Adrian Payne & Pennie Frow A Strategic Framework for Customer Relationship Management In this article, the authors develop a conceptual framework for customer relationship management (CRM) that helps broaden the understanding of CRM and its role in enhancing customer value and, as a result, shareholder value. The authors explore definitional aspects of CRM, and they identify three alternative perspectives of CRM. The authors emphasize the need for a cross-functional, process-oriented approach
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(In partial fulfilment of the course) Written Analysis and Communication II (2013-2014) To Prof. Meenakshi Sharma & Academic Associate Mr. Saurabh Shukla By Alok Agrawal Section - C On 13th January, 2013 INDIAN INSTITUTE OF MANAGEMENT, AHMEDABAD. Abstract In today’s digital era, everybody has heard of web 2.0 or social networking websites. These websites provide a two way communication flow and have changed the way people live, learn and work. Web 2.0 provides an opportunity
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customers and more than 1 million commercial customers, delivers more than 10 billion pieces of mail annually, and maintains good relations with more than 24000 retail sales points for CPC products and services. Building and maintaining trusted relationships with employees, customers, suppliers and our shareholder is the fundamental for their business, reputation and their success. Canada Post Corp. managing in an ethical way, guided by a sense of social responsibility. Core customer issues:
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Customer relation management (CRM) Topic- Comparative analysis of CRM tools in Hospitality industry ACKNOWLEDGEMENT We would like to express our gratitude toward Mrs. Vandana Ahuja ma’am for her kind co-operation and encouragement which helped us in completion of this project. We would also like to express our special gratitude and thanks to industry persons of Taj and Oberoi group of hotels for giving us such attention and time. Our thanks and appreciations also go to our colleagues in
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competitive business world is winning new customers and retaining the existing ones. Thus, business strategists and practitioners are giving great importance to Customer Relationship and Customer Loyalty; irrespective of the nature and size of the business. Today the banking industry more concentrates with the customer relationship and customer loyalty. So bankers are to achieve their goal with the help of e-banking services. E-Banking is a young way for banks to reach new and old customers
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MD. ZAFRUL HASSAN Address :558 Shaheenbagh(3rd Floor),Dhaka. Home Phone :02-8110848 Mobile :01713336392 / 01973336392 e-mail: mzafrulhasan@gmail.com Career Objective: Seeking a "Management" position where my extensive sales, marketing and management experience and Customer Relation skills and abilities will be used effectively. Career Summary: To contribute to the best of my ability and having more than Ten years of professional experience towards the growth and development of
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Through the acquisition of other chemical companies such as Hoechst and Sud-Chemie, Clariant has established itself as “one of the world’s leading specialty chemical companies.” Clariant is involved in multiple markets, including, but not limited to, consumer care, biotechnology and industrial applications. Clariant is split into 6 separate global divisions, which contain, in total, 19 different businesses. The purpose of this case study is to answer the questions; what the cost to implement each of
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Technical, Business and System Competencies 1 1.1 Technical Competency 1 1.2 Business Competency 2 1.3 System Competency 2 2.0 Four Major Information Systems 3 2.1 Management Information System 3 2.2 Knowledge Management System 4 2.3 Customer Relationship Management 4 2.4 Supply Chain Management System 5 3.0 Cloud Computing 5 3.1 Characteristics of Cloud Computing 6 3.1.1 Elasticity & Scalability 6 3.1.2 Provisioning 6 3.1.3 Standardisation 6 3.1.4 Billing
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of integrated and coordinated planning and control 8. Cost based pricing creating havoc in the profits 9. Escalating support costs and huge growth in indirect costs and 10. Lack of motivation , poor performance on the part of senior management and attrition Required: Q-I) Write a report to strategically fix all these problems with clear execution and implementation steps so that the organization is managed effectively and efficiently for excellence and regains profitability and high
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ARTICLE THE ROLE OF CUSTOMER RELATIONSHIP MANAGEMENT SYSTEM IN CUSTOMER KNOWLEDGE CREATION 1. Bahareh Behdadmanesh and 2.Mansur Amini Lari 1. Department of Management, Fars Science and Research Branch, Islamic Azad University, Fars, Iran 1. Department of Management, Shiraz Branch, Islamic Azad University, Shiraz, Fars, Iran 2. Department of Management, Fars Science and Research Branch, Islamic Azad University, Fars, Iran Abstract: Customer relationship management is a marketing strategy, sales
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