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    Marketing

    systems are used and are interconnected. As a forward thinking company and wise use of market orientation, IBM has the means to collect and analyze this data and understand how the world works along with all the available intelligence and continues to improve and provide tools an services and systems to improve living, communicating, educating, and healthy growth. From a marketing perspective, the IBM strategy focuses data technology and bringing together contrasting systems for the benefit of benefit

    Words: 827 - Pages: 4

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    The Surprising Winner in the Hp-Oracle Slugfest

    The Surprising Winner in the HP-Oracle Slugfest (HPQ, IBM, INTC, MSFT, ORCL) The Surprising Winner in the HP-Oracle Slugfest By Cindy Johnson | M ore Articles June 27, 2011 | Comments (1) Don't let it get aw ay! Keep track of the stocks that matter to you. Help yourself with the Fool's FREE and easy new watchlist service today. Sometimes the best way to win a fight is to work the sidelines. That doesn't seem to be lost on IBM (NYSE: IBM ) as Hewlett-Packard (NYSE: HPQ ) and Oracle (Nasdaq:

    Words: 874 - Pages: 4

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    Diversity as a Strategy

    company IBM hired a new turnaround CEO named Lou Gerstner. In this Harvard Business Review article entitled Diversity as Strategy, Harvard Professor David A. Thomas writes about an aspect of Gerstner’s strategy is really a story about people, starting with the diversity of people within IBM, and the positive replication into their global markets. These markets include customers, employees, and the search for new talent to recruit. Gerstner realized that an organization the size of IBM must embrace

    Words: 630 - Pages: 3

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    Product and Brand Management-Lenovo

    intervention (tariff or other restriction of other PC companies, ex. HP, IBM) to ensure its market share and profitability in Chinese Market. Lenovo’s market share of 30% in 2001 was number one in the Chinese market, but Dell computer, upstarts, as well as PC clones also posted strong challenges to its leading market share. To grow the company, Lenovo would have to expand to the worldwide market that it didn’t have. With the acquisition of IBM PC division announced in December 2004 gave Lenovo a great opportunity

    Words: 1981 - Pages: 8

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    Wizer Technologies Negotiatio

    Wizer Technologies is basically an exclusive IBM Advanced Business Partner and an IBM Authorized Service Provider. Apart from the entire range of IBM hardware and software business, the company has ventured into service areas such as systems integration. It is positioned in the industry as a combination of hardware, software, and solution consultancy. They sell IBM products and ~ervices such as desktops, servers, laptops, printers (HP printers also) and IBM software. They are also into sales of networking

    Words: 549 - Pages: 3

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    Hewlett Packard- Business Analysis Part 2

    increased again to $ 32.1 billion at the fourth quarter. In comparing to its competitors DELL and International Business Machines (IBM), HP registers the highest of revenue amount with $127.2 billion, while revenues for its competitors were $ 61,494 billion and $ 106, 916 billion for DELL and IBM respectively. However, when it comes to the net income HP comes behind IBM. Whereas, the net income of HP during 2011 is around 5.5% of the total revenue, according to Forbes the net

    Words: 1847 - Pages: 8

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    Rebuilding the Lenovo Brand

    it isn’t the first good news about Lenovo. Let’s look back to May, 1, 2005, Lenovo bought IBM’s PC unit for $1.75 billion, and then, it suffered a dark period. At that time, its share price languished, it lost an numerous of previous customers of IBM and it had an extensive of managerial problems between the two different cultures. At 2008, the board took actions to rebuild the Lenovo brand, and the changes appeared to be working until today. According to the Knowledge@Wharton article and based

    Words: 1641 - Pages: 7

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    Lenovo

    personal computer (PC) division by 20-year-old Lenovo, China’s largest PC maker, made headlines around the world. A relative upstart in the business, founded with $25,000 of seed capital from the Chinese Academy of Sciences, Lenovo was acquiring the IBM division that invented the PC in 1981. While Lenovo was arguably the best known brand in China and had some brand presence in Asia, it was virtually unknown to the rest of the world. In 2004, over 90% of Lenovo’s revenues came from China (see Exhibit

    Words: 9176 - Pages: 37

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    Risk Mitigation

    quantifying R impact 7 Resilience frameworks: analyzing current risk environments 8 Resilience strategy: designing a blueprint for risk mitigation 9 Achieve optimum business resilience with IBM 11 Look to a market leader in business resilience 11 For more information 11 About IBM solutions for enabling IT governance and risk management Overview: Why traditional risk mitigation plans fail A successful governance and risk mitigation strategy must operate at multiple levels

    Words: 2961 - Pages: 12

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    Dell Case Study

    digit growth for the last 10 years but as 2001 came to an end, the industry is softening. Amongst its competitors, Dell has been very profitable with its 2001 ROE of 38.72% and growth in earnings of 31% compared to the next fasting growth Competitor, IBM with earnings growth of 5.0%. The rising ROE was driven by increased profitability, higher asset turnover and increased leverage in the business. Dells cash conversion ratio was also superior to its competitors allowing them to generate cash faster

    Words: 982 - Pages: 4

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