Profile Key Info | Keya Super Beauty Soap | Type | Manufacturer | Industry | Cosmetic | Founded | 1997 | Headquarters | Factory: Jarun, Konabari, Gazipur, BangladeshDhaka office: House : 45, Navana Tower, Gulshan Avenue, Post Code: 1212 | Area Served | Domestic: Bangladesh International: Nepal, India , Bhutan, Saudi Arabia etc | Key People | Mr. Abdul Khaleque Pathan | Products | Soap | Parent Company | Keya Cosmetic Ltd. Of Keya Group | IPO | 2001 (Public Ltd Company) | Website
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Company Profile Key Info | Keya Super Beauty Soap | Type | Manufacturer | Industry | Cosmetic | Founded | 1997 | Headquarters | Factory: Jarun, Konabari, Gazipur, BangladeshDhaka office: House : 45, Navana Tower, Gulshan Avenue, Post Code: 1212 | Area Served | Domestic: Bangladesh International: Nepal, India , Bhutan, Saudi Arabia etc | Key People | Mr. Abdul Khaleque Pathan | Products | Soap | Parent Company | Keya Cosmetic Ltd. Of Keya Group | IPO | 2001 (Public Ltd Company) | Website | www.keyagroupbd
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marketer of a wide range of customer product that include laundry products, soaps, toilet preparations, cosmetic, cleaning disinfecting and sanitizing products. Sterling Household Products Company has highly trusted and recognized brand names that result in consistent sales and profit investment community. Despite the fact that the company has achieved constant growth in the sales and profit, but analysis of financial measures shows that the growth rates for the unit volume, sales and profit are very slow
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external world works, where it is progressing towards and how it all affects HP. Three broad and different categories form the external environment of HP and these are the general, industry and competitor environments. The more relevant and significant aspects of each will be delved into for the purposes of this analysis. General Environment The general environment affects HP’s operating landscape as well as the markets it competes in. Attempting to strategise without understanding these forces
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the attention of foreign companies, showing their interest to enter India, Retailing in India is witnessing a radical transformation. The increase in the number of retail chains across the country is an indication that retailing is emerging as an industry and will boom in a big way in the near future. Retailing like any product does follow a life cycle. India is currently at a stage where customers needed variety in products and retail formats. At present, the contribution of retailing is just about
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This case study analysis focuses on misplacement of cultural difference by mounting unethical advertisement campaign by two Indian cosmetic companies - Hindustan Lever Ltd and CavinKare Ltd. The development of revolutionary skin lightening technology brand; Fair & lovely by Hindustan Lever Ltd opened up a new chapter on application of unethical promotional strategy- advertisement to generate large volume of sale and maintain market leadership position in India skin care industry. All Indian Women
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Attract and Retain –Clinique Clinique has become a leading company in the cosmetic industry and spends a considerable amount of time and resources searching for new customers. To generate leads they utilize integrated marketing communications which is includes advertisement, promotions and customer satisfaction surveys. The company understands that marketing communications is very important and they strategically use different communication channels to be seen and heard by customers. From magazine
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Nancy Company analysis strengths 7. Notable current P/E (as at 22.07.2009) at 18.9% and with highest at 34.1% inlast 5 years. Which industry’s current P/E is average at 15.3% and highestaverage is only at 17.3%. However, it is notable that the Companies averageP/E has been deteriorate compared to last five years’ figure. 8. Great leadership and management from the founder till the latest successors.CEO-William Lauder’s 3 multi principles: 1) Multi-national, 2) Multi-channeland 3) Multi-brand
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PRACTICES3.1 STRENGTHS3.2 WEAKNESSES | 456 | 4.0 RECOMMENDATIONS | 6 | REFERENCES | 7 | APPENDIX | 9 | Summary Cosmetics line is always popular in our daily lives, especially for the ladies. There are variety of cosmetics brand in the market nowadays, and we as consumer have the choices to choose in the big cosmetics market. As the cosmetics market grow bigger, these cosmetics brand are selling more than products but also services. Their service are moving more towards to customer-oriented so
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after four years of operation, the company’s founder, Jasmine, is still under pressure to sustain the business. Much of this pressure comes from health and beauty being such a competitive and volatile market, which requires JBE, a newbie in the industry, to invest heavily in brand and product promotions. Not only does JBE need to promote its products but, as customers are not really familiar with the company, it also needs to build brand trust and image. From 2008 to 2012, the company spent RM1
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