[pic] MIDLANDS STATE UNIVERSITY DEPARTMENT OF MARKETING MANAGEMENT MODULE: MARKETING OF FINANCIAL SERVICES (MMRK812) [pic] LECTURE NOTES CHAPTER 1: AN OVERVIEW OF THE FINANCIAL SERVICES SECTOR IN ZIMBABWE 1. Introduction Zimbabwe’s financial sector is relatively sophisticated and consists of the Reserve Bank of Zimbabwe (RBZ) at the apex of banking institutions, commercial banks (e.g. CBZ, NMB, FBC, ZB, MBCA, Kingdom, Trust, Stanbic, Barclays, Chanchart)
Words: 14699 - Pages: 59
of the motion which is that ‘computer models of the mind are invalid’,1 in his book: The World in My Mind, My Mind In The World: Key Mechanisms of Consciousness in Humans, Animals and Machines. He actually devotes five pages of the final chapter to what he calls ‘Tallis’s complaint’ which I am now going to make public. The point of issue is whether computer models of the mind are valid. I am going to argue that they are not because the computational theory of mind is invalid. Igor may go on to argue
Words: 9030 - Pages: 37
and cents; this is financial information. This course (OAS 120) and your textbook deal with the keeping of financial (accounting) records, using a software package for personal computers called QuickBooks (QB). CHAPTER 1: BASIC CONCEPTS IN ACCOUNTING The Two Main Financial Statements The two main end products of accounting are the two financial statements which are presented to investors and creditors outside the business: the Balance Sheet and the Income Statement (which QB calls Profit
Words: 14665 - Pages: 59
algorithms, machine learning, and cloud computing (Close-up Media, 2011). They came up with a thermostat capable of learning a household’s daily schedule, and personal heating and cooling preferences; naming it the Nest Learning Thermostat. After just one week of consistent use, the Nest Learning Thermostat “knows” when to save energy, and when the house is empty. The thermostat uses six sensors to detect when the family is home, and when the home should be heated or cooled (Close-up Media, 2011). This
Words: 12686 - Pages: 51
Receivable Interest Revenue Inventory Classification A Current Liability Current Asset Plant Asset—Contra Plant Asset—Contra Operating Expense Current Asset—Contra Operating Expense Financial Statement Balance Sheet Balance Sheet Balance Sheet Balance Sheet Income Statement Balance Sheet Income Statement Income Statement Balance Sheet Balance Sheet Normal Balance Credit Debit Credit Credit Debit Credit Debit Debit Credit Debit Debit Credit Debit Debit Debit Debit Debit Credit Debit Credit Debit
Words: 56249 - Pages: 225
process, Team D has chose the following companies to use as a benchmark: Liz Claiborne, QUALCOMM, Home Depot, Hertz, Coke Cola, Lafarge, Ford and The Container Store. Team D will then analyze each company by providing key concepts such as designing the elements of an effective employee relations program, create a career development planning model that will incorporate attention to key development success factors, evaluate compensation and motivation practices as they relate to organizational strategy, and
Words: 5242 - Pages: 21
chapter one Sociology: Perspective, Theory, and Method What sets human beings apart from all other forms of life? Why is sociology an important tool for your future? How should you respond to people whose way of life differs from your own? ISBN: 0-536-12116-8 Societ y: The Basics, Eighth Ed itio n by Jo hn J. Ma cio nis. Published b y Prentice -Hall. Co pyright © 2006 by Pear son Edu cation, In c. ISBN: 0-536-12116-8 L The sociological perspective shows us patterns of
Words: 22891 - Pages: 92
Psychological Factors 23 Personality 25 Social Class 25 Lifestyle 26 Positioning/Competition/Branding 30 Positioning Statement 30 Key Brand and Messages Positioning ADT 32 Industry Leadership / Strengths and Weaknesses 33 Brand Promise 38 Dependable and Reliable 39 Convenient 39 Cost Effective 40 Transferable 40 Engaging and Fun 40 Services/Pricing 41 Do Not Forget the Employees 41 Customer Care / Customer Satisfaction 42 Ethical Behavior in Customer Relationships 42
Words: 18634 - Pages: 75
organizational objectives and satisfy the objectives of multiple stakeholders. ▪ The financial payoff of a proactive sustainability strategy can be substantial. ▪ To become a leader in sustainability, one needs to articulate what sustainability is, develop processes to promote sustainability throughout the corporation, measure performance on sustainability, and ultimately link this measurement to corporate financial performance. ▪ Corporate citizenship is an important driver for building trust
Words: 12219 - Pages: 49
organizational objectives and satisfy the objectives of multiple stakeholders. ▪ The financial payoff of a proactive sustainability strategy can be substantial. ▪ To become a leader in sustainability, one needs to articulate what sustainability is, develop processes to promote sustainability throughout the corporation, measure performance on sustainability, and ultimately link this measurement to corporate financial performance. ▪ Corporate citizenship is an important driver for building trust
Words: 12220 - Pages: 49
