National Bookstore’s mission is to provide the largest selection of products and services for them to attain their goal that is to enrich the minds and improvethe skills of their customers. This is made possible through the well diversifiedbranches of the company. 3. Market National Bookstore envisions itself to build a thousands of strongknowledge centers not only in the country but throughout the Asia – PacificRegion. 4. Technology To attain its goal, National Bookstore continues to grow. It
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National Bookstore: A Profile Of Its Marketing Mix Product National Bookstore offers a wide range of products from the retail sale and distribution of books to the sale of various school supplies. National Bookstore’s products, specifically the school supplies, are mostly aimed for the students’ and office workers’ consumption and needs. However, the customers of National Bookstore are not limited to just students and office workers. The company also caters to kids through the sale of toys, coloring
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Profile the marketing mix of National Bookstore in the Philippines. Product National Bookstore offers a wide range of products from the retail sale and distribution of books to the sale of various school supplies. National Bookstore’s products, specifically the school supplies, are mostly aimed for the students’ and office workers’ consumption and needs. However, the customers of National Bookstore are not limited to just students and office workers. The company also caters to kids through
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Promotions New reusable shopping bag in NBS National Book Store is saving the earth one shopping bag at a time with its new reusable shopping bag. The RED bag (stands for Reduce Earth’s Destruction bag) is NBS’ response to the ever-pressing challenge of reducing solid waste by limiting the use of plastic bags in retail stores. As the largest bookstore chain in the country, it recognizes its role in the proliferation of non-biodegradable refuse and its greater influence in reversing this
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among competing firms is considerably low since NBS has maintained its position on being the largest and top bookstore and distributor of the country. Moreover, there are relatively fewer sellers that any one company's actions have little direct impact on rival's business. Products of rival competitors were also somehow different in approach as to which, say, Fully Booked and Goodwill Bookstore focus on book retailing rather than offering school supplies. Even if firms compete with same books and other
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Characteristics of Business Management The purpose of this paper is to show a comparison of two successful businesses. Borders Books and Amazon.com are two companies that both sold books but used different methods in operating their businesses. Even though they both were successful businesses, both companies had different leadership styles, visions and goals. Out of the two businesses, only one remain successful and present today. In this paper, I will show how both businesses started, how the
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E-business plan An e-business plan for e-bookstore Presented to the professor of E-business Radostina Ruseva By: Anel Nussupbayeva (3.11.2014) Executive summary “Read Business Easy” Company is a start-up which wants to create an e-bookstore for global usage. The e-bookstore will provide people with e-books strictly related to business topics in short period of time. The goal of the company is to acquire a market share in the e-book industry through dominant selection of products, a
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AMAZON.COM In May 1997, AMAZON.COM, a young American company, applied for a listing on the stock exchange by offering 3,000,000 shares with a nominal value of $0.01 each. The shares were put on the market at the price of $18. The capital thus raised served to cover the enormous financial needs incurred by the extremely rapid growth experienced by the company in just over 2 years. With the sale of 3,000,000 shares, 51% of the share capital remained in the hands of the founder and his family.
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2014, the company saw revenue rise by 10% to $139.4 billion, led by its Pharmacy Services and recent acquisitions. It’s retail sales grew by 3% as the company enters new markets, add locations in existing markets, and relocates existing stores to more convenient locations. In 2014, CVS Caremark formally changed its name to CVS Health, signaling a transition towards being more health-oriented. Paired with this change was the decision to eliminate tobacco products, the first national pharmacy chain
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610-688-0404 February 26, 2003 Table of Contents Executive Summary 2 Introduction 3 Industry and Competitive Analysis 5 Company Situation Analysis 12 Company Value Net Analysis 15 Conclusion 17 Bibliography 18 Appendix 19 Executive Summary Borders Bookstore is a major leader in the book retail industry, with a differentiated strategy focusing on customer experience and a category management system. New
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