section 51 | [West Jet: An analysis of Non-Market Strategies] | | Contents History 3 Nonmarket Environment 3 Public perception 4 Private politics 5 Public politics 6 Court or regulatory scrutiny 7 Integrated Strategy 8 Leaders’ Responsibility 9 Conclusion 10 Bibliography 12 History West Jet was founded in 1996 by 5 entrepreneurs who believed they could succeed as a low-cost carrier in the western Canadian market. With a fleet of only three Boeing 737 aircraft and just over two-hundred employees, West Jet served Calgary, Edmonton, Kelowna, Vancouver and Winnipeg. West Jet went public in 1999, allowing for greater access to capital and potential for growth. In 2000 market share was expanded to eastern Canada. By 2004 West Jet began to access the U.S. and in 2006 started international flights. West Jet continues to grow into new markets and is now in position to become a major competitor among international carriers. The low cost “no-frills” service and corporate culture have been the praise of West Jet success. To use market share as a measure, West Jet began with none and now has approximately 33% Canadian market share with plans for this to increase. Nonmarket Environment West Jet has developed a very strong market position in a short period of time. They certainly have a strong marketing strategy and low-cost structure...
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...Name: Course: Professor: Date: Compare strategies between Air Canada vs. WestJet Introduction These report focuses on comparing the strategies between air Canada and WestJet. It does this by first discussing a brief background of the airlines together with their objectives. In addition, the paper goes a mile further to discuss how the two airlines carry out their market research and also the marketing tools they apply. Furthermore, it also gives an opinion on whether their strategies are in line with their objectives. Moreover, it also discusses the similarities and differences between the airlines’ strategies not forgetting the influence of the national or local government on their strategies. The conclusion gives a brief summary of the entire report. Air Canada Air Canada is a the largest full service airline in Canada and also the largest schedule provider of passenger services for fights within Canada, to U.S. and to all other major international destination to where it operates. Today the airline serves more than 32 million customers every year and its flies to more than 170 destinations in five continents. In a member of Star Airline which is the world’s number one air transport network. Nevertheless, it is the 15thlargest commercial airline in the globe and has approximately 23,200 full time employees. It has a market share of about 80% in Canada and its prime competitor is WestJet Airline (Air Canada 12) Major objectives ✓ To protect...
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...1. WestJet upgraded first while JetBlue observed. JetBlue created a backup failover system and hired a temporary call center for help. The impact was that WestJet experienced (as a result of not being patient and not waiting) significant disruptions as JetBlue’s transition and implementation went smoothly. WestJet had to compensate passengers as a result of the erratic transition. 2. The precautions were taken by JetBlue in this case. They observed WestJet’s implementation and learned from their actions. Unlike WestJet, JetBlue also hired temporary call center workers to handle basic calls. Other actions taken by JetBlue include reduce and consolidating flights, as well as waiting for a slow travel period before implementing the upgrade. These precautions helped by allowing JetBlue’s experienced operators to handle the more complex calls during the upgrade (WestJet customers experienced long waits and travel reservation difficulties). Because of this, JetBlue only had to use its failover system twice and did not have to offer its passengers compensation to its customers, like WestJet did. 3. Upgrade advantages would include having many new features immediately available with faster future implementations and lower cost platforms as well as more support for mobile platforms. However, there would be some disadvantages that would come with upgrading also. Significant upfront expenses, and significant disruptions if not done in the proper manner are just some...
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...beginnings, was ridiculed by fellow students who saw the ragged clothes and unrefined “country” manners as ill-suited for middle-class African-American society (Wilson II, 2010). John Harold Johnson was snubbed by advertisers when he founded Johnson Publishing Company, Inc. (JPC) in 1942 with a dream and a $500 loan on his mother's furniture which is the largest African-American owned and operated publishing company (Murrill, 2007). His magazines would include positive presentations and examples of African American life in the United States, leaving negative representations to others. JPC is headquartered in Chicago but has a global reach with offices in New York, DC, London and Paris. It is the home of Ebony founded in November 1945 and Jet magazines November 1951, as well as Fashion Fair Cosmetics founded in 1973, Ebony Fashion Fair founded in 1958, and the Johnson Publishing Company Book Division. Linda Johnson Rice, daughter of founder John H. Johnson, operates as president and CEO of the company (Miller, 2009). John H. Johnson is a leader and a manager. Leadership is the process of developing ideas and a vision, living by values that support those ideas and that vision, influencing others to embrace them in their own behaviors, and making hard decisions about human and other resources (Hellriegel & Slocum, 20011). No company on the be 100s has demonstrated more consistent performance than Johnson Publishing Co. (JPC), which is celebrating its 60th year as the world's No...
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...Emmett Louis Till was to African Americans what the Japanese attack on Pearl Harbor was to Americans in December 1941, or the attack of 9/11 to Americans of our own day. We therefore take refuge in telling you what happened only because why it happened is too difficult to handle, so irrational as to be incomprehensible. Emmett Louis Till was a fourteen-year-old African American born July 25, 1941 on the south side of Chicago, Ill. He was murdered by Roy Bryant and his half brother, John W. Milam, in Money, Mississippi on August 28, 1955 for "Wolf Whistling" at Carolyn Bryant, wife of Roy Bryant. Against the advice of A.A. Rayner, Emmett's mother insisted on an open casket funeral. More than 50 thousand people passed the open coffin. When Jet Magazine published a picture of the disfigured corpse of Emmett Till, millions across the world read about the lynching of the fourteen-year-old Emmett Till. Newspapers across the world carried the story. Roy Bryant and J.W. Milam were acquitted for the murder of Emmett Till. An all white-male jury took less than an hour to find the two men not guilty. Had they not taken a soda break, their deliberations would not have taken an hour, said one of the jurors. In spite of the fact that the two admitted taking Emmett Till from his great-uncle's cabin, the two men were later acquitted of kidnapping charges. The highlights of the...
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...advancements in information technology have had a marvelous effect on the global landscape.The argument will be presented, that innovation in information technology has been a major driving force behind globalization and that information technology has now become a key component of a corporation’s global business strategy.With the development of science and technology and increase of income level, industrial structures of all the countries have been also undergoing readjustment and upgrading. In recent years, developed countries in the west are gradually entering the era of knowledge economy and have started to shift to developing countries many labor-intensive industries of weak international competitiveness. This process of cross-country shift is pushing forward an in-depth development of economic globalization Technology shaped and set the foundation for modern globalization like innovations in the transportation technology such as commercial jet aircraft and the concept of containerization in the late 1970s and 1980s. Inventions of microprocessors and telecommunications enabled highly effective computing and communication at a low-cost level. Finally the rapid growth of the Internet is the latest technological driver that created global e-business and e-commerce. internet access and some of the fastest broadband networks in the...
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...Equity Research June 16, 2016 BSE Sensex: 26726 INDIA Aviation Flying high amid good times Reason for Report: Sector thematic and initiating coverage InterGlobe Aviation (Rs1,011 – BUY) Target price Rs1,268 SpiceJet (Rs66 – HOLD) Target price Rs64 Jet Airways (Rs561 – ADD) Target price Rs621 Research Analysts: Ansuman Deb ansuman.deb@icicisecurities.com +91 22 6637 7312 India’s aviation sector is set to undergo a strong growth period, which should benefit all the incumbent players, particularly on a benign crude price outlook. Our supply-demand model for domestic air traffic implies 14% growth in passengers as evidenced from firm aircraft orders and latest delivery schedules. With yield management becoming the singular strategy lever for Indian Low-Cost Carriers (LCCs), cost structures assume high importance and structural asymmetries will decide the competitive edge for the airlines. However, much of these asymmetries in cost structure are inherited from the fleet strategy adopted by various airlines, hence normally have a long-lasting impact on their balance sheets. High operating leverage proves fatal in a cyclical downturn where balance sheet strength is vital. At the comfort of hindsight, bulk orders have benefitted IndiGo with valuable incentives, which have given it the structural advantage of lower rentals, while single fleet focus and strong balance sheet have lent IndiGo asymmetrical advantages on maintenance costs, redelivery expenses and supplementary rentals...
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...POSITION PAPER ON THE AIRPORTS SECTOR IN INDIA May 2009 Department of Economic Affairs Ministry of Finance Government of India AIRPORTS SECTOR EXISTING SCENARIO 1. The civil aviation traffic has seen an unprecedented traffic in the past few years on account of booming Indian economy, growing tourism industry, entry of low cost carriers in the private sector, liberalization of international bi-lateral agreements and liberalization of civil aviation policy. In future also the civil aviation traffic is expected to grow at the same pace despite current slowdown due to global recession. But airport infrastructure has not kept pace with the growth of the civil aviation traffic. This has resulted in congestion and inefficient services in major airports, limited landing slots, inadequate parking bays and congestion during peak hours for airlines. Development of quality infrastructure will have an impact on international competitiveness and economic growth. This requires faster development of civil aviation infrastructure on public private partnership mode. In tune with the requirement many initiatives have already been started in the 10th five year plan and they are expected to continue in the 11th plan also. 2. Of a total number of 454 airports and airstrips in India, 16 are designated as international airports. The Airports Authority of India (AAI) owns and operates 97 airports. A recent report by Centre for Asia Pacific Aviation (CAPA) states that over the next 12 years...
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...Under “Western Eyes”: The Personal Odyssey of Huang Fei-Hong in Once upon a Time in China by Tony Williams Rather than being read in exclusively postmodernist terms, Tsui Hark’s series Once upon a Time in China may be understood as a new version of a Hong Kong cinematic discourse involving historical “interflow.” It deals with dispersion, China’s relationship to the outside world, and strategic forms of reintegration designed to strengthen national identity. In Sammo Hung’s Wong Fei Hung Ji Saam (West Territory Mighty Lion/Once upon a Time in China and America, 1997), Master Huang Fei-hong (Jet Li Linjie) travels to the Wild West to visit an American branch of the Po Chi Lam Clinic set up by his student Sol. During the journey, he bangs his head against a rock in a turbulent stream and loses his memory. He is rescued by a friendly tribe of Indians. Moments before we see Huang again, an Indian emerges from a tepee proudly announcing the birth of a child. When Huang recovers, he stumbles around in the Indian camp wearing an Indian costume, and his loose unbraided hair is flowing like an Indian’s. After using his martial arts prowess to defeat a hostile Indian, who ironically mouths racist American platitudes against the outsider—”His clothing is different, his skin color is different, his speech is different”—Huang is adopted into the tribe and given the name “Yellow.” Before this, he attempts to remember events of the recent past. But his vague recollections...
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...Jet airwaysMerger of Jet Airways & Air Sahara JET AIRWAYS INTRODUCTION Jet Airways (India) Ltd. is an airline based in Mumbai, India, operating domestic and international services. It operates over 330 daily flights to 50 destinations across the country and 6 overseas. Its main base is Chhatrapati Shivaji International Airport, Mumbai, with hubs at Indira Gandhi International Airport, Delhi, Anna International Airport, Chennai, Netaji Subhash Chandra Bose International Airport, Kolkata, Bangalore International Airport, Bangalore and Brussels Airport, Brussels According to the latest available figures, its share of India's domestic aviation market has increased to over 43% (up from less than 27% a few months ago), and this is still greater than any other Indian domestic operator's market share.[ HISTORY: Jet Airways was incorporated as an "air taxi" operator on 1 April 1992. It started commercial airline operations on 5 May 1993 with a fleet of 4 Boeing 737-300 aircraft. In January 1994 a change in the law enabled Jet Airways to apply for scheduled airline status, which was granted on 4 January 1995. It began international operations to Sri Lanka in March 2004. Plans to acquire rival Air Sahara, announced in January 2006, after some rough patches deal got through. The airline is owned by Tailwinds (owned by Naresh Goyal) (80%) and public shares (20%) and has 10,017 employees (at March 2007). Naresh Goyal, who already owned Jetair (Private) Limited (which provided...
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...restricted. * Flying was a dream for the middle class populace of India. Emergence Of LCC was mostly to target this middle class segment. * Air Corporations Act which was formulated in 1953 transformed the existing airlines into two nationalized entities: Indian Airlines Corporation (IA) for domestic services and Air India Corporation (AI) for international services. The Act restricted private players from operating across India * Progressively, Private sector was allowed to re-enter the market, beginning in the early 1990s during the first phase of economic liberalization in India. * By 1994, the government had approved six private carriers including Jet Airways, Air Sahara, Damania Airways, NEPC Airlines, Modiluft and East West Airlines to commence domestic operations. Only the two private carriers Jet Airways and Sahara Airlines had survived by the year 2003; but this duopoly was challenged by Air Deccan in the year 2003 by the introduction of the first ever LCC in India which was a turning point in the Indian Aviation Industry wherein the traditional economy and business fares were replaced by special discounts, promotional fares, and corporate discounts. * India, being one of the fastest growing economies in the world, major focus had been on the development of transportation infrastructure particularly in the aviation industry. With the transformation from an over regulated and under managed sector to a more liberal open business, the aviation industry attracted...
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...How Jet Engines Work and Produce Thrust Table of Contents 1.0 Introduction 3 2.0 Basic Components of a Jet Engine 4 2.2 Compressor 4 2.3 Combustor 5 2.4 Turbine 5 2.5 Exhaust Duct/Nozzle 5 4.0 Creation of Thrust in a Turbojet Engine 7 5.0 Conclusion 9 6.0 References 10 1.0 Introduction According to Hunecke (1997), jet engines, also known as gas turbine engines, are the most widespread and most efficient method used for airplane propulsion currently. The Jet engine uses basic principles and concepts of motion but applying it using a combination of complex mechanical systems to achieve thrust. There are many types of jet engines; however, this paper will concentrate on the Turbojet Engine to explain the workings of the jet engine to achieve thrust and propulsion. 1.1 How the turbojet Engine Works Turbojet Engines apply Newton’s Third Law of Motion that states, “For every motion there is an equal and opposite reaction” (Hünecke, 1997, p. 4). Simply, when a burnt mixture is ejected backwards from an engine, a forward force is generated on the engine and thus on the aircraft. The bigger the backward force the bigger the forward force (reaction force). Thrust is created when the burnt mixture pushed out the back is ejected at higher velocity than that of the air being sucked in. (Hünecke, 1997, p. 4) The engine’s fans suck air in at the front. A compressor, made up of fans with many blades and attached to the shaft, elevates the pressure of the air...
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