Premium Essay

Why Bother with Csr

In:

Submitted By janesang
Words 1344
Pages 6
Why bother with CSR? The Top 10 Benefits of Engaging in Corporate Social Responsibility: The Business Case Why bother with corporate social responsibility? Why go to such efforts to behave as a good corporate citizen and demonstrate that you can measure your activities and performance, in terms that mean something to your stakeholders? Corporate Social Responsibility is all about a company knowing, managing and improving | its impact on the economy, the environment and society. Increasingly, people with a stake in that company, eg clients, suppliers, employees, funding organisations, advocacy groups, the community, (and more), expect a company to be doing this. They also, increasingly, are expecting a company to go beyond simply 'what is required', legislation and complying with rules and regulations. They want to see that a company is: - transparent in its communication of its performance - ethical - well managed, and has strong Governance procedures - responsive to the needs and views of its stakeholders - responsible in its actions, attitudes and values, and - able to be trusted. To many (still sadly too many) companies, this is seen as 'all too hard' and just another thing to distract them from - in their eyes - conducting the business of business: making a profit. What they don't realise is that: - they are often already conducting corporate social responsibility, to some extent - and therefore the transition to doing this in a structured way is not as great as anticipated - as well as benefiting the economy, the environment and society, there is a business case in engaging with CSR for the company itself. Below are the top ten reasons for engaging with CSR (as defined by csrnetwork and Radley Yeldar). Increased profit Several academic studies have shown a direct correlation between socially responsible | business practices and positive financial

Similar Documents

Premium Essay

‘Removing Ten Barriers to Implementing Csr in Bangladesh’

...‘Removing ten barriers to implementing CSR in Bangladesh’ Barrier A – CSR is thought to be American protectionism – the USA labour unions are alleged to be using CSR as an excuse and are trying to force up our production costs and so get jobs back into the USA. Social Responsibility is not a new idea; it has a long history in Asia and in Europe. If CSR is part of a conspiracy to protect jobs in North America (or in Europe) why is it accepted so well and practiced so widely in the West and in so many trade sectors there? Barrier B – Some company proprietors are convinced that the “business of business is business” and so they want NGOs do their community development work and the government to fund schools, colleges, clinics and hospitals - after all that’s why they pay their company taxes and VAT! Companies need a stable society in which to trade, we need healthy, well educated and compliant workers. It’s in the long term interests of the business sector in Bangladesh to improve our corporate futures by investing in the community – in our workers and their communities - if we are to be able to manufacture and sell increasing volumes of our products in Bangladesh. Barrier C – Business owners holding the opinion that spending on CSR is an improper use the company’s hard earned profits (especially in a period of worldwide recession). These proprietors are also of the view that their companies should concentrate on making money for their shareholders and focus on giving the...

Words: 1628 - Pages: 7

Premium Essay

Organisational Objectives & Csr

...Topic 1: Business Organisation and Environment 1.3 Organisational Objectives • “If you don’t know where you are going, you’ll end up someplace else.” – “Yogi” Berra, Major League Baseball player and manager. Why do we need objectives? • • • • • • • • • Implement the mission/vision Focus for decision making Set target Motivate employees Have control over actual performance Provide criteria for evaluating performance Reduce uncertainty Provide sense of unity Positive image Hierarchy of Objectives Hierarchy of Objectives Mission and Vision • “Guiding Hand” • Written by senior management. Strategic Objectives • Practical Application of Mission • Allows lower management to make sense of the mission. Tactical Objectives • Elements of mission in practice • Day-today focus for all employees. Hierarchy of Objectives • Objectives run down, becoming more specific. • Overall objectives are replaced, with more relevant ones. • Hierarchy ensures consistency. Objectives • LO1: Explain the importance of objectives in managing an organization. • LO2: Distinguish between objectives, strategies and tactics, and discuss how these interrelate. Objectives • Traditional Objectives – Survival / Breakeven – Cost minimisation – Profit maximisation – Growth (market share) – Profit satisficing Market Share • Relating to this, what could some objectives be for these firms? • What was released on 29th June , 2007? • What does this chart look...

Words: 1103 - Pages: 5

Premium Essay

Business Strategy

...Student Self-administered case study Importance of Diversity In  The Workplace Case summary: Case duration (Min): Human Resource Management (HRM) 45-60 Promoting diversity Worldwide This case focuses on DIFFERENCE ‐ Interacting and working productively with others and how best to use human  resources to meet organizational goals through high levels of performance (motivated, effective and efficient  workers) and competing in the global marketplace. We begin this case by exploring the changing nature of the  workplace; We then explore what is meant by diversity and consider the business case for promoting and managing  diversity within contemporary organizations. Learning objectives: Evaluate diversity and multiculturalism as a source of sustainable competitive advantage and identify the  benefits of diversity for organizations. Case problem: What is meant by diversity and should organizations seek to be diverse? Company  Aramark http://www.aramark.com/ Food ‐ Major Diversified ARAMARK is a leader in professional services, providing award‐winning food services, facilities  management, and uniform and career apparel to health care institutions, universities and  school districts, stadiums and arenas, and businesses around the world. In FORTUNE magazine's  2009 list of "World's Most Admired Companies," ARAMARK was ranked number one in its  industry. ARAMARK seeks to address issues responsibly that matter to its clients, customers,  employees and communities by focusing on employee advocacy...

Words: 1656 - Pages: 7

Premium Essay

5. Based on Your Response to Question 4 Above, Recommend Both a Short-Range and Long-Range Plan for Mcdonald’s to Implement.

.... How should McDonald's respond when ads promoting healthy lifestyles featuring Ronald McDonald are equated with Joe camel and cigarette ads? Should McDonalds's eliminate Ronald McDonald in its ads? Eliminating Ronald McDonald, who is the brand mascot, is not the solution. Rather many people connect with Ronald McDonald emotionally. According to a survey, Ronald is among top 25 mascots of all times. (Top survey, 2007) Ronald McDonalds can visit to schools for educating students about the importance of health and a healthy lifestyle. This will have the positive image of the mascot and further, Ronald McDonald could involve in charities where the mascot can be seen in giving charities to the unfortunate children. All the above would help in gaining the image of Ronald McDonalds back. McDonald should react to this issue in a calm and positive way as still many kids and parents are in love with the Ronald and would like to see their favorite whenever they visit to the outlet. By making people know that it is the perception which people will need to change. By imbibing healthier lifestyle is the solution, not protesting the mascot. 2. Discuss the merits of the law proposed by France that would require fast-food companies either to add a health message to commercials or to pay 1.5 % tax on their ad budget. Propose a strategy for McDonald's to pay the tax or add health message and defend your recommendation. The law would make the advertisers to add a health message in their...

Words: 1189 - Pages: 5

Premium Essay

Corporate Social Responsibility

...Contents Introduction 2 Background 3 The Need for CSR at Home and Abroad 7 Case Study Analyses: Four Critical Events in the Oil Industry and their Effect on CSR Case Study #1: The Exxon Valdez Oil Spill 9 Case Study #2: Occidental and the Piper Alpha Disaster 12 Case Study #3: A Two-Part Analysis of Shell in the Mid-1990s a) Shell’s Human Rights Violations in Nigeria 16 b) Shell’s Response—Outsource CSR 21 Case Study #4: BP’s Major Advances in CSR 24 Ethics and the Problem of the Public Relations Quick Fix 27 Analyzing the Current Corporate Culture: Failure to Meet the Triple Bottom Line 32 Conclusion 38 Works Cited…………………………………………………………………...…………41 Introduction Over the past twenty years an irrefutable shift in the oil industry has occurred—the shift to Corporate Social Responsibility (CSR).[1] The purpose of this paper is to analyze the motivation behind this shift and determine if these CSR practices are genuine. In other words, does the adoption of CSR denote a tangible change in the way oil companies operate, or is it merely an elaborate public relations exercise? To answer this question, the paper analyzes the motivation behind the shift to CSR through a case study analysis of four major events in the oil industry and their ensuing effects (or lack thereof) regarding CSR. These events include the Exxon Valdez Oil Spill, The Piper...

Words: 12105 - Pages: 49

Premium Essay

Corporate Social Responsibility

...Corporate Social Responsibility An Implementation Guide for Business Paul Hohnen, Author Jason Potts, Editor Corporate Social Responsibility An Implementation Guide for Business Paul Hohnen, Author Jason Potts, Editor ii Corporate Social Responsibility: An Implementation Guide for Business © 2007, International Institute for Sustainable Development The International Institute for Sustainable Development contributes to sustainable development by advancing policy recommendations on international trade and investment, economic policy, climate change and energy, measurement and assessment, and sustainable natural resources management. Through the Internet, we report on international negotiations and share knowledge gained through collaborative projects with global partners, resulting in more rigorous research, capacity building in developing countries and better dialogue between North and South. IISD’s vision is better living for all—sustainably; its mission is to champion innovation, enabling societies to live sustainably. IISD is registered as a charitable organization in Canada and has 501(c)(3) status in the United States. IISD receives core operating support from the Government of Canada, provided through the Canadian International Development Agency (CIDA), the International Development Research Centre (IDRC) and Environment Canada; and from the Province of Manitoba. The Institute receives project funding from numerous governments inside and outside Canada,...

Words: 41123 - Pages: 165

Premium Essay

Theory Synthesis

...THEORY SYNTHESIS #3 CALIFORNIA STATE UNIVERSITY, DOMINGUEZ HILLS PUB 502 SANDRA TAYLOR I. Theories of Organizational Culture and Change Organizational Culture and Change theories were first introduced between the 1950’s and 1960’s, but gained an unsavory reputation in the 1980’s. The origins of this theory came from the realization that U.S. companies and government agencies had lost their competitiveness and agility during the last three decades of the 20th century (Shafritz, Ott, Jang, 2011, pg. 338). This was in addition to the understanding that organizational change required more than structural or functional tweaking but instead that that organizational cultures had to be reformed (Shafritz et al., 2011, pg. 341). Organizational culture is simply the culture that exists in an organization. It is made up of a number of intangible phenomena, such as values, beliefs, assumptions, perception, behavioral norms, artifacts, and patterns of behavior (Shafritz, Ott, Jang, 2011). It is the force behind the organizations activities; culture is to the organization what personality is to the individual, a hidden, yet unifying theme that provides meaning, direction, and mobilization (Shafritz et al., 2011, pg. 338). Thus, in order for an organization to make lasting changes the organization culture must change as well (Shafritz et al., 2011, pg. 338). It is common practice for organizational members to hang onto familiar beliefs, values, and policies and practices even if...

Words: 4137 - Pages: 17

Premium Essay

Corporate Social Responsibility

...Corporate Social Responsibility An Implementation Guide for Business Paul Hohnen, Author Jason Potts, Editor Corporate Social Responsibility An Implementation Guide for Business Paul Hohnen, Author Jason Potts, Editor ii Corporate Social Responsibility: An Implementation Guide for Business © 2007, International Institute for Sustainable Development The International Institute for Sustainable Development contributes to sustainable development by advancing policy recommendations on international trade and investment, economic policy, climate change and energy, measurement and assessment, and sustainable natural resources management. Through the Internet, we report on international negotiations and share knowledge gained through collaborative projects with global partners, resulting in more rigorous research, capacity building in developing countries and better dialogue between North and South. IISD’s vision is better living for all—sustainably; its mission is to champion innovation, enabling societies to live sustainably. IISD is registered as a charitable organization in Canada and has 501(c)(3) status in the United States. IISD receives core operating support from the Government of Canada, provided through the Canadian International Development Agency (CIDA), the International Development Research Centre (IDRC) and Environment Canada; and from the Province of Manitoba. The Institute receives project funding from numerous governments inside and outside Canada,...

Words: 41123 - Pages: 165

Premium Essay

Human Dynamics

...representative. The three candidates did fulfill the basic requirements of the job and did seem to fulfill all the requirements mentioned in the job description. But he could not decide which one to select. There was no way he could try all the candidates out to choose like the girl did with her footwear! And then an idea struck him—'If someone could help that girl decide, I could also do with the advice from someone'. He sat in his chair and called his friend Meera, who was an HR Manager in a bank. ' Subhash: Are you free—can we talk for a few minutes? I need help (sounding desperate) Meera: Yes tell me! Subhash: I have to hire a customer service representative (CSR) for my store and I am confused. Meera: I understand—it's tricky at times—but you need to first tell me who a CSR is and what does he or she do? Subhash: A retail CSR or retail salesperson...

Words: 4404 - Pages: 18

Premium Essay

Effects of Being a Student with Extra Curricular Activities

...CHAPTER 1 A. Introduction Based on the Colegio de Sta. Rosa Makati Student Handbook Special Edition S.Y. 2012-2013, co-curricular activities serve as enrichment to the academic curriculum. Extra-curricular activities are activities that are not academic related but still under the supervision of the school. According to Ms. Rita Ruivivar, the activity coordinator of CSR Makati, co-curricular activities are related to academics thus, it could be outside school but still academic related. Extra-curricular activities on the other hand, are activities that are not academic related, for example basketball and volleyball teams, cheer force and other more. Based on thefreedictionary.com, co-curricular activities are complementing but are not part of the regular curriculum while extra-curricular activities are educational activities that are not falling within the scope of the regular curriculum. There was a research article in Korea made by Wi-Young So (2012). His article was about the association between physical activity and academic performance of Korean adolescent students. Surveys were given to the students to observe if physical activities are correlated with the student’s academic performance. He found out that vigorous physical activity is positively correlated with the academic performance in the case of boys. However, strengthening exercises were not positively correlated with the academic performance of both boys and girls. He also discovered that adequate physical...

Words: 7739 - Pages: 31

Free Essay

Global Beer Industry

...An institutional analysis of the beer market | Written by: Frank Bloemhof Student number: 294673 International Business School, Hanze University of Applied Sciences, Groningen Lecturer: Arnd Mehrtens Written by: Frank Bloemhof Student number: 294673 International Business School, Hanze University of Applied Sciences, Groningen Lecturer: Arnd Mehrtens | | | Date: 29 January 2015 Word count: 8,925 Abstract The global beer industry - An Analysis of opportunities and risks in light of its institutional characteristics, as exemplified in part by Heineken. In this report you will read about a novel concept in economics called the Three Pillar Model, with a particular focus on the pillar of entities. After a general introduction, specific information about the beer market will be given. This is followed by a short analysis of the company Heineken NV, a Dutch beer brewer operating in over 170 countries worldwide. To end the report a conclusion will be given. This is followed by, which will include among other things the recommendation to create a strong bond with the consumer. In the very end you will find a list of all the sources that were used to write this report. Contents Abstract 1 Introduction 3 1. Literature review 4 1.1 Three pillar model 4 1.2 Theories 4 1.2.1 Neoclassical economics 5 1.2.2 Institutional economics 6 1.2.3 Behavioural economics 8 1.3 Entities 10 1.3.1 Institutions 10 1.3.2 Organizations 10 1.3.3 Individual...

Words: 9219 - Pages: 37

Free Essay

Communications Skills Social Care Practice

...Communication Skills for Social Care Practice Contextualised materials for Essential Skills Communication November 2012 Published by: Northern Ireland Social Care Council 7th Floor, Millennium House 19-25 Great Victoria Street Belfast BT2 7AQ Tel: 028 9041 7600 Website: www.niscc.info Email: info@niscc.hscni.net This resource is free to download as a PDF file from the NISCC website www.niscc.info Material within this resource may be reproduced for training and learning purposes only. Copies can be made available in a range of different formats by contacting the Communications Team at the above address. November 2012 1 Guidance for use of this Resource These vocationally contextualised materials are designed to support Essential Skills tutors and trainers who are delivering Essential Skills Communication to Health / Social Care workers and students. They are not intended to be used as a set programme, rather as a resource for tutors, to support the planning and delivery of programmes suited to the needs of their own particular groups of learners. This resource should not be the sole source of task materials, since part of the ethos of essential skills is that the learner should have some choice in their materials for reading, writing and speaking/listening. Tutors can adapt the materials to suit the specific needs of their groups. The resource is suitable for use up to Level 2 Essential Skills Communication. Appendix 1 contains some information...

Words: 18248 - Pages: 73

Free Essay

Econmoics

...Introduction The business as per the generally acceptable notion is a profit making entity and takes into account function of monetary transactions as the criteria measure for the success of its operational activities. Corporate social responsibility in the past is considered as unwanted activities which are imposed on business by law and governing bodies as unnecessary burden which is against the basic principle of profit making for the business organizations. Business organizations have been considered as bodies that meet the demand of the consumers by supplying their goods and services, and have the responsibility for generating wealth and employment opportunities. (Mette Morsing & Carmen Thyssen, 2003) In recent times after the increase in concern about the ecological imbalances and the impact of business on the environment, this above view is however changing and more and more entities are taking corporate social responsibility activities and few of them are also able to align their business goals in order to generate profits. The modern business also debates over the business responsibility towards the Shareholder’s and owners versus Stakeholders (employees, consumers, suppliers and shareholders) in the present day scenario. After taking the consideration of responsibility towards stakeholders, businesses are coming closer to the society and are altering the function of business organizations taking into considerations the business’ wider role. The wider role define...

Words: 58584 - Pages: 235

Premium Essay

P1 Acca Lsbf

...Accountancy College Ltd, January 2011 All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted, in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without the prior written permission of The Accountancy College Ltd. ebooks2000.blogspot.com 2 www.studyinteractive.org Contents PAGE INTRODUCTION TO THE PAPER CHAPTER 1: CHAPTER 2: CHAPTER 3: CHAPTER 4: CHAPTER 5: CHAPTER 6: CHAPTER 7: CHAPTER 8: CHAPTER 9: CORPORATE GOVERNANCE – AN INTRODUCTION CORPORATE GOVERNANCE – MORE DETAILED AREAS AGENCY THEORY AND TRANSACTION COST THEORY GOVERNANCE IN DIFFERENT COUNTRIES AND ORGANISATIONS RISK MANAGEMENT INTERNAL CONTROL SYSTEMS STAKEHOLDER THEORY AND CSR BUSINESS ETHICS THE PROFESSIONAL ACCOUNTANT 5 7 21 29 35 49 61 69 e o bo k 0 s2 0 .bl 0 o p gs o t.c o m 81 93 www.studyinteractive.org ebooks2000.blogspot.com 3 eb o s ok 2 0 00 .b s log p o t.c o m 4 ebooks2000.blogspot.com www.studyinteractive.org Introduction to the paper eb o s ok 2 0 00 .b s log p o t.c o m www.studyinteractive.org ebooks2000.blogspot.com 5 IN T R O D U C T I O N T O T H E P A P E R AIM OF THE PAPER The aim of the paper is to apply relevant knowledge, skills and exercise professional judgement in carrying out the role of the accountant relating to governance, internal control, compliance...

Words: 25700 - Pages: 103

Premium Essay

Business Ethics

...Q1) What is Ethical analysis and discuss its Application: in Corporate Decision making? Ethics is unique among disciplines in that practitioners often cannot agree on a common definition of their topic. Ethics Scoreboard can't solve that problem, which is many centuries old. Here it attempts to put forth definitions that explain what words mean when they are used on this website.] Values: Those qualities of behavior, thought, and character that society regards as being intrinsically good, having desirable results, and worthy of emulation by others. Morals: Modes of conduct that are taught and accepted as embodying principles of right and good. Morality: A system of determining right and wrong that is established by some authority, such as a church, an organization, a society, or a government. Ethics: The process of determining right and wrong conduct. Ethical System: A specific formula for distinguishing right from wrong. Unethical: An action or conduct which violates the principles of one or more ethical systems, or which is counter to an accepted ethical value, such as honesty. Non-ethical considerations: Powerful human motivations that are not based on right or wrong, but on considerations of survival and well-being, such as health, security, love, wealth, or self esteem. Concepts Non-Ethical Considerations: Defined above, non-ethical considerations are important because they are often the powerful impediments to ethical conduct, and the cause of many conflicts...

Words: 25626 - Pages: 103