TERM PAPER Marketing of Services SUBMITTED TO: SUBMITTED BY: DR. SANJAY MEDHAVI, HARSHITA CHATURVEDI, DEPARTMENT OF BUSINESS ADMINISTRATION MBA MARKETING ,3RD SEM, UNIVERSITY OF LUCKNOW UNIVERSITY OF LUCKNOW. ACKNOWLEDGEMENT I, Harshita Chaturvedi
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Online Bus Management Use Case Specification: Book Ticket Version 1.0 Revision History |Date |Version |Description |Author | |14/feb/11 |1.0 |Usecase specification for booking ticket. |Samanth | |
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in film technology (Movie History). The Kinetograph was the first motion picture camera, and was combined with the Kinetoscope which housed a lamp and film to record on. A viewer could look through the eyepiece of the Kinetoscope and see the images on the fifty-foot reel of film that was inside. Kinetoscope parlors soon became popular in the United States and Europe where people could view entertainment sequences of acrobats, music hall performers and boxing demonstrations (Movie History). However
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works. On the other hand, a marketer is somebody who, once the film is finished, is in charge of advertising. They deals with the popularity, raise the audiences. These are the marketers who produce the trailers and make people want to go see the movie. Their goal is to have a good criticism from the media and attract as many people as possible to have the maximum cinema-viewing public or DVD sold. Marketers are therefore more centered on the side “popularity”. Their vision about that is the film
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radio broadcaster Nazir Ahmed. The first full-length feature film with sound made in East Pakistan was Mukh O Mukhosh, which was produced by Abdul Jabbar Khan and released on August 3, 1956. Editing, printing and all other film processing for this movie was done in Lahore, Pakistan There was no film industry until 1957 in this region. The East Bengal Provincial Govt. of newly created state of Pakistan took initiative to start s film division in 1953-54 and for that
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studios can’t punish all users of Youtube, or others online broadcasts, because it would be unfair and it will deteriorate their reputation. While traditional videos are the advantages to ensure the control of the movie and the revenue sharing. This new tend created a decline of movie studio turnover’s. The big sucess of Youtube have trained illegal videos of movies available online. This phenomenon leads a fight against piracy which cost money and turn out to be ineffective. Face with illegal
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media which allow for a two-way flow of information. Many people are always getting the information through Facebook, so our company will set a website on Facebook. Through Facebook, customer can know what movie will inside our cinema it can easily give them to know about the news information of movie. People can get the new information through our facebook link is https://www.facebook.com/StarWatchCinema . Online-booking services also are provider in our company. Therefore, customer can book the ticket
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But as Mintzberg (1987) said, organizations’ strategies emerge as they adapt continuously to their environment. In respect to this many large multiplex cinema exhibitors have arguably adapted it, although in various corporate firms as mergers, joint ventures and acquisition affect the industry. Whereas, Independent cinemas are seen increasingly to secure prints and access their functional market. Arguably, before the WAVES/ SHIPRA merger, WAVES cinema could be classified as being ‘stuck in the middle’
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students, working adults and senior citizens. Due to their budget constraints and abundance of leisure time, students and senior citizens tend to be more price-sensitive. Therefore, GV offers special discounts to encourage them to attend off-peak movie shows. Example: Ticket of Interest With Student Card With Senior Citizen Card Regular 2D Annabelle Standard Cinema Wednesday, 2pm $7.00 $4.50 $8.50 Although such a discount enables GV to increase attendance during off-peak hours, it is considered
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over 300 theaters across the United States. The movie premier is creating a buzz that is circling the Church of Jesus Christ of Latter-day Saints; however, the film is being scrutinized for the wrong reason. The documentary’s tickets sales, not its content, is the source of much controversy, as members are buying out theaters for opening weekend. Even though, it may be perceived as insincere; it may ultimately allow additional nonmembers to see the movie. Right to Buy Tickets for Opening Weekend
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