RELATIONSHIP MANAGEMENT STRATEGIES FOR BUSINESS MARKETS 14 COMMENTS AND SUGGESTIONS 15 REFERENCES 17 Company overview EBay is the largest online marketplace in the world. EBay was founded by San Jose, California launched in 1995, by Pierre Omidya. It encourage members to establish business through eBay and members can buy products through online also. EBay has an online payment called PayPal, based on the study number of current active user in eBay are 152million,which are fee based user
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modernizing program that improved product availability for consumers. This made the company more efficient and competitive. Caterpillar also has an immense product range to serve each market and specific region's needs. Another factor is CAT's business model which provides it all machines, services, and support for a wide range of industries. I have worked with heavy duty equipment for nearly ten years specifically agriculture and infrastucture. I have operated and serviced a wide range of products
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Industry Amazon: Rivalry among competitors is high. Since Amazon offers such an extensive selection there are more companies competing with its products and services. They have direct competition from EBay and Barnes & Nobles. EBay: Just like Amazon, EBay faces high competitions. Like eBay number of companies offer the same service and products to the market. Threat of New entry Amazon: Threat of new entrants is low. It would be virtually impossible for a new company to reach the magnitude
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the BIU syllabus based module, there are four main types of e-commerce (Mbotwa 2014). These are Business-to-Business e-Commerce, Business-to-Consumer e-Commerce, Consumer-to-Business e-Commerce and Consumer-to-Consumer e-commerce. Firstly, Business-to-Business e-Commerce. This refers to electronic commerce transactions between two businesses where both the buyer and seller are business owners. This could be between a manufacture and a wholesaler or a wholesaler and a retailer (Mbotwa
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Authorize.net About the organization Authorize.Net is a payment gateway service provider allowing merchants to accept credit card and electronic checks payments through their Web site and over an IP (Internet Protocol) connection. Authorize.Net claims a user base of over 305,000 merchants, which would make them the Internet's largest payment gateway service provider. In November 2007 Cybersource purchased Authorize.Net for $565 million. Authorize.Net was originally purchased in 2004 by Lightbridge
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Intangible assets- practical approach An asset that is not physical in nature. Corporate intellectual property (items such as patents, trademarks, copyrights, business methodologies), goodwill and brand recognition are all common intangible assets in today's marketplace. An intangible asset can be classified as either indefinite or definite depending on the specifics of that asset. A company brand name is considered to be an indefinite asset, as it stays with the company as long as the company
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Management of Marketing Channels Case Study: EBAY EXPANDS AROUND THE GLOBE BACKGROUND eBay (www.ebay,com) is an online auction and shopping website wherein people can buy or sell variety of goods and services such as electronics, cars, sporting goods, clothing and apparel and etc. The company originally started in 1995 in San Jose California, and it expanded internationally by 2005. STATEMENT OF THE PROBLEM How can eBay more improve its international expansion? ASSUMPTIONS
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SKYPE In the hands of eBay, Silver Lake, and Microsoft Larry Fan, Aly Kassim-Lakha, Betty Liu, Cristina Peruyera, and Kimberly Yao December 12th, 2014 Professor Emilie Feldman MGMT 249 Fan, Kassim-Lahka, Liu, Peruyera & Yao | MGMT 249 Executive Summary Skype was founded to build and provide a telecommunications application, and despite many changes in ownership, its core business has not drastically changed over the years. Over the past decade, Skype has seemingly thrived to varying degrees
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adoption levels. Revenue Model The revenue model can impact upon the adoption levels, number of transactions and volumes traded as was the case with BTTransact, Dealcotton, Eutilia, IBX and Proceedo. O’Reilly and Finnegan state that a subscription based model is the most successful as participants are aware of the cost of use in advance. For example, Proceedo initially adopted a transaction based revenue model charging buyers only. They later changed to a subscription model with fixed-term contracts
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Guiding Questions 1. What was the external environment faced by Taobao and Ebay like? Taobao: 1) China lacked norms and laws regulating online behaviors and preventing online fraud. 2) Chinese consumers lacked a comprehensive online payment system. And each city had a separate payment gateway to process debit cards, so a card from one city could not be used at the issuing bank’s system in another city. The situation was even worse for credit cards. Therefore, the need for better credit
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