individualism/collectivism - is widely acknowledged as a defining element of culture. In individualistic societies people are expected to look out after themselves, whereas in collectivist societies there is a greater emphasis on group welfare and loyalty. Individualists value independence and self-expression, and tend to believe that personal goals and interests are more important than group interests. In contrast, collectivists tend to view themselves as members of an extended family or organization
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Introduction The primary objective of this work is to compare and contrast two national cultures in terms of marketing practices. Particularly this work investigates Chinese and American national cultures as well as their impact on marketing mix. Along with general cultural information, this work provides current trends in national culture of these countries. Finally based upon findings the research gives some recommendations. Five cultural dimensions As companies around the globe started to
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The values that distinguished countries from each other could be grouped statistically into four clusters. These four groups became the Hofstede dimensions of national culture: • Power Distance (PDI) • Individualism versus Collectivism (IDV) • Masculinity versus Femininity (MAS) • Uncertainty Avoidance (UAI) A fifth Dimension was added in 1991 based on research by Michael Bond who conducted an additional international study among students with a survey instrument that was developed
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located in North America or Europe. Understanding the best ways to work with individuals from these emerging markets can be valuable during negotiations. There are five cultural factors that most often affect negotiations among cultures: 1. use of time; 2. individualism versus collectivism; 3. role orderliness and conformity 4. patterns of communication; (Acuff, 2008) and 5. corruption. The goal of this research paper is to discuss cultural factors that affect negotiation and find examples from different
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Journal of International Business Studies (2006) 37, 285–320 & 2006 Academy of International Business All rights reserved 0047-2506 $30.00 www.jibs.net PERSPECTIVE A quarter century of Culture’s Consequences: a review of empirical research incorporating Hofstede’s cultural values framework Bradley L. Kirkman1, Kevin B. Lowe2 and Cristina B. Gibson3 1 Department of Management, Mays Business School, Texas A&M University, College Station, TX, USA; 2Department of Business Administration,
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Libertarian) * Also includes beliefs about the roles, duties, and obligations we assume. * Prominence of different self-beliefs varies according to a person’s culture of origin. * Americans describe themselves in terms of personal attributes (individualist) * Japanese defined themselves in terms of relationships (collectivist) ORIGINS OF SELF-KNOWLEDGE * Family and Other Socialization Agents * Symbolic interactionist notion that we come to know ourselves through imagining
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Chapter three Governmental and legal systems CHINA COMPLICATED RIS, BIG OPPORTUNITIES During its thirty years of communist rule, China prohibited foreign investment and restricted foreign trade. Then, China enacted the Law on Joint Ventures using Chinese and Foreign Investment in 1978. China’s subsequent transformation has been fueled by a landslide of foreign investments made in response to the country’s market potential, market performance, improved infrastructure, enormous resources, and
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complications, but that is incorrect. Communication is not just composed of language. It includes norms, values, perception, paralinguistics and other nonverbal communication. As a reader, once your grasp those concepts, you learn and adjust accordingly to a culture that is not your own. I chose this book particularly
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focuses mainly on culture and communication issues in what became an unsuccessful acquisition. The results indicate that the German Siemens and Taiwanese BenQ are different in important ways, from national culture to organizational culture. BenQ’s failed acquisition of the Siemens handset was a wakeup call, providing a valuable lesson to other companies planning to create their own global brand recognition. The issue here is the extent to which the two companies’ incompatible cultures made it unlikely
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Introduction ………………………………………………………………………p. 3 2. National culture …………………………………………………………………..p. 3 3.1. Influence of national culture on an organization……………………………..p. 3 3.2. The effect of cultural values on management ………………………………..p. 4 3. Key Dimensions to analyze culture ………………………………………………p. 9 4.3. Hofstede’s dimensions ……………………………………………………….p. 9 4.4. Applying Hofstede’s dimensions on German and Chinese cultures …………p. 12 4. The concept of guanxi ……………………………………………………………
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