office worker in Shanghai to sport a mandarin collar instead of necktie is no easy task – no matter how premium the product on offer. The mandarin collar is low, unfolded and can be buttoned to fit snugly around the neck, conjuring the image of a Qing dynasty scholar. For less conspicuous wear, it can be unfastened into a V-neck as Raphael le Masne De Chermont, executive chairman of Shanghai Tang, a Hong Kong-based clothing company, prefers to wear it. Since the mid-1990s, Shanghai Tang has been
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DISNEY SHANGHAI SWAT Strengths: 1. Shanghai Disneyland can attract a large quantity of Chinese consumers who have not visit Disneyland. Shanghai Disneyland is the first Disneyland in mainland China. Although Hong Kong has a Disneyland already, people of mainland China still need Hong Kong-Macau laissez-passer in order to travel in Hong Kong, which is a main factor that causes many Chinese Children who want to have a good time in Disneyland have not arrive in Hong Kong Disneyland. After Shanghai
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report compares Shanghai Tang with 2 others luxury ready-to-wear brands in the western market, namely Chanel and Dior. It discusses the demographic and cultural environmental forces faced by Shanghai Tang when competing with other luxury ready-to-wear brand in the western market followed by a SWOT (Strengths Weaknesses Opportunities and Threats) analysis to identify both the internal environment (strengths and weaknesses) and external environment (opportunities and threats) that Shanghai Tang is facing
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Between 1949 and 1976, China was closed-off to foreigners with the exception of a selected few. During that time, travel and tourism was for all intents and purposes considered a political activity. Domestic tourism hardly existed and outbound travel was limited almost exclusively to government officials. To Chairman Mao Zedong, leisure travel was considered a capitalistic bourgeois activity and therefore forbidden under Marxian principles. Turning point: Shortly after the Chairman's death,
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served Shanghai Tang well, is to develop a fashion line that traces its roots back to Chinese culture and is wearable, modern and colorful. This approach has worked well in the US and European markets. Although not as successful in the Chinese markets, it could be because the term wealthy in China is being defined as household income equal to or greater than $35,000 or more. I don’t know anyone making $35,000 a year who is buying Chinese themed pajamas for $350. Accordingly, Shanghai Tang may
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is an urban tourist attraction inspired with the city’s history and cultural. It is located at the City Center of Shanghai, and only one block south of the prestigious Huai Hai Zhong Road and its metro station (Shui on Group). Xintiandi covers an area of 30,000 square meters (Shui on Group) or 98425.197 square feet. Xintiandi is very well known as “yesterday meets tomorrow in Shanghai today”, because of its backdrop story. The area has been developed reclaiming 1920s-era Shikumen houses. Shikumen
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Research Introduction 1. Research Topic: The availability to attracting places of Chiang Mai as tourists’ destination 2. Research Background: Known as the ‘Rose of the North,’ the city of Chiang Mai is hailed by the Tourism Authority of Thailand as “a cultural and natural wonderland with ethnic diversity, a multitude of attractions, and welcoming hospitality.” Dotted with spectacular Buddhist temples and stupas, the former capital of the Lanna kingdom has played second fiddle
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1. Why do you think that it is so important to cultivate guanxi and guanxiwang in China? According to the closing case on page 117 of the textbook, guanxi is based on reciprocity, which is the undertaking of higher authority to accept an obligation to return a favor in the unspecified future whenever they benefit from the guanxi network. The development and expansion of the guanxi is a form of social investment that enriches the executive's resources and future potential. The importance of cultivating
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1. 迪斯尼集团概要 华特迪士尼公司(The Walt Disney Company,简称迪士尼公司),是全球最大的娱乐及媒体公司之一,按照营业额在全球媒体公司中排名第二(仅次于美国时代华纳公司)。迪士尼公司创建于1923年,当时还仅仅是华特迪士尼和罗伊迪士尼两兄弟的Disney Brothers Cartoon Studio,而现在迪士尼已经成为全球最大的娱乐公司之一,不断致力于为人们提供最特别的娱乐体验,并且一直秉承着公司对质量和创新不断追求的优良传统。 迪士尼公司拥有世界第一的娱乐及影视品牌迪士尼(Disney),拥有影视娱乐(美国最大的电影发行商之一)、主题乐园及度假区(世界最大的主题乐园集团)、媒体网络(拥有美国三大广播公司之一ABC、体育品牌ESPN)、日常消费品(世界最大的儿童消费品品牌、世界最大的儿童书籍集团)等多种不同业务。 2. 上海迪斯尼进展状况 2011年4月8日上午10时26分,上海迪士尼乐园项目正式开工,项目投资达245亿元人民币,预计于5年后建成。上海迪士尼乐园占地963英亩,大概是美国佛罗里达奥兰多迪士尼世界的1/26 。上海迪士尼是继日本东京和香港后,亚洲第3个迪士尼乐园。
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Inditex Inditex SA is a Spanish multinational group of textile manufacturing and distribution. Inditex has its head office in Arteijo, La Coruña, Spain. Inditex has 6460 stores under the following brands: Zara, Zara Home, Massimo Dutti, Pull & Bear, Bershka, Oysho, Kiddy's Class, Uterqüe or Stradivarius, among others. In 1963, Amancio Ortega Gaona founded a company dedicated to the manufacture of clothing that grows progressively and distributes its products to different European countries
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