Christine Therese C. Brazula BSA 2-3 Cultural Differences in Business Communication Reaction Cultural differences always occupy a part in the discussion of communication. When we qualify communication into business communication, the importance of cultural differences just got higher. John Hook’s discussion began with high-context and low-context communication. He described high-context communication as something that requires a great deal of background information; low-context communication
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communicate why, but rather how and what. In contrast a good mission statement, it’s a powerful, straightforward, and memorable sentence explaining what the business is. The mission statements explain about customers, locations, products and services and gives the competitors a sense of rivalry. In addition, mission statement describes the business morals and gives guidance and encouragement to their employees. This will
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linguistics and professionals working for an international company have emphasised the importance of knowledge of different cultures and they agree that globalisation has brought about the growing trend to communicate with people from different cultural backgrounds. With the increasing importance of the Vietnam market in the world economy, many international companies rushed and planned to enter Vietnam to explore business opportunities. International working teams in Vietnam are quite common these days
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corporate history a litany of corporate scandals that rocked the foundations of the business world. Huge corporations whose economic outputs are larger than most of the developing countries have suddenly imploded under the weight of stock manipulation, unscrupulous accounting procedures and deliberate enculturation of business competitiveness anchored on ‘doing whatever it takes to win’. Small ethical cracks in the business foundation had gone too many and had been widely ignored by all of their stakeholders
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for multinationals is that globalization is creating more universal standards of business conduct, and these are becoming more rigorous. As more companies adopt these standards, it becomes increasingly important for every multinational to establish companywide core values, standards of behavior, and relevant policies in tune with the rest of the world's ethics and compliance environment. The benefits of an ethical culture outweigh the costs. Globally ethical companies will be those that maintain a strong
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greater understanding of culture self-awareness, through the process of cultural pluralism IV. Reflecting on the political rights of women in France and Saudi Arabia across the concept of masculine societies V. Cultural Shock: a concept perceived as a disease, or a learning process of cultural differences? VI. Difficulties to demonstrate high and low context from you culture, but a strong relation with other cultural patterns to help. VII. The importance of rituals, symbols, beliefs
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management to generate and maintain a culture and business atmosphere where improved understanding of the consumer is the driving force for the team entrusted with management of the brand. Managing brands for value creation According to the research which was carried out by Booz Allen Hamilton and Wolff Olins, they have found that there are three categories of companies. These companies were categorized in a way that how each company has identified the importance of brands in their success. The three
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Dwight Reimer May 2, 2011 Abstract Often times there are barriers within an organization. These barriers can block the advancement of organizational diversity. In order for a business to become more diverse in their market, an implementation of diversity should be done. The management team must realize the importance of the dimensions related to diversity. In an effort to make sure that a break-down does not occur, the team will need to analyze issues such as personality and organizational factors
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Introduction Supply chain sustainability is recognized as a key factor for generating business value, it is a positive driver of competitive advantage that requires constant innovation and commitment in all levels of the organization, but how do parent companies influence their subsidiaries to adopt a sustainable supply chain approach?. Nowadays, contemporary thinking on the role of subsidiaries and its evolution in regards to multinational enterprises state that resources and capabilities of the
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international business- to- business marketing channels Does culture matter? This article deals with the question if and how cultural variations influence channel communication . Finding show that there is a relationship between culture and channel communications in international channels. The autor , Bert Rosenbloom, described Hall’s (1976) proposed high-contex versus low- contex dichotomy to explain the different cultural orientations. It is a simple two category basis for grouping the cultures of many
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