Chipotle 1. vision/mission and objectives? The mission and vision of chipotle is to change the fast food industry by providing High quality products with the best raw materials, healthy and friendly environment ingredients, and they also serve alcohol. 2. Corporate//Business strategy: Chipotle brings on outside investors and McDonald's enters the picture, purely as an investment partner. From then on, Chipotle starts to extend its market to outside of Colorado. In the period from 2001 to
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Restaurants: Do Healthy Menus Mean Positive Financial Performance? A Case Study of Chipotle Mexican Grill An honors thesis presented to the Department of Accounting, University at Albany, State University of New York in partial fulfillment of the requirements for graduation from The Honors College. Cara N. Veneziano Research Advisor: Raymond K. Van Ness, Ph.D. May, 2013 Abstract The purpose of this study is to assess the consequences of offering healthy menus versus providing
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Microsoft Corporation (MSFT) Microsoft Corporation develops, licenses, and supports software products and services; and designs and sells hardware worldwide. The company’s Windows & Windows Live division offers PC operating system that primarily includes Windows 7 operating system, Windows live suite of applications and Web services, and PC hardware products. Its Server and Tools division provides Windows Server operating systems, Windows Azure; Microsoft SQL Server, SQL Azure, Windows Intune
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Fascinated by the simple cost-effective business models he observed at small burrito shops in San Francisco, Steve Ells founded the first Chipotle Mexican Grill in 1993 near the University of Denver. By putting his own spin on the traditional casual dinning approach, Chipotle is now an enormously successful publicly traded company with over 1,000 locations in 38 states. Although Steve was first drawn to the business model by its limited cost structure, he aspired to run his business in a sustainable
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1. Here is a list of Chipotle Mexico Grill core competencies: o High quality products with the best raw materials o (naturally raised beef, pork and chicken) o Healthy ingredients o Good, clean and friendly environment o Provide customers with a fast-casual dining experience at an affordable price o Fast-service o Serve alcohol 2. The SWOT analysis reveals that Chipotle will be very attractive in the future. They do many things well that will continue to create a profit and benefit
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Chipotle Mexican Grill Within the fast casual segment, there are certain external trends and forces that the industry must address. Some of these trends and forces can lend themselves to being opportunistic in nature; however there are some that can threaten the well-being of the restaurant. The success of a company ultimately depends upon how well it can use its strengths to take advantage of external trends. By utilizing an External Factor Evaluation Matrix (EFE) a company’s chief strategist
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Professor Wiggins Introduction to Business June 15, 2014 Ethics and Social responsibility are important areas within Chipotle Mexican Grill’s business. Ethics is a set of beliefs that stand for right or wrong. Ethical standards involve trustworthiness, respect, responsibility, fairness, caring and citizenship. These standards should be held high in the workplace. Chipotle has a few key areas that have a significant impact on their business. Compliance with the code is first. What this means
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Financial Analysis for Chipotle Mexican Grill, Inc. (CMG) I chose to focus on Chipotle, Inc. because the corporate headquarters are here in the Denver area, and it is a great place to eat if you like quick, healthy, quality Mexican food. Not only is it a good place to get good food, it is also a good company to invest in. Chipotle has had amazing growth over the past decade, and are poised to continue the trend for the foreseeable future. Chipotle is in an industry that is known for its
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Ethical and Socially Responsive Business Ethics and social responsibility are important areas within Chipotle Mexican Grill’s business. Both areas have an interactive relationship that plays a role in building profitable businesses as well as a well-rounded community. Ethics refer to sets of beliefs about right and wrong; and business ethics involve the application of these issues in the workplace. The universal ethical standards, which involve trustworthiness, respect, responsibility, fairness
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Introduction to California Pizza Kitchen California Pizza Kitchen is known worldwide for its high quality menu and ingredients, with budget friendly prices. They collect their revenues from three different sources. Sales from company owned restaurants, royalties from franchised restaurants and royalties from a partnership with Kraft to sell CPK branded frozen pizza in grocery stores. CPK has a "dedication to guest satisfaction and menu innovation and sustainable culture of service." CPK has
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