Syllabus: Fall 2015 Course Number: MKTG 315-201 Course Title: New Product and Service Management Credit: 3 credits Class Days: MW 11:00-12:15 p.m. Instructor: Professor E. Yoon E-mail: eunsang_yoon@uml.edu Office: Pasteur 308 Phone: (978) 934-2814 Office Hours: MW 1:00-3:00 p.m. and also by appointment CATALOG DESCRIPTION This course focuses on the process of new product and service development and marketing. Emphasis is given on market opportunity identification
Words: 2510 - Pages: 11
size 5 IV. Market growth 5 Australian Ice Cream Industry Size 2005-2009 5 V. Market shares 7 VI. Environmental Factors 8 VII. Company 9 1. Company History and Background 9 2. Company Operations 10 3. Mission Statement 11 4. SWOT Analysis 12 VIII. References 14 Appendices 15 I.Introduction and Executive Summary 1. Executive Summary The report is divided into two sections. The first section is a summary about the Ice Cream industry in the Australian Market
Words: 5012 - Pages: 21
edu/FIN3403/home.html Course Description: This is an introductory course in managerial finance in which you should attain a clear, basic understanding of the essentials of financial decision making. Emphasis is given to the underlying principles of corporate finance and their effects on the decision-making framework faced by financial managers who are charged with maximizing shareholders’ wealth. In essence the course covers topics related to financing and investment decisions—that is, how to raise funds
Words: 5904 - Pages: 24
following the Start-Up English module as we thoroughly prepare you for all other Business English modules you may have in the future. The module consists of seven two-hour lessons in which you will be able to display your language skills: reading, writing, listening and speaking. Whether or not you have the necessary knowledge to meet the required level of proficiency will be tested in a written (multiple choice) examination during the exam period. The final grade must be at least 5.5 for you to be
Words: 9648 - Pages: 39
Northcentral University NORTHCENTRAL UNIVERSITY ASSIGNMENT COVER SHEET Student: Janet Meadows THIS FORM MUST BE COMPLETELY FILLED IN Follow these procedures: If requested by your instructor, please include an assignment cover sheet. This will become the first page of your assignment. In addition, your assignment header should include your last name, first initial, course code, dash, and assignment number. This should be left justified, with the page number right
Words: 1798 - Pages: 8
Sustainable Competitive Advantage | | | | | 4. | Situation Analysis | | | a) SWOT analysis | | | * Strengths | | | * Weaknesess | | | * Opportunities | | | * Threats | | | | | | b) Market Summary | | | * Market Trends | | | * Market Growth | | | | | | c) Competitor analysis | | | | | | d) Customer analysis | | | | | | e) Company analysis | | | | | 5 | Product – Market Focus | | | a)
Words: 5817 - Pages: 24
1. Plagiarism free writing services 2. PHD Research Papers 3. MBA Dissertations Writer 4. MBA Thesis writer 5. MBA Assignment writer 6. ACCA,BSC Applied Accountancy Project 7. Australian MBA Assignment writing Services 8. UK MBA Assignment writing Services 9. LLB Thesis writing Services 10. LLM Thesis writing Services 11. LLB Assignment writing services 12. LLM Assignment writing Services 13. Australian and UK LLB Thesis writing Services 14. Australian
Words: 11215 - Pages: 45
/ interconnection 3 1.3.1 Learning Tracks 3 1.3.2 Relation with other modules/subjects 3 1.4 Entry requirements 3 1.4.1 Starting Level 3 1.4.2 Conditions 3 1.5 Learning outcomes 3 1.6 Compliance 5 2 Assessment 9 2.1 The assignment 9 2.2 Product 11 2.3 Test criteria 11 2.4 Assessment procedure 12 2.4.1 Assessment Methods 12 2.4.2 Fraud & plagiarism 12 3 Working method and support 12 3.1 Module information 12 3.2 Practical information 12 3.3 Teaching
Words: 5418 - Pages: 22
|[pic] |MAN 383.20: MANAGING PEOPLE AND ORGANIZATIONS | | |SPRING, 2009 | Professor John W. Burrows, Ph.D. Office ATT L084 Phone 232-5655 (office) 740-2839 (cell – emergencies only before 9pm) E-Mail John.Burrows@mccombs.utexas.edu Course Web Page via Blackboard
Words: 11308 - Pages: 46
ISSUES IN ACCOUNTING EDUCATION Vol. 27, No. 2 2012 pp. 461–474 American Accounting Association DOI: 10.2308/iace-50005 Super Electronics, Inc.: Financial Reporting of Sales Incentives and Vendor Allowances Using FASB Codification Mahendra R. Gujarathi ABSTRACT: Super Electronics, Inc., a specialty retailer, has recently initiated several sales incentives and has entered into a long-term purchase arrangement with a major vendor that entitles it to sliding discounts based on its level of purchases
Words: 6053 - Pages: 25