Introduction:
Back ground of cross cultural management:
To understand what cross-cultural management is, it's good to examine the terms separately: cross-culture and management. Cross-culture might simply be understood literally, from one culture to another. Cross-culture could be a development born by market globalization; company goes out of their country to another to try and do business, brings their culture with the businesses to another culture, which means cross-culture. Every country has its own culture, it's perhaps almost like another one, and however they are not a similar. Culture is totally different by its contents and forms, 100 percent of which is what you'll be able to see, like language, behavior, and food and dressing, 90% make the most that is what you cannot see, like beliefs, values, and ways of thinking [Pu jing (2010)]. Cross-culture shows within the variations of the 10 visible and 90%invisible culture content. International organizations are a decent example of cross-culture; they are doing business internationally, anytime they enter into a new country, cross-culture happens with it.
The first to introduce the term “intercultural communication” was Edward T. Hall who characterized it as "correspondence between two people of distinctive societies". The expression "Intercultural business correspondence" in the of world business is another presented term which may be characterized as the correspondence that happens inside of associations whereby there are workers from different social foundations. Then again, the expression "Universal correspondence" which implies the correspondence that happens in the middle of nations and governments instead of people (Chaney & Martin, 2011). Therefore, better knowledge of intercultural communication as well as universal business communication is of utmost importance to give individuals the